Why EFOILS are so EXPENSIVE? ft David from Fliteboard

"$12,000 for a foil with a motor??? I could buy a JETSKI INSTEAD!??"
Electric hydrofoils or Efoils in short are quickly becoming the next big thing, one of the most fun ways to spend time on the water.
The fast, smooth and silent cruising over the surface gives you an amazing feeling of flying...
But the main question remains - why are they so expensive? Today we meet David Trewern from Australia, the creator of the Fliteboard to ask him the most uncomfortable questions from our followers.
Timecodes
00:00 Why EFOILS are so EXPENSIVE? Welcome David!
00:31 What is Fliteboard efoil and exciting news after first 1000 boards sold?
01:55 Why EFOILS are so EXPENSIVE??? Uncomfortable questions from followers
06:10 Can you compare the components of efoil a carbon sailboard and electric outboard motor? What goes into make a quality and lasting efoil?
10:51 - Carbon fiber efoil WINGS? 500kg of static pressure
13:20 The e-skateboard is usually priced around 250 usd..why is efoil battery so expensive? It's like 10 times more than Onewheel
16:05 "I could buy a JETSKI for that money!?"
19:35 Lets compare the petrol engines vs electric ones? What's more economical long term?
21:38 Most people don't realize that aside of the price of the product itself, a lot goes into the quality post sale support and service. What happens if the board breaks?
23:20 The popular question is "why would I pay 12k if I could buy same on ALIBABA half the price"? Could you compare your efoil to those generic chinese efoils sold on alibaba?
25:17 Do you expect the battery technology change significantly during the next 5 years that may make efoils more affordable to mass markets?
27:40 The main problem of traditional electric jetboards without foil is their big weight and a very short riding time. How does efoil solve these problems?
30:11 Some people believe that using motor in the foil is basically cheating. Being a sports professional yourself and a kitesurfing world record speed holder what do you have to say about it?
33:17 Efoil Radical tricks, racing, jumps and backflips, efoil waveriding?
34:27 Electricity and salty water are not the best friends. What is done to make sure the battery is safe to use in the salty water?
37:20 We had a great interview 2 years ago in Spain and now you sold your first 1000 boards.. What changed since then? Tell us the exciting news about your new Flite app, new wings and what's coming? Will there be efoil racing in future? A version with pads, rope?
41:27 How to choose Efoil to get started? Size, mast, wings configurations? Pro board? Inflatable efoil?
#fliteboard #efoil #jetboard #flite
===========================
Enjoying my videos? Join me on my mission to spread the word about this exciting new sport of Jet surfing
My main blog with news and updates about jet surfing and artificial waves
Surfing Nation: Make Your Waves jetsurfingnation.com/
The new exciting sport is evolving and together,
we can be on the edge of the new next generation surfing technology to test electric jet boards
Follow Mike on social media:
/ jetsurfingnation-46349...
/ jetsurfingnation
/ jetsurfnation

[@JetSurfingNation]

"$12,000 for a foil with a motor??? I could buy a JETSKI INSTEAD!??" Electric hydrofoils or Efoils in short are quickly becoming the next big thing, one of the most fun ways to spend time on the water. The fast, smooth and silent cruising over the surface gives you an amazing feeling of flying... But the main question remains - why are they so expensive? Today we meet David Trewern from Australia, the creator of the Fliteboard to ask him the most uncomfortable questions from our followers. Timecodes 00:00 Why EFOILS are so EXPENSIVE? Welcome David! 00:31 What is Fliteboard efoil and exciting news after first 1000 boards sold? 01:55 Why EFOILS are so EXPENSIVE??? Uncomfortable questions from followers 06:10 Can you compare the components of efoil a carbon sailboard and electric outboard motor? What goes into make a quality and lasting efoil? 10:51 - Carbon fiber efoil WINGS? 500kg of static pressure 13:20 The e-skateboard is usually priced around 250 usd..why is efoil battery so expensive? It's like 10 times more than Onewheel 16:05 "I could buy a JETSKI for that money!?" 19:35 Lets compare the petrol engines vs electric ones? What's more economical long term? 21:38 Most people don't realize that aside of the price of the product itself, a lot goes into the quality post sale support and service. What happens if the board breaks? 23:20 The popular question is "why would I pay 12k if I could buy same on ALIBABA half the price"? Could you compare your efoil to those generic chinese efoils sold on alibaba? 25:17 Do you expect the battery technology change significantly during the next 5 years that may make efoils more affordable to mass markets? 27:40 The main problem of traditional electric jetboards without foil is their big weight and a very short riding time. How does efoil solve these problems? 30:11 Some people believe that using motor in the foil is basically cheating. Being a sports professional yourself and a kitesurfing world record speed holder what do you have to say about it? 33:17 Efoil Radical tricks, racing, jumps and backflips, efoil waveriding? 34:27 Electricity and salty water are not the best friends. What is done to make sure the battery is safe to use in the salty water? 37:20 We had a great interview 2 years ago in Spain and now you sold your first 1000 boards.. What changed since then? Tell us the exciting news about your new Flite app, new wings and what's coming? Will there be efoil racing in future? A version with pads, rope? 41:27 How to choose Efoil to get started? Size, mast, wings configurations? Pro board? Inflatable efoil?

