Why is this $10,000??? - Fujifilm GFX100

[@sageosaka]

As someone who knows almost literally nothing about professional photography, I enjoyed this video

[@Chris_P_Bacon]

Same

[@lukasmurmann625]

As someone who works as a professional photographer (idk know why I'm watching this), I did not enjoy this terrible awkward misinforming video

[@samtheinsaneshred]

@@lukasmurmann625What information was wrong?

[@Natjwaaulias]

Phew, I'm not alone

[@eniscc]

@@lukasmurmann625 I agree

[@hughjassstudios9688]

Nobody in this comments section knows the significance of this camera for its price. Not blasting anyone who doesn't know, because not everyone is a photographer. But every other 100+ megapixel medium format camera is twice to three times the price of this one. On top of that, it has more features AND is more portable. Also in-body stabilization is crazy for a sensor this size...

[@ZelosXT]

Thanks! Today I learned.

[@WarmReversal]

ZelosXT I know, it’s insane!

[@InvadersDie]

But is it compatible with my selfie stick?

[@tehmoriz]

@@InvadersDie yes, but your selfie stick is not compatible with the camera :D

[@HoloScope]

Ah Thanks! I thought it was an absurd price, but now not so much

[@morgan1168]

"For a measly $579 for this little adapter that does this and this and this and this and this'.....that's $115.80 a this.

[@Ikxi]

Seems like a similar practice that apple has with some products, wheels and monitor stands

[@ej_tech]

The pricing is kinda like their RED cameras.

[@machinist7230]

To be fair, ten grand for a med format digital camera is pretty much middle of the road - a Phase One XF with an 80mm lens is 9k..

[@rkan2]

They probably don't even make much money on it, since it isn't exactly produced by the millions..

[@aluandcache7336]

@@Ikxi that's an extra adapter to buy.. They have included one regular adapter

[@CarthagoMike]

>ships review camera >review camera has no battery charge >charger not included It might be me, but that does not seem like the best way to get people to make positive in-dept reviews of your camera.

[@LaughingOrange]

That's one of the reasons this isn't on the main channel.

[@AVALANCHE_99]

@@LaughingOrange not really

[@Braiam]

Probably they went Red's and Apple's way of selling stuff. It's not bad, we aren't just the public for those products.

[@TiogshiLaj]

To be fair to Fuji, a press unit of any product is often shipped direct from one reviewer to the next, without returning to a distributor or refurbish depot or anything in-between, hence why the charger is missing from the packaging.

Laughing Orange I don’t think I’ve ever seen them do a camera review on the main channel

[@dumpsterdawg]

Brandon: "And have confidence that you are both relatively stable and sharp" ...damn, that counts me out.

[@adamnizami8770]

dumpsterdawg why is this not the top comment lmfao

[@nanomage]

Stable: check Sharp: check Able to move quickly: err...

[@girlsdrinkfeck]

a 10k camera and it aint even touchscreen and its GUI looks like a motherboard BIOS from 2002

[@lndnfsu2]

@@girlsdrinkfeck 3:30 touchscreen

[@stellated]

​@@girlsdrinkfeck it has anti-aliased text and graphics, more than 16 colors, and animations. It's is however simple and unobtrusive neither of which are bad characteristics for a camera UI.

[@walrus-king]

Like seeing the content from Brandon. Though the background music got kinda distracting in this video

[@ronaldnocum2960]

Too loud

[@uninfamous]

Yay, Brandon’s back! You know when Brandon gets on you’re not going to understand most of what is said. Granted it’s not because of him, but because photography is obviously very complex.

[@vikmanphotography7984]

Wish my prospective clients got the complexity of my job. Instead many of them figure that their smartphone will take just as good of images as my *knowledge* allows me to

[@MarekMoowi]

I need to see more Brandon on this side of the camera :-)

[@penguinfan2001]

I started watching this video not knowing anything about cameras. I finished the video not knowing anything about cameras.

[@JustinDoesntLookAt]

Him: "That's Crazy!" Me: "ah yes so crazy" **looks around nervously**

[@Trident_Euclid]

Same 😂

[@euphonium929]

I'm a simple man - I see a Brandon camera review, I hit like.

