What is a super app, and why haven't they gone global? | CNBC Explains

[@spencebuzz9220]

Here in Kenya we have a mobile banking app, mpesa. It has become so ingrained in our society that there are businesses that strictly only accept mpesa. The problem is how secure is it? Our country has a knack of overlooking these fundamental issues regarding cyber security. If mpesa went down today our economy will take a serious hit because of how dependent it is on it.

[@Uunartoq2018]

Thats such a huge of monopoly of all, the risk must be distribute otherwise Kenyan system is in danger. But I wonder if some authority has involved with this with secret beneficial? Because it is maybe possible

[@yomurita]

Here in Chile it's not an app, but *all* transactions go through a single processor: Transbank. You can imagine the absolute shitshow it makes when it goes down!

[@NazriB]

Lies again? Gypsy King

[@wayando]

Yeah ... If you look at the new Mpesa Apps, they are trying to incorporate other apps into their apps ... I think they are trying to make a Kenyan superapp.

[@Jeevanmn]

Nobody uses PayTM to do anything other than payments here in India. And that is exactly why Paytm mall bombed.

[@17thsavior]

Calling Paytm a super app is complete misinformation.

[@terrybatman]

@@17thsavior why. It's a bank. Largest fastag seller in India. They sell savings account, salary accounts, food wallets. They have a movies and travel vertical. Maximum irctc tickets are booked there.

[@terrybatman]

@@17thsavior when you book a movie or travel ticket on paytm, they offer the service and not other providers. Similar with savings account, salary accounts and fastag. It's all their services. I don't see a mobikwik or freecharge doing that.

[@JimpanzeeFilms]

I use the bank, the UPI, to recharge and also to buy bus tickets sometimes. So it is a super app as it is still giving the services to people who find value in it. So the video is pretty accurate. But, ya, the Mall didn't work as well as they were expecting.

[@jh0720]

This video is just a paytm pump piece 🤦‍♂️

[@baaron-noraab]

We have Finn in Norway, where you can book taxis, buy and rent cars, buy houses, find a job, date, but mainly it’s for buying second hand stuff

[@nilsfreund8442]

not at all comparable

[@AYVYN]

Only Norway would list women on a used goods store

[@asterixky]

Are we willing to give up some privacy to get some more convenience. To each his own comfort level I guess.

[@thataxx1534]

as if you only give up privacy with super apps, you are commenting on KZbin, you already lost your privacy

[@sergiobenoya]

You're funny. You already gave up your privacy by having social media accounts such as KZbin 😂😂

[@memetokentv]

Right.

[@memetokentv]

They are

[@jdosrios]

You have already given up if you using any KZbin, Google or Facebook, they all collect your data, unfortunately none of these gives you more convenience in return other than just collect your information and sell it to companies.

[@shivashankar2477]

USA’s cashless transaction method through credit cards was the key to all this technology. But, people in many countries don’t have credit cards or cannot be guven one by a bank since they don’t meet their requirements. So, these apps pretty much have a recharge system through your money or bank account. Hence the popularity is gained by using your own money in a safer digital way

[@thanhavictus]

Do they earn cash back?

[@shivashankar2477]

@@thanhavictus yeah they do. Which is the incentive to use those apps basically.

[@thanhavictus]

@@shivashankar2477 really wish Google pay or PayPal has cash back

[@dotxh4]

@@thanhavictus here in India, Google Pay does offer cashbacks

[@omthesmwgroup]

You need to teach yourself how credit works and how it's bad for community

[@youtubelover1311]

It’s honestly a blessing that apple and android have banned super apps. In our system we can enjoy multiple companies and startups competing in different fields which overall helps the economy and new innovation. Apple and google do get to keep a lot of power which I disapprove of but the good outweighs the bad

[@ДаниилКоршков-г8ш]

Not to mention privacy and security issues that will come with any super app

[@BluebBman]

That just China about privacy and regulation which they don't care. How about Singapore, Indonesian, Vietnam with Grab,Goto,Zolo

[@antivandaag]

They haven’t

[@tutacat]

Uh no! It's on both platforms. They are not banned. It's already easy, as douyin and facebook/instagram have shown, to root through your files, clipboard, advertising profile, to gather data.