[@RJCooper2]

I can literally feel the market for your product growing, as in, feeling myself wanting one more and more. I've loved being on the water since I was 4 years old and I don't see that desire diminishing anytime soon.

[@user-nu3hf1hb2e]

GOOD INTERVIEW. Answered a few important questions

[@JetSurfingNation]

thank you boss!!!

[@timt1346]

Something they only briefly touched on was a stand-up jet ski. I don't think most people have experienced them, because if you did (and your a bit of a thrill junkie), then they're incredibly hard to beat. I haven't had a chance to try an efoil yet (planning a trip to take lessons in the coming spring), but I'm really curious about how the two experiences compare. I think it would be neat to see foil skis someday. I wish I had a Tony Stark garage and build one myself

[@gofflives]

great interview David!

[@jetsurfaustralia7514]

One of the best videos I have seen. Thank you very much.

[@JetSurfingNation]

Thank you

[@paul-akers]

Excellent interview this guy is on top of it I’m a product developer with 800 products on the market and I can tell you it takes tens of thousands and hundreds of thousands of dollars to develop products and you have to recover those costs on top of everything else so he makes perfect sense.

[@JetSurfingNation]

Cheers!

[@franciscojr.briones2063]

You should come up a design that you just can sest and drive with a steering hand drive because it's tirely standing for about 2 to 3 hours driving on standing position. You can also make a design that it can accomodate two person like a jet ski.

[@Youmakeusproud]

AMAZING VIDEO!!!!

[@HelmetBlissta]

Great content, quality product

[@JetSurfingNation]

Glad you think so!

[@alvarobarrapontesnetoponte4913]

Excellent information🏄

[@JetSurfingNation]

Glad it was helpful!

[@MerlinMan1579]

Been considering a foilboard but after weighing up the negatives like striking the bottom or causing severe injury to myself or others I’ve decided to stick with Surfskis and Sups.

[@martinscott6944]

I own two fliteboards and will be purchasing more in the future for my rental business, The cost is high but as a rental company you need good boards and the return on your investment won't take long

[@umesh1548]

Where are you based. I would love to rent one

[@glenpaul3606]

David is absolutely right. His product uses top quality expensive components. Companies that look to use components that are cheaper will not get the lasting performance of his product. You get what you pay for applies here.

[@mikevanhalen1989]

Great video. Every efoil vid has a ton of haters claiming these are overpriced but once you’ve ridden it, you get it. It’s like a high end sport bike but gives you a sensation like nothing else. It beats all wake sports, kiting and even normal surfing IMO plus it’s freaking COOL! Keep up the great content

[@JetSurfingNation]

Thank you!

[@ryanm.4953]

Beats kiting...lol

[@darcygoesfast]

living on the fresh water Great Lakes, this is the toy I want in my toy box!

[@JetSurfingNation]

Exactly

[@dustybeatz3421]

Sort of a nonsense answer on the price. Tesla said their original cars were $100k+ due to R&D, but had a vision to have a the model 3 eventually. Should have just been honest about costs and profits!

[@juanwononeyuan]

it'll be under 2k in 5 years. looks like so much fun!

[@JetSurfingNation]

it won't lol. please dont be naive. With the world shortage of components and such a high demand it will only get more expensive.

[@tombobtail7706]

People don't ask the question at a boat show because they don't want to get into an argument with a salesman. I have seen these and stood in the crowd watching and everyone was commenting that the price was ludicrous. Very few people will will cause a confrontation over something they perceive as ridiculous.

[@JetSurfingNation]

Good point but I don’t agree. The people coming to boat shows like Monaco boat show or Boot in Germany are used to yacht level prices. 12k is just a water toy to add to the yacht for most of them. I agree it’s expensive but the tech is worth it.

[@tombobtail7706]

@@JetSurfingNation I am one of those people, I know lots of those people. Nobody I know owns an e foil. People who are self made appreciate the value of things, people who buy gimmicks to use for ten minutes are usually the ones who inherit money. Would I rent an e foil? Yes, would I buy one and store it? hell no.

