This Detailer Raised His Prices From $50 to $2,000 Per Detail

[@DetailGroove]

Thoughts on the interview? 👀

[@smarwashexpresshou7061]

Great interview bro , this motivates a lot of the youth coming up

[@MoNsTeR420x1]

Should of been longer mybe 🤔

[@lskynard87]

Different, but I like it. I'm in the boat of wanting to quit and go full time detailing but I'm not quite ready to achieve what I want to achieve. I hope to look back on this time of my life, the 2022 year, as my sponge year. Soak up knowledge, practice what I learn, rehearse and improvise, develop a routine. Repeat. Have to also look out for my family so I can't make any rash decisions lol

[@esteraciui9672]

Loved it. Very relatable

[@guzmansautodetailservices4449]

That’s a real person.. love it brother

[@Danny-xj5ts]

You, Serrano, and Luke are the ones who inspired me to start my business! I make roughly $9K month now and I’m happy Thanks guys

[@drakelessner3981]

That’s awesome man! How long have you been detailing for?

[@serranosmobile]

God bless you!!!! Keep pushing

[@Danny-xj5ts]

@@drakelessner3981 going on 2 year. quit my job March 5th 2021 now I do it full time and loving it..

[@fullylaced_]

Danny, nice, how are you able to reach 9k monthly? Thanks

[@fonsiiyo]

@@Danny-xj5ts drop your strats

[@chelsyjones4017]

I’ve been doing detailing since I was 17. I am now 25 and finally starting my detail business. Your channel is truly a blessing to me and I learn something new in just about every video. Love the real ness and the detailed questions you always ask.

[@annagraham6204]

Carlos is cool. Definitely more authentic than many channels Some channels make it seem like you're watching one giant infomercial. Good luck to you.

[@ricardogutierrez722]

awesome interview. This is exactly what i have been saying all this time, money is in ceramic coatings right now. All my detailing friends are doing coatings left and right, most of them actually partner with dealerships where they bring brand new cars to get coated so they do not even have to do much correction and look for customers. I wouldnt even bother with car washes if I were to get into detailing business . A coating job runs minimum 1000$ and up , plus most customer may even get the interior done at the sametime ... Another money maker is PPF but you actually need some good skills for that one , ceramic coatings are very easy for the most part, all the hard work is on the prep

[@Ejq2322]

I really enjoyed the collab! It’s good you guys put those questions out there for us other detailers, it runs through our minds a lot. Plus you guys are GREAT examples of success and that it can be done. I’ve been watching ya for a couple years, and I actually got into detailing learning how to clean my car with one of your first leather cleaning videos! Thanks for the good stuff you both put out!

[@AttentiveFinish]

Haven't seen the video yet. But you 2 are the detailers I follow the most. I grew up in Houston but now I live in Dallas so this collaboration is great to see!

[@amberashby7263]

Thank you for the interview and information. Im 51 years old and a female. by some standards an old lady... LOL. however i opened a detailing business in march of 2022. in June. we made $16,000.00 i did this by having the utmost confidence in my work as well as my team. and trust me that isn't easy to maintain at all times. However i know that the customers we want are NOT the ones that whine about how much it cost them for me to clean their crappy mouse infested cars. i want the high end customer that cares about the upkeep and over all value we provide them and their investments. next to a home their vehicles are the most expensive thing they may own. for some its all they really own. and that's valuable to them and to me. they see that and will continue to come to my shop vs the 'cheaper" alternative. keep on keepin' on!!!

[@finestmobiledetailing]

The collab we needed 🙌🏽

[@supremedetailingbyj5536]

Really liked this sit down video a lot of straight forward information! At the end of the day it is like Carlos and Oscar say just start your business don’t overthink it people make mistakes but you will always overcome everything with the right mindset

[@blazedxjan]

this was dope; it's very nice to see a humble beginning story. I recently started getting into detailing and this really hit home. Much future success to you gentlemen!

[@noobfisherman1626]

"Start Low but not Cheap" Great advice!!!

[@pierrecrisostomo8237]

2 of my top detailers that i follow in one vlog👍🏼👍🏼 Yeah boy!!

[@armandosdeluxedetailing5578]

Spittin some FACTS! Glad there is someone else out here keeping it real about detailing. Great job guys! Much love from RENO, NV

[@arthurthomason3120]

Huge props for the go getter, my man has all the opportunities for the smack talk, here's the thing, theres always someone whos is going to be negative nancy, but based off of this interview I can see my man is one to do the most for his name and rep. Great interview, love the questions that expose his true self.

[@sugatwashllc918]

Awesome interview. I respect what you guys do and how you offer great advice. I follow you both and have learned a great deal. God bless you both.

[@jairmartinez2246]

The 2 coolest detailers in Texas!! Greetings from FortWorth!!

[@bradleythompson7722]

Question what type of insurance do you all carry. for a Detail business

[@brianleach2533]

I work out of my home garage also and people always bring the vehicle by on Fridays and then pick it up when Im done. Never had an issue yet. If your good, people will do whatever it takes.