[@goo1358]

Google is like a super app. KZbin, Gmail, Google music etc use the same login

[@jrome_20]

Loving this kind of videos from CNBC.

[@TomNook.]

We don't have a monopoly in the west, but we do have an oligopoly - ALL our digital services are controlled by the Big tech firms. Whether it's 1 or 5, it's extremely bad for people and individuals power and control

[@annuarrahman4199]

agreed... What about Spotify though?

[@TomNook.]

Strawman argument. Spotify are nothing data collection wise compared to the big tech firms.

[@blainegabbertgabonemhofgoa6602]

Still 5 is a lot better than 1

[@wild_taco_gonecrazycorona9112]

they manipulated laws and patents to get that and govt helped facilitated cause govt got money and also govt don t loose no shit so its people are product and capitalisms by acquiring small companies no laws around it if big tech or any big firm manipulates it so its dirty dirty shit they did and doing

[@MossadDid911]

@@blainegabbertgabonemhofgoa6602 no, equally bad

[@avi12]

I would argue that an Android launcher is a super app

[@kevcalms]

Agrer

[@TheRomeVEVO]

Technically it is according to the definition of what a Super App is lol

[@ss877S]

TATA super app will be soon launched in India. I am excited

[@jk484]

What will it include?

[@ADeeSHUPA]

@@jk484 JKT48

[@Neethinify]

@@rishabhgusain and for payment?

[@rishabhgusain]

@@Neethinify Well Tata got a green signal for that in Oct, 2020. So.....

[@trevortrevose9124]

Doesn't tata make trucks and excavators

[@ssiddarth]

These videos have been really helpful for me, thanks team CNBC & hope that you continue making more of such informational content keeping the focus on more or less on entrepreneurship (especially in the developing countries)

[@dotxh4]

Here in India, it's going to be a lot more crazier. Amazon, Walmart's Flipkart, Reliance, Tata, Paytm all are developing their own super app.

[@aksingh3167]

Tata will win

[@baiyufan]

I am a fan of CNBC videos. They are entertaining, engaging and above all informative. Keep up videos like these Thanks

[@Ntshebe-YaseGoli]

For me it's CNBC, Al Jazeera & Russian TV news. The rest it's just biased propaganda.

[@shankysays]

@@Ntshebe-YaseGoli these videos are example of illusion of knowledge which has no substantive meaning. You're learning something but that's not education for your personal growth. It's good for entertainment but don't fool yourself that it's a learning experience. I'm not singling CNBC. All infotainment channel are same.

[@Ntshebe-YaseGoli]

@@shankysays As I quoted News channels I regularly invest time on. Al Jazeera- Global affairs (inequality, war instability, documentaries.) Russian- Less biased than Western News broadcasters. CNBC- Entertainment, new inventions, Agri documentaries etc. South African news broadcast is by far the worse broadcaster since 2015.

[@Uunartoq2018]

@@Ntshebe-YaseGoli Bravo!

[@ryanlogan7330]

Super app is not just payment included. If you want to open a store, you can apply for buiz license through the app, and the gov't staff will reach out to you through the app, and the license will be issued through the app, and your annual tax can be done through this app... It's generally an entry to all

[@woowee2189]

Grab is a Malaysian founder singapore startup

[@sumarnoarnol2189]

No one cares he is malay

[@0dyss3us51]

@@sumarnoarnol2189 I think it is ingeresting

[@saltywetreefer3985]

We need a superapp here in Canada and USA. I hate having a different app for each restaurant I visit. My phone is overloaded with apps. I just want 1 that works across the board.