[@suborgtfo.4433]

You're just a desperate man who needs likes

[@timnguyen4101]

Sub or Gtfo. Look at your name......

[@JL-yl8gd]

Mr HocusPocus well played The pot was definitely calling the kettle black

[@burnzy3210]

i mean this in the best and most respectful way possible brandon should have his own channel talking about cameras and photography his insight is brilliant but a vastly different topic to anything on LMG channels currently

[@PaulChieosamut]

i said this on his xt-4 vid and completely agree

[@Ben.N]

We need a fortnightly Brandon show.

[@Ikxi]

That's why short circuit where we can at least get a small glimpse If he'd want to do his own thing it would need a lot of time and investment and LMG wouldn't do it probably because it doesn't create so much revenue itself and videos would be a bit scarce and he is already a camera man, would be more work.

[@CaviteTechnology]

I agree with this, I wish brandon has his own channel connected with LTT to discuss anything and everything about camera gear or behind the scene setups in the office

[@surfacingcom]

This was a horrible review if you're not already a camera expert. If expert-to-expert camera reviews generated real revenue for LTT you can bet there would be more of them.

[@willgaines5269]

A note to the editors: The music is pretty distracting. Turn it down a couple notches in the future please. Thanks!

[@lexistential]

huh? you can barely even hear it

[@792105001]

I do not agree, it is not that loud. Might be your setup?

[@seadogg0]

it really freaked me out at one part of the video

[@basix250]

Never noticed the music until this comment appeared 😂

[@Teth47]

3:20 or so, the battery's capacity rating in miliamp hours isn't the only factor that matters. Battery voltage is also important. In phones it's prettymuch universally a single cell, so it's always 3.7 volts, and more miliamp hours means more capacity, but if you're thinking "Well my phone has a 4000mAh battery what gives?", the difference there is voltage. That battery is running at least 2 cells, more likely 3 given its size and capacity. Voltage times miliamp hour capacity gives you watt hour capacity, which is the actual amount of energy stored in the battery. A 1300mAh battery at 11.1V stores 14.43 watt hours of energy. A 4000mAh phone battery at 3.7V stores 11.1 watt hours of energy.

[@floriang2801]

Nexus He got 11,1 Wh because he typed 3000 instead of 4000 in his calculator

[@stephenbutler9432]

As a SLR nerd, I LOVE the camera coverage on this channel. Mind you, I can’t afford ANY of the cameras you have covered so far, someday though.

[@vikmanphotography7984]

Wonder how Brandon would handle my 4x5 camera with digital back adapter (I use an aging P65+)

[@DumbAsh00]

This not an slr tho

[@KuronoXD]

I love Brandon geeking out to cameras, You don't often see that kind of passion for something in particular.

[@hugohom2280]

Wow Dennis’ accent has improved a lot

[@happily7514]

Damn

[@kleinesfilmroellchen]

I just watched all of the Camera vids and must say, they are by far the most enjoyable part of ShortCircuit and even LMG stuff in general. Kudos Brandon, this content is amazing.

[@claydrogen2478]

I actually really enjoy Brandon reviewing cameras. Hope more company send their camera to Linus Media Group to review

[@RazeTheShadow]

As far as i can tell this is a nice camera to have. Medium Format is a very big deal. IBIS is making a huge difference and Phase Detection AF is much better than contrast-based AF. But the only thing that is bothering me is that it has SD card slots. I mean you can shoot redundant. But 102 Megapixels and 4K 10bit video needs real write speeds. Which why I think a CF card is necessary.

[@laurens_wmr]

6:25 everyone who does photography or filmmaking felt that soooo deeeeewp🤤

[@Write_Film_Edit]

For sure!

[@rkan2]

I love attaching my glass - too.

[@Katiecatsy]

I've never owned a camera and I can empathise with that. if your cam isn't rigid, it's unreliable. and you also don't want a huge contraption like that to flex, would scare me of breaking it. and since that's not so easy to engineer, it's also not a given. tight click + rigid = quality = awesome xD

[@Flashbang_Photo]

*click* noice

[@akt2771]

There's just something so captivating about Brandon's passion for cameras!! Awesome video once again, more Brandon please!

