This One Thing Could Destroy My Entire $25M Startup

Рет қаралды 12,356

Күн бұрын

When the news of the TikTok ban hit, I picked up my phone and I started recording. This vlog showcases the full live process of that day, ranging from my initial reactions, to meetings with the team, to analyzing revenue projections.
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Timestamps:
00:00 - The News...
01:12 - First Steps
02:09 - Call with Top Creator Entrepreneur
04:21 - Directing the Team
06:34 - Further Context
10:15 - Assessing The Damage
14:31 - The Webinar
19:32 - Next Steps
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Connect with me on LinkedIn: / johnghu
DM me on Instagram: / jayhoovy
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Want to start monetizing your content?
Check out my company, Stan: stan.store/
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Пікірлер: 63

@wakeup_samurai 26 күн бұрын

Give you massive props for acknowledging that there are legitimate national security concerns around tik tok, it's human nature to have blinders on when something can impact your business

@juanvera94 Ай бұрын

If Tik Tok gets deported from the US, creators are creative and will find new ways to connect. Stan will evolve alongside creators, grow stronger, and ultimately continue thriving

@marknatividad1099 5 күн бұрын

Been following your content for a few years and I have to say this was my favorite video of yours yet. The leadership you showed in navigating this fire (and the fires to come) will be what gets Stan to the top. Saw that surfer mentality for sure: instead of getting stuck inside you found the rip to make it back out haha. Keep it up, man.

@jasrajchouhan7591 Ай бұрын

‘Gems can’t be polished without friction, nor a man without trial’ You got this Jay. Keep your head up and hustle forward.

@jayhoovy Ай бұрын

Love this quote - the other one I like is "A smooth sea never made a skilled sailor." Cheers Jas!!

@nahyar Ай бұрын

This is the most transparent series I've had the privilege of watching. Thank you John, you're super inspirational

@jayhoovy Ай бұрын

This is one of my favorite comments I've had the privilege of reading. Thank you for your support Nahyar :)

@justinjaewon Ай бұрын

"Every dark cloud has a silver lining" is a quote I live by and one that will hopefully inject optimism into you and your colleagues. You've been an instrumental resource to many and we're all rooting for you Jay. If there's any way I can help let me know. Soju on me if we ever cross paths in the future.

@shivasuresh5957 Ай бұрын

IG and KZbin must be chomping at the bit. KZbin has already been increasing efforts into KZbin Shorts the last couple of years. If this TikTok ban goes through, I can see them rebranding Shorts into its own short form content platform to replace TikTok.

@alvicorpuz3899 Ай бұрын

Great job in storytelling!! It's also commendable how transparent you are as a company. Hopefully you guys can pivot this thing into a better opportunity. Good luck in the next 5 months!!

@jayhoovy Ай бұрын

Really appreciate that Alvi!

@repeatingawesomeness Ай бұрын

Great video! We as viewers cant imagine how stressful this is for you and your team Jon. But your leadership portrayed in this video was really admirable. Thanks for the transparency. And just remember you have people rooting for you! 💪🏾

@jayhoovy Ай бұрын

Appreciate your support Shayla :)

@jeffchen9754 Ай бұрын

Amazing video on crisis management , its fascinating how you collected data to make right decisions, and quickly got in front of your customers to help alleviate their concerns . Its times like this that builds alot of goodwill for the brand. its paid off how you were already actively looking to hedge the Tiktok ban back when it was already a rumor. Kudos to your team too for being so adaptable and fast to react. Good luck!

@jayhoovy Ай бұрын

Cheers Jeff! Thanks so much for the kind words!

@Galbra1th Ай бұрын

Love the real time transparency John! I know that we’ll all come out of this stronger and more resilient.

@shivzz.s Ай бұрын

Love the focus and transparency!

@jayhoovy Ай бұрын

Thank you Shiva!🙏

@diran_io 19 күн бұрын

"The struggle is real". Yours and your team's actions are exemplary in response to this existential threat, but you'll no doubt become the dominant force for creators. I may be able to help accelerate the 7% of your TT only audience's transition, sent you a DM there

@pedrovarrgas Ай бұрын

can we join the webinar? when is it?