[@davidboyce6427]

Nice job you two👏🏾 Excellent inspirational story/ journey and honest. Detailers do the job that customers don’t want to do👌

[@dezcanso1540]

biggest COLLAB EVER!! SICK

[@DetailGroove]

haha glad you enjoyed 🙏🏽

[@jesusespin9941]

I live in austin nice watching you guys from my neighbor town doing good. Im barely starting and like watching your videos.

[@bvalle09]

this video hits home, Im trying to learn how to detail and so far i have powerwasher, vacuum, steam machine an d im learnig to buff paint on my jeep. I really want to start doing jobs for money. How should i start? Im also in dallas

[@LMDTVNetwork]

Great video good too see both of you guys. Been following both of you guys since you all started KZbin. I been detailing for 10 years and you guys keep me motivated to stay in the business. Thanks for your video’s.

[@leonardogarcia9134]

My 2 favorite detailers...Detail Groove and Serranos Mobile

[@daringlisson9353]

I’m in the DFW area and looking to start up a side detailing business on the side, loved the info in this video.

[@ad7711x]

It seems like most detailers starting out our cheap, just so they can get clients and/or to get experience. When I started, I came in charging market rates. Why? Because before I started, I saved for over a year to buy everything I needed. So I had no debt when I launched. I also practiced for 6 months on cars for free. Before I launched. When you come in low balling, your practically working for free anyway. Luckily I had a good paying job, so I was able to save and buy everything, including a van. When I started I wanted to be able to take on any type of client . But that’s just me. Do what works for you. I started in my 40’s, so I didn’t want to have to wait 2 or 3 years to generate comfortable income.

[@DetailGroove]

Yep, just do whatever works for you!

[@afterhourscarcareandpressu5107]

Cool seeing both you guys

[@alanizmobiledetailingalani2180]

Great video. We learn a lot from both of you. Keep up the good work. 🙏

[@jacobshark6930]

Hello Oscar, Im looking to start my own detailing business. I have 2 important questions How do I make myself profitable if prices for professional details around me are extremely cheap? ($240 for wash hand wax and interior deep clean trim restore and wheels polished) and What should I do in winter since I live in a state with a harsh winter (Michigan)

[@shineworkz7098]

Great interview thanks for sharing Carlos.

[@B3GINNER]

Get a heated pressure washer, go to truck stops, and offer to wash owner operator trucks. That is steady $$$

[@ThisIsSparta300]

I will say for anyone reading, offer all of your customers $20 Off for a google review. Even if you make a mistake or miss a spot here or there you’ll get 5 stars out of everyone for $20. Once we hit 50 Five star reviews we raised our prices. We charge 220-260 for an interior with a steam and shampoo. We put a dehumidifier and a Blower along with an ozone machine inside. Most of our work is mold removal jobs at 350-450 for just the interior. We cut most of our silver services to focus on gold. We do not offer any $100 washes. We would rather less volume and higher end output. If you build it they will come. You’ll get more business with a higher price because people don’t think “clean” when they see an $80 service. They don’t tell their friends or flex a clean ride for an $80 Service. You can start off with low quotes and then haggle overtime until you upsell most jobs to the price you desire anyways. One thing we used to do was charge $200 for an interior and then tell people it was $40 for pet hair, sand, or mold per hour. Then it leaves it open ended. Now we do that but charge a higher starting price so we can include “discounts” for reviews or give people a break on overtime when we want to juice up their reaction a bit. When we really started loading work up, it was when we changed our company niche to “interior specialists” Doing this and claiming we have superior interior services to our competitors made people come to us for the big jobs where we don’t even have to spray the vehicle. We dislike doing exteriors anyways so this was a win-win for brand building. We just bought a ford transit two weeks ago so now we’ll be mobile and open up to express services with a second crew. My plan is to imitate detail groove without the extractor. Drill brush + vac for any stains for a quick spot treatment but I’m going to make it so the gold services that are 250+ for an interior, are only done in shop. It’ll alleviate pressure to complete a job because in my opinion, three interior express details for $120 come with the possibility for an upsell. If the customer insists they don’t need a shampoo - you have an excuse to fall back on if the finished product isn’t up to standards. You can say “we’ll give you 15% off the gold when you’re ready to completely restore the interior “ or something along those lines. Our next phase of building the company is A) to do 3 jobs for 100 instead of 1 job for 300 (that way we have cheaper options for a different niche) and B) to set my truck up with a water tank and our 4200 psi pressure washer for boat washing and detailing. By the end of December we’ll have three different crews running if the plan works out, I’ll update y’all as we go! Mist A Spot

[@kashmulatx]

Great Interview! Motivation to keep going!

[@erwinrin5078]

My brother Carlos killin it. Love this video oscar

[@millerdetailing4176]

Really awesome video and content enjoy both your channels.

[@Detailing-With-Love]

I love Carlos!

[@exploringfuture]

I can relate and like the real talk

[@Benjaminvalko]

This video just revived Valko Detailing

[@PRSNMKE]

Big fan of Serrano. I've learned alot from both of you.

[@stephen1503]

I’ve been wanting to approach car lots but have been nervous especially in a masked up world. Any tips from y’all on how to do so? Just walk in the front office and ask for the manager? Cold email?

