The Shady Sales Tactics of Influencer Business Coaches

[@Ronniezim]

It doesn’t matter if you’re “self employed” or even a CEO. Everyone works for someone. A CEO reports to the board of the company and is ultimately held responsible by their customers. These you tubers are slaves to google, their algorithm, and the advertisers, not even to mention us viewers. If you think you don’t work for anyone...and you’re making money, it’s a scam. Keep up the great work!

[@stargazerbird]

This is so true. The idea you can just sit on your veranda with your champagne breakfast and watch money role in with no effort or pressure is cloud cuckoo land.

[@mcgil8891]

Exactly

[@nancydrmt]

I am self- employed and every single client is my boss.

[@danopticon]

@Ronnie Zimmerman - In theory, CEOs are responsible to boards and to customers… but only in theory. Most are hired through alumni networks into boards packed by their ex-classmates, just a big network of cronies trading places on a carousel of Fortune 500 boards, ad nauseam, and often these CEOs simply trade on a company’s name and popularity in order to make that company’s product worse and worse, or they buy other companies to raid them for parts, then shutter those companies to write off the loss as a tax break, and they fire anyone competent who’s expensive, they decrease customer service to increase profits… they just overall behave like jackals feasting on carrion. Then, whether they’ve stumbled into a successful firm and somehow managed not to louse it up, or whether they’ve driven a company right into the ground… they collect what’s called a “golden parachute” - a massive paycheck, with bonuses and benefits, whether they’ve succeeded or failed. And more often than not, they’ve failed. But because they’re in the right clique… they fail up! I agree that Anna’s awesome, but I think your assessment of a CEO’s responsibilities in corporate USA is a little rosy. CEOs in the USA are mostly a feckless do-nothing bunch benefiting nobody and accountable to no one.

[@dianacduque]

There’s your call to fame, Ronnie! You should print “If you think you don’t work for anyone and you’re making money: it’s a scam!” on everything you can, and these should be given to adolescents as a come of age present! ❤️

[@sir9integra9jr]

I'm a biochemist doing awesome research and learning things nobody has ever known before. I work 9-5 and make $36,000/yr because I don't have a PhD. if I get a phd I'll probably make $70k tops, maybe $90k if I get lucky. wowwwww sad right what a terrible life I must have. ugh. coaches can keep their six-figure incomes if it comes with a boring-ass life of leisure, I want to do science! freedom comes in more forms than just money.

[@Taradays]

your doing what you love for work. It's very uncommon for people to be in jobs that they both enjoy, are needed by the world and are reachable. Just make sure you are respected in the workplace and you have clear boundaries on how much time invested. Just think with a PhD you could have more debt as well to pay off. Or you might purchase something that would be more reliable on your job. Also sadly in the United States like half of people make under $25,000 dollars or something like that Secular Talk had a good video about it before.

[@KC-ep6sg]

The studies anna referred to in the video say that emotional fulfillment and contentment with lifestyle peaked at between $60k-$90k a year (most sources said $75k), so if you love what you do and you end up with that phd (good on you!!) you'll probably be way happier and fulfilled than entrepreneur influencers anyways

[@emmaphilo4049]

True!!!

[@thanksyahweh8777]

I love this so much. Money isn't everything. So true.

[@mariamantzana1591]

loved what you said! So true!!

[@misssmary3989]

I am a registered nurse and a certified health coach. And how I was taught to coach is using motivational interviewing to get them to set their own goals and not manipulate them into your goals. These people are not educated coaches, they are predators.

[@kaylalafi]

I agree!

[@laurenw.3656]

Yes, a lot of these coaches give off predatory vibes to me, and they just don't seem authentic. I think because they try too hard at being genuine it just comes off as fake to me.

[@lemurianchick]

@@laurenw.3656 The bottom line is that no one can feast upon you unless you let them. So stop looking at others to point fingers at and if you are interested in authentic interactions they will come to you.

[@lemurianchick]

@Miss Sunrise I can't stand when people believe that people are helpless victims. That just isn't gonna cut it, honey. Everyone must take responsibility for their choices and attitudes in life.

[@laurenw.3656]

@@lemurianchick Um, you seem a little triggered. Are you one of those predatory coaches? And yes, I will absolutely “point fingers” at people who use predatory tactics to manipulate vulnerable people. I have plenty of authentic interactions, that doesn’t mean many of these coaches are fake and don’t have a genuine bone in their body. Like I’m honestly not sure why you bothered replying with your comment because you really missed the point and you seem to have taken it personally instead of taking it as just an observation I have made.

[@sydneeeeeeeeeey]

I am a simple woman. I see a new Anna’s Analysis upload and I click

[@nefwaenre]

Exactly! Same here lol

[@sydneeeeeeeeeey]

​@Miss Sunrise She does an awesome job at presenting information! And puts a lot of effort into research for her videos, which I appreciate a lot.

[@nom3nnescio]

why do you upload??

[@riareyes1797]

These influencers needs to remember that the 9-5 people pay their bills. If we weren’t buying their content, they wouldn’t be making all of that money.

[@idonotknow8503]

Also we are the people who make their Instagrammabile coffees, deliver their meals, design their tech devices, build their lavish homes, repair their plumbing systems... The ones who make their fast fashion are actually slaving in sweatshops abroad, though, but who cares.

[@andirecruits]

Exactly! The world needs all kinds of people. We need entrepreneurs to start businesses to create jobs and people to have jobs to keep businesses running. If these people do want to grow their businesses, ironically they will have to hire people who are okay with working for someone else!

[@jhssterfield2]

We cook your meals, we haul your trash, we connect your calls, we drive your ambulances, we guard you while you sleep.... DO NOT FUCK WITH US 🙂

[@arinaira1417]

At least they can be grateful for people like us!

[@arinaira1417]

@@jhssterfield2 true!!💪💪💪

[@themccorkells4398]

Pros to having a 9-5 job... stable hours, consistent workload, less stress, steady pay, scheduled days off, 8 HOUR WORK DAYS, no work to take home, etc......people don’t seem to realize all the benefits there are to having a “regular” job while they are pulling their hair out working 100 hour work weeks trying to do their “online coaching” business and making next to nothing. 🤷‍♀️

[@symmylynn]

I work in electoral politics... and currently trying to get out of the industry because I crave the stability of a 9-5 😅 I just want to have PTO to go on vacation!

