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Sanjana Chatlani talks about her journey of starting a unique creative entrepreneurship centred around the world of calligraphy after quitting her stable and well-rewarding corporate job. Sanjana Chatlani is a calligrapher, lettering artist and entrepreneur based in Mumbai. She brings words to life through her beautiful lettering strokes. Having discovered her passion for calligraphy and lettering, she quit her job at LVMH to start - ‘The Bombay Lettering Company’, which has now become a home-grown brand. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx