A simple paper worth a trillion dollars

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A simple paper worth a trillion dollars

Рет қаралды 91,185

Күн бұрын

The Anatomy of a Large-Scale Hypertextual
Web Search Engine (1998) infolab.stanfor...
Attention Is All You Need (2017) arxiv.org/pdf/...
Thank you to Yossi Matias, Google's head of research, for speaking with me.
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Editing by Noor Hanania

Пікірлер: 310

@jsalsman Ай бұрын

Fritz Haber's 1908 "Synthesis of ammonia from its elements" has been worth hundreds of trillions.

@kensurrency2564 Ай бұрын

This is true

@golden_gloo Ай бұрын

Was literally going to say the same thing, it's super unlikely that Larry Page and Sergey Brin would even be alive if that paper wasn't written.

@kurtmueller2089 Ай бұрын

Now I have to listen to "Father" again

@whocares2277 Ай бұрын

That's the paper I expected after reading the title. But yes, it's much more than a trillion.

@Qermaq Ай бұрын

What gets my goat is I search KZbin for one video outside of my normal range, and the next day every fifth recommended video is related to that. There's no accounting for desire of variety. I miss the old days when the front page had recommended videos. Back when that meant something.

@pavelow235 Ай бұрын

thanks that is a big problem nowadays, I watched "Clockwork Orange filming locations" and have been getting videos for the last week from as old as 16 years ago. I already got my fill of Clockwork Orange filming locations, I don't to watch another guy point out the same filming locations over and over again.

@NormanChester882 Ай бұрын

Artificial artificial intelligence is doing my recommendations

@BondJFK Ай бұрын

@@pavelow235 I didn't turn on watch history and tracking in youtube so its just a blank home screen in my case and no recommendation, I need to search what content i want to see , Sometimes i realize i don't want to watch anything so saves a lot of time, Also i deleted Facebook and Instagram, Now only use KZbin as social media platform sometimes read blogs in quora & medium that's it

@Astroponicist Ай бұрын

they predicted quite correctly how their search engine would become unusable.

@ShadSterling Ай бұрын

"AI Search", powered by LLMs, Isn't even search; it uses a language model to respond to a prompt by generating a likely response based on the training data. The training data sets are not public, nor are the parameters given to the model generation along with the data, nor are the specific model generation algorithms, so the gaps and biases in the model can only be assessed through the responses it gives. For mimicking the general characteristics of text in the training data they're pretty good, but for factual information they're only any good at facts which are repeated consistently in the training data with a context similar to nearly every possible prompt which would be constructed as a query for that fact; for anything less common the response can only be correct by coincidence. Of course, not all "AI" is LLMs, but as far as has been made public "AI Search" is an LLM trained on the crawled pages, and is not trustworthy for generating correct answers or even factual statements

@EconAtheist Ай бұрын

the "input the same question, get a different answer" thing would be funny if it weren't fundamentally destructive to **gestures to everything**

@markcutts383 Ай бұрын

Always remember: Your privacy is important to us.

@ArthurKhazbs Ай бұрын

Your privacy is 100% safe on our servers! We assure you can give it to us.

@adamnevraumont4027 Ай бұрын

Your privacy, specifically and in detail, is important to us. We will store it and use it optimally.

@bobo-cc1xw 11 сағат бұрын

Or don't be evil

@finlandtaipan4454 Ай бұрын

Google today is everything this paper criticized.

@L17_8 Ай бұрын

Jesus loves you with all His heart ❤️

@rogerforsman5064 Ай бұрын

@@L17_8 No

@J4-kjtdr8775 Ай бұрын

So very true is it even considered a true search engine these days

@ValidatingUsername Ай бұрын

Are you a fan of Ted Kazinsky too?

@STEAMerBear Ай бұрын

Irony is almost universal.

@doggedout Ай бұрын

Has that guy from Google recently tried to actually....use Google?

