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How to reduce customer acquisition cost for your SaaS business |
If you're building a SaaS business, there are two metrics that every investor looks at to figure out if you have a healthy startup that's scalable -- customer lifetime value AND customer acquisition cost.
Here's the thing. You can have an insanely successful product and high engagement metrics but still not have a sustainable SaaS business.
This is why it's SO important to pay attention to your CAC and LTV.
In this video, I walk you through why the cost of customer acquisition is important and the 3 strategies you can use to lower your CAC and drive more quality conversions by targeting the right market.
Let's dig in!
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UNSTOPPABLE GUIDE TO STARTUP GROWTH & PRODUCT MARKET FIT 👇
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^^ Only 4% of startups graduate from the seed stage. In my Product Market Fit Guide, I walk you through the THREE things you absolutely need to implement, secrets if you will, to accelerate your path to product market fit and the next stage of growth.
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PLAYLISTS TO WATCH NEXT
1) SCALE AND GROW YOUR SAAS STARTUP WITH AN UNSTOPPABLE GTM
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WHO IS TK? AND WHY DID HE START UNSTOPPABLE? 👇
• The TK Unstoppable Story
^^ How I quit my finance job, built, scaled and sold a venture backed startup, and then helped sell the company that bought mine for $4.75bn. Here’s my crazy founder story.
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