This Will Fix Your Facebook Ads ROAS (I Promise)

[@NickTheriot]

🏆 Have Nick Theriot Run Your Ads: www.theriotsolutions.com 💰 Have Nick Theriot Mentor You: theriotsolutions.com/innercircle 💸 Nick's Facebook Ad Course: www.nicktheriot.org/nexttierads

[@gubybear2001]

Only sell good products and have good creatives ✅

[@NickTheriot]

YES

[@Blancaneza]

Thanks for the video. My question is even I have a discount on my products I can’t create creatives that offer the discount? Because my focus should be on be in create a connexion with my customer?

[@NickTheriot]

Correct

[@colm_fitzgerald]

What's your opinion on testing using custom rules to turn off each ad after a certain number of impressions in order to distribute budget?

[@NickTheriot]

Not a fan

[@mithiransk6148]

Hey Nick would you recommend running long form VSL's on Facebook? Like 30-40 min long ads

[@NickTheriot]

I've never had success with it. I would put it on a dedicated landing page

[@leandrogarcia5478]

Hi Nick, a question: I have a 20 day old campaign under your structure, I have generated 67 sales with a budget of 100 usd, but the DCTs that I have created have not surpassed the main ad, I am currently doing 2 DCTs every 3 days but they have not worked, for this reason I turn them off and create others, I am making the DCT by modifying the hook and the copy to the winning video of the main ad, what do you recommend to be able to increase my sales? And in advance I thank you very much for your teaching.

[@NickTheriot]

I would be testing whole new videos, since the action of just modifying the hook did not work

[@leandrogarcia5478]

​@@NickTheriotthousand thank you

[@asmatullahkhankhan7570]

Teacher do you use Klaviyo or not? PLZ answer it

[@NickTheriot]

Yes

[@consistency-f1q]

Hey Nick! I run a streetwear brand inspired by nature using your fb ads method right now. I'm at $180/day budget at my target NCPA $30 My question: - I have a pair of baggy jeans that perform well, and I created a video ad showcasing the features but I can't seem to scale further. Do you think I should put more ad creative efforts into selling my brand, instead of the product? ie Taking photos in nature of models wearing my products?

[@NickTheriot]

Depends on what is working better at scale

[@lukaslasso]

An odd thing, I had recently switched to a strucure where there's one main CBO and I added UGC videos there in the mix with image creatives, the performance of both plummeted and the video got a lot of spend. Now changed it to where a separate campaign runs the videos with a smaller budget, and the images still in the CBO, CPA down by 50% overnight.

[@lukaslasso]

So the ad account structure does matter, but I feel like it depends on the ad account.

[@NickTheriot]

Likely 2 things, 1 didn't run it long enough or 2 an ad is getting more spend than it normally does. With that being said, as mentioned in the video it's all about sticking to a structure. So if that's working for you, keep it rolling

[@mrkilani9806]

How can you run Dynamic enabled creative? Facebook removed the ability to find the winner now

[@NickTheriot]

I just don't worry about pulling the id, and let the dynamic ad that earns most spend RUN

[@mrkilani9806]

@@NickTheriot ah gotchya. You just remove the other ones.

[@shawnemployee6906]

Awesome video like always! Quick question, what does it mean when lets say you have an ad that was running beautifully for a week, getting a great CPA, then it just starts tanking. High cpa with little to no conversions. No changes have been made, no budget increases or anything at all.

[@NickTheriot]

I would keep it rolling and start looking for a new winning ad to beat it

[@faryalgul]

Thank you for creating such amazing content continuously! love your channel

[@NickTheriot]

Glad you enjoy it!

[@remembering.heaven]

Would you wanna give suggestions on Ebook selling a Digital Product Selling Biz. Basically in India

[@NickTheriot]

Go through this kzbin.info/www/bejne/iWe5g5JjfryGiMk

[@sanjaygosain6045]

does the CPL for a very niche down service is usually higher than a general service CPL in facebook ads

[@NickTheriot]

From our experience yes!

[@OgunremiEmmanuel]

I like this content informative always g

[@NickTheriot]

Appreciate that

[@greatbizmedia]

Hey Nick, I'm running ads for a motorcycle gear dealer with over 20,000 products in their catalog. How would we use creative testing with so many products? (Regular A+SC is doing 3.5:1)

[@NickTheriot]

I would look at pushing the top 2-3 products that drive majority of revenue OR create general ads that talk about the main benefits of the business as a whole (think amazon)

[@rizhanmuhammadyahya9449]

Any landing page and funnel tutorial for info product?

[@NickTheriot]

No

[@franciscosanchez6675]

How do we make a product superior when we know it’s not yet lol?

[@NickTheriot]

What makes it less superior? Then from there go talk to manufacturer on improving those things

[@akshatjangotra6933]

Hi Nick, Nice informative video though. Creative testing is important. Catalog ads are performing best for me. But the problem is I can’t test creative here because ads are autopicking the images used on the pdp of our website. I can’t use creatives on the pdp as I want the website to be simple. When i run custom ads with 10 best products. Results are not that great as i continue to scale with catalog ads. I am scaling it further but the frequency of catalog ads are on the higher side now. I can’t put new creatives for my catalog ads as it is picking up from facebook ecommerce manager. I hope you understand my question. It will be a great help if you can answer

[@NickTheriot]

Run regular ads, seperately to catalog ads. Focus on ads that sell the business OR your best selling products

[@shawnemployee6906]

Hey nick what market awareness is this, "learn how to get 0% financing for your business?" Solution aware? I understand the other market awareness well but I struggle with solution even after watching your videos. You basically just stating the solution?

[@NickTheriot]

Yeah this would be solution, since people are looking for financing

[@shawnemployee6906]

@@NickTheriot ok now I think I got it, solution aware is just people looking for a solution?

[@NickTheriot]

Correct

[@NirmalKumar31]

How to tweak this into an unaware market Nick?

[@simplyscented2138]

Hell of a title 😂 CLICK

[@NickTheriot]

Thanks haha

[@RegiOLobo]

Hate clickbait titles like this.

[@NickTheriot]

Must be your first day on youtube

[@RegiOLobo]

@@NickTheriot not really, i just got used to follow people who actually deliver what they promise. I guess some people still need to do the clickbait thingy to get views👎🏻.

[@NirmalKumar31]

May be he new to Ecom and ads. ​@@NickTheriot

[@6tiner695]

It should be clear, that he can’t tripple your roas in a 15 min video… he provides some good value imo

[@jordankersg]

lawsuit coming your way if my ROAS doesn’t improve after this😂

[@NickTheriot]

Better have a good lawyer

[@Jbucks24]

How to get better ROAS = make better products 😂

[@NickTheriot]

1 of them yes

[@Jbucks24]

@@NickTheriot I absolutely love your contents but this was a bit clickbaity. I’ll keep watching your stuff though. You the man 👨

[@ig6987]

Facebook ads not performing at all now a days

[@NickTheriot]

Some accounts yes

[@msrachel-fanpage]

@@NickTheriot Why is that?

[@msrachel-fanpage]

how long have you had this issue mine has been doing this also

[@talhaiqbal5710]

Long story short work on creative 😂

[@NickTheriot]

Or product, depending on where you're lacking