@noreverse1152 Ай бұрын

He uses Bing

@rockets4kids Ай бұрын

This paper is predicated on a web where people are writing useful content. That stopped about 10-15 years ago, and much of the useful content that was on the web has since disappeared. I'm really kicking myself for not scraping useful websites instead of simply bookmarking them.

@martf1061 Ай бұрын

@@noreverse1152😆😆good one 👍🍻

@Qermaq Ай бұрын

@@noreverse1152 Bing's the same. I can't find a web browser that works as it ought to. All we can do is vary search terms and narrow it down that way, just like avoiding "Bill Clinton Sucks".

@7th_Heaven Ай бұрын

@rockets4kids slashdot and icanhascheezburger are still up... if that matters to you :) If I were you (gotta do this too) I would download wikipedia in it's entirety and get it going on an offline rack server and NAS bigger than probably anything residential in a 25 mile radius. Then rig up a seperate rack server for at home netflix legally illegally downloading digital copies of movies owned offline hard copy. in the definition you own them. then do it with music and backdoor it so your archive backup can be listened to in different places in the house or wherever. I still need to do that in full, but on the list of wants to do it is.

@hunterm9 Ай бұрын

Oh the irony of 'cellular phone' searched on google now returning 90% 'cellular' companies advertising their products with only one wikipedia link not being an ad. Google still works well but you've once again got to be more specific to avoid being sold something.

@frwystr Ай бұрын

the irony of you saying 'google still works well'

@jimf2525 Ай бұрын

I very much like your comments about libraries. Research librarians are angels.

@RR4711 Ай бұрын

My Mum is one, she even worked at a university library once. Unfortunately it has become a dying trade.

@Petch85 Ай бұрын

We need a new paper. Now the internet is only 200 websites and finding good information is harder than ever. 😢

@odenwalt Ай бұрын

AI used in search.............. Alexa, I need emergency medical assistance. Alexa responds, I have place emergency medical assistance on your shopping list.

@rogerforsman5064 Ай бұрын

"Don't be evil" Google code of conduct! (Now removed)

@user-um9sl1kj6u Ай бұрын

Unfortunately, that also includes hospitals and other organizations that value greed above all else

@DukeEllision329 Ай бұрын

@@user-um9sl1kj6uwere… you under the impression that hospitals weren’t businesses?

@user-um9sl1kj6u Ай бұрын

@@DukeEllision329 being evil is not a business model, and lying or not being transparent does not equal a good business plan. Business does not equal evil- you make the wrong assumption. The Wolf of Wall Street and Bernie Madoff are evil. Done right, businesses and companies enrich the community and provide jobs/investment opportunities that people need for their livelihood. That’s not evil. That’s participating in society. The problem I’m talking about is exploitation

@finmat95 Ай бұрын

"You have become the very thing you swore to destroy" - quote

@Google_Does_Evil_Now Ай бұрын

Google Does Evil Now.

@sojithssp Ай бұрын

The last 3 minutes hits differently!

@wilgarcia1 Ай бұрын

Yes AI has been ruining out searches for some time now. We have noticed. Clearly it's been sending more advertised results than the wanted results.

@BadgerOfTheSea Ай бұрын

That scrap book journal looks wonderfully maxamillist

@Enjoyurble Ай бұрын

Remember when you could Google on Google before Google became Google and now when you Google you can barely even find what you wanted to Google?

@lymphomasurvive Ай бұрын

It’s basically unusable now.

@hugopennmir Ай бұрын

🙄

@MitchellPorter2025 Ай бұрын

From the title, I was sure this was going to be about the Black-Scholes model from finance Maybe that one is about trillion dollar losses:)

@richkroberts Ай бұрын

As of 2024, I still find myself needing to go to a library to do research. There is still so much information that simply isn’t available via a Google search. For instance, old business directories. If I want to find out when an ancestor’s business was started back in the late 19th century, I need to search local business directories by year. Most businesses from that period only exist as a mention in a business directory. Those old directories, at least the ones that I need, have yet to be scanned and made available via a Google search. That’s just one example.

