What is Social Media Management?

Contact us: www.lyfemarketing.com/digital...
What is social media management, and how is it different from social media marketing? In this social media management for beginners course, we'll discuss social media benefits, how to be a social media manager, & how to develop a social media management strategy.
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This can be confusing for a lot of people because there’s so many terms. There’s social media marketing, social media advertising, social media management, and so on.
What does all of this really mean and what’s the difference?
Well, social media marketing is essentially the umbrella term for all social media activities used to promote your business to potential customers.
Social media advertising falls within that, which is the process of running paid advertisements on social media news feed that direct people to an external destination, like your website.
Social media management, on the other hand, is the process of creating, publishing, promoting, and managing content across social media channels like Facebook, Instagram, Twitter, LinkedIn, KZbin, and Pinterest.
Social media management is SO IMPORTANT because your customers are on there and you can build authentic relationships with them.
For example, our agency has over 18,000 followers on Instagram, 28,000 followers on Twitter, and over 5,000 followers on Facebook.
That’s over 50,000 relationships that we are cultivating with people who enjoy our content on a daily basis!
These relationships generally transform into more website traffic, leads, and sales for our company.
To learn more...please do the following:
- Subscribe to Our Channel [Don't Miss Future Videos to Grow Your Business]: / @lyfemarketingatlanta
- [Social Ads Mastery Course] www.lyfemarketing.com/social-...
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Intro: (0:00)
Does Social Media Management Work?: (0:35)
What is Social Media Management?: (1:35)
What is Bad Social Media Management? (2:40)
What is Successful Social Media Management?: (3:38)
The Biggest Objection to Social Media Management: (6:00)
The Power of Frequency: (7:50)
What does a Social Media Manager Do?: (8:50)
// LYFE Marketing
➡ Check out our Social Media Advertising Course: www.lyfemarketing.com/social-...
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

[@LYFEMarketingAtlanta]

QUESTION: What is your favorite social media platform? And please be honest.

[@MousumiKumar]

Facebook

[@LYFEMarketingAtlanta]

That's a good one! Thanks for sharing :)

[@nathnealhailu8438]

Instagram

[@chidi6394]

Twitter!

[@sincerelycin]

TikTok, I find a lot of informative videos especially researching the hashtags. Instagram has become way too virulent

[@chasingsavoryspaces6921]

Seriously love how clearly you break this DOWN! Woo hoo, love it! Can’t wait to share.

[@LYFEMarketingAtlanta]

Yay! Thank you!

[@jaymeengo1579]

Dear Sherman, it has been 2 days in a row that i am watching your vidoes (Lyfe Marketing) and taking down notes. I cannot thank you enough. I hope to learn so much more from you and your company. Keep up the good work. Congrats to you and your team for making all this possible. Looking forward to watching your other videos and taking down more notes. :) Again, thank you.

[@LYFEMarketingAtlanta]

Wow, thank you so much!! We're so glad you're enjoying our videos, and your support means a lot. We're glad you've been learning from our channel, and please let us know if there's a specific topic you'd like to see from us in the future :)

[@jaymeengo1579]

@@LYFEMarketingAtlanta Thank you. If i may suggest: What content works and does not work; What creative or graphics work; How to create a social media strategy and how to execute it; How much budget is needed in FB and IG and how to measure the results. Thank you so much.

[@aishamusa1526]

Just came across this post while looking for videos to put me through social media management. I'm glad I came across your channel and I watched this video to the end! Thank you!

[@LYFEMarketingAtlanta]

No problem! Thanks for watching!

[@gillykubeart]

Just realised I need a social media manager 🤦‍♀️🤦‍♀️🤦‍♀️

[@LYFEMarketingAtlanta]

Well if you need some help, feel free to reach out us! :)

[@hassansayfullah692]

The first time ever commenting on content, I salute you and thank you for the confirmation.

[@LYFEMarketingAtlanta]

We're happy to hear that! Thanks for the support!

[@DennisDo]

Starting on the 4th of octobre with my study. This is brilliant. Super.

[@LYFEMarketingAtlanta]

You got this!

[@KrystalACPA]

Great info, I learned so much! Cant wait for more videos!

[@LYFEMarketingAtlanta]

Make sure you're subscribed!

[@ACKCSC2024]

Great video you really nailed it in a nut shell. I dont understand why you only have 471 subscribers

[@LYFEMarketingAtlanta]

We're growing by the day!

[@brandizatorski7580]

Thanks for sharing! Very insightful!

[@LYFEMarketingAtlanta]

Glad it was helpful!

[@livelovelaugh473]

@LYFE Marketing; This video was very detailed and helpful. You not only gave us a basic understanding of what a social media manager does, but you provided us with so much more information in relationto the topic! 👍🏻 Thank you for making and sharing this video. I have two questions. 1) What kind of social media job would you suggest for someone who only wants to do the following for a client: Post pics, videos, respond to comments, monitor likes? (Excluding any of the business, analytic, etc related things) 2) How much would they get paid per hour?