[@noahbeaudin6478]

I really enjoy the videos with Brandon in them!

[@JohnnyGibbons]

I know less than nothing about cameras but I do enjoy Brandon's videos; like so many of the LTT crew, it's the passionate enthusiasm that makes it such good content, IMHO.

[@jaspreetsidhu5708]

This camera is a game changer, people don't realize medium format is atleast 3x the price, less features, and less capable. This camera is quite literally forcing the other medium format companies to finally innovate after years of owning a market.

[@janeisenbeton9030]

Best video on ShortCircuit yet!

[@coffeeguygaming]

Brandon talking about cameras is something I need more of in my life. He should do an LTT video doing a rundown of the best cameras at certain price points!

[@type2human]

yeah i have no idea what this is about edit: I think he said it was a good camera though

[@lornenix2243]

I'm now expecting LTT to start uploading IMAX resolutions to KZbin :P

[@wh0_am_152]

They have already been doing that for years, the "4K" and option is actually about the same resolution as 4k laser and vastly superior to your run of the mill 2k digital IMAX, as they are using the same 8K Red cameras Hollywood does. What he was talking about was the value sentiment due to the fact the purpose of the camera is for shooting still images and not video but they included it anyway, as LTT has already been running around with better cameras that set them back $20,000 USD a piece and for the whole setup for one camera over $100,000.

[@DD-bv9jl]

@@wh0_am_152 he meant real imax real imax film but can digitally converted to 16k

[@wh0_am_152]

@@DD-bv9jl In that case Lorne is going to be waiting a while as YT is the bottleneck here as they won't let creators without special permission upload more than 4K.

[@davidandersson5610]

@@DD-bv9jl Bruh, search up an 8k video. If you can run it, open taskmanager and see if your pc could handle 4 times that load

[@tarunkumaar625]

@@wh0_am_152 IMAX is 2K? They shoot in 8K RED but then downscale to 2K or 4K depending on how they're distributing to and it's sharper than shooting directly in 2K or 4K right?

[@Linealo]

The click might be tight, but if you want to take care of your spring and bajonett holding it in, press down the release button not only when screwing it off, but also when screwing it on. I worked in retail for quite some time and in some of the manufacturer guides on how to construct and present the cameras on shelf they write about such 'tips and tricks'.

[@jamesanderson1582]

MORE Brandon in front of the camera! Enjoy watching, might not always understand everything but definitely learn something. Brandon's passion showing thru tops it off.

[@realcartoongirl]

5:46 GOT OUR PICKAXE SWINGING FROM

[@jimwilliams1536]

notice how he had to stop himself dribbling, like the whole time.

[@2Lelouch5]

We want to see Dennis unbox something.

[@furrysophie8997]

"Nobody watches unboxings, unboxing are dumb. Why are you making me do this? OK here is some product they gave me."

[@karennguyen4115]

@@furrysophie8997 I read that in Dennis' voice and imagined him waving them box around

[@paulrongcal9245]

@@furrysophie8997 yes! this is exactly the Dennis content I'll watch

[@averagejoe913]

Without killing it tho

[@tomsillince]

Love this new angle of short circuit doing camera reviews!

[@AmbiencePT]

The EVF tilt adapter alone costs more than my camera ! What a steal !

[@Workmusic1988]

More camera content with this dude please!!!!!

[@jonathandv81]

That is a brilliant customizable medium format camera and its cheaper than its competitors. Medium Format are best for Large studio and billboard photography applications. Their sensors have always given colour accuracy and were the benchmark back in the day 2001 their photographic printers were fully digital and had in that time CCD 20 megapixels (in 2001 ) to scan and print from film, every pro-photographer I dealt with then insisted on having their pictures print on the fuji printer. Yet those same photographers said digital will never be the same as film.

[@WIImotionmasher]

This seems like gold for any professional photographer or photo journalist Especially that resolution on stills You could quickly snap a photo with fast focus of someone on the street or an overall scene, and then in post just punch way in for a full 1080p image of them

[@vitorduarte2748]

Very nice video... and altough he is not jumping out of his chair.. we can see that he's inside excited!!! Very good!