@Christian___ Ай бұрын

Yeah, but people are increasingly unaware that there is a lot of information that cannot be located on the web.

@metalchemik Ай бұрын

At my Uni faculty we, students, had a proverb: "The real study begins, when Google has no found results".

@DarthV3622Fkm Ай бұрын

No, the most important paper in terms of financial impact is Fisher Black and Myron Scholes seminal paper "The Pricing of Options and Corporate Liabilities" JPE 1973. The multi-trillion industry of derivatives started from this paper.

@theograice8080 Ай бұрын

That paper matters to capitalist economists, but this paper matters to those searching for online-linked information. The latter group is much larger than the former.

@lorddyvim Ай бұрын

Regardless of their paper's premise, here we are.

@L17_8 Ай бұрын

Jesus loves you so soooo much ❤️

@Simulera Ай бұрын

Truisms are true

@MrFukushim Ай бұрын

Advertisers are paid for the attention they get, but we are rarely, if at all, rewarded for the attention we give. Are y'all paying attention?

@andrewradford3953 Ай бұрын

It's all you need..

@error-4518 Ай бұрын

The users are "rewarded" with useful software and entertainment for "free". Is it a fair trade, don't know, most seem to be content with it.

@flamencoprof Ай бұрын

Good topic to cover. I find the best way to use search engines is to understand how to choose your search terms. You have to understand its algorithms almost more than your search terms :-) I wouldn't trust an AI as far as I could throw it; effectively zero.

@JaccovanSchaik Ай бұрын

When its inventors were in academia, Google was all about spreading knowledge. Now that its inventors are in business, Google is all about making money.

@farab4391 Ай бұрын

In a capitalist environment you don’t have much choice. No one is going to keep on paying you to just spread knowledge

@BondJFK Ай бұрын

more like when google is managed by inventors vs google managed by public investors

@pranavnath8732 Ай бұрын

Video production quality has skyrocketed over the past year. Bravo, love the new style it's very immersive!

@blondegirlsezthis8798 Ай бұрын

Google 2003: "Don't be evil" Google 2024: "Don't be our competition or we'll destroy you"

@bobedwards8896 Ай бұрын

An idea isnt really worth anything until its built up and made. there are thousands of amazing ideas that are practical and can change the world for the better but who has the means to do it?

@UKGeezer Ай бұрын

ME: searches Google for red squirrel numbers in the UK and how fast they're declining. Google: Here's some places where you can buy peanuts. KZbin: Bombards me with 3x 2 minute unzippable ads before I watch a video of online stores that sell peanut butter and Nutella.

@farab4391 Ай бұрын

and this is where perception and the spread of misinformation come into play, because I googled exactly that and got back right at the top “There are only 140,000 red squirrels left in the UK, and more than 75% of these reside in Scotland. Their decline has been driven both by habitat loss and the introduction of the invasive non-native grey squirrel from North America”

@UKGeezer Ай бұрын

@@farab4391🙄 It was a joke, silly.

@user-um9sl1kj6u Ай бұрын

I agree with you that AI is not necessarily a good thing and we need to be more studious in how it is deployed. I don’t think it should be used in search in education. In other instances, it’s too easy for it to be hacked and that data like personal information - is obviously very big and very easy for it to Biased and skewed, especially in the hands of a data hacker and cybercriminal who has intentions of their own

@krisvette5874 Ай бұрын

Great insights and a reflection on research and learning for people...students, researchers, etc. .

@sobermath Ай бұрын

Toby, your style is so relaxing, that I focus on your tone over your words and am often oblivious to what is said. However, know that your content is extremely high quality--please don't change on my account.

@jeffevarts8757 Ай бұрын

Outstanding video. Accessible, informative AND interesting.Trifecta achieved!