[@captaron]

Your blaming the phone for what you install? 🤔 Who can argue with that logic

[@trevortrevose9124]

Then you whine about the app for being a monopoly when it gains traction

[@knghtcmdr]

Just what we need; another thing for our fascist government to track our financial transactions with so they can punish wrong thinkers.

[@mbins2001]

KeyZane ist a Super App you can use in Canada and USA :)

[@leeyuee9827]

People have forgotten an important thing "DO NOT put all eggs into one basket"! For those who like the super app (evil) .... pull out if you can..

[@Dioe]

Yeah there's a high risk of monopoly.

[@pierremh1979]

Define evil about this app? I'm Indonesian, as far as I can tell... If there is such monopoly in here, My Government will react strongly about it

[@danieltan8458]

The lady looks like she's staring off in space from the dude's POV, which is kinda hilarious

[@malopephasha4418]

Haha, also picked that up. I think it's because she's looking at the guy through the screen that's mounted on the wall.

[@tedaspane1493]

In US, I pay my bills through automatic deduction, I order foods through each store's phone. For banking, I have direct deposit. I've prepaid very old cell phone, use only for call out/receive in, and some games, no camera, internet. I guess it's 1G.

[@kenwu7]

You can do all that through wechat in China.

[@aarspar]

You can also do all that through GoTo in Indonesia.

[@tedaspane1493]

@@kenwu7 We don't use wechat, great majority business section don't accept wechat, unless you've personal or business relation with China.

[@kenwu7]

@@tedaspane1493 I know, just mentioning it

[@siddharthsridhar7572]

I’ve loved cnbc for a long time

[@CNBCi]

💙

[@kiray.4568]

Yeah Young Turks was great show, about tech biz in India

[@LaowaiDaveJCP]

The difference between other Super apps with wechat/alipay is no matter billionaire or beggar(i literary mean begger) everyone use these apps.

[@zacky.alhashmi8930]

I had been to Malaysia 🇲🇾 before the pandemic and suffice to say that Grab was a must have!

[@arbaz79]

Must have? You can use local taxis and public transport.

[@Aeric80]

I am a Malaysian. I don’t use Grab. I use Touch’nGO e-wallet app more. I think it could transform into a super app.

[@zipzapkpop]

@@arbaz79 not if it sucks. I’m in the Philippines. I’m not going to squeeze in a jeepney or bus in this pandemic, and taxis here range from ancient to passable, no cashless payment, and with rude drivers to boot. I’d rather pay extra for a Grab ride to get my groceries. And food delivery is very convenient as well.

[@3monsterbeast]

Super apps. In other words a one-stop shop for hackers

[@jairamchandani5329]

It's like you have shift from 3 BHK to 1BHK apartment you got everything in smaller space but your living style is still the same.

[@leechurn7758]

Is it because other markets like Thailand / Vietnam / Myanmar / Malaysia were too insignificant that it wasn't mentioned in this video?

[@UMAKEMESMILESWACKIN]

philippines was not there too

[@ziyitan8996]

Is there a reason Asians don’t seem as concerned about their privacy and the amount of info being collected by these apps?

[@super_user1678]

Don't underestimate comfort it provide...

[@alextbhmusic]

I do. I realised how much these super apps infiltrated my daily life, and it feels wrong to give away so much of my money to them when small businesses are struggling to stay afloat. Leaving apps like Grab means I’m giving up convenience, but it’s something I’m willing to do.

[@sdedy379]

Idk but you think Google, FB, Apple, Amazon etc in the west didn't do extensive data collection on user preference for their own service? Even if Apple don't share your data, they still ultimately make you use Apple service. Apple ecosystem in it self are the basics of super app, it's almost impossible to make iOS user to go android even if they see Apple piss in their mouth they still gonna use Apple.

[@generalshepherd457]

Google dumps everything directly to the US spy agencies.