[@LYFEMarketingAtlanta]

We're glad you enjoyed our video! There are not many jobs where you just post their pictures, respond to comments, etc. without working on the analytic side as well. We don't have any specific suggestions but keep looking until you find something that fits your needs!

[@livelovelaugh473]

@@LYFEMarketingAtlanta Ok. Thank you.

[@DorbenmaeValdez24]

Awesome work, Sherman. I love the content of your video and learned a lot of things. I jot down notes and strongly believe that it will help me as a newbie Social Media Manager. Thank you very much and keep it up! God bless you always! 😀

[@LYFEMarketingAtlanta]

So glad to hear it! Appreciate you!

[@DorbenmaeValdez24]

@@LYFEMarketingAtlanta, you're welcome! 🙂

[@elliemacklin8828]

Amazing video! Scheduling tools are must for effective management. I've been using RADAAR for a while now, and it's drastically improved my productivity; I'm very happy to use this tool, which tools do you use for social media management by the way,I'm wondering the other tools as well

[@LYFEMarketingAtlanta]

We currently use Zoho Social for most of our scheduling, and it works great! We also use Onlypult, however this one is specific to Instagram. If you want another tool that can schedule across multiple platforms, Falcon works pretty well too 👍

[@KeranSmith]

So behind on building my avatar! Great tip.

[@LYFEMarketingAtlanta]

You can do it!

[@yisroelpink3831]

Great video, love how easy it is to understand!

[@LYFEMarketingAtlanta]

Great to hear!

[@markaudu5604]

You're a great teacher,this lit!!

[@LYFEMarketingAtlanta]

Thank you!!

[@dannygordon7459]

Fantastic tips, as usual! Thanks!!

[@LYFEMarketingAtlanta]

Glad you enjoyed it!

[@ioannisglossopoulos676]

Great Content! Keep up!

[@LYFEMarketingAtlanta]

Thanks for watching :)

[@xLatinAssazzin]

When he upload you already know it will be an amazing video

[@LYFEMarketingAtlanta]

Thank you!!

[@caronekingogunleye1525]

Really helpful!! Love it

[@LYFEMarketingAtlanta]

We're glad to hear it! Thanks for the watch!

[@boopsy4439]

Came here to learn about social media managing... Stayed because the dude is super attractive 😂

[@LYFEMarketingAtlanta]

😂

[@xixaru]

Yeah he’s quite yummy

[@kenyaleray3068]

Great video. Thank you.

[@LYFEMarketingAtlanta]

You are welcome!

[@vybeproduction426]

Great content thank you for sharing!

[@LYFEMarketingAtlanta]

Thank you for watching!!

[@karlsaliba8836]

AMAZING CONTENT!!!! Subscribed ✔️

[@LYFEMarketingAtlanta]

Welcome aboard! We can't wait for you to see the videos we have coming up soon 👀

[@emmanuelmabona1210]

So insightful! Good content lol

[@LYFEMarketingAtlanta]

Glad to hear it was helpful!

[@BeOkayTelevision]

Awesome!!!

[@LYFEMarketingAtlanta]

Thank you! Cheers!

[@sadiggubah1121]

Very useful. Thanks

[@LYFEMarketingAtlanta]

Glad you thought so!! Thanks for watching :)

[@yordanostarekegn1357]

thank you, that was helpful.

[@LYFEMarketingAtlanta]

Glad to hear it, thanks for watching!

[@Finztales]

I've really learn, I'm impressed

[@LYFEMarketingAtlanta]

Great!!

[@marlonbristol5607]

Great presentation

[@LYFEMarketingAtlanta]

Thank you!

[@robertmichael1266]

crystal clear

[@LYFEMarketingAtlanta]

Great to hear!

[@bianka5582]

😍😍

[@LYFEMarketingAtlanta]

Thanks

[@isaac-dnk.7109]

How to link one's website to social media...

[@LYFEMarketingAtlanta]

Luckily this step is pretty straightforward! Just grab the URL for your website and place it where you can within your bio/description on other platforms. Some social media platforms already have a space available for website links, so you can just place the URL right in there right away. If you don't see a space for that, you should put it in the main body of your bio/description instead. Note: make sure that the URL you used is short! You want to provide links that are succinct and don't take up too much of your character. If you have a URL you want to use and it's too long, try using Bitly to shorten it. Hope this helps!

[@mathewc23]

What do you guys use/recommend for a social media management platform software?

[@LYFEMarketingAtlanta]

Hello! Check out this video: kzbin.info/www/bejne/p5S0gmmLl9t3f9E We hope you find this helpful!

[@The_Superbillionaire]

low volume

[@LYFEMarketingAtlanta]

hmm?

[@dalladi]

If 2 billion people are on social media, that means that 7 billion are not. So doesn’t it make more sense for your company to go for the higher number? What the hey!