[@Spike20101000]

I've been a photographer so long I still have an old Fuji S3 kicking about. And I had flashbacks looking at this, Fuji breaking away from the norm again and even some winks to the old ideas that really worked!

[@Alpha-soixante]

I work in the used department of a camera/electronics store and we get returns of pretty much everything we sell as well as people selling used gear to us. I've been fortunate to mess around with almost every camera in existence, including rare vintage stuff. Comparing the price of this camera to other cameras with the same sized sensor and MP rating, it really is a "bargain" (looking at you, Hasselblad H6D-100c). edit: Spelling, grammar + light copy edit.

[@nicholasboule5134]

Even though the lens is only f4 on the GFX medium format lens that would look the same as F2.8 DoF wise on a Full Frame camera, which still gives nice bokeh for sure

[@andychrzanowski5028]

take a shot every time he says you will have confidence.

[@pixel_arc8550]

Instructions unclear, killed 48 people

[@CarthagoMike]

Sorry, charger wasn't included, so couldn't take any shot

[@malgaras6204]

I would, but I don't have a $10k camera so I couldn't take that shot with confidence.

[@spicydicestudios]

Really enjoyed this video, Brandon! I should definitely take some camera and photo/video advice from you, lol.

[@skyebreeze5279]

I honestly love it when Brandon does videos

[@itsdeonlol]

Brandon's camera reviews are always great!

[@wh0_am_152]

At 3:46 the music starts to get overpowering so much so that it is distracting and the change to another track at 5:05 is jarring, after that the music is just distracting.

[@noenken]

The GFX50R (that is the older brick style body) can be had for about 2k used now. It is the same sensor size, smaller, lighter and takes the same lenses. And if you want to adapt lenses, the Fujis all have a built-in mechanical shutter. If you want to get into medium format, that is the one to buy right now.

[@JokingJay]

It's pretty common that a camera with a USB-C port will need a charger/battery pack that supports Power Delivery in order to use it while accepting power at the same time. In fact, a quick Google produces this handy tidbit from the GFX 100's "features" page on Fuji's site: "the camera can be powered and charged by connecting an AC power adapter (optional) to the power plug input connector or a USB Power Delivery device to the USB-C port." FWIW, most laptops with USB-C charging won't charge at all if you're not using a USB-C PD source that also supports the specified wattage delivery, and I'd expect LTT/LMG to have a better handle on that reality. Likewise, there's most certainly a USB-C PD charger or battery bank floating around there (Anker makes plenty of them - shameless sponsor spot time?), so the battery criticism is actually a case of Fuji listening to consumers but consumers not listening back...

[@joshgeurink2131]

I love how he's blown away by the Phase detection as if he hasn't used a Sony Alpha camera before

[@Rhezze]

I like more of this types of videos in LMG as high quality products like this is entertaining

[@Roak1]

music is way too intrusive on this one imo but loving these vids, keep it up yall

[@hurley2609]

Been waiting for this video for ages

[@kaitodesu]

stop clipping down Brandon's wings I would've loved to see a field test

[@thoughtful_criticiser]

It's interesting to watch videographer review a medium format still camera. I rarely hold my medium format camera when shooting. Not even touching it to release the shutter. High res digital is very costly to get into. When I started shooting in 5x4 in large format, my camera, lens and film backs set me back just under £500 the tripod I already owned. A digital back to fit my camera is about US$30,000! Making it prohibitive to buy and play with.

[@vikmanphotography7984]

Just FYI Brandon, the Sigma 105mm f/1.4 fully covers the GFX sensor without significant vignetting.

[@SP95]

Fuji GFX100 : 44x33 Imax 15/70 : 70x48 Even though the Fuji is smaller I really want to see if bigger films are really as efficient for their sizes which i doubt

[@Dikshit649]

Me who knows jack shit about cameras sitting here like "Oh yea some of those words make sense"

[@KeppyKep]

I know nothing about cameras and photography. I just point and shoot with my phone. But for some reason I still find Brandon's camera review/unboxings really interesting, even though I don't understand most of the terminology.

[@thegame4027]

I'm a bit sad thet there where nearly no pictures. I would have loved to see some examples from outdoors.