[@Qichar]

@@tombobtail7706 It is expensive, but I don't think it's unreasonable give what it actually is. I happen to know a little about the technology behind hydrofoils, which has been around for a long time. The fellow in the video is right: you really do need extremely strong materials to make this work, especially for heavier riders. And look at how tiny the propeller has to be to get you up to 40 km/h. It's an amazing technical achievement, and parts need to be hand-made. I don't doubt that if efoiling really became a thing the price would come down, but I think you really hit the nail on the head: there isn't enough demand for this product right now to make the price come down, and that's just the reality of economics. If you can't sell as many, you have to sell each one for more or simply go out of business.

[@Fluterra]

Ah, no, disagree. This is what it costs - pricing is high, but in line with other niche vehicles, like bicycles.

[@Fluterra]

@@tombobtail7706 I am self made and invented a product that is in use around the world. The pricing makes sense to me. I am getting tired of whiners! Work harder if you want one. If you don’t want one, stop talking… waste of time to read these comments.

[@neighborsgoat]

Makes completely sense why they're so expensive! I mean, these guys run businsses and are not into charity, so they have to make some profit as well, in addition to the development & production costs.

[@JetSurfingNation]

Well said

[@ZenZill]

You're right, it's a business and not a charity. But don't get your panties in a bunch defending a company that has little overhead and sells at niche prices. It's an electric surfboard, not a used car. Comparable parts sold online such as motors and the foils themselves cost under $1k. It's the patents they put into this that'll make it difficult for other companies to bring eFoil's to the mass market (a la FutureMotion/OneWheel's strategy). AVG salary in USA is around $30k! *shrugs* Just my two-cents.

[@Ijustwannagohome0212]

Nothing can justify that price. I can literally hire a guy, order him to make a efoil board for me, and it would still cost less than 12k(almost a price for a car here)

[@JonasViatte]

Here's a crazy idea: Would it be possible to make an eFoil that works like an eWheel (electric unicycle/EUC)? If you put your weight forward, et moves forward, if you put it backwards, it brakes. Maybe it would be forward-facing rather than standing on it like a board. With the big advantage that both your hands would be free. You wouldn't need a remote anymore. It seemed crazy when eWheels started appearing, but they're actually shaping up to be the most efficient form factor on land, and even without using hands, you get far greater control than on something like an electric scooter.

[@JetSurfingNation]

check levelfoils they are making your idea lol it's selft balancing efoil without a remote

[@JonasViatte]

@@JetSurfingNation Wow yes looks great! Being able to do away with the remote is a great plus. I wonder, though, if we'll be able to do curves that are as tight, and potentially jumps and riding waves with the motor turned off as you guys do? Will it be possible to combine user-friendliness and fun?

[@mikeb1039]

You need the throttle to feather in and out of the power during turns and such. it's not really a detriment to have a throttle in your hand. You aren't doing ANYTHING with the other hand. ;)

[@timt1346]

I can see the merits of both, but agree, you'll likely want throttle control for wave riding and tricks.

[@Mak12368]

Hi where can I watch the POV video of the guy riding e-foil at 5:22 . I searched through your channel and couldn’t find the video. Thanks

[@JetSurfingNation]

Fliteboard efoil PRO tips and tricks: speed run, jumps and wave riding tips That video

[@robbart7599]

Very interesting interview, thank you. I am following this new sport since the 1st video went out. In the next 2-3 years I will own an efoil. still today they are too expensive and once this new business segment will meet with a mass market manufacturer, pricing will go down whatever the technology. Before the Ford T, cars where exactly 55% more expensive (Fort T versus its 1st lowest competitor). Don't get me wrong I do understand that flite efoils are the "Porshe" of the efoil and may stay the high-end, hand made manufacturer....but may also become the N°1 mass manufacturer....I can predict 100% sure (i should say 100% confident) as it is economic basics, price will be cut by half in 2-3 years versus today whatever the category of efoil. All the best to the channel & Flite board :-)

[@JetSurfingNation]

Well said! Lets hope it becomes more affordable

[@Qichar]

The price WILL come down like you say, but you may be disappointed by how quickly it comes down and by how much. One problem is economy of scale and addressable market. There are not a lot of customers at this price point, and even if we cut the price in half as you suggest, $6000 for a motorized surfboard is still quite expensive. And despite what the creator says, I imagine that maintenance is not going to be cheap either. Here we are a year later, and the board still costs $12,000. If it turns out I'm wrong, and there is a huge market for this product, then of course the price will come down because competitors will attempt to make cheap knockoffs. But there is a risk with that: manufacturers who attempt to cut corners on materials may produce a product that won't last past a few rides and could lead to all sorts of problems, not least of which is injury. I really want one too, but realistically I probably won't ever buy one because I am horribly pressed for time and I have a huge list of fun things I want to do ahead of e-foiling. But that's just me: you heard from the fellow in this video that he's only sold about 1000 boards so far (as of a year ago). Also, there are currently worldwide supply / material shortages due to supply chain issues, further making things more expensive.

