Using AI to Create a Deepfake Susanna Reid

The prominent rise of AI in recent years has raised many concerns, including the use of deepfakes. This shocking technology can easily be used by scammers to replicate people to access personal information, open bank accounts and even recreate passports.
Fraud expert Simon Horswell explains how it works using Susanna Reid's face, and shares his tips on how to spot a deepfake.
Broadcast on 14/05/24
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#GMB #deepfake #ai #aideepfake #scam

[@SmoothEmJay]

That's a really really bad "deepfake". Looks absolutely unconvincing.

[@danielmcleod3754]

I think the purpose of the demo is to show how easy it is for an amateur to do it

[@nowsheenanwar291]

@@danielmcleod3754 amateur now, professional in a couple of years if this isn't stopped

[@philadams9254]

Yes, but this is done live. If the video doesn't need to be live, it can be made better. Only a year or two ago, it used to take hours or days to process a video like this. Now it's almost instant!

[@dom9882]

That does not do deep fake tech or the associated concerns any justice. It can be much more accurate.

[@grumpgaming493]

Isn't the real one fake enough??

[@keorbats9429]

Laura’s clearly enjoying this gig 🎥 ❤

[@Mel87y]

Haha

[@charlieg6799]

This will hit people hard before they become wise. Nigerian princes are about to return.

[@user-bk9fk2tq2z]

Lol

[@user-bk9fk2tq2z]

Nigerian princes are my best friends.

[@garybarry9365]

Yeah I think the black necks are gonna give the game away 😂

[@bungle3912]

If I could deep fake Susannah, I know what kind it would be.

[@greenonline5469]

Does anyone remember the deepfake from years ago that Linus Tech Tips did? His actually looked very convincing.

[@samanthajoan]

Hmmm... is this a little bit of a hint about the Kate video?

[@vitahealth.2372]

We are doomed.

[@user-md8hr8zz8i]

She loves herself

[@mjt1517]

We all love ourselves.

[@user-bk9fk2tq2z]

HAHAHAHAHA I like how Laura and Susanna are messing around :D

[@CrazyTobster]

Wait a minute, biometrics uses the depth of the field, It works in the same way as your fingerprint - how back your eyes are your head and other features. It does NOT use your image. This is why photographers don't work. This guy is not being 100% accurate.

[@mohamedmagdy4015]

One of the tips is to change the phone password Control the permissions of programs such as camera, voice and writing I discovered a fraudster who was impersonating Suzanna Ride

[@voice.of.reason]

Can ITV use AI to get Reid to get them out on camera?

[@vishmaster09]

There are way better deep fakes where unless they say it's a deep fake it's impossible to know

[@daniellQCCA]

When cancers and other diseases are eradicated by AI, it will be impressive ... but for now little things like that for children or immature people is not impressive ... **it's childish** Grow !

[@mjt1517]

There’s nothing wrong with entertainment or fun. And they are already using AI in the medical field. Just you wait. By 2030, you’ll see some very interesting things.

[@robo3715]

How does she know which one she is?

[@colinthompson3111]

Can Good Morning Britain confirm that it was in fact Piers Morgan Broadcasting with Susanna and not AI? She wasn't paid enough in either case.

[@JenniferFrischMarriage-tz1db]

Unfortunately, my 76-year-old father thinks he’s actually talking to the real Suzanna and have an online relationship. The whole family knows it’s fake and yet he still falling for it.

[@kevarsa]

Wow that was terrible

[@aaliyahImpersonator]

Deepfake was removed wasn’t it?

[@KentVigilante]

Deepfake isn't just an app that can be banned or removed, there's millions of websites that have deepfake technology for people to use and even if they did outright ban all this technology, you would still have Discords, Telegrams and the Dark Web with access to this stuff, as long as AI exists then deepfakes will always be possible

[@v4nno]

God, not another! One’s bad enough!

[@Maynards_so_blue]

Martin Lewis in general is the scam

[@user-dg6bl2ry2y]

??

[@deantownie7441]

He has made a million from his info, which you have to be quick to get the coupons and such.

[@41mum]

🙈🙉🙊

[@naturallycharitable644]

People say that Kate Middleton video is a deep fake

[@mjt1517]

I don’t care if it is.

[@hano552]

Lucky for the GMB presnter she's not a trusted presenter.

[@escfxp]

0:55 bald Jake Gyllenhaal? Deep fake?

[@mjt1517]

Bad deepfake. Looks nothing like her.

[@martingolding4951]

All that's needed is 30 seconds of someone talking to make the deep fake

[@peeg09]

I would be suss

[@scottandrewhorne4655]

No One And Nothing Comes Close To The Real Susanna Let Me Tell Theeeee Lol X EdTake Your Silky Paws Of Susannas Silky Draws Pmsl.

[@FrankieTalki]

Its fun the apps but it is a serious thing.