[@philosophicalblueberry8986]

This so much. As much as Id love to start my own business (like pretty much everyone else), I figured out pretty quickly, that theres no realistic way I can ethically make 21$ an hour from the get go like I did working for an employer in a physical shop. Thats 168$ I made (before tax) working 8 hrs a day or a 9 to 5 job. After tax Id be left with about 126$ working one day. Realisitically, there no way Id earn 126$ on my first day starting up my business. Starting up a business requires some kind of capital, time and effort (thats unpaid) to get it up and running and it usually takes a while before you actually turn a profit, (sometimes weeks or months of unpaid labor.) Youre essentially left to be working for free until you manage to get enough customers/consumers to get your times worth, which you might, or you might not. Its a risk and it doesnt guarantee a steady paycheck. Managing a business is very time consuming and often you just dont get as much out of it financially as you would working a regular 9 to 5 job, which is why some starter ups have to resort to unethical business practices like unethical marketing and advertising to actually make enough for a living, at least at first, and then to sustain it, they have to keep at it. Also with such saturated markets, a lot of starter up businesses just doesnt provide valuable services or products at an affordable price. When you pay for a licensenced therapist or psychologist you know for certain youre getting a service of value, you know youre getting your moneys worth of what youre paying for, unlike with these uncertified so called "life coaches" that charge way more than proper therapists etc. I think the biggest issue is that a lot of these life coaches wants you to pay them for public information thats practically free. Their only value is in gathering the information for the customer, which doesnt require a lot of skill, only time and effort. I wish more people who wanted to start up a business would ask themselves if the product or service or idea they want to sell is actually of value to the consumer and not to themselves.

[@rebeccaanne3083]

Yep! I owned my own businesses. And I LOVE working for a large company with benefits, holidays, Paid sick leave, COWORKERS, an HR department, educators, marketers.

[@phazon69]

I understand! But 9-5 jobs is problematic for a lot of people. cause of low income compared of life cost. Most people earns not that much to live good and they Need to make business to raise their income

[@jolonabon]

I am a self employed copywriter and I don’t know any other freelancer who works that much. I work like 15h/week.

[@tette7656]

On the 9 to 5 aspect: I used to work a 9 to 5 job for a couple years before full-time studying. I knew the job wasnt what I wanted to do for the rest of my life, but it was a way to save up. And it was great!! I only had to worry about my part that I was hired to do, if I cared enough I was given the chance to do more and possibly apply for a higher position. It was easy to not worry about work 24/7, since work stayed at work. This gave me way more time to focus on hobbies, relationships and even myself (especially my mental health). I got full health insurance for free (even dental care included!), too many employment-benefits to count, payed time off every year... Guess where I worked at? A grocery store. Not even a glorified office job/high position in a big company, and I got all these benefits. Sure, I was not making 5 figures every month, but at least every other aspect of my life was improving. Yes, 9 to 5 jobs dont suit everyone, especially people in the creative field. But my experience had so much good that I get pissed when these influencer dont even acknowledge that having a routine makes some people happy!

[@-Oddish-]

Exactly! All my life I’ve been surrounded by creative types shunning 9-5s, naturally got into following those types of influencers, so I just *assumed* 9-5s are bad and that I’d never want one. Sure enough, years later, I realize a good 9-5 is EXACTLY what I want and need. I love my job!

[@amateurastronomer9752]

Agreed! I’m a creative (started off wanting to be a musician) and as much as I love art, I don’t want it to be my job. Structure and routines are great for my mental health.

[@svm5543]

Wow!!! So amazing to hear that perspective, I learned the HARD WAY 9-5s aren't for me. I had a really "great" job in a corporate office 3 weeks paid vaca, 9 paid holidays, weekends off, and great health coverage... I was suicidal, depressed, and so unhappy. I would cry in my car before work everyday. There was about 200 people in my office I used to think of them as "complacent" or whatever and my corporation was my enemy. But, I understand now that some people actually like that!!! I make less money now, have no health insurance, but I'm an independent contractor and make my own schedule and I'm studying for real estate. I'm the happiest I've ever been. Definitely not "coaching" anyone tho lol

[@phylliciafield6340]

Not to mention - we need people to fulfill these types of positions. Where would we be without the ppl who stock grocery store shelves, for instance?

[@lilgigiii]

Yes yes yes!!! I get so frustrated when they paint 9-5’s as the enemy. Are there down sides to a 9-5? Absolutely. But I would be lost without the structure it provides!!

[@nataliebaddour3089]

We’ve really glorified entrepreneurship to a level that’s not even realistic. Entrepreneurship is not always freedom... it’s your work going with you wherever you are (mentally and physically), having to be concerned with how much money your business is bringing in, and being responsible for EVERY aspect of the business. Still worth it for many people but definitely not a cake walk.

[@LolitaBonitaaa]

That's what I always say. People talk about owning a business like you'll be immediately making lots of money and taking expensive vacations. It doesn't work like that, and let's not even mention the high failure rate of small businesses. Personally, I'm ok going to my job, getting my check and benefits and going home.

[@ariamontgomery7634]

Im not a native english speaker... is "cake walk" really a word? :D

[@nataliebaddour3089]

@@ariamontgomery7634 lol it is a phrase! Not super commonly used but well known enough that people know what it means. “Not a cake walk” just means it is not super easy

[@jamilgotcher5456]

Yes, a lot of people think working for themselves will be easier than working for someone else that's why they want to do it. They don't realize you have to enjoy your small business and be prepared to work harder for yourself than you would for someone else's business.

[@isisbreanna]

Hi Ana, It's Isis Breanna here! While I appreciate that you wanted to educate your audience on the dangers of social media, the misinformation in this video is profoundly misleading and unsubstantiated. I'm not sure how long you've followed my platform (or if you ever did), but I'd ask you to do more research before shamelessly slandering my work. If you had followed my entrepreneurial journey, you'd know that when I refer to retiring from teaching, It is because I did in-fact worked my tail-off, start a business, saved & invested my earnings, officially retired from the public school system, cleared out my pension, and then retired to travel the world! Furthermore, I've created tons of content that urges my audience NOT to quit their jobs too soon and when to know if they're ready. You incorrectly stated in this video that I made $10k+ after starting my coaching business. Again, If you had done your research and read correctly, you would have seen that I earned that money selling lightroom presets and Instagram feed templates for companies. This was done with great marketing, tons of networking, and Jesus Christ. The fact that you think this is "highly unlikely" speaks more to the lack of faith you have in your own potential success. I don't want to be a negative nancy here, but please see that making statements like this can discourage other entrepreneurs! You can set realistic expectations for business while also teaching people how to believe in themselves and equipping them with the tools to succeed! Sharing my personal business story on my "About Me" page is not a sales tatic, and it encourages those who can not see the rewarding parts of business for themselves yet. AFTER retiring, and building a travel brand, my fantastic audience began asking questions about how to scale their own businesses! So, I decided to start showing women the strategic steps I took to scale my own business. I then opened a membership that taught business strategies to over 400 dedicated women-of-color entrepreneurs and updated my website to showcase what I do currently (which I suggest all business owners should do yearly)! Ana, I am ALL for women hustling, but as someone who was misrepresented in this video, I feel that this video may be a shady tactic for views, and I do not appreciate the intentional misleading of this video. I genuinely wish you the best and hope that your future continues to be bright! All I ask is that you spend time fully getting to know and understand others before using their names for more views. You have no idea how many people you hurt and possibly discouraged with this type of content. Best, Isis Breanna.

[@Wingedmagician]

The fact that coach coaching is even that big of a thing should be setting pyramid scheme alarms in these peoples heads.

[@Joshpostswhateverhewants]

Why would you even want to coach people to be coaches? If you really have something to offer why would you saturate the market with coaches who coach how to be coaches.

[@AnnasAnalysis]

I don't understand... something being big means its a pyramid scheme? Or means it's similar to one?