[@UeharaKeitaro上原恵太郎]

community based society

[@mihai_chindris]

really interesting topic, thanks for uploading the video!

[@jk484]

Random, but what camera is the male reporter using? Great quality and setup

[@Jeevanmn]

Dji osmo

[@harshams6305]

Because super app is a deeper version of your phone ... Its just adding a layer to UI ...

[@msksathish1601]

What's so unreal about this video is " India has less than 400 million smartphone users????????"............... seriously dude. It should cross 700/800 million

[@Y2Kvids]

Smartphone

[@therightgame3]

Paytm maybe a super app but people use it only for payments

[@SafirAksel]

I really dislike the guy when being asked about Asia, he only answers about China. SEA is also Asia you know, and we have our different model on how things work. :/

[@iak-cs]

he is located in China.. so that is what he knows about

[@TomNook.]

Decentralise, not centralise

[@nehcooahnait7827]

Ugh

[@nishantshukla7255]

There is app for almost everything you can think 🤣

[@janshen1222]

Can gou reccomend me an app for me to find a hitman?

[@Barelygaming69]

@Ashtavakra 😂😂

[@almostcertainlynotapotato6528]

There's an app for what you even can't think of.

[@Rassy_]

@@janshen1222 Google app has got you covered

[@random-accessmemory9201]

I’m thinking the super apps in the Philippines. 🤔🤔🤔 I think GCash is one of our super apps that we use and Grab too I guess. 🤓

[@houghwhite411]

Grab is a big superapp in SE Asia

[@random-accessmemory9201]

@@houghwhite411 Yes. I agree. 😁

[@kenwu7]

Grab is awesome hehe

[@AyushGupta-sm9ux]

Good video 👍. Keep it up 👏

[@anonymousplayer8174]

I've heard from someone that this social media doesn't have any ads in it, is this true?

[@pauldpoulpe280]

It's not super app. It's just super rich company, trying to milk their customers with every kind of service they can come up with.

[@aishaibrahimabbas5867]

Thank You

[@journeyswithj246]

I maybe the only one but, I kept wondering of Arjun's (male) video was thought the DJI Osmo pocket or through the Macbook. I found it a weird set up. Interesting topic and video tho.

[@dannyben0]

can this one grab super app be used in many different asean countries or it is only for one specific country? for example downloaded this app in indonesia and if go to malaysia need to download malaysian grab app version?

[@sreerajr6470]

Phonpe and google pay are far better than Paytm in India. After the cobrapost scandal, I will never use Paytm.

[@aksingh3167]

But Paytm is better application

[@ujjwalgandhi951]

PayTM is definitely not a super app Jio app and the upcoming Tata app are probably closer to the concept than PayTM in india

[@kevcalms]

There is nothing setting this apart from a standard os apart from probably compatability with what we're used to

[@himanshusirohi2403]

I ordered Pizza from Dominos through PayTM.

[@hiepnguyen220]

Thank you frrom Vietnam

[@VivekKumar-rb7zk]

In India nobody will believe in one super app , but it can work if many super apps are there , tata and jio are new players which are trying this after failed efforts of hike , paytm and I think they can succedd if they do what they do best give best of their service , if a super jio app which does not charge or charge less for internet then I will use it , same way if mighty tata can give it's best service in one app I might use it . But two super apps are not enough India would need mega 5 super apps to choose from also new apps which acts like stations to counter super apps Monopoly

[@danielmdzin]

Literally, a stack overflown.

[@bgjp9244]

Google Chrome or any web browser is already Super app, door to mny web application

[@KaziAsifRahman]

Really informative

[@zurinarctus1329]

Zalo in Vietnam should be noticed here.

[@felixnuwahid9879]

Social Media + Messaging + Payment + Gaming + Utilities = X

[@ibnunugraha8]

Sometime I feel weird with supperapp, cause too many features that I don't need. May be I need one or more fitures but the apps provides many features, so that really bothers me

[@franwex]

Basically it’s like if Facebook or Amazon also had a ride share component.