@JulianOShea Ай бұрын

Great vid - get this to the top of search.

@josephlarrybradley508 Ай бұрын

Not if you believe in uncensored speech or honesty.

@danielmccann4055 Ай бұрын

Just an aside: What would be cool is to have you listen to Cormac McCarthy's last two books on Audible and do a review.

@scottifly Ай бұрын

This is a very interesting video. Thanks for sharing it with us!

@secretvoiceunlocked 25 күн бұрын

It seems ultra high frequency can effect the mass of matter on the atomic level. I'm pretty sure it's illegal to reduce the mass of anything

@johnoldfield2390 Ай бұрын

That advertising biases sentence could really use an update in desired functionality.

@riscemara Ай бұрын

What about Cerf and Kahn's paper, "A Protocol for Packet Network Intercommunication"?

@xrast1215 Ай бұрын

I could listen to Tibees for days :)

@davidrandell2224 Ай бұрын

“The Final Theory: Rethinking Our Scientific Legacy “, Mark McCutcheon far and away the most important and interesting book/facts ever discovered/published.

@robertwalkley4665 Ай бұрын

What about the paper for the Fast Fourier Transform? That must be up there in associated financial impact.

@user-um9sl1kj6u Ай бұрын

Is this essentially what Graslie and the Green Brothers did with my body, identity, and privacy? They made a search engine of it over time?

@chibha96 Ай бұрын

A good video explanation. It's good to know the conception of search engines came from academics & research. I think at that time those people assumed that this technology will not enter into mainstream commercial use. Today we see the end result of their research.

@farab4391 Ай бұрын

The one thing I’ve learnt over the years is that a company is not successful because of the product, but because of how it conducts business. I could’ve come up with DOS and Windows, but probably never had the success of Microsoft. That’s why we have lots of very smart people, but not the equivalent number of successful companies

@mickwilson99 Ай бұрын

Yay for information science and library content management. And if smart language models get smart enough to generate value-rich synopses, non-trivial categorizations and to suggest cross-linkage at semantic rather than syntactic level - what you describe as "intentional" - then I will be very impressed and prepared to hang my hat on the AI hook. I'm faily sure that a software assistant to knowledgable kibrarians and infosci will be a far more powerful combination for far longer. Skepticism is something Ive yet to see being 3xercised by LLMs.

@decreasing_entropy3003 Ай бұрын

The concluding statements of the video were swollen with philosophy, and I kept thinking quietly about its meaning(although in the end, I did rush to comment). I am cognizant of the idea of going to a library to conduct research, but I cannot deny how easy it is to find what we are looking for on the web. Although the need to read well preserved documents sometimes warrants a visit to a library, we can still, for the most part, get away without that effort just by looking up the internet. Also, libraries often gatekeep their materials and do not provide easy access, which is not true of the internet.

@mksjnd Ай бұрын

I apologize if I misunderstood your comment. If not, I had a different takeaway of the concluding statements: At the end of the video Tibees wasn't only referring to a literal library. She was referring to the act of research-- the act of browsing through various sources to compare the validity, perspectives, and biases of those sources in order to make sense of the collection of information that you've ingested, to get a comphensive understanding of the topic you're researching. She was referring to research that can either be done in a library with physical books OR on the web, since research in both cases involve evaluating various sources to get a comprehensive understanding of the topic being researched, whether that is through physical books or digital pages. She brought up the concluding statements in response to Google's claim that AI makes finding information more assessible to users. She made the point that AI may deincentivize people to continue that act of research, of evaluating sources for a comprehesive understanding, since people can just type their query into an AI engine and get a response (that may be heavily biased or even false). I was super happy to hear her include this perspective, and not just let the Google representative share those comments uncontested.

@egs-zs8-127 24 күн бұрын

The last part of the video was super important! I believe that humans in an AI world should strive for a critical thinking mindset and think deeply about what we are looking for.

