Why Are Clubs Putting Cameras in Their Dressing Rooms?

The first 1000 people to use the link will get a free trial of Skillshare Premium Membership: skl.sh/athleticinterest04211
Why are sport clubs putting cameras in the dressing rooms?
🔔 Subscribe for more: bit.ly/2ya7wUi
🧡 Support Athletic Interest videos: / athleticinterest
⏱ Timestamps
00:00 Creepy or marketing genius?
01:01 Business Model of Football Clubs
03:30 Clubs as Media Companies
04:55 The Appeal of Amazon and Netflix
07:07 How to capitalize the reach
10:17 Learn video animation with Skillshare
🎬 About
Athletic Interest is a video essay series that investigates business stories from the world of sports.
Shoutout to Ryan R. for researching and writing this story.
✅ Follow
Patreon: / athleticinterest
Email list: athleticinterest.substack.com
Instagram: / athleticinterest
🍿 Watch more
Most popular: bit.ly/36ZZ3Qe
Latest video: bit.ly/2MpsDW6
#football #netflix #amazon
This video was sponsored by Skillshare.

[@AthleticInterest]

Thanks to Skillshare for partnering with us on this video. If you want to learn how to become a video creator, Skillshare is a great way to start. At least that's how we started 😉. The first 1000 people to use the link will get a free trial of Skillshare Premium Membership: skl.sh/athleticinterest04211

[@Aman736hhgw]

Make a video on ipl business model please 🙏🙏

[@UjjwalKumar-]

5:40 , Pls Correct India Map , You have Shown Wrong India Map , Jammu and Kashmir Belongs to India , Pls Correct It ,🙏🏼🙏🏼🙏🏼 ,

[@abusaeed5083]

@@UjjwalKumar- No they dont care. So shush

[@OfficialDirector]

Congratulations 🍾🎊🎈

[@AdityaKumar-ez4ey]

@@UjjwalKumar- oh boo hooo get over it child

[@SamMartinPeakPerformance]

Daniel Levy has def put cameras in the showers and will be creating a Tottenham OnlyFans this summer

[@gakwandifiston5739]

Lmaoooo

[@KakashiHatake-nh5qr]

😂😂

[@sebastiandiaz810]

Hahahaha, don't give them more ideas haha lmaoo

[@kennwes32]

🤣🤣🤣🤣

[@diontimothykaban2385]

Bruh

[@zesley101]

This channel is KZbins hidden gem

[@mhdsbk]

Any other channels do you suggest

[@DjocarS]

i dont think its that hidden anymore they have 300k subs

[@noureddinboraei1770]

Dead ass

[@hardguy8782]

@@mhdsbk check out Beige Sports. They do some awesome stuff too

[@Eske_Maarbjerg]

True

[@kox]

We need that footage in Barca's locker after that 2-8 match

[@t.dileepak4296]

Long silence

[@x_gamestrong3454]

I need the footage I need to see Messi being "leader"

[@SamMartinPeakPerformance]

Loool

[@sebas.4524]

@@x_gamestrong3454 look it up. It’s there

[@chalchotepaanilaa5293]

@@x_gamestrong3454 yes it's there u see Liverpool vs Barca away halftime Messi was really motivating his players to get a goal anyway

[@ProactiveThinker]

Videos on this channel are on a different level.

[@Vlazzzar]

I learnt so much from his videos

[@FootballIconic]

* Sees Athletic Interest upload* 👀 *rubs hands*

[@anmol3457]

Hahaha I'm a fan of your channel too, I think you do a terrific job.

[@mafiousbj]

*Stonks

[@sanosketheboss]

Yeeeeeaaaaaa booooooiiiii

[@heijimikata7181]

Give us a Robbery vid!

[@cityzen4406]

This guy's voice is so soothing

[@fredericksharon6908]

Yes

[@africantribes3492]

I can't even hear cuz theres a problem with my laptop sound so i have to read the subtitles😥

[@lukedardo9406]

I’m not 100% sure but I think he has german accent

[@camorraII1]

yeah! unlike HITC, who's voice annoys me!

[@lourencooliva7429]

@@camorraII1 So true.