[@AnthonyMunyi]

Someone tell me if they think the male reporter looks and sounds like England’s Gary Neville!

[@chanrox69]

CNBC needs to address Mic issues of the guest. I mean the recording can be edited to remove the jarring sound

[@Sundara229]

12:04 that was oddly specific.

[@soup100]

I've read that super apps really took off in China because of initial slower network bandwidth issues. it's easier on network and phone resources if one app does it all vs several apps being opened at the same time. Is there any truth to this?

[@rakiii6117]

However, this is wrong

[@azaniaafrika9862]

Isn’t that your internet browser?

[@selvakumarmurugesan9013]

Its nothing but amazon on mobile app. Every small app developer will go out of business :(

[@onodera387]

How to donate ur data to China 101

[@idealisticshy]

Super app equals monopoly. It is no good for privacy and healthy competition. I would definitely not supporting this.

[@pierremh1979]

Go to Indonesia, and you can ask... Where's the monopoly....

[@triyantoprabowo8996]

as Indonesian, can’t imagine life without GoTo, Grab and Shopee on a daily basis

[@ADeeSHUPA]

Gojek Tokopedia

[@sumarnoarnol2189]

Tokopedia

[@wayando]

Google and Apple would remove any super apps for some sort of "violation" ... The 2 operating systems are basically the super apps ... They own all the data and all other apps have to play ball.

[@mohammadnouralnisr1943]

So it's like an app that contains other apps?? Where is the shortcut?

[@wahtusy3519]

In the Philippines we have GCash

[@ealemania117]

Yes Philippines have digital wallet of Gcash, Maya, Coins ph, Shopee and Grab.

[@sskjunction5116]

Cool concept😀

[@alparslankorkmaz2964]

Nice video.

[@manfalouti]

Superapps is at least 2.5 years concept... Media in the US need an update reboot... I see this more and more compared Asia!!

[@pyakz2906]

Basically a browser

[@sujitpawarsoldier]

Here in India🇮🇳 we have UPI system..

[@kaifengbg3315]

It's all about products and services to selling and buying.... it's look like a trading in a game block.

[@harishankarkaviarasu9096]

super app is oldest technology used by nokia on their Facebook app... you can watch KZbin etc in single app

[@artraft5142]

Someone to categorise the apps of Apple store and Google store and come with less and better. We don’t need that many apps on the digital stores. Even in Mexico HSBC call the different debit/credit cards apps

[@5astelija75]

In a nutshell: Superapps are popular when they are the only option lol

[@MaheshKumar-lq1xm]

Chinese Alipay and India's Paytm are same. If you don't know now you know. So it's not India's Paytm anymore ;)

[@letsbleedblue5766]

6:43 it isnt that chinese population doesnt care about privacy, its that data management rule in china is not that strong as compared to europe. 😑if a country has high crime rate, will you only blame the govt and law of that govt, shouldnt the people of that country protest and force the laws and regulation to be better(if the govt is inot implementing it) This expert person really had to embarass himself by making such stupid statement??😑

[@kaifengbg3315]

It's look alike a economy endpoint...in fact... spreading of this Apps is cheaper than advertisements...

[@ChadFreeman757]

Wow an app with apps in it.

[@keaitx]

我并不喜欢微信和支付宝这2个软件至少微信在世界范围内有很多优秀的替代品但是由于我们的政府政策无法在国内使用微信，微信的体积很大占用了大量的存储空间而且聊天记录不支持云同步使用很不方便，但是这种广泛使用的通讯软件不是你可以选择的不然就失去了意义，

[@Imaveryniceguy]

Or you can just create a folder on IPhone and put all your main apps in there.

[@PresidentUSVI]

Everyone eventually always follow the trends in America.

