MSA and ALS | MOD/MOA Animation

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We are very fortunate to work with Biohaven Pharmaceuticals on many rewarding medical animations, and this one was no exception.
The challenge for this project was to illuminate the science of myeloperoxidase (MPO), and how it is a potential target for treatment in multiple system atrophy (MSA) and amyotrophic lateral sclerosis (ALS).
To cover the amount of content, the animation was broken into modules. The segments could then be clipped or combined based on different use cases across the two disease states.
A key visual theme for the animation was to associate the reaction of MPO with inflammation and neurodegeneration. The byproducts of the MPO reaction take on a red glow, which then permeates the neuronal environment as the molecules accumulate.
We also weaved 2D iconography and motion graphics with the 3D animation to cover the breadth of information about prevalence and symptoms.
We loved collaborating with Biohaven once again to animate another exciting candidate in their pipeline.

[@hhexor]

channel for your medical,and doctrines field of work. Thank him,Baymax... from Asia

Thank you XVIVO, amazing work. Greetings from Popayan, Colombia.

[@fac9699]

Por qué este canal no es tan conocido?

[@douglaswatt1582]

Because they're promoting garbage. This drug failed more than a year ago. Indeed, it failed before this video was ever made. So this channel deserves its lack of subscribers

[@s.e9406]

Very good

[@rimirika361]

My brother die last week for ALS. He is live and struggles 2 years only. Plss pray for him.😢..

[@bangundwihastomo5114]

Nice...

[@Bledi838]

My intuittion tells me that the reason for MSA and MLS is Accumulated Deficit of Vitamin D in the blood. This vitamin is key to all brain diseases including parkinson etc.

[@douglaswatt1582]

although vitamin D has complex relationships with both proteostasis and inflammation, your intuition is wrong if you believe that vitamin D is somehow more than just a contributing cause to a subset of neurodegenerative disorders. Suggesting that it is key to all brain diseases is simply nonsense

[@bangundwihastomo5114]

Please..update new content videos..

[@tararat]

Dud ALS Therapy Verdiperstat Fails to Meet Efficacy Goals in HEALEY Trial

[@douglaswatt1582]

This has already failed in Phase 3, so this advertising is totally irrelevant