[@mikeb1039]

Sea Doo is making one. Going to be available in 2024. They will have to sell a lot more of them, so it will be interesting to see where they come in at. (price)

[@ChrisSmith-rd6dm]

2 years later and your are definitely wrong they boards are still silly expensive tops boards haven't come down in price at all

[@ChrisSmith-rd6dm]

​@@Qicharhe still made 1.2million in a year

[@richardpatterson4312]

Everything this gentleman said makes so much sense. I feel the same way about jetskis also. I have questions about mast length. Why would I want a shorter or longer one? I get the shallow water thing but is there any advantages to a shorter mast other than that? Is it harder to fly the longer or shorter? Thanks to anyone who can clear this up.

[@JetSurfingNation]

Thank you. The shorter mast is much better for learners, it's easier to start and more forgiving, you are not going to fall of the high altitude. However when you become a PRO, the short mast becomes boring and you want a longer mast to carve harder, fly higher and avoid the choppy water better.

[@darren5472]

I am looking for a toy for my sailing yacht. This ticks a lot of boxes and will fit! A jet ski is not an option due to size and weight.

[@alfred.g7521]

Ok so I have actually built one and can completely understand the price tag associated with them .

[@tonyvitiello9897]

If you can make a comparable product a lot cheaper, competitors will. That would force the higher price manufacturers to lower costs and prices to stay relevant. Higher demand and sales can also improve costs. I too have all along questioned the pricing on these but economics usually works itself out. I’d like to get one at some point.

[@JetSurfingNation]

They have it cheaper this year

[@michaelvadney5803]

When do they expect to get to mass production with more building automation? That would cut cost I would think

[@JetSurfingNation]

Not anytime soon I’m afraid

[@mikeb1039]

How do you get sitting down if your board doesn't float you? I'm 235lbs and my Lift 5'4" has 88L of floatation volume. The board is below the water completely when I'm on it, so I can't see starting sitting. The only thing I can see is dropping down from standing position?

[@JetSurfingNation]

It's not possible Mike

[@Jack-pp2ng]

Man these things look so fun and I understand why they are so expensive too but sadly i can never see myself being able to afford one of these and even if I did somehow get my hands on 12 grand there's so many others things I would rather buy for 12 grand before a efoil.

[@JetSurfingNation]

Take a lesson on efoil- you will love it and it’s not that expensive for 1-2 hours

[@Jack-pp2ng]

@@JetSurfingNation thanks for the recommendation I didn't know rentals were available

[@JetSurfingNation]

Find a local dealer or a fliteschool

[@Voidroamer]

14:00 ok this comparison really grinds my gears Onewheels are fun yes, but they are also overpriced under-powered death machines (which makes them fun.) Should have compared to an EUC: Same price, 5 times the power and battery capacity (Kingsong 16X is a good example)

[@wallychisholm6443]

A great quality product worth every cent .

[@JetSurfingNation]

agreed

[@alaskanalain]

Hi wally chirsholm, How long have you had yours?

[@Andreas-vr3vs]

he said they keep it as light as possible but at around 7:00 min he said the motor can output 12kw and the esc can output 20kw. but they only use 5 kw. that doesnt make much sense?

[@richardpatterson4312]

I think it's due to the battery and the necessity. If you used maxed out the performance the battery would last half the time and you'd go twice as fast. I don't think you want to go faster that 50kph. Imagine falling at that speed? Or falling on the foil and prop at that speed. Also, they don't manufacture electric motors or speed controls so they used what's available. Also, You don't want to max out a motor so getting one that you'd be maxing out would wear it out faster. Also if you did manufacture a 5kw motor it would likely weigh so similar you'd not notice any difference.

[@daviddeck8509]

Good on you guys, flite boards are the best of the best and the price reflects that. no doubt about it

[@JetSurfingNation]

Most definitely!

[@viajar24h50]

Now there are chinesse efoils with good quality and guarantee in ranges $3000-5000. Many models are overpice . This is a business remember

[@JetSurfingNation]

The business is to build a quality brand that can stand the test of time and provide a long term customer service and repairs in the service centers around the world. Selling cheap no-name knock offs on alibaba trying to get a quick buck on a hot trend is not a business but outright scam.

[@buzzcrushtrendkill]

Ah, so it is happening already. Chinese are quick to reverse engineer and copy the innovations and Intellectual Property and copy rights.

[@Funkteon]

@@buzzcrushtrendkill Yeah, the first lot out of China will be terrible, but a couple of years of people returning them and giving bad reviews on Alibaba, and they will get to about 90% the quality of these things through trial and error..