@KMKPhysics3 4 күн бұрын

Wonderful video as always, Tibees! I share your curiosity about how these AI tools are going to affect the role of libraries and how humans conduct research. I slightly worry whether most humans will lose that ability to seek out the truth for themselves and blindly trust the outputs of these generative AI models.

@arcaylan Ай бұрын

Thank you for the share. Thank you, Google.

@leehughes5336 Ай бұрын

"THANK YOU TIBEES"... 🙂

@emilien.breton Ай бұрын

Ads are in the service of users, they say. Curious that advertisers are the ones paying. It's almost like advertisers are the ones benefiting from showing us ads. But don't you worry, ads are in the service of users.

@JeffersonsTreeHouse Ай бұрын

Don’t notice the basilisk without the will to feed it.

@enzeru5491 Ай бұрын

Fantastically informative video!!!!!!!! Thank you!!!!!!!

@georgwrede7715 Ай бұрын

I think it is becoming increasingly important to keep Wisdom, Knowledge, Information and Data, separate in our minds.

@BlackHermit Ай бұрын

Financial impact is the one true metric in our world, so yeah, this paper is indeed worth a trillion dollars. ❤

@miramar-103 Ай бұрын

I wonder how much Sir Tim Berners Lee's initial idea (WWW) is worth?

@LisaSamaritan Ай бұрын

That's probably hard to determine, since a lot of traffic on the Internet doesn't have anything to do with webpages. Besides, a lot of services is predominantly accessed through apps these days. If we only count Internet as a whole, then the World Economic Forum say: "As the global economy rapidly digitalizes, "an estimated 70% of the new value created in the economy over the next decade will be based on digitally enabled platform business models,"

@AndreAmorim-AA Ай бұрын

I wonder how much the paper “MapReduce: Simplified Data Processing on Large Clusters” worth as well since without that Google propably would not scale their business model ..

@peterfireflylund Ай бұрын

It wasn’t all that different from gopher.

@human_shaped Ай бұрын

@@peterfireflylund Thank you! At least some people understand it's just a minor protocol difference and not some great invention. He is given far too much credit.

@miramar-103 Ай бұрын

Maybe Vint + Tim ?

@michaeldautel7568 Ай бұрын

A search engine should fund itself through energy production and idea sales to raise sufficient funds until the Free energy renewables are perpetual. Advertising is a temporary fix that should already be on-the way out.🤔

@BalgaBear Ай бұрын

Word input "I am looking for dog" Someone clicks link on page 4, that page now LEVELS UP! and quickly becomes location or global oriented. Nice!

@JD-jl4yy 22 күн бұрын

Soon to be surpassed by Attention Is All You Need

@victorfloresperu Ай бұрын

I missed you. So good to know you are ok.

@JavierGallego79 Ай бұрын

Thanks for the video

@israel2515 Ай бұрын

I like your content Thabks

@TheGalacticWest Ай бұрын

Strangest ASMR ever. Didn't understand a thing but I'm calm.

@btwineu2me 23 күн бұрын

Peoples relationship to information and how to find it is an important concept. As is the development of the transformer with AI (with the aid of machine translation). The development of various links is fascinating too. There is agreement that what is learned can be handy.

@yaekmon Ай бұрын

What a lovely trip down memory lane to when Google actually cared about giving useful results. The Google propagandist saying that advertising serves the user is just laughable.

@SXpitbull Ай бұрын

Can you make a video about imo 2024 and maybe a way to solve the exercises

@Khashayarissi-ob4yj Ай бұрын

With luck and more power to you. hoping for more videos.

@nickharrison3748 Ай бұрын

Going from unknown to the known is the first step. but knowledge is a double edged sword So, we need wisdom on top of knowledge.

@ThePatriarchofHouseMiles Ай бұрын

As a great philosopher once said, "money over everything"!