[@RondoKyrie]

literally stopped working to watch this, glad I did

[@goodmen1394]

This channel combines my two favourite things - Sports and Commerce

[@vanobrian8762]

Indeed

[@meow-ic6gz]

but sadly it is mainly focused on football/soccer it would have been nice if it's content was from chess boxing mma basketball skiing badminton etc etc and all kind of sports how they make money how they spend it and how the market works

[@FUTUREPES]

That" admit it" Cracked me up😂😂

[@blainehd19]

Me too 😂😂😂

[@steepcliffhiker7497]

😂😂

[@NA597]

Last 20 years, streaming has taken over the music industry, is in the middle of taking over the movie industry, and now have taken the 1st couple of steps to take over the football industry

[@sallydavies9253]

Agreed 5 to 10 years the biggest club real madrid,man united,barca, man united extc will have there own streaming deal every year for games and behind the scenes.

[@NA597]

@@sallydavies9253 I dont think the premier league will allow that. I think the premier league might create there own streaming service and sell it globally for £15-20 a month. They could easily generate 500m-1billion subscriptions worldwide. Or sell the rights to Amazon who would undercut Sky\BT who currently charge fans upwards of £40 a month combined. Like Netflix, they would probably use AWS to build the streaming service, Amazon is also interested in buying BT Sport so either way Amazon is gonna get a piece of the pie

[@manfredbanks5000]

After watching The Last Dance’s success, just imagine the documentaries current star players will have for their last seasons (Cristiano, Messi, Federer, Nadal, Woods, Lebron). This will also be massive.

[@stevendchu]

Tiger Woods documentary could be called the The Last Drive. If you know what I mean

[@sallydavies9253]

Federer probably already has or soon his 40 this year.

[@heijimikata7181]

@@stevendchu you played a damn good circumstantial joke right there. 👏🏾👏🏾

[@abditahmanali2278]

W

[@goated.content]

If there was a ratio for Content Production Quality (CPQ) to Minimum Possible Reach(in this case Subscribers), I'm not sure you won't top that list. The Production here easily rivals whatever doc is on HBO Max, Netflix, You name it (Maybe I'm exaggerating a bit). Makes you wanna come back again and again. I haven't even talked about the content itself and the research. Appreciate and much love guys. Edit: I just turned off adblock, reloaded, watched and clicked the damn ad lol

[@red-hairedshanks8369]

“Big Juicy” The way he said it was the juiciest tone ever

[@MrBestofGaming]

Such an underrated channel!

[@ryanrothon5843]

Agreed!

[@doktormbm]

Definetly

[@ujwalbasnet9444]

The animations and background score has risen to new heights. Best football channel along with Tifo Football.

[@moritz2531]

3:05 nice Easter Egg for all the „Dark“ fans out there ;)

[@ianclinton7629]

What a coincidence that Moritz is the one who points this out

[@M.Sajid98]

Noah said Hi at 7:12

[@damianmysciak3264]

Did not saw that one, but saw priest in people :)

[@danielbowers8124]

Sunderland till I die was great, to see what happens when a club is in that situation was so interesting. Obviously not for them but for everyone else

[@obokemaosi9678]

I know many people have said these but athletic interest deserves a netflix show.

[@technikleo3797]

Athletic Interest already said that they want to stay independent

[@user-dk4nt6uo9g]

0:07 *Bartomeu: "Why didn't I do this?"*

[@joealley0]

Mate, I’m a full time video editor and your edits are one of the best I’ve seen on KZbin

[@ankitchauhancr7]

Hello Athletic Interest We NEED a video on the European Super League Thank you

[@nimish8309]

Amazing content. been following you since you had 1k subs. I'm a sports management master's graduate and you're perfectly explaining all the things we learned in a simplified manner! Thanks for this

[@theyeshhh]

I never miss any video from Athletic Interest. The animations are top notch. The narration and explanation is perfect. This channel deserves to be one of the top sports KZbin channels. Keep it up, Athletic Interest. Way to go 💪

[@gustavoalmeida4009]

i love the way that guys says "sponsorship deals"

[@stuartclifton4764]

7:11 Nice photos of the DARK cast ;)

[@mehmet1559]

Love the *Dark* “references”

[@rizzoli7]

i see the cheeky DARK references throughout the video.

[@TheBudakSkema]

I will not skip ads.. i want to support your chnnel bro

[@serano5023]

The ending music just before saying: “some people ask us how…” is so amazing and make anyone falls in love with you guys.