[@JetSurfingNation]

@@Funkteon This is not how Alibaba works. The efoils there are sold as complete generic no-names. Once the customer buys and loses his money they simply close the old listing and keep scamming with the new listing. They will never increase any quality, that's not how their business model works. You need quality if you want to build a long term business based on a solid brand with people who stand behind their product. Noname ripoff sellers cant care less about that.

[@ihan74]

I was going to buy one if the price would be around 3-4k. But it was way out of my budget. I don't think I would never buy one at the price point above 10k. I would rather buy a seadoo trixx.

[@mikeb1039]

that's messed up. ;)

[@julianevlogiev2296]

Once some Chinese company makes similar products with matching characteristics and affordable price his business is finished. Believe me, they can do it. I have seen in China very cheap staff and HIGH, VERY HIGH SPEC. PRODUCTS. I understand that board is assembled in Australia, but 90% of materials are made in China....

[@JetSurfingNation]

Not really… alibaba is flooded with cheap crappy efoils that break after first use.. after all, you get what you pay for

[@johnberry8117]

People will pay 12k cause the surfing community knows how much fun they are! You can’t put a price on fun.

[@froodogga7053]

ya, 3-4k and I'd buy in a heartbeat...12k is probably 8x the cost to make...

[@JetSurfingNation]

8х cost to make? you must be joking right.. p.s. you can get a chinese foil cheaper yes but you get what you pay for.

[@froodogga7053]

@@JetSurfingNation check back in a year, when there are dozens of companies making them. $4000 ! Yer just greedy as supply is low for now haha. U have your overpriced niche for now and are just fleecing customers while u can. "Ride the wave" while u can I guess. Lmao. U can reply all u want. I will post 2x for every stupid response u come up with.

[@JetSurfingNation]

efoils are not created today.. they have been for a while... you can buy a crappy efoil today for 4k on alibaba that will break next week yes.. or you can buy 12 k efoil that will work for years. up to you... always a choice

[@froodogga7053]

@@JetSurfingNation nope they last just as long...u can make one for $3500. U r charging $10,000 for your time and effort which is an obvious ripoff. Take a business course or two and learn how to scale a business. U have no clue. Greed will bury u. Lmao. Besides, since when are Australian built anything as good as Chinese built. U guys are known for nothing. Nice opera house though.

[@JetSurfingNation]

Where all this negativity coming from? It's like coming to the premium BMW dealership with 130k cars and saying "it's a ripoff" and I can buy a used KIA for 3500... There is market for anybody, you can probably do a DIY efoil yourself cheap. However Fliteboard is serious business with dealers around the world, and it costs what it costs.

[@bobbyvonlee1018]

What is the profit margin on this product is the question.

[@Fluterra]

A nice bicycle today is $20K, so Fliteboard pricing makes sense.

[@maimaibiri9045]

I was interested in these until I saw the price, bruh I don't have that kind of money for that kind of luxury, so back to gaming.

[@armadilllo]

$600 and you got yourself a deal. I don't think most people want a challenge when they spend 12 grand, they want cheap easy fun.

[@JetSurfingNation]

maybe when tesla costs 5000 ;)

[@insanereindeer4081]

The front wing on my foil that requires me to be pulled behind a boat cost more than that.

[@anthonycraig274]

What bothers me is obstacle and debris in the water that can damage the $3000 motor module.

[@JetSurfingNation]

You can hit underwater logs or sandbanks but you are hitting it with the mast or front wing not with the motor which is behind, so no problem. Worst case change the wings.

[@anthonycraig274]

@@JetSurfingNation I live in London on the river, I normally go kayaking but wondered if this would be suitable, more concerned about hitting something below the water surface.

[@JetSurfingNation]

Yes rarely you will hit a log or a fish. It’s not a big deal. You fall off, stand up and ride again. Unless you hit a strong rock, nothing will happen. The mast is alluminium and very durable

[@anthonycraig274]

@@JetSurfingNation many thanks. It will be something I will consider getting

[@f0lkblues]

"you can't really put a price on that" You did...it's 12K

[@Everything13ish]

The truth is human greed, they make 5-7k on every sale. Don't let them fool you. I built mine with more torque, a higher top speed, and nearly double the range for 3k and only 50 hours of work.

[@JetSurfingNation]

You cant compare 1 diy unit to a commercial mass production mate. Nothing to do with greed, it’s a serious business

[@Everything13ish]

@@JetSurfingNation please don't tell me you actually believe that? You wanna see some pics of my carbon fiber board that even looks better than lifts?

[@JetSurfingNation]

yes sure.. There is DIY Foilers forum foil.zone you can create a topic. We did several interviews with DIY guys like you, there is a lot of great information

[@jjenks49]

There are "discount" efoils. One I've seen is getfoil and the reviews have been super sketchy to say the least. Everyone who has actually paid for say, a flight board, has given glowing reviews. If they're making bank as you suggest, what's stopping someone else from just doing the same thing and selling them cheaper? Agree with OP. This idea that these companies are just ripping people off is asinine. Are they paying off all the reviews too? Listen to basic economics by Thomas Sowell. Will help you avoid such simple errors.