@NathanDudani 20 күн бұрын

mOnEy

@1mlister 6 күн бұрын

This really explains why Google has become so bad at finding things

@kaistutz7067 Ай бұрын

You got so owned by him 😮 in the interview. He evaded the question about advertising so clearly. Google is just advertising and selling data now. That's why they dropped the slogan, don't be evil.

@mksjnd Ай бұрын

I was disappointed by how he evaded that question too. 🤦🏽‍♀️

@sladeTek Ай бұрын

I hardly doubt evading questions counts as getting “owned” unless your definition of it stems from Ben Shapiro’s prepubescent fanbase. All that babbling to not answer the question directly and provide no arguments whatsoever is more embarrassing on his part since everyone can read through it.

@kaistutz7067 Ай бұрын

@@sladeTek I don't think that he evading a question means that she is being owned. But, letting it pass without questioning further, is.

@king_br0k Ай бұрын

Toby on jet lag seems lime a completely different person

@bahaiwebsites Ай бұрын

Sound is so low I can't hear you

@bloviatingbeluga8553 Ай бұрын

I thought you were going to be looking at Claude Shannon's Master's paper

@cryptonative Ай бұрын

I thought Bitcoin

@pitchforkrebel5594 Ай бұрын

Did they mention In-Q-Tel?

@Etothe2iPi Ай бұрын

1:46 But why did they use lipstick?

@armandosuyod4752 Ай бұрын

In Philippines there's Public school Mathematics teacher claimed that he solved godenbach conjecture after 2 decades of working but people making him laughingstock he write a letter to the philippines president .

@alexghous Ай бұрын

I am curious what research papers have the most value to Tibees?

@billsmith8853 Ай бұрын

What happened to do no evil?

@secretvoiceunlocked 25 күн бұрын

There are certain ideas and info thsts off limits because we wouldn't be dependents anymore if we didneed then

@youreale Ай бұрын

I googled "example of awesome people". The result was "Tibees". Good boy.

@AndrewBlucher Ай бұрын

I started using Google after one of my students told me about this paper, so in the first month. Adding "AI" to Google has reduced the effectiveness. In some cases it has become impossible to find a page I have previously seen. Rarely, the page could have been removed. But so often? Give me the option of using an old search mode.

@mikesexton5396 Ай бұрын

While this paper has been very valuable, I feel like the document creating the first patent system was probably worth much more and would make a great VLOG

@pajeetsingh Ай бұрын

Adblocks work.

@joeyjennings9548 Ай бұрын

information in seconds at ones fingertips is as easily changed 🤔

@crazieeez Ай бұрын

Google is trashed. You can't get any good results anymore. I get dumber and dumber using Google. I feel like there should be a better search engine.

@Gigusx Ай бұрын

This is a nice breakdown Toby, and interesting interview! Will check out both of the papers as well 👍 As for the "death of libraries", social medias already operate mostly on unsourced/non fact-checked information and the trend will probably increase regardless of traditional institutions pushing back. The more AI takes over in terms of experiments, simulations, etc. the more they'll be based on some random parameters and potentially unrelated sources, hallucinations, or other randomness that people can't even define or double-check. Not really a completely bad thing as long as the results are accurate but it's a changing landscape for sure, and it could have interesting consequences in the future for how we think of history of science, significant inventors, etc.

@michaelsherck5099 Ай бұрын

If AI becomes better than people at specific tasks, I wonder how long it will be before people stop studying those fields in order to concentrate on things AI isn't very good at yet?

@flexairz Ай бұрын

AI is a quick search tool for already existing solutions etc. It can interpret human language but any imagination, like we humans have,... nope. I am using it for code.. but one must be very critical what AI comes up with. Those without any knowledge of the technology (code or whatever) will be surprised.

@shannonbloom4133 Ай бұрын

Foundation by Isaac Asimov Stagnation of ideas supported by sales pitches? Automatic connections and cross-references is not always a good thing for the human brain and the advancement of ideas, thought and research.