[@Joshpostswhateverhewants]

@@AnnasAnalysis theres alot of coaches (the one from my area being Kirk Duncan) who coach people to be life coaches like them. Thus it makes it appear to be a pyramid scheme because someone coaches someone who coaches someone else to coach someone else.

[@AnnasAnalysis]

@@Joshpostswhateverhewants I feel like thats just training someone to do a job that you do. In order for it to be an MLM there has to be an upline of people making money off the dowlines sales. In order for the to be a pyrmid scheme, they have to pretty much need to recruit others rather than sell products themselves in order to make money. Like no one would say a baseball coach training someone on how to be a baseball coach would be in a pyrmid scheme. I understand the similarity in strutcture but its how the money is being made that determines if its an MLM or a pyramis scheme or not one.

[@Wingedmagician]

@@AnnasAnalysis I meant to say similar. Where someone makes you into another seller under them where they get a big cut. The whole scheme is to take advantage of people by telling them to take advantage of even more people. And ofcourse they’ll call it making an “investment” in yourself. Or maybe I’m missing something I dunno 🤷‍♂️

[@GG-dx4id]

LMAO, that disclaimer! At the risk of outing myself as an ancient lady over 30, I just *love* seeing such a young woman being so confident about her right to be smart, have fun, and share her ideas. Lol ok now I'll watch the rest of the vid 🍿

[@cozycasasmr4510]

Love this 💕

[@mariaathena7910]

we are not ancient honey 30s are the best, i look 20 but I'm smarter and wiser

[@GG-dx4id]

@@SkaterGirlSquirrel I think I look my age, and there's nothing wrong with that! I love looking wise enough to intimidate would-be creeps away from scared-looking girls on the train, lol. Aging rocks (and beats the alternative). I just like joking with zoomers about being a decrepit old hag cuz it's fun, and fun is good for my mysterious back pain 😂

[@kimberlyoldschool]

Agreed! Anna is a standout, and her videos on how to anticipate, interpret, and avoid the dishonest “influencers” and conwomen of Instagram should be required viewing for teenagers.

[@bd2073]

Your comment makes me sad, my mother, sister and myself are defiantly intelligent with a family of anti-intellectuals. If they detect a big word they resent you and gang up on you, so we don't talk to them anymore.

[@ancali]

I love your low key style. It’s so calming. There’s hardly any people on yt who aren’t screaming and gesticulating or squeezing 100 words a second. It’s exhausting. 😓 Also: your content is always great. 🙏

[@barb9696]

I agree, her voice is so soothing. Level thinking, also low key is a great compliment. I had to look it up. I digress. Calming yes, plus very intelligent. Like listening to a rain storm with the fire crackling in the fireplace, all comfy cozy inside.

[@Trazynn]

Influencing isn't where the real money is made. Designing websites for all these would-be influencers is the real gold mine.

[@GG-dx4id]

Don't they mostly use SquareSpace? ... Should I open a "boutique" web design shop with a new age spin to scam the scammers? 🤔

[@maciejstachowski183]

@@GG-dx4id that's so last year. The *real* money is in selling website design courses.

[@GG-dx4id]

@@maciejstachowski183 lmaoooo me burning out on the industry and becoming a computer science teacher. Nature is healing~

[@alexmcginness8859]

Yup. That’s how I make a living, lmfao.

[@alexmcginness8859]

@@GG-dx4id that’s literally what I do. 😅😂

[@grape123]

I honestly don’t think I could function without a routine. It’s just something that’s embedded into my personality, and I think there’s plenty of people who are naturally the same way.

[@Joshpostswhateverhewants]

I can go without a routine but I like to leave work at work. When you work for your self you never really stop working as that you can always be doing something to improve your business. I like to keep work life and personal life separate.

[@Kif_Lee]

@@Joshpostswhateverhewants I have friends who are enterpreneurs, I see them struggle a lot with their work-life balance :S

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@TheMralexander19]

Im African American. Im 100% sure my ancestors would not view the modern 9-5 job as slavery.

[@PurpleHazel]

Why do people discriminate 9-5 jobs, right?

[@TheMralexander19]

@@PurpleHazel Im also 100% sure that my enslaved ancestors would be over joyed to see me working my 9-5 with my college education. Both of which were literally illegal for them to have.

[@PurpleHazel]

@@TheMralexander19 Definitely! I feel like people have a false idea of what is actual freedom, so they prey upon those who are not "working for themselves". But the thing is that no matter what you do, no matter if you "work for yourself" you always NEED others to make it work. Even if you're a boss, you also depend on your employees/customers in order to make everything work... It's a shame the word "slavery" is used to promote those BOSS BABES program...

[@TheMralexander19]

@@PurpleHazel Yes. Another thing I can assure you is that anybody that calls a 9-5 job slavery is clearly not the descendant of actual enslaved people

[@PurpleHazel]

@@TheMralexander19 For sure not, right... It must be pretty painful for you and your community to hear this kind of misused vocabulary. They are harming people probably without even knowing it (hopefully they don't)

[@ClarkeAsimov]

Id rather hustle 24/7 than be a 9-5 slave... 24/7 hustling is a kind of slavery.

[@amateurastronomer9752]

I love that you brought up the shaming those working a 9 to 5 and the belittlement that comes from the self-employed community. I say everyone has a boss, whether it’s an actual boss or your clients.

[@AnnasAnalysis]

I feel like "belittle" was the word I was looking for when talking about that part so thanks for helping me think of it hahah

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@Im.A1ex]

To be brutally honest, the way you talked in pervious videos did implicitly come across as saying ‘these guys are scammers’. Because frankly they are. People pay them for essentially nothing. Don’t apologize for calling it as it is.

[@AnnasAnalysis]

Thanks for the feedback!... but how do you define scam because I feel like maybe the problem is that the people who think I'm calling them scammers have a much looser definition of "scam" than I do.

[@gumgumSulli]

@@AnnasAnalysis I think there's definitely conflicting definitions of scamming. For some scamming is just illegal, con artist behaviour, for others it encompasses more broadly shady or manipulative business tactics that get people to act against their on best interest. Drop shipping for instance isn't illegal in most countries yet a lot of people would consider it scamming since it involves making people pay much more than they need to for a subpar product. I think it would be easiest, for you to clarify that you aren't accusing these people of doing anything illegal rather than use the word scam.

[@oliviasvanity]

I agree with gumgum - I for instance would consider almost all MLMs to be scams, even though they are *technically* not illegal.

[@bakedbeans9404]

Colloquially, a scam is when someone behaves unethically for personal gain. Alternately, when someone gets taken advantage of for another's gain. Kangen water is absolutely a scam. The creators market it as regular water, then the peddlers are saying it does all this stuff that water wont. Thats unethical behavior for personal gain. Or harmful/selfish behavior, like you mentioned 1/4th into this vid. :)

[@AnnasAnalysis]

@@bakedbeans9404 if there were a group of random people saying grapes cure and fix a bunch of things that they don’t, would that make grapes a scam? Even if grape companies aren’t saying any of those things? Because it’s literally against enagics policies to make health claims so I just don’t see how the product can be a scam because users of the product say things that likely aren’t true when the company doesn’t say that. Enagic says the water does basically nothing.