@ishangoswami9462 Ай бұрын

*This video was actually so so so good! Please keep doing more of these day in a life vlogs!*

@jayhoovy Ай бұрын

Thanks Ishan! I'll keep the vlogs coming for ya ;)

@LearningwithJS-ei3ci Ай бұрын

🙌 yes this is awesome to watch

@pedrovarrgas Ай бұрын

cheering for you jay

@Anya33 Ай бұрын

I believe in u you guys! U got this

@jayhoovy Ай бұрын

Thank you Anya!!!

@albertyangyt Ай бұрын

Awesome vid! Good luck w everything

@jayhoovy Ай бұрын

Appreciate it Albert🙏

@ladgonemad 29 күн бұрын

It will just slow your growth and slash the revenue slightly. BUT, if it does happen I think you should just follow the creators because ultimately you have to go where they go and than double down on that new path. VC pressure might increase :) Rooting for you guys!

@Keyklips Ай бұрын

Rooting for this pivot 🙌🏼

@jayhoovy Ай бұрын

Thank you!!! Appreciate the support🙏

@Keyklips 29 күн бұрын

Of course!! 🔥🔥

@moose1158 Ай бұрын

Staying calm and focused despite this terrible situation is inspiring Jay!! Continue to fight and Stan will reach $1B. Youre a great leader Jay, WE BELIEVE IN YOUR VISION!!

@John-a81 Ай бұрын

I don’t think it would ruin your business as Instagram traffic will increase!

@garrettwilliams870 26 күн бұрын

The scripted vlog format that you've been doing has been awesome (and might appeal to a wider audience than something like this), but I love this slightly different format where you're cutting and splicing actual meetings that you're having day-to-day.

@jayhoovy 26 күн бұрын

Cheers Garrett! Agreed - I wanted to do this video for the homies (like yourself) who are truly here for the journey - glad to hear you're enjoying!

@nandanparekh4776 Ай бұрын

Hi this happened in India already - so you can see the trends on which apps creators pivoted to. It may just be the right opportunity for you to enable your clients on the other platform. Rooting for you 🤛

@jayhoovy Ай бұрын

Thanks Nandan! What did you see happening in India right after the ban?

@ishangoswami9462 Ай бұрын

@@jayhoovy Most of the creator shifted to Instagram. And few new platforms emerged specifically replacing tiktok (moj, sharechat, and more)

@dawnfmEnthusiast Ай бұрын

@@jayhoovy It all shifted to Instagram and Snapchat broski. And there were a couple of clones that tried to copy the TikTok thing, but Reels & Snapchat grew immensely thereafter.

@ec-107-eshwar6 15 күн бұрын

Hey how did you find investors

@garrettwilliams870 26 күн бұрын

Curious to hear your thoughts -- in a world where TikTok in the U.S. goes away completely vs. is sold / spun out, is KZbin or Meta better positioned to win short-form video? My hunch is KZbin but I'm not well versed on either.

@jayhoovy 26 күн бұрын

I think IG will likely be categorical winner in short-term, KZbin mobile is still kinda iffy and I don't think it's wired into folks' brain like the IG pathway. KZbin will definitely win a ton too to be clear.

@JohnMcclaned Ай бұрын

john is stresssed - he is going through the same thing people went through went facebook locked down their api after cambridge analytica. Should be fine though, there will be a platform to fill the void.

@user-qb1iu2tx7x 29 күн бұрын

Great content. Greetings from Germany.

@thinkingcitizen Ай бұрын

Why tf isn't KZbin Shorts a bigger thing ? I know its big, but its not TikTok big? NEAL MOHAN grab the opportunity!

@afficals-chi9056 Ай бұрын

its just the top content creators and everyone put businesses and everything in there that made tiktok more trending than youtube shorts.. youtube people just use that to WATCH videos and not as much as shorts. as people make less revenue off shorts too compared to tiktok.