[@Ijustwannagohome0212]

I could literally carve a surfboard out of the materials and download &print the wings with 3d printer.

[@JetSurfingNation]

Try to print the engine and battery;)

[@Ijustwannagohome0212]

@@JetSurfingNation those dont cost like 12k lol. Even if I buy the highest quality batteries and motor, I can guarantee that I would cost less than 2k.

[@JetSurfingNation]

You sound very naive mate. It's good to research the market and prices before making such ridiculous statements.

[@Ijustwannagohome0212]

@@JetSurfingNationits a matter of economics. the high prices are not for the products "higher qualities" or "research expenditure". the small demand and lack of market competition allows them to control supply by yanking up the prices. same thing is done by designer brands. pretty arrogant for fliteboard though, since they don't have enough brand image to try that strategy.

[@JetSurfingNation]

Have you even watched the video? There is plenty of competition. But the production quality and post sale service is what makes the difference. You can buy efoil for 4k on Alibaba and you will receive a piece of plastic that will break on the first use. The bottom line people get what they pay for. Yes Gucci bag and non branded bag are almost same in production cost, made on the same factory but when it comes to high tech electronics and batteries it's completely different story.

[@FriendsOfTheRoad]

They are super cool and all that but fuck they arnt worth even close to that.

[@JetSurfingNation]

they are worth it 100%. trust me

[@chrischan4208]

This is a toy for rich people! It’s not about how expensive the materials are, it’s just about the market positioning.

[@jjenks49]

If the materials are so cheap, why wouldn't someone just sell them for cheaper to undercut the competition and take over!? "Marketing position?" You mean paying for ads? Takes about 5 seconds

[@timmccarthy94]

Price is ridiculous, period. Engineering, technology, materials, ‘look at the value,’ bla bla. Let’s list the parts and analyze the cost of goods.

[@SurvivalSquirrel]

These are very poor reasons why this should be so expensive...

[@JetSurfingNation]

What do you mean?

[@wrx2hot4u]

JetSurfing Nation jet boards & efoils man dont waste your breathe, if you watch this vid and still dont get it your a complete moron.

[@Ijustwannagohome0212]

@@JetSurfingNation he meant that carbon fibers and a few CFD renders aren't enough to justify 12k lol

[@canuckcanuck3415]

Make it around 6000 grand and you have a business plan , that's scalable?

[@JetSurfingNation]

Not sure whom you are asking... i did an interview with David. I dont produce the boards. It’s 12k and not going to be cheaper any time soon and of you saw the video you know why! Cheers

[@warb_of_fire]

Looks like there are some coming out recently that are $4-6k, not sure how the quality compares.

[@JT-Works]

Great video, but it also illustrates where they COULD cut corners to make a product that is significantly cheaper with a similar experience. I really hope they produce something like this in the future. Otherwise the Chinese will eat their lunch... which I hate to see.

[@MotoMatt418]

Why is Waydoo so much less expensive compared to this company?

[@JetSurfingNation]

One word - *QUALITY* . take a look forum.e-surfer.com/t/waydoo-quality-issues/1671/44

[@MotoMatt418]

@@JetSurfingNation Your videos on the Waydoo were convincing enough that it was a quality product too. I’d rather have carbon but the durability and the plug and play nature of the Waydoo is almost more enticing than the “premium” e foils such as Lift and Flite. Makes it difficult to think of paying 3x more!

[@MotoMatt418]

@@JetSurfingNation I just finished reading through quite a bit of that linked thread. Concerning for sure. I’m new to e foil realm but I’m now curious how these issues stack up against any that the competitors have. Lots to study before making the ultimate purchasing decision!

[@JetSurfingNation]

If money is not a problem I would suggest to go for Fliteboard or Liftfoils or even buy a used one cheaper. Since my last video about Waydoo we saw so many issues on forum that we can't recommend them at this point.

[@glenpaul3606]

The jetski vs efoil is apples and oranges and doesn't make sense to compare.

[@JetSurfingNation]

yes but people love this silly comparison.. I see it every time. "I could buy a jetski for that price" lol

[@Jsaves1]

This is way over priced. Yes carbon fiber is expensive and very strong. I like this but this is very over priced. I agree it will come down in price.

[@JetSurfingNation]

Overpriced? Based on what?

[@Ijustwannagohome0212]

@@JetSurfingNation I know how much carbon fiber costs and how much money is invested in developing a new foil wing. however, as an engineer, I definitely cannot understand that price. As I said in another comment, I can literally hire a guy to make me an efoil from scratch and it would still cost less than 12k. GOD this is overpriced.