[@shelbyyoungblood8479]

I got a life coaching work from home ad on this video

[@anteatersloveyou]

We love wasted marketing money

[@trichmomma]

So did I. And of course she knocks a valid stream of income like a YT channel talking about how sub numbers mean nothing. I clicked skip as soon as I was able and didn't watch the rest.

[@oliviajeanette1065]

Mine was for tomato sauce😂

[@gameplaygirl3268]

@@trichmomma the longer you watch the add, the more the content creator makes in ad revenue. As bad as the ads are I try to let them run so the creator gets the money from it

[@nieumarla]

I had lifebook ad. Its everywhere.

[@directionerswag21]

Jasmine Lipinski or whatever her name is referring to money and charging people for her “expertise” as an “exchange of energy” .... one of the most privileged things I’ve ever seen

[@DilettaReggae]

I'll send her some big dollar energy 💸💸💸💸

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@spenx09]

I'm a freelancer and I always tell anyone who will listen that it isn't for everybody and try to point out the cons because people tend to romanticize it because I can work on my own schedule

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@AnnasAnalysis]

Just want to clarify that I am aware that the acronym ICA is common in sales and what not. That changes absolutely nothing I say in the video about it. Just because something is common doesn't mean I can't think it's weird for people to use.

[@thymythymyth]

You are so incredibly cute! 🥰

[@TheFifthWorld22]

HappyNewEarth🎉🤗

[@naughtyleopard21]

Thank you sooo much for doing those videos. I love your channel 💖 I'd be very grateful if you'd do some investigation on JT FOXX and gave your opinion. I took some of his courses and also ordered his book. I'm super disappointed, feel scammed and used. I wonder if anyone else has had similar experience and what your opinion of it is. :) Hugs 🤗

[@maciejstachowski183]

Between this and the removal of community captioning... gee, thanks, KZbin.

[@khazermashkes2316]

Thank you for editing the captions to make them better and more accessible! My Deaf/hard-of-hearing friends and friends with auditory processing disorder can't watch a lot of videos because the quality of the automatic captions is not very good, so I appreciate that you are putting in extra work to make sure that Deaf and disabled people can watch your work too!

[@fishoverboardpictures1871]

"Avatar" is a classic Marketing strategy from before the internet. It means picturing your ideal client not in general, but as a specific person. You give them a name, and if you're trying out a new product the idea is that you turn to "Lucy" or whatever your Avatar is called and say "would you buy this?" "would get excited about this?" etc and it helps you really focus on your niche and not go off path. Not everyone swears by it, but it is a very old concept :-)

[@Pandozzi]

"if you're not able to be happy with 100k a year, what makes you think you'll be happy with 600k" is genuinely the simple logic i wish more people would be able to comprehend. at the end of the day, when there is a huge void inside you that inhibits your well-being, no amount of berkin bags and fast cars would be able to fill it, and the biggest issue is, no body knows this better than millionaires and yet they continue to endorse this "money buys happiness" mantra.

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@dschuno]

I think the problem with coaches is that there are "actual" coaches that went through training/studies/apprenticeships and are genuinely useful in certain paths of life - they can be helpful in hard life circumstances or in jobs. Now the problem is that "coach" is not a protected term and that's what we see with these influencer coaches. Literally anyone can call themselves a coach (at least in my country). This leads to massive differences in quality of coaching you actually receive and lives off of making profit of already vulnerable people.

[@katt2075]

Thank you for making the distinction

[@alexmcginness8859]

I will say that as a self-employed web designer, my life is not roses and sunshine. I spend 8 hours a day M-F working my ass off. I have to do all the advertising, sales, accounting, project management AND actual work which normal companies have whole teams to do. Sometimes I miss having a normal job because I’d be way less stressed. 😂 In my opinion, people that advertise the glamor of being self-employed don’t actually work hard. It seems totally shady to me.

[@samanthascarcella526]

I’m so glad you uploaded! Since I have ADHD few things get me to sit still, but I love long KZbin videos and your videos are not only well researched but you have a nice voice that is nice to listen to! You could post a 2 hour video titled “dolphins are problematic” and I’d watch it all lol

[@lauren7376]

I was just thinking the same thing! With adhd I find myself speeding up most yt videos, or skipping through them but I genuinely enjoy watching Anna's entire videos at regular speed.

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@kaylalafi]

Wow thank you so much for doing this. I'm a coach and let me tell one thing I despise is being approached by business IG coaches. I don't sell my lifestyle or my healing. Coaching isn't about me. It's about my client and their goals. I do this to help and as I study to get my license in psych. 🥴 so cringey. i have so many thoughts on this

[@KS95x]

Same. I have an undergraduate degree in psych and half way through a master’s program. For me coaching is about growth and accountability within the safe context of relationship.

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@brittcoffee913]

I grew up watching my parents struggle as small business owners and I never wanted that for myself. 9-5 all the way for me! And I have a gorgeous house in the woods and a great life thanks to my career.

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@laurenw.3656]

Why are people so against 9-5 jobs?! Not everyone can quick their day job, our society would cease to function lmao.

[@Joshpostswhateverhewants]

According to coaches everyone in the world can sell motivational quotes and energy smoothies.

[@olgag9901]

lets be honest, those who try to shame 9-5, wouldn't survive a day without the 9-5 workers.

[@athenahastings1151]

@@Joshpostswhateverhewants and Kangen water lol!

[@AE-10]

I enjoy my 9-5 and don't appreciate being shamed for it *eye roll.* (I'm a therapist). Maybe it's because I'm "old" ...as in i'm not 22 haha.

[@laurenw.3656]

@@AE-10 if I had a career I enjoyed would totally be fine with a 9-5 as well! I'm a stay at home mom now, and honestly I'm looking forward to going back to work (whenever that happens lol)

[@CheeseSlicess]

The 9-5 diss is so hilarious to me. I am 32, work "9-5 corporate" and I'm 6 figures without even being halfway up my career ladder. My job is really fun, challenging and encouraging. I even have time to learn additional skills on the side if I wanted to make more (I am currently becoming a certified financial advisor in my free time .... just for fun). I LIKE being able to save reliably for my future. I do not need these instagram hustlers and huslettes to tell me how 'sad' my life is whilst they constantly worry about how desirable they look like in a $110 bikini which they bought with an overdue credit card 😆 They are making themselves look like idiots.

[@callieblossomASMR]

You said it sister.

[@kimberlyoldschool]

Isn’t it nice to feel like you have financial stability and can do something fulfilling at work, without having to hang your hiney out on Instagram? Outside of legit athletics and modeling, I’d say it’s not a real career if you can’t do it for decades and get better at it each year.

