The TOP 3 Tips from The Mom Test by Rob Fitzpatrick

Ever had a business idea? How do you know if the idea is good? The Market Research MOST people do, however, is failed. The Mom Test is a book by Rob Fitzpatrick that teaches you HOW to get feedback on your idea, when everyone is lying to you... including your mom! It outlines some of the key things you learn through a career in Market Research in a practical, fun and engaging way.
The Mom Test is one of the best (and most fun) books about Market Research that I've read. To be honest, it's one of the best business books I've read. Definitely worth buying to dive deeper into the tips from the book.
00:00 - The Mom Test
00:20 - Tip 1: Don't Tell Them, Ask Them
01:48 - Tip 2: Don't Believe Everything You Hear
03:32 - Tip 3: Keep It Casual
04:13 - Bonus Tip!

[@davidgottshalk8450]

I just purchased The Mom Test and I just want to thank you so much for sharing your amazing knowledge and increasing mine. What a great teacher you are. Thanks for another great video.

[@undatable5838]

My pleasure David! Glad you enjoyed this one… Hope you enjoy the book! It’s a simple concept but hugely impactful.

[@bvssh]

Great summary thank you!

[@undatable5838]

Thank you! Hope you found it useful!

[@shawntaylor9509]

Most underrated channel of 2022.

[@undatable5838]

Shawn, you’ve made my day! Thank you for the kind comment!

[@dasalsakid]

great info! thank you

[@undatable5838]

My pleasure! Glad you found it useful!

[@nelsonthekinger]

Great video, although I thought it was going to go more on tools to use to find business opportunities. I was really excited for that! But this was great as well! Cheers!

[@undatable5838]

Thanks! Trying some different things out! If you haven’t watched in a while, check out my video before this… it’s about an idea, but also a ‘tool’ you’ve probably never thought of using!

[@nelsonthekinger]

@@undatable5838 very good content again 😃

[@nelsonthekinger]

I think last time I found you you were on 400's. You got 200 more. That's dope bro. Almost on 1k 👌 keep producing great content. Quality matters specially when you get that blow up video

[@undatable5838]

Thanks for the support ! 🙏 Getting there slowly slowly! I’ve been a bit slow with the videos recently, but more to come… I promise!

[@nelsonthekinger]

@@undatable5838 no problem I've analyzed a couple of channels and it's possible to still grow even if you don't post every month there has to be demand for your content and you must be good with it, and competition must be lower for you still be able to stand out. And it helps if you understand the basics of seo and the youtube algo. But it is possible! Have a great day!

[@undatable5838]

Just got there Nelson! ☺️ Thanks for the support. 10k next?!?