[@yugen3968]

"That's not to say that Chinese people don't care about privacy." Ummm, they aren't ALLOWED to care much for it lol

[@hh0686]

That’s not true. Just because people in China don’t have much of a choice to keep data away from the Chinese government, it doesn’t mean that women in China cannot block you from stalking them in WeChat.

[@yugen3968]

@@hh0686 Yeah, but I wasn't talking EXCLUSIVELY about women being stalked. Man, now I need to put in disclaimers too?!

[@yugen3968]

@Allen Burger Sorry Mr Burger, but why'd you presume that I know Chinese???

[@tokyomilmil]

@Allen Burger Actually by looking at the user name “Yugen” you know he’s using Kanji in Japanese not the Chinese one. Besides, normally I’d assume you’re a Caucasian w/ your name Allen Burger, but apparently you’re not, why would you even trust what’s written in one’s user name when obviously you’re not being honest w/ yours? 😂😂

[@sheshatheblackqueen]

The fact is Every country government can do that. Even US is doing same things.

[@youwillsucceed6394]

Anyone do Stock? Anyone heard of 88E? ?????

[@srprogression.0982]

The GDPR point didn't make any sense really.. How is that relevant, can someone explain please?

[@jms3827]

Isn't google some form of a super app??

[@LouisSubearth]

No because the different services are accessed with different apps

[@gamechep]

I absolutely hate these super apps. They super seem shady to me.

[@Talha__.]

Amazing🤩

[@jepbarhalmyradov9135]

Indians don't value PayTM at all... All bcs of competitors targeted promotions against PayTM and "Chinaphobia" (I'll call it this way... Nowadays if you release new product to Indian market and call it "not Chinese but Indian, it's been made in India" with capital letters then you'll succeed in Indian market... Dude you're just 20 yo delivery guy... No matter who the hell you are CIA, FBI or CCP does not have anything to do with you! You're not James Bond! Just learn to live your day without extreme fears

[@watercat1302]

I thought Momo’s the biggest in Vietnam?

[@UnleashedProPlays]

Nice

[@phuthiendang7135]

Imagine she tried to "pull down" but the editor didn't put in any transitions, that scene would be so cringy.

[@cheveznyc]

I like my option. Super Apps seems like Monopoly

[@themis6905]

Super apps try to do everything, but do nothing well. It's all just a mish-mash after a while. Also, can you imagine how boring it would get to just use the same app again and again?

[@ChaosSpectator2020]

It's not boring if you're managing an e-commerce business in china and ripping all of us off 😅

[@ezioauditore5616]

are you tired of youtube and google?

[@themis6905]

@@ezioauditore5616 I, - I don't think you get what a super app is. KZbin doesn't allow you to visit websites and pay your bills, and have a seperate private chat and make money transfers, have a digital wallet and have a news section etc. Yes, all of these apps like KZbin, Google Pay, Chrome, are all owned by Google, but they're different apps. If I were to quote a Super app, I would be Paytm. Their Paytm app can do everything mentioned above, all in one app.

[@ezioauditore5616]

@@themis6905 but you are using one company service again and again

[@sdedy379]

Well super app and app ecosystem are fundamentally same. They just have a different appearance in their services. It's even you could say with super app you COULD potentially out-convenient Google or Apple.

[@baconpancakes8899]

Singapore start up my arse, it was originally Malaysian

[@MrMichaelabu]

Opay in Nigeria tried this.

[@3DLasers]

I love my new Super App, I just call it my Home Screen and it's really easy to get to. All have to do is turn my phone on... :-)

[@tutacat]

None of the laws currently properly protect data. People just pretend it's not as awful as it is. It's less obvious, but they all do the same things if they can.

[@taimoor722]

Can we servive in china without knowing chines? Is doing business become difficult

[@atukundaonesmus5223]

I must add Uganda's SafeBoda

[@_P_M_]

One Ring to rule them all. Bad idea if you value privacy and data security.