[@isisbreanna]

Hi Ana, It's Isis Breanna here! While I appreciate that you wanted to educate your audience on the dangers of social media, the misinformation in this video is profoundly misleading and unsubstantiated. I'm not sure how long you've followed my platform (or if you ever did), but I'd ask you to do more research before shamelessly slandering my work. If you had followed my entrepreneurial journey, you'd know that when I refer to retiring from teaching, It is because I did in-fact worked my tail-off, start a business, saved & invested my earnings, officially retired from the public school system, cleared out my pension, and then retired to travel the world! Furthermore, I've created tons of content that urges my audience NOT to quit their jobs too soon and when to know if they're ready. You incorrectly stated in this video that I made $10k+ after starting my coaching business. Again, If you had done your research and read correctly, you would have seen that I earned that money selling lightroom presets and Instagram feed templates for companies. This was done with great marketing, tons of networking, and Jesus Christ. The fact that you think this is "highly unlikely" speaks more to the lack of faith you have in your own potential success. I don't want to be a negative nancy here, but please see that making statements like this can discourage other entrepreneurs! You can set realistic expectations for business while also teaching people how to believe in themselves and equipping them with the tools to succeed! Sharing my personal business story on my "About Me" page is not a sales tatic, and it encourages those who can not see the rewarding parts of business for themselves yet. AFTER retiring, and building a travel brand, my fantastic audience began asking questions about how to scale their own businesses! So, I decided to start showing women the strategic steps I took to scale my own business. I then opened a membership that taught business strategies to over 400 dedicated women-of-color entrepreneurs and updated my website to showcase what I do currently (which I suggest all business owners should do yearly)! Ana, I am ALL for women hustling, but as someone who was misrepresented in this video, I feel that this video may be a shady tactic for views, and I do not appreciate the intentional misleading of this video. I genuinely wish you the best and hope that your future continues to be bright! All I ask is that you spend time fully getting to know and understand others before using their names for more views. You have no idea how many people you hurt and possibly discouraged with this type of content. Best, Isis Breanna.

[@rocioortizsepulveda3912]

Damn dude, what do you work in? 😂👀👀👀

[@Kx____]

i love my 8-6 (yes, longer hours than 9-5) job. i really really love it. i go there, do my job and the thing i'm hired for and go home and do my hobbies, spend time with friends and family, relax, exercise... i really don't want to be my own boss, it sounds so tiring. i would never be able to stop working. this is perfect to me, i love it so much. clear and set boundaries, not the responsibility. i don't make much money, but i don't care about it. i'm not jealous of people who are their own boss. i rather do what my boss asks than having to decide everything on my own. i like the freedom it gives me

[@neetha-kumar]

I always thought the tiny house movement was a funny idea because people have been living in trailer parks for ever but they just kinda rebranded it so they don’t have to say they are poor like everyone else

[@SoWhosGae]

Van life amiright?

[@kimberlyoldschool]

I grew up in the Deep South amongst farmland and poverty, and it cracks me up to see hipsters with little tiny portable homes do everything possible to keep people from realizing they live in trailers.

[@kevinyates1550]

The big difference is choice. People who live in trailer parks aren't choosing it. And those minimalist living in a tiny home aren't choosing to live in trailer parks either

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@rosey4exclaim]

Dude, I WISH I could work a 9-5 job. I have chronic health issues, and working from home is the only option for working around my bouts of fatigue and other flare-ups. Turning down a 9-5 job because you don't like working for someone else is pretty privileged.

[@idonotknow8503]

But is an option one is free to take. Just do not shame everyone else, though.

[@cozycasasmr4510]

I used to hate my 9-5 before covid happened, driving to work, sitting in an office, all that. But after covid hit and I started working from home, I am so grateful for having a 9-5. A guaranteed amount of money every month, not having to worry about taxes etc coz the company does it all for me, having a set schedule, not constantly having to be 'on' (because if I was working for myself I'd feel constant guilt for taking even the smallest break) because work ends at 5, and more. So the main thing I hated was traffic and sitting in an office

[@AJ-hz3tx]

Not to mention most of the “helping” professions are definitely working under a “rank and file” system. It’s like these guys have zero idea what it means to serve others. If they did, they wouldn’t assume everyone who works 9-5 works at a desk or for a corporation. Nurses, doctors, teachers, police, fire, social workers, librarians, city services...these are helpers. They have bosses but they are not slaves to their bosses or their jobs. They are committed to the public good-something many these selfish people know nothing about.

[@michellereames1680]

I think I had this really skewed mindset of 9-5 jobs for a long time because I always said I “didn’t want to work for a big corporation” (in my head, these greedy corporations probably with a bad boss/leader)... but now I work a 9-5 office job for a state agency and I love it. It might not be life changing work but I try to take pride in doing work that is needed for everyone to function well; I really love that aspect of civil service.

[@sophieh1153]

it kind of breaks my heart to have rachel’s beautiful service to humanity in this video. i am currently inside OCA -and there is nothing secretive about the sales tactics we‘re being taught. everything is permission based. inside OCA, we all (the team AND the students) just want to serve humanity to the highest. i love how you want to spread awareness for being more aware when it comes to social media and all! i just really wanted to say how much i love rachel, and the mission she is on: to help make the coaching industry a lot more conscious, loving, high-quality + responsible. sending love ❤️

[@lunatheleo]

I am SO glad you are making these videos and doing so logically from an analytical viewpoint! I’ve had the same concerns about many of the topics you talk about for a few years now. These problems should really be talked about more because young people are being taken advantage of. I hope someone hoping to “get rich quick” realises what’s happening and changes their mind after seeing these videos.

[@dianarios3027]

This world needs more ppl like you. You’ve great critical thinking skills. ❤️

[@ascensionvaldes1412]

she is at her twenties and good at it

[@Erlrantandrage]

The jealousy thing kills me because I legitimately have no desire to earn more than enough to pay my bills, travel a little, support some causes, and secure my retirement. I’m jealous of people who don’t have to waste money on student loan interest because college is subsidized by their government, I’m not jealous of someone owning a pool.

[@rayray2528]

Yesss me tooo

[@aamandazittlau5505]

Lol 4ish years ago when I was but a wee 18 year old, I almost fell for an “influencer life coach” that was particularly shady... on the day when I was supposed to send her like $400, I lost my wallet. Thank god, because that was the day I finally came to my senses and realized she had basically created an MLM where _she_ was the product

[@LolitaBonitaaa]

I work 9-5 and I have 0 interest in entrepreneurship and I'm not ashamed to say it. I did also become aware of this new community of "entrepreneurs" that love to shame employees, especially those in MLM companies (aka pyramid schemes) who swear up and down they're "bosses" when they're actually the MLM's customers. I also see the new trend of anyone who sells bottle water putting "CEO" in their social media bio, which I find lazy and ignorant. Companies need employees, we're necessary to make businesses function. I like being an employee; work stays at the office, steady schedule, health insurance, decent salary, yearly 3% increase, paid time off, paid sick days and many other benefits. I work in a hospital and our president makes about 2M a year and guess what he is, an employee. Lots of people in super high-paying jobs are employees.

[@maggiekeeler6967]

I also see these all over Tik Tok as well! It's so predatory, especially since Tik Tok is geared towards kids.

[@Ian-sz2ck]

I love these videos and appreciate how well spoken you are in calling out the BS that is going on with these “influencers”. Mad respect to you for standing your ground. You’re doing nothing wrong and unfortunately we live in a time where extensive disclaimers are necessary even though you’re making perfectly valid criticisms.