[@vanniyo8988]

Yeah whatever. The reason why it's so expensive is because there has been much competition. Once more people start mass manufacturing this it'll be in the 3 to 4 k range.

[@JetSurfingNation]

Yes... It sounds good on theory and I've seen many people coming in the industry with this idea "i can do better and cheaper" and going bankrupt after a year or so.. The tech of electric & batteries dealing with salty water, safety and service is just too expensive and it remains the niche market for now.

[@vanniyo8988]

@@JetSurfingNation not a theory just basic economics. A company isn't going to set up a large assembly line if there are few competitors and even less demand in the market. Just look at anything; 3d printers for example for over 1k when first introduced. Now people can actually afford one.

[@JetSurfingNation]

It's very different and incorrect comparison... 3d printers similar to CD players in the past were simply overpriced due to novelty. However the technology that involves batteries etc does not get so much cheaper. Compare price of first iphone and the new one? Almost 15 years passed, almost same price. It did not become 2-3 times cheaper. It just remains in the premium niche. For efoils and jetboards the problem is it's very nichy and that's why it does not go mainstream. It just remains expensive niche product..

[@vanniyo8988]

@@JetSurfingNation water sports are only niche because most vehicles; people cannot transport with the family sedan. This on the other hand will likely change that, and be less of a niche than jet skis and boats. Not to mention this could be used in rivers and lakes as well as other spots that doesn't have a boat ramp. I would say in a few years there will be many people competing for sales and the price will drop. There is already a company selling these for 8 to 9 k. USD.

[@alaskanalain]

@@JetSurfingNation going bankrupt is exactly what will happen to most people who buy this. Did you pay 12,000 for yours? Point is, it's too expensive and not many people will be able to buy it, don't get me wrong, I am happy it exists but sadly this company may not last long. I would love a rocket ship too but only Elon Musk could afford one. It doesn't matter how good it is, it simply isn't affordable.

[@SweUnpoor]

Only 17 grand here in sweden.. .Ill guess I need to buy 2, this video is joke...

[@laurentpolisson2871]

the technology is high , materials are goods but actually, 12500€, it's overpriced. Just have a look of the price of PWR foil : 6500€ to own an efoil, with very correct features and performances.

[@JetSurfingNation]

I have not seen much of pwr unfortunately. While Fliteboard is producing and shipping thousands of efoils this year. We cant really compare the production capacity

[@laurentpolisson2871]

@@JetSurfingNation thanks for your answer. Compararing price with advantages of a product, like technology, features, main quality ...is the way customer like. Comparing amount of solded products is another way and this way don't explain the high price . Just have a look ok Takuma foils : they add 4000€ to electrify the foil, with total price of 6000€

[@JetSurfingNation]

Yes you can ride takuma for 6000, it's a great beginner board... But truth to be told all my takuma friends already upgraded to Fliteboard. The difference in quality and riding experience is really worth the money. Cheers!

[@laurentpolisson2871]

@@JetSurfingNation OK, if you are not paid by Flite I take your advise for granted, but if you are paid this will be part of the overpriced explaination :-)

[@JetSurfingNation]

I am independent from any brand we review.. we did reviews of all brands

[@Tipsmark]

Many things he said makes sense, but someone please ship him a calculator, I doubt electricity even in OZ is 1% of fuel cost - regardless how you do that math with weight/resistance etc... seriously...

[@JetSurfingNation]

Alright 🫡

[@armadilllo]

Novelty to throw in the corner of the garage with the rest of failed battery operated toys.

[@JetSurfingNation]

not really. most efoilers are using the boards almost daily, just check the facebook owners groups. it's a fun and very addictive sport

[@insanereindeer4081]

Or just grab a new battery when the old one dies?

[@fugopychotka7560]

Anyone up to donate me one EFOIL even from eBay

[@buzzcrushtrendkill]

I hope you sell a lot quickly. Otherwise the Chinese will reverse engineer your product and sell for much cheaper. Remember what happened to Segway.

[@JetSurfingNation]

Remember you get what you pay for. There are many chinese efoils on the market but the quality and service leave a lot to be desired..

[@denishuber7758]

when getting asked why that thing is so exepnsive.. and the guy says..welll you can buy a golf club for 10.000 dollars..... this isnt the answer... it would be more fair to say... you have to be rich to afford it,, thats it... such bullcrap of an answer

[@JetSurfingNation]

They released a cheaper version this year

[@petar1008]

With 12 000 u can buy a house and nice piece of land in certain parts of my country. U can also use it every day 24/7. So that part of his story is BS. But what I want to know is how much does production of one board costs. Something tells me that it is MUUUUUUUUCH less than 12K. And for 12K do u at least get lifetime warranty, cause only then it would make sense. China where are u, do your thing.