[@Flashbang_Photo]

The corona thing is hitting hard even if creators try to hide the fact. Also youtube is demonetizing videos that mention corona, so yeah, people not talking about that anytime soon on here

[@xenonram]

You don't understand the point of this channel. It is specifically for short unboxings, not reviews. Also, they had no charger.

[@thegame4027]

@@xenonram That's not true at all. In the NZXT BLD H1 Video he showed some benchmarks of the system same in the ASUS Zephyrus video. They said themself that it's a channel for products they don't want to make a full video on but it's not just an unboxing channel.

[@burkfivesix]

I’d really like to see more photography/videography gear related videos on LTT

[@alexanderzweifel9762]

Phase Detection AF faster and more accurate for photography than Contrast Based AF? For video, yes. For photography this isn't much of a given. Actually, quite the contrary and Panasonic's G9 with DFD on board might just be the fastest focusing camera.

[@Bayonet1809]

Exactly, and this is also the reason why Nikon's mirrorless cameras for example use a second contrast detect step when in single point mode, and even offer a "pinpoint AF" setting that relies on contrast detect entirely. Phase detect's biggest benefit is the lack of micro pulsing in continuous video AF that so often plagues CDAF implementations.

[@Bayonet1809]

Also, the GFX100's use of PDAF has meant that it has visible banding in shadow areas when the exposure is boosted in post, which ruins the usability of those 100MP files for landscape shooters, so it would have been far better for Fuji to keep using CDAF for their GFX line.

[@alexanderzweifel9762]

@@Bayonet1809 And since I presume the target audience for this type of camera is mostly interested in photography... Looks like CDAF or some hybrid solution (Sony and Nikon - like you pointed out) would have been the way to go. Too bad the CDAF=SH*T stereotype is still propelled in a (otherwise comprehensive and educated) video from a proffesional.

[@alanschamber]

To talk about mAh in batteries, you need to take into account voltage. Those are 10.8 volts, where a typical camera is 7.4, and a phone is 3.7 volts. It is a 13.28 Watts battery, which is not bad at all.

[@Botch_Games]

Great vid. Just like the last camera one.

[@littlellama4157]

with the type c charging complaint, the camera is meant for professional photographers whos setups can top 100s of thousands of dollars so they usually purchase many extra batteries and have them continually charging throughout a shoot

[@evanmaier2551]

Oooh that is a tight mount. Feels good. - Brandon 2020

[@alexshaw2693]

FINALLY. I've missed Brandon's review videos.

[@sebastianreybranca3344]

I love this types of videos.

[@johnpark120]

Holy crap, 10000 dollars and I don't even care about cameras? Sounds like that good old Linus Tech Ti- excuse me, ShortCircuit Clickbait! Lovin it.

[@PixelatedH2O]

How's it clickbait?

[@zeveroarerules]

I love him being all excited and I have no clue what he's raving about :)

[@SzaboStudio]

Editors, please include the sample photos which Brandon clicked during the review.

[@syedzaidahmed6408]

LMG you should try to give him his personnal show or something like that, where he explains camera related terminologies. So people like me can understand these kinds of explanations very easily. And I also loved his style of explaining, espacially the topic he is given.

[@heikki4919]

The lack of sample images is disturbing

[@aluandcache7336]

Nice depth in review!

[@sighheinrich]

Brandon needs to do a full video review of this camera! Including stills and video! He's quite good on camera himself!

[@LohTec]

My XT3 charges by USB-C while in use. Used that to shoot a wedding on "one battery". Maybe the power usage is too high for the GFX?

[@constantine4357]

Fujifilm GFX100 cost $10k ? that's one hell of a price for a girlfriend experience...