[@MichelleBln]

What upsets me the most is that YT has been pushing coaching ads a lot lately (at least in Germany). There is this one “business coach” that claims you can earn 500000€ a month with an online shop without putting in any work. His grandios plan: buy cheap products and sell them for 20€. And every time I watch his ads I’m questioning if there are people out there that genuinely believe this guy and pay money for his online classes.

[@RainbowSludge]

As a coach When you were trained how to do sales calls (I spent over $4000 on a business coach to teach me how to have a successful coaching business) You were told to talk about their pain points and talk about what they want and then make it look like you’re the bridge between those two things. There’s a reason why I’m not a life coach and it’s because things felt so in authentic to me. I felt like I was having to force people and manipulate people and find people that were going to give me all their money and convince them to do it. And I always said it just doesn’t feel right and I fell victim to that multiple times! And it doesn’t feel good. I want people to feel good so why would I wanna do that to them? Oh but then I have a bad money mindset! LOL... Every business coach that I talked to, when I told him that my goal was to offer free coaching and low price coaching for people that couldn’t afford it, they refused to work with me because they said there’s nothing they can do for me. If I don’t want a lot of money I guess I’m not worth coaching 😕

[@frankenstein4777]

It's always refreshing to hear your perspective. I work 9 to 5, and I'm satisfied with it. My job is my job, and then I have my personal time for things I enjoy. I don't need to impress people with my job, nor do I need to wrap my identity around it.

[@itsdanielleryan]

I love that you are speaking out about this. I fell into the coaching trap a few years ago and have been trying to weed my way out since. All I have ever wanted to do was help people feel better about their lives and their decisions. I ended up hiring a coach for 4.5k who didn't fulfill half of our so called contract and gave me nothing but generic advice... its really sad, what started out as something with good intentions has very quickly spiraled into a money hungry industry that bares very close resemblance to a pyramid scheme. Coaches coaching coaches to be coaches and charging astronomical rates to teach baseline crap. So sad

[@TheKeyboardMaster100]

Hi! African woman here who’s mother was actually born in a country that was still colonised and whose people were enslaved…. Yeah calling a 9-5 “slavery” is a slap in the face to anyone who was (and currently is!) enslaved. And I may be going a little topic off here but usually the people who call 9-5 slavery are communists with terms like “wage slave” or the thought that we have to work or starve. Like people in the global south have long hours, terrible working conditions and are paid peanuts. Modern day slavery also includes these people even if they are paid. So I think it’s interesting that these BossBabes and BossBros are aware of all the misery of corporate jobs but still contribute to it since they have employees themselves 😬 Sorry if this is a little incomprehensible! (I also think these “business coaches” seem like they won’t last long, so usually 9-5 offer more stability than idk some guy on insta)

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@TheKeyboardMaster100]

@@YehoshuahLamberti I think you’re confused. Re read my comment. Have a nice day

There is an overkill of ads by scammers selling the good life on KZbin. It really scares me thinking of all the desperate people falling for this. I'm in the Netherlands.

[@ClarkeAsimov]

A good business solves problems and makes money because of it.

[@lildao04032]

“Equal energy exchange” made me spit out my tea. I love how well versed these videos are.

[@FireKittenss]

Something to consider too most self employed people are probably working more than your average person. They have to be on top of a lot of things and it takes a while before you can “sit back” and have employees work for you.

[@suryatapachaki1313]

Instagram couches be like " if you aren't able to achieve your goals through law of attraction.. probably you are into your negative mindset"...😂😂😂😂 Anna sis if possible make a video on relationship couches too..bacially I too finds them shady..😁😁

[@MrsScorpionette]

Coaches not couches 😋 altho there is probably a corner of instagram that is all about showing the sexiest and most inspirational couches as well!

[@UdoADHD]

I appreciate you noting in the beginning that you’re not attacking coaching as a whole. Too many people throw baby out with the bath water! 👶 🛁

[@2passportsandpostcards]

Your authenticity is absolutely amazing and fascinating! And I would think you're that much MORE entertaining (and more importantly, INTERESTING) IRL - BECAUSE you are your authentic self. I LOVE THAT! Please, never stop making these VALUE-filled, awesomely-made, research-based videos. THE WORLD NEEDS SOOOO MUCH MORE AWARENESS!

[@onebraincellleft2563]

Anna: creates master’s-level thesis dissertations for every video Doesn’t make 10k a month Me: 😑😤😡

[@cosakidd]

I just found this channel, very captivated. I highly respect you for commiting time & effort in bringing awareness to these predetory actors. The videos are reliably concise with a natural grace; an example of the respect and care you hold for the impressionable & the temperance you have to confront and deflate malice, all in full view. I admire you 😎 Thank you and I look forward to seeing more.

[@PasCorrect]

Just curious: how many of these coaches donate any mon-- sorry, "energy" to charitable causes?

[@AnnasAnalysis]

Sounds like something they’d consider an unbalanced “energy exchange”... since they’re giving money/energy and not getting any in return. So they’d probably avoid it -__-

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@shannonmarie3231]

You are quickly becoming one of my favorite people. Thanks for being real.

[@AshaGlenn]

Another interesting thing is that a lot of MLM boss babes are branching out into coaching, probably because they see the similarity and a lot of them consider themselves "coaches" within the MLM anyway. So they are just continuing the shady practices.

[@Randompotatoes-qs7bm]

I have a regular job ( I’m a contractor and I choose the days) AND my own business. One thing about having your own business: you never get a day off 😫. Even if it’s just replying to messages and making meeting dates. You can hire someone to help but ultimately you do most of the work.

[@emilym_xoxo]

I had an "instagram friend" messaging me because I've been going through a lot and she made it seem like she was genuinely checking in on me to see if I was okay and to say she was there for me. A few messages later she offered me a "special deal" .. only $70 for a half hour zoom call to talk it through because she's a "Babes in Business" life coach. 🤦🏼‍♀️

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@emilym_xoxo]

@@YehoshuahLamberti sorry that makes no sense

[@joandarc441]

​@@emilym_xoxo Maybe a fake friend?

[@streamofconchessness6181]

I have tried so hard to articulate exactly what you're saying without success, but you somehow always manage to put into words exactly what I'm thinking! So happy to see you upload again 😊

[@bobbyreports]

dont sell yourself so short, you do MUCH better work then most "journalists" these days and frankly I and I am sure many of your other viewers would agree that we trust you more then most in the lame stream media. Keep up the awesome work

[@ishah8085]

Thank you so much for talking about this! I have had my business for a little while now in marketing/creative vision for artists and I genuinely always felt so off whenever I would see these ads from coaches constantly popping up on my feed. It started to make me feel off about what I was doing as well, because they ALL have the same bio - "10K a month" or "multiple 6 figures" and it always felt so slimy and weird to me. It never seemed authentic to me anymore, and it made me really question having a business. But this is a perfect example of what not to be, and if people are going to invest in a business coach then they need to be careful about who they choose/choose somebody who is genuine

[@teddy9770]

One thing I LOVE about your videos is that you only cut in between sentences every few sentences. It make for a much better experience.