[@JetSurfingNation]

There are cheaper brands on the market like Waydoo, e-Takuma etc. But you get what you pay for. Fliteboard is a pro riders solution and the price is much higher yes. Lifetime warranty? You must be joking.

[@Funkteon]

It's not $12k, it's $18k AUD...

[@JetSurfingNation]

@@Funkteon 12 K USD

[@shawnhunt2332]

This metric talk is killing me !!

[@JetSurfingNation]

oh well, welcome to europe :)

[@Trodelphin]

@@JetSurfingNation no ... the rest of the world ;P

[@jasonleegomez2497]

What ever he said was total bs. Still it not worth 12k.

[@JetSurfingNation]

Care to clarify? what was bs?

[@Funkteon]

It's not $12k, it's $18k AUD...

[@JetSurfingNation]

@@Funkteon It's sold for 12 K USD

[@Jack-pp2ng]

Bet you didn't watch the video and are just salty you can't afford one

[@skaterman8180]

Eh a baby could make that in China for 10 dollars. It should be cheaper

[@anthonycraig274]

Its a shame that he has to justify the cost of a product. An foil cost X, if you want it and can afford it, buy it. If you cant save up.

[@Gadgets20]

You're nuts. At that price point, it definitely needs justification. After hearing the explanation, I still don't think it's worth the price point and the price will drop once there are more competitors.

[@fugopychotka7560]

Yeah sure in some countries pepole would need to work 5+ years for it

[@aymannejjari99]

He's just a salesman he's not actually saying why it's expensive, jetskis have the same challenges and problems and are way better

[@JetSurfingNation]

Completely not true. Jetski is petrol and not even waterproof, it’s a well known mass market like a car. Making efoil from scratch is a piece of art and exceptional engineering

[@japyoo2248]

Still way overpriced market.

[@infinitewars6373]

dude you can buy brand new jet ski for a price of this foil what quality are you talking about!?!?!? what power?!!!? i hardly believe that parts are made out of gold........ think about how many parts there are in a jet ski....

[@JetSurfingNation]

not again the jetski argument lol.. what's special about jetski? efoil is a brand new high technology machine, look up how expensive the cells are alone, not to mention other waterproof components.

[@desertegle40cal]

Looks like another elitist product for rich people to play with. Those 5 riders in that first frame are riding on 60k worth of gear. I doubt the average person could afford this. Especially since the things don’t look like they are worth 12k a piece. Heck id rather get a Seabreacher instead.

[@JetSurfingNation]

Seabreacher is 150k though :)

[@georgeharvey3062]

One of the most overpriced toys in the market. It’s a $5k toy at best. I’m certain they will be coming way down in years to come.

[@grahamnumber7123]

I have to comment that while the CO2 = climate alarmism is completely crap and Co2 is provably NOT a problem. His comment about Jet skis misses some other points - Sailing is a passion of mine that I have very little chance to do until I retire and I have no problem with people in power driven vessels. There is another problem. Jet-Ski's Apart from the noise, any idiot can get on one - often idiots do and have little thought for other swimmers, depth speed and the dangers of such a large mass at speeds, let alone the rules of the sea - you head towards another person shall you go left or right? what about a similar craft under power, slower and bigger? What are the markings of a diving buoy? Almost every user of jet ski's has no clue about any of these points. - Fuelling. I have been to so many resorts/locations where the bobbing about tourist $$$' making machine is filled by an idiot while the "Business" owners doesn't give a shit about the petrol spills that end up in the water - right about upstream from where your kids are swimming in a nice film of petrol - because some asshole with a jet ski didn't care about the actual environment! and things a spill will just blend with the water, a bit like putting out an oil fire by cooling the flames. If you are lucky, depending on fill time - the next family down stream will suffer. Jet-skis carve up the water, they are like a blender to any living organism near the surface. This means a load of jelly fish will be minced into several thousand parts that will wash up and sting you and your kids. Of course there is a chance A fin will slice one into 2 pieces when hit dead centre, but those are more easily seen and dealt with near the shore where kids swim. (I am really really tired of the CO2 climate alarm BS - industry! It's fake science where 1 part can heat 2500 parts around it and also that 190 years ago Maxwell (for example) was ignored in favour of Arrhenius. Greenhouse gas theory is old and WRONG. Don't believe me - fine - keep on being a lemming. Summary to skip the details - Titan and Saturn get about the same amount of solar energy - why is Titan COOLER despite having 8000 times more ""Dangerous/powerful"" greenhouse gas (Methane) than Saturn? PRESSURE - all gasses follow the same thermodynamic rules. 1000frolly here on you tube lays it all out - he published 3 science papers - NO rebuttal - climate alarmism - fake - corona - ww3. wake up to the game guys...please