[@serranosmobile]

car lots are great just know that they are cheap at times, but they will give you volume and they want a discount

[@ThisIsSparta300]

Cold email everyone and then immediately go in the following day and ask to speak to a service manager. My tactic was offering them a free detail and it usually locks them in for a couple at the VERY least. If they’re willing to give you a vehicle to do for free, they have no guaranteed loyalty to their current detailer. Leave a business card and a small bottle of armour all with an elastic attached to the business card in the glove box of every car you do. Even if you lose 5$ on every vehicle you may get a return customer, or one that turns into several future referrals. Your goal is to start creating the biggest snowball you can by setting your foundation now. May take a year or two to be busy but just keep at it and keep at it. Offer $20 off for a google review with each invoice you collect payment for. ALWAYS TAKE BEFORE AND AFTER PHOTOS

[@antoniorosasjr123]

Great video thanks! Just a little tip.. a little bit less preworkout when making a video lol.. i thought i had the video at .5 speed lol

[@MikesAutoDetailing]

Great job you 2

[@ddautodetailing]

Great video!

[@noscatlitycityny8258]

GOATs 🐐🐐

[@RaldasDetails]

Awesome guys!!

[@DetailGroove]

Thanks!

[@BookMarc_]

Serrano Sauce !!!

[@user-so2rh9om6y]

Ayeee dope collab

[@XxN8iVeSc0uTxX]

Sheesh good video

[@RayoBeatz]

my only question for serrano is did he get his EIN and do a DBA because i'd like to know if thats ok not to have it starting out.

[@serranosmobile]

I did get EIN and Dba

[@serranosmobile]

It's the route I took to start

[@RayoBeatz]

@@serranosmobile thank you

[@rogermendez7266]

The sauce

[@itsrandolphbischhh6592]

I sale merch... when they say 60 bucks is to much.. I tell them, fine go support Amazon.. I know my self worth, if you cant spend that supporting a small business...probably not meant to be a customer anyway

[@thegarbear05]

i was at 80 first year now 120 car 140 truck extras is 10 20

[@miguel90744]

Both channels I watch 👏 You don’t need to get certified but doesn’t hurt to get one,

[@R900DZ]

Awesome!

[@afterhourscarcareandpressu5107]

Yo yo what's up bros?

[@gomezjason44]

So how much does he charge for classes? It was never said.

[@serranosmobile]

Interior detail class is 300 Exterior class is 700 2 day class coming soon is 800

[@player2mac10]

Damn my name is Carlos and I drive a 2010 tundra 👀

[@jonathandempsey1172]

People balk at $105 in my area for a small car.

[@maxaquino6794]

Don’t get rid of the truck get a trailer!

[@serranosmobile]

I have a trailer 🤣🤣 I hate driving it, also when went to Apts and neighbors had to leave I had to stop and unreel stuff then move. So now I have my whole set up on my truck

[@dancee1007]

Get a camper for your truck bed!

[@serranosmobile]

Builds to much heat to be honest ,and I don't drive it in the rain also

[@SupremeKid98]

🔥 🔥🔥🔥😎

[@prophinishnyc31]

Experience > Certification

[@signaturemobiledetailing9604]

Customers can smell BS a mile away. That's why it's very important to know what you're talking about and to come off as a consultant instead of a salesperson. Gret interview by asking the five questions (what, where, how, when, and why?)

[@cmclayton1986]

You don't need certifications to clean the interior. Anybody can clean lol

[@DetailGroove]

Exactly!

[@TransformationDetail]

Hella detailers say don't quit your day job before starting but all the ones that you hear about doing it, have made it and are successful. Food for thought 🤷🏾‍♂️ But I agree make sure you have some sort of safety net before jumping or burning the boat

[@dwaynemcdonald7145]

🙏😊🤗✌🤘👊👍

[@DanIel-ep4qj]

Starting cheap and the up hill battle to actually get your rates where you want them to be is going to be tough! Not the greatest advice.

[@juanperez-ds6kk]

Yes

[@kickz2385]

Taxing

[@autogeek7258]

Nobody is gona pay 2gs for a detail let’s be real

[@Duh_illuminati]

Some people do payment plans. Cause people even pay 5k for ppf

[@DetailGroove]

Ah man, they do lol

[@maxgustafson4629]

They do man. I mainly do cheaper interior and exterior services and charge $250. Client today told me I need to charge more. It’s all about the quality.

[@Kitfoo77]

Probably just the rich liberals in Dallas. No normal person can afford that. For $2k you could buy everything yourself and be set for years.

[@DjBann]

This is funny They're some shops around me that does nothing but coatings and PPF. I'm sure those guys are charging 2k+ This type of detailing ain't for the cheaps, average clients. They're people out there with money. If price is your concern, go to the cheap guy down the street.

[@Jake-zl8xc]

9 year coating LOL. Be realistic... That's toppers and ceramic detail sprays at that marker...

[@mikewillis5453]

Dude im in New Orleans and I loved this video so much information as usual.. If you are ever in New Orlena hit me up Nola Clean. Drinks( smoothies on me )