[@brittanyblu8791]

Oh my... when you talked about pain points... I experienced that with a diet MLM. During quarantine, I desired to get back in shape. I noticed the individual started to post similar content like our convos... I got a feeling of being manipulated. At first, I thought I dismissed it. I remember thinking “What am I ? A conspiracy theorist? Maybe there’s others going thru the same thing.” Then I noticed it more & more. As a result, I distanced myself from the individual.

[@KC-ep6sg]

The 9-5 shaming is super classist. Even if someone hates their 9-5 these coaches act like anyone can be super successful as an entrepreneur when that just isn't true. A lot of ppl are in these jobs literally to survive in a capitalist system

[@KC-ep6sg]

@@plutotoad203 Exactly- and then these privileged influencers who most likely started off with more than everyone else (and likely also benefit from pretty-privilege) put down 9-5ers for something largely out of their control. Our economic system relies on someone doing that labor, not everyone can quit their job an become an entrepreneur because a) the economy would collapse and b) it takes a huge leap of faith, economic investment, and a lot of luck since most entrepreneurial endeavors fail. But yeah, ~you too can be a #girlboss and make 50k a month!!~ fuck these influencers, seriously

[@LifeHacksWithLiv]

In regards to business coaches talking about money. It's a marketing tactic. People that want to start a business want to make money. There for they are more attracted to the coaches that are talking about making a lot of money. It's not necessary the best reason to go into business but it definitely attracts people. As for the ideal client avatar. It's just an ideal client. I definitely understand why that sounds weird. When talking about the ideal client wanting them grown up middle class they are more likely to have the income to pay for the services and probably relate more to the person that said it. A lot of these coaches want to coach people that are similar to them. About your 9 - 5 reference. I have a 9-5 and can't stand it (hence while I'm growing my business). They are targeting people that don't want to work 9-5's any more. It's about the strategy. I think you're looking to far into it. I don't think they are talking about the people that like their 9-5's more so the ones that hate their day jobs. As a black woman I don't care about the slave reference. I wasn't a slave and don't get caught up in words. They only hold value if you give them value. People of color weren't the only ones that were slaves in history. Modern day slavery is child sex trafficking and that's just sick. I will go back to the whole 9-5 thing though. For people that hate their 9-5's they may feel like it's slavery. Granted that's a very entitled mindset and they should practice some gratitude. I'm just saying that's how far out society has come. Which is pretty sad. The most important thing people should look for when hiring a coach is their qualifications and references. If they don't show those things don't trust them. Did they go to school for this? What experience do that have with this? What will you benefit from by paying them? Overall this a great video and it's nice to hear how some of the industry is perceived. I just wanted to answer some of the questions you asked in the video.

[@MissG517]

Completely agree on what you’re saying about the 9-5 thing. They aren’t putting down all people who work a 9-5, they are messaging to capture the attention of the people who hate working a 9-5 and want to build a business. Speaking to THEIR ideal client, and yes usually a former version of themselves. Spot on.

[@juliamahoney1509]

I appreciate your analysis of things so much! I invested in a kangen machine but I used your video as a helpful guiding factor in not just making a crazy, going too fast decision. Made me really think about the choice. So just want to say thank you! 😊 you keep me accountable for being real and honest!

[@missniki4890]

🌹..love this video! I had a call yesterday with a relationship coach who literally yelled at me for not acknowledging the pain I must still feel for being so traumatized by the narcissistic relationship I'd been in and basically accused me of lying about my sobriety because she didn't believe someone could become sober on their own..well, I'm very proud to say I DID do it on my own, after a 20 year addiction I've been completely sober for almost 2 years and have done extensive self healing work on myself to work thru past trauma. I might also add that her 'course' was over 3000 bucks for 90 days...

[@isisbreanna]

Hi Ana, It's Isis Breanna here! While I appreciate that you wanted to educate your audience on the dangers of social media, the misinformation in this video is profoundly misleading and unsubstantiated. I'm not sure how long you've followed my platform (or if you ever did), but I'd ask you to do more research before shamelessly slandering my work. If you had followed my entrepreneurial journey, you'd know that when I refer to retiring from teaching, It is because I did in-fact worked my tail-off, start a business, saved & invested my earnings, officially retired from the public school system, cleared out my pension, and then retired to travel the world! Furthermore, I've created tons of content that urges my audience NOT to quit their jobs too soon and when to know if they're ready. You incorrectly stated in this video that I made $10k+ after starting my coaching business. Again, If you had done your research and read correctly, you would have seen that I earned that money selling lightroom presets and Instagram feed templates for companies. This was done with great marketing, tons of networking, and Jesus Christ. The fact that you think this is "highly unlikely" speaks more to the lack of faith you have in your own potential success. I don't want to be a negative nancy here, but please see that making statements like this can discourage other entrepreneurs! You can set realistic expectations for business while also teaching people how to believe in themselves and equipping them with the tools to succeed! Sharing my personal business story on my "About Me" page is not a sales tatic, and it encourages those who can not see the rewarding parts of business for themselves yet. AFTER retiring, and building a travel brand, my fantastic audience began asking questions about how to scale their own businesses! So, I decided to start showing women the strategic steps I took to scale my own business. I then opened a membership that taught business strategies to over 400 dedicated women-of-color entrepreneurs and updated my website to showcase what I do currently (which I suggest all business owners should do yearly)! Ana, I am ALL for women hustling, but as someone who was misrepresented in this video, I feel that this video may be a shady tactic for views, and I do not appreciate the intentional misleading of this video. I genuinely wish you the best and hope that your future continues to be bright! All I ask is that you spend time fully getting to know and understand others before using their names for more views. You have no idea how many people you hurt and possibly discouraged with this type of content. Best, Isis Breanna.

[@GinaLuciaReads]

Thank you for creating these in-depth and honest videos. They're refreshing and so needed. I'm glad KZbin pushed you onto my home feed!

[@viviena_av]

Just wanted to express how much I love your videos. They are well researched, relevant and useful. I also love your style. You speak clearly and calmly and I find myself relaxing during your videos. I hope to see many more videos from you. ❤️

[@rigobertoreyna3004]

I’ve recently subscribed to your channel. We need more people like you in this world! I love how you scrutinize social media and trends. Greetings from TX!

[@pearlh1051]

Your truthfulness is breathtaking.

[@kayycapp2825]

Just wanted to drop in and say I appreciate this content. So real and true! Well articulated. You nailed it many are superficial and use manipulation tactics -cringe-

[@nichelleniks4526]

Black woman here! To respond to your comment about the "slave" terminology, I've actually never thought of it as offensive just because the term "to slave over" something is so commonplace in current linguistics. However, I have seen other business coach influencers of color use the "slave" thing as a way to rope in clients of color, ie. "Our ancestors weren't physically free, but we aren't mentally free as long as we're slaves to the corporate system" etc. But I also agree with you that comparing a 9-5 job with pay and (optimally) benefits and such to actual chattel slavery is ludicrous. So yeah it's just trash from all sides

[@godlovesusall8115]

I'm gonna watch the ad. Anna deserves it.