[@TheStypor]

🚨MAKE A VIDEO ABOUT EUROPEAN SUPERLEAGUE !!!!!!!!!!🚨

[@nunopires8343]

Athletic Interest Masterplan: awesome content

[@crimsonglory7823]

When is F.C Athletic Interest launching and where can I watch their games? Quality content as always btw.

[@grsupra1469]

Congratulations for the 300k U deserved it!

[@047lolo]

Guys, how do you keep improving with every new video ?! You really make me proud to be a "Front Row Seats" Patreon ! Love your channel ! 💖

[@josemiguelescobar7551]

The leeds documentary with Bielsa is sooooooooooo great!

[@jeromeklein5726]

The way the guys at athletic interest highlights the business and economical aspect of sports,in fact that is the central theme more than ethics or rules.

[@hetthakkar810]

Words appear feeble in describing the extraordinary content provided by Atheletic Interest. Grateful.

[@DerInDenWindPubst]

great job sneaking in DARK in the intro. For those who don´t know, it is the best series on Netflix ;)

[@Elexic]

This channel is so top tier every line keeps us vested in the video amazing editing and voice over is elite

[@troytaylor5746]

Sunderland till I die is the best, that documentary is so funny and depressing

[@stevendchu]

Just saw this, and damn Amazon picked the wrong season to do a doc on Spurs! The Bale signing, early season title challenge and subsequent collapse, star player like Dele getting benched and wanting to leave, then Mourinho's decline until finally getting sacked. Oh and I didn't even mention the weekend where the superleague was announced and then crashed like a meteor. I hope the Juve one this season touches on the ESL, but I highly doubt it seeing how it's a PR piece for the clubs usually. At least it will deal with the drama of Juve losing their dominance in Serie A.

[@moleicester9714]

We need a Documentary for the 2005 UCL final AC Milan lockeroom at half time and at full time

[@jslsteep5076]

Rumors say they smoked cigars and already drink champagne 😂😂

[@davidswaroop79]

My fav. documentary is Athletic Interest: The story of a club that didn't exist 😍

[@jelli9019]

Great vid and loved the dark images. Unreal show

[@ankitkr0]

Hands down the best KZbin channel I have discovered recently

[@CasualFriday]

It's interesting how much of the content we consume is essentially created for marketing purposes. It's nothing new though, even TV shows are created to sell commercial spots. But it is interesting to see this extended to paid content such as the shows you listed where they are not made to sell ad space directly but are a large intricate advertisement in-itself. Great video

[@shadmanulkarim2880]

Absolutely love the contents from Athletic Interest! I am a super enthusiast in sports business and this channel gives me great insights into the the world of sports business.

[@bcbitchkkv]

6:26 so there will be a Juve documentary for their first Serie A loss in 10 years, ft Pirlo and Cristiano? That's gonna be hilarious!

[@kingtmfaisaltm6554]

Pessi

[@leppex5930]

This channel is fantastic. Can you please also start a podcast?

[@safaekincioglu5200]

I watched Maradona documentary at netflix. Most saddest part that Maradone was saying " i just wanted to play football " he was crying and that made me cry too..

[@theotherside8919]

This is such an underrated channel

[@staticnothing5804]

So I’m American and always was interested in football but didn’t know where to start cuz football isn’t really talked about or watched over here but These documentaries were a great way of introducing me to clubs like Manchester city and Leeds United. Also getting me to know what formation are and loans and stuff so I really love and think there should be more football documentaries

[@johndoe-nt]

AFC Wimbledon is a perfect subject for this kind of documentary.

[@pascalherling8257]

The quality of this channel and the videos are breathtaking

[@pushkardeshpandemedfreak]

Best KZbin Channel indeed!!

[@meetsatose6051]

Literally the marketing Genius. They've not only documented Football but also Cricket Teams like "The Test" & "Mumbai Indians".

[@ladida9084]

@J H thats very, very untrue

[@meetsatose6051]

@J H Rungrado Capacity : 1,14,000 / Motera Capacity : 1,32,000. And you thought no one cares about cricket 😂

[@chalchotepaanilaa5293]

@J H and btw second most followed sport in whole world. dude said no one cares lol I know I also put football at more level than cricket but it is not true cricket isn't interesting

[@arnoutsmit8951]

Intense production value for such a small channel, keep up the great work!

[@taridean]

When you look forward to an Athletic Interest upload and you're not disappointed.

[@MagicalBread]

Congrats on 300k!! Your channel had exploded lately!