[@italianinoslo]

IBIS on such a high megapixel count sensor should be a must due to the amount of motion blur you could potentially introduce when shooting. I have used the GFX100 as I borrowed it from a friend and got to try it, it`s a beast, but you only need it if you are doing commercial jobs, those are the ones allowing you to pay for it. Agency clients demand certain resolutions. Also, without going into too much details, I wanted to mention that an aperture of F4 on a medium format produces a way more blurred image than a 2.8 lens on full frame, so the point he makes about shooting video with it is kinda false. :)

[@ColtonDuckering]

crop on the GFX is 0.79 - so the F4 lens is really only equivalent to 3.16

[@TaylorSchumacher255]

I think this would be a perfect time to add a Brandon photography channel. Just stills and his glammer video. I would like to see 4k 10-bit video from that 📷

[@fyfysdfsdyfdsfysdfsd]

So... this channel is basically the unboxing theoty of ltt

[@PischkePerformance]

Great first look, as a photographer and filmmaker I was really hoping for some more in depth analysis of IQ and maybe some sample footage. I hate to complain, just my thoughts! Cool camera though for sure, love what Fuji is doing these days!!

[@Fochit8611]

Fuji went full Apple with that tilt adapter... you never go full Apple

[@JohnMichaelGadier]

If my camera is expensive as that, it MUST do everything that I needed for at least a century. Daaaaaaaaaaaaaaaamn.

[@KyleShields]

Still waiting until we catch up to 6x7 or so for digital medium format. The cameras we have had so far are basically the more portable "645" size. Crazy how long it takes to catch up to film, I love the Mamiya RB67 and am glad to have one in my collection. Just don't take it with you on location unless you hit the gym first haha.

[@Crazyocta]

More camera tech & more Brandon please.

[@HowToITLLC]

I would love Camera Reviews!

[@MrJk009]

Pretty sure medium format film in still bigger than the sensor size, but still a powerhouse of a camera for sure

[@redblackfoxy]

"Why is this $10,000" Because its worth that much and it is special. Medium format 100mpx. There are not many available with such a specs, i own GFX50S

[@PluralPaul]

I really enjoyed this video. I almost wish there was an ltt type of approach to cameras as their is to the pc stuff, as then we could have "what's the best budget camera" and stuff like that

[@fjaajf]

Apertures of f/4 are considered fast lenses (wide opening) on a medium format. And even the focal lengths indicated are going to be wider compared to your 35mm Full frame.

[@ColtonDuckering]

GFX is pretty small for MF - only 0.79 crop factor. so say a 50mm becomes 39.5mm equivalent

[@fjaajf]

@@ColtonDuckering okay? But my point was f/4 is a fast lens for a medium format. And even the sensor size of the GFX is smaller than your typical MF, the 39.5mm full frame equivalent is still wider.

[@liberatorkramit]

I have no idea what I learned but I'm glad I learned it.

[@FabiVoltair]

a bit disappointed that you didn't show us some 4k log footage of this bad boiii

[@codygibson2809]

If y'all are reviewing this I would love to see a casual look at a Phase One camera. They are also digital medium format and I can't really find much content on them.

[@jimsmith3715]

Reviewing a camera without showing a single photo taken by it 10/10

[@yuriu341]

They send it to him without sd cards inside.

[@GigapixelGmbH]

For a professional in extreme resolution... if you want to be able to use 100 Megapixel you have to use an aperture of max 5.6 and a lens which is sharpest there (diffraction is a bitch and the lens need to be physical perfect to use 100 Megapixel at aperture 5.6). With aperture 8 you can only use 50Megapixel. If you are in the field of high resolution it is better to use the older 50 Megapixel version because you don'T want to and are often not able to do focus stacking images to get a better depth of field. In real high resolution when you are not focusing at infinity it you need more depths... We are already at a point where we give malus points with wrong camera settings, because we need real high resolution images and not at the sensor interpolated images because of diffraction.

[@EdgarHernandez-xj5mx]

Idk if reviewing a camera on a desk in a room is the best method. Especially for medium format and its weaknesses. Showing it’s capabilities is probably better than talking about it.

[@OmarRamos1]

I recently purchased a Sony a6600 and the 4k quality is just phenomenal for its price

[@Baumstyler]

oh, cmon, such a nice cam, pls give us links to some sample shots and a short 4k10bit test vid (T_T)

[@pagajdowski]

Wait what, no sponsor ads???? These are dark times for Linus

[@patrykseaman4106]

You should definitely try the 110mm f2!! Great fun, absolutely beautiful and really shows off the autofocus upgrade :)

[@Vinterloft]

Easily the best GFX lens.