[@buyfixrentrepeat1270]

This is a good channel. KZbin coach’s and influencers can definitely be full of it

[@Anon-qh3bw]

I agree with absolutely everything you post. Actually, I feel like sometimes you describe something that I couldn’t find the words for. Thank you! I love listening to your videos while I drink my coffee or get ready for work! ☕️

[@carolann811]

12:44 - something that I experienced with a "coach" and micro-commitments - which I now know was what she was doing - was that she thanked me (sincerely) every time I said yes. Can I have your email? Yes. Thank you so much. Can I have X, Y, Z? Yes. Thank you so much. I really appreciate it. By the time you're asked for that $4,000 or whatever amount, you're programmed both to say yes AND not to want to disappoint someone who has been so appreciative of your agreement all along. It's really hard to say no, especially when you've come to them for coaching. You're caught between feeling obligated (because they also let you know they're taking their time to meet with you) and not wanting to disappoint someone you've (apparently) made so happy by being so agreeable. There's a creepy controlling aspect of that relationship that borders on some abusive relationships between domestic partners.

[@madelinebrink8399]

Hey girl, keep it up! Nothing should be free of scrutiny. Scrutiny can be frustrating to go through, but we should live in a transparent world. Especially if it has to do with business.

[@rawganic5183]

Watch “the social dilemma” on Netflix and the avatar part will make sense why she is using it... she views people as avatars in which she can control...

[@oatmealcoloured9950]

FYI: Client Avatar is commonly used in marketing, they didn't make that up. It is the blueprint of your ideal/ exact/ average client for a specific thing

[@Mf7d89]

Yeah also called ideal customer profile and buyer persona

[@BroniaK]

This is the kind of thing I spoke about in my comment on your last video about MLMs I think. It really is quite pyramid scheme like and just gives actual coaches, who want to help people, a bad name. I'm trying to figure out how to market myself as a life coach without having all this gross stuff associated with my business. It really is sad that coaching is becoming more about 10k months than actually helping people push through blocks and reach their goals, whatever they may be. One thing I would say is that it is possible to coach people on *almost* anything IF their blocks are personal rather than logistical and it's not the coach thinking they know everything. Most people struggle with success because they are in their own way, so helping them overcome these blocks helps them with their overall goal. If somebody has a problem that is actually external then yes, you will probably need a mentor with experience in that area. Great video as always x

[@erinerinerinOOO]

Love your videos, Anna! Thank you for you thorough research and well thought out opinions! If I may offer something for you to consider: many business owners (especially those of us with ‘real world/not just online’ businesses) strive to make $50k months and strive to make even more every month after that. But that’s because we love our businesses and being able to invest back into our businesses. It’s not about being rich and especially not about looking rich. It’s about working sooo extremely hard to build something beautiful with nothing but your hard work and innovation. Money doesn’t exactly bring happiness, but it brings security. But a business you love gives you a life. Best wishes 💕 ps: I was super excited when I saw this video pop up! You’re a super cool girl!

[@erinerinerinOOO]

And real business owners don’t hate on people who work 9-5 jobs. We employ people who work 9-5 jobs. They’re our coworkers and we care about them!

[@laurachanwo]

But do they really make a six figure income? I don't really think so. They remind me of all of the other 'gurus' that were caught faking their lifestyles.

[@MrsDaedalus_]

Most of them don't. Or at least they make it in the first six months and become some sort of Prada woman and then they start to struggle once they raise their prices to a atrocious amount. I know someone who is in this position. She is a Psychic business coach and has become extremely entitled just because she got on Yahoo business and Forbes magazine. 🤦🏻‍♀️

[@esztersimon2210]

Hustling 24/7 sounds much more like "slavery" to capitalism than a 9-5 job tbh

[@BRK-B-all-the-way]

I absolutely love your content. Thanks for explaining and exposing

[@AbroadonaBudget]

I was curious and had time so I took an influencer course to see what they sold people. They literally said that the whole purpose of creating a community was to make money, and to create fans who would buy anything from you. This was a travel influencer course and they said to just use unsplash stock photography on Instagram accounts and build it up that way- so, lie? The goal was to not only sell to them, you can sell their commitment to you to sponsors who will pay money for you to sell to them. Anyone who is successful in the "influencer" sphere of coaching on Instagram is just cultivating die hard fans and building community for no other goal than getting their money. It's honestly tragic.

[@YehoshuahLamberti]

Sorry this girl 18-19 paid for your parents everything, bills Etc, that is why yuu can be a KZbinr yiu don't know work of 8-5pm actually, you are what you got because it has been GIVEN all on-line resources and even your recent online work, by technically no afford and electric and insurance, plus high technology given, and a lit of books and other stuff that is why you can talk a lot, and a lot, you are jealous of people that did as you but make money than This young lady.

[@ArianaReflects]

I really appreciate this. You’re great at analyzing 🙏😍

[@acasualviewer103]

Been binging your content the last couple days while sick, super informative and well researched content, thanks Anna!

[@KathyHasRamen]

It's so true. These lifestyle coaches sound exactly the same. I despise getting their ads, showing off their materialism, and trying to pitch some sort of course they're leading.

[@moretyquira]

I've noticed that people often confuse 'being wealthy' with 'being financially stable' and these are two different things. Being wealthy is being able to afford whatever you want and being able to do whatever you want (which tbh I could see getting very boring if you're just able to have whatever you want when you want it, I used to be a waitress for rich people and this was a common factor that they were all so BORED). Being financially stable is knowing if something bad happens, you have savings or support that will get you through it, and you're able to save money for these rainy days or things you really want. When you're wealthy you're just able to do it. At that point, you're just chasing a higher number because you've decided it's worth something to you, and once you get there, it's time for a new higher number. It's an endless cycle.

[@EveArtie]

Oh girl! You ARE 'most' entertaining... I love that you're the opposite of all you listed off. My kind of person. Yet again, spot on with this video! Love your work 👏🏽👏🏽👏🏽👏🏽👏🏽

[@ivanamurphy6917]

I love these type of videos from you. You actually research the topics and know your shit

[@AnnaKaiye]

The most annoying of these "business" coaches I have ever come across is a person who runs a stoicism page on IG. He makes announcements that he wants to have one on one sessions with people to help them achieve their goals, fix their mindset, what have you. And of course at the end he is happy to tell you yes, he would love to work with you. It's only $200 a week for a six week mentoring program. It's just so weird. Just be upfront with what you charge and what you do.

[@aspriggs08]

Anna as a person of color i feel the same way. Getting paid for hours you work is in no way the same as slavery. I get what they are saying, but they can use a different figure of speech. Ps: I'm obsessed with your videos. 💛💛

[@eimajhteb8288]

So many good points made here!!! I agree- what is with shaming people for working 9-5!!!!???? Jesus. They think regular people are so lazy- not everyone desires to be rich. Not everyone wants to be shady and manipulative. Some people are honest workers. They should be jealous of us!

[@abbythenelson7809]

the ICA “character” is actually really common in data analytics, we make them in our classes. obvi they’re using it in a totally bizarre way- usually we’re trying to market paper products or whatever to these people, not lifestyle changes