[@Rynofinds]

I don't know who you are or how you make these videos, but I will find you, and I will THANK you!

[@anmoldureja4247]

Congrats on 300k! Well deserved 👏🏻

[@HowItHappened]

Great content as always. Keep up the good work, my man!

[@quattrobajeena8623]

Thank you for making very useful and educational content like this. This actually helps me a lot in surviving sports-related topics in the debate competitions I join in. You're a lifesaver, Looking forward to watching more from you.

[@AthleticInterest]

So glad it's helpful, Quattro!

[@nileshmehta8644]

Congrats to 300k subs...Hope channel grows rapidly, you're one of the best creator out there.

[@paulaugustfriedemannstausb4857]

This video was not only incredible entertaining to watch but super informative as well. Notes taken!

[@varunmadhavan3227]

I feel this channel is gold for anyone looking for some form of management inspirations..

[@anudeep13]

Congratulations on 300k. Well deserved. Pretty sure u guys will reach 1 mil by next year.

[@scorpion7544]

The Brilliant Business of youtube channels by creating masterpieces

[@Philipp_f]

7:08 Gunnar!

[@laramoniz7663]

Great video! Very informative 👍 I like the visuals and it seems very well structured, easy to follow and well written. There was so much information here. Not a single second was wasted. I loved the sense of humor as well. The voice of the narrator is also nice, I like his accent. great video! My favorite from the channel

[@ryanrothon5843]

Amazing channel right!

[@gracioussteven7953]

Narrator's name?

[@haryoariefwicaksono207]

Hope to see more about motorsports

[@akshaychavan9090]

more people should know about this channel. this is a gem.

[@camorraII1]

I would say that there is a certain amount of risk involved! The down side of these docs is that they can turn your club's employees (players and coaches alike) into characters, thus creating a kind of soap-opera! Image is a tricky thing and unless you are very savy and meticulously brand yourself you can end up looking a bit silly! This is probably one of the reasons Clubs don’t usually allow such shows in for more than one season at the time!

[@astbast1966]

This channel is fucking incredible Love from frankfurt Ive watched the whole ad for no reason just to GIVE love and a like of course.

[@ActionManXVI]

This channel is perfect, merging business, sports, and all the stuff behind the scenes in high production videos

[@kevingondwe]

This chunnel deserves waaaaaayyyyyyy more followers.

[@AJ-lv9ex]

Man, you guys never ever disappoint. Keep up the great content 🚀💯🏆

[@retrobebop3437]

Im suprised how this channel doesn't have a Million subs so far

[@anthonywanjiru9067]

Thank you for all the great content, lessons on business...and the Dark series Easter Eggs.

[@reyonthomas3605]

This channel deserve a million subscribe's

[@ryanrothon5843]

Another amazing video! Every other Thursday is my favourite day of the week

[@enguerrandbrusseaux8423]

Because of you I watched Drive to Survice and now I'm watching Sunderland till I die. Thanks!

[@loki-yq9no]

Congrats on 300k mate

[@RahmatHidayat-bi6xo]

sunderland till i die scene when people sing elvis song, i’m crying

[@neovibrant7202]

You are always consistent with your content keep it up 💯💯

[@Xtreme_Gunner]

Congrats on 300k!

[@dwsdesigns4371]

The quality of your videos are 100%

[@aviupadhyay2277]

Congrats on 300K subs athletic interest

[@sannidhghosh3751]

Loved your editing man! Keep it up 👍

[@idkidc846]

This was amazing, such great content thank you!

[@BabarAli-uh8jz]

This channel is like the arab oil of the early 1900s. Waiting to be explored and then... Bang. Rock the world.

[@GustavoDias-nj4xx]

Excellent analysis! Well done

[@MrMrBamba]

Literally count down the days till you guys upload your next video. Never ever disappointed 😁

[@mohammadaltahrawi2390]

Great job 👋🏻👋🏻👋🏻 My favorate channel these days ❤️

[@Gyr-fh6wv]

I love this channel with my heart and soul.

[@chubbyj00]

I really love the animations you make on your channel

[@gautamkwatra3546]

This has been happening in NBA for years. Football is catching on. Good content!

[@amalansari7925]

i never knew i had youtube premium

[@colstoun4762]

Sunderland til I die was by far the best of all these football documentaries in my opinion. the amazon ones have been alright but nothing has compared as of yet.