Ubisoft Devs Mass Rebel Against Execs' NFT Push With Hundreds Of Negative Posts On Internal Forum

[@YongYea]

When devs start openly saying things like "Are we competing with EA?" you know they're fed up. SURPRISE MECHANICS (MERCH): www.yongyea.com PATREON: www.patreon.com/yongyea TWITTER: twitter.com/yongyea TOP PATRONS [CIPHER] - Joseph Lavoie [BIG BOSS] - Coopster - Devon B - Jonathan Ball - Sarano [BOSS] - Charlie Galvin - Gerardo Andrade - Joe Hunt - Michael Redmond - Peter Vrba - Time Dragonlord [LEGENDARY] - BattleBladeWar - TacoBell Call911 - Theron Webb

[@venmen523]

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[@worldofchaos644]

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[@nanotfound1042]

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[@verity7650]

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[@fredd.krueger5921]

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[@happytimes8623]

wouldnt be surprised if ubisoft still says “the community feedback has been overwhelmingly positive and we cant wait to implement NFTs into our games in the future”

[@luc5483]

@@ifyourepliedyougotbaitedlo5717 the future of scams*

[@Anthonyspartan514]

@@ifyourepliedyougotbaitedlo5717 they are not when all it takes is a save as to devalue nfts plus Facebook lossed money because of nfts

[@Sinistar1983]

@@ifyourepliedyougotbaitedlo5717 no one wants them, in fact they're as useless as microtransactions. They are a PNG that does nothing but waste energy and cyberspace.

[@TiciTotyTony]

@@ifyourepliedyougotbaitedlo5717 Shut the hell up they are a fucking scam don't sugar coat it.

[@chanr9531]

“We have heard your feedback.... of overwhelming positivity!”

[@pmprestes]

Here's a wild idea: let's make nfts from screenshots of the Ubisoft workplace abuse allegations. See how long it takes for them executives to keep supporting it...

[@itsjustaclint8404]

Finally yes

[@sirspookybones1118]

List them all dirt cheap

[@EmperorDxD]

If you can find actual proof go for it because there is absolutely none

[@disliked1390]

Cosby Coins

[@takethesquid]

So far this has been the most meaningful and interesting application for NFTs

[@reyband141]

Feels good to see everyone revolting against NFT's because I can't imagine any situation in which they'd benefit video game consumers

[@TrianglePants]

All this attention?

[@deathringer1003]

Not everyone is against it,theres a guy in the comments defending them like crazy

[@EviLpr0duction]

can't imagine any situation? hmm well let me try and give you one haha. I'm sure you heard about league of legends? Well if you were someone like me you probably paid hundreds of euros if not more to get worthless skins in the past, or even for shit like Fortnite. And what do these do for you rn? Nothing haha, you just gave more money to Ubisoft, Riot or other companies etc. What NFT's changes is that you could own those skins, being able to sell them rn when you bought S1 skins from Fortnite and League or other games and get some money back or just keep them yourself for the future and the potential it may have in the metaverse. I could go on, but not sure if you even really care haha

[@funkytownmonkeypimps6716]

@@EviLpr0duction or maybe just don’t waste hundreds on fucking free to play game skins in the first place

[@redohealer2]

Phantom Galaxy been on block chain/NFT for whatever reason.

[@PaddletailPhilly]

"Filling in your stupidity" is perhaps the most perfect description of the NFT fomtuckery we're dealing with. It's funny how these big game corporations aka tax evasion clubs are dumping on Cyberpunk, yet they themselves are pulling some real dystopian shit

[@takethesquid]

Your fomtuckery has earned you an eager thumbs up

[@rookiedrifter4273]

@@takethesquid Same. On a serious note though, yeah, you're right. We live in a cyberpunk dystopia, just without any of the cool shit like hidden arm swords, or legs for super jumping, or cars powered by hydrogen gas. It's only the awful things, like worker and consumer exploitation, and unyieldingly greedy megacorporations.

[@godturkey4098]

Gamers need to keep holding strong against NFTs. If we even let them think its Okay for 1 singular seconds we're doomed.

[@sorryifoldcomment8596]

100%. Companies thinking "NFTs are the future" are delusional and we cannot afford to let them get comfortable & convince one another of these delusions.

[@Sanodi21]

That implies companies like Ubisoft or Konami would pay attention to the naysayers. They've basically plugged their ears to them and pushing with NFTs despite the massive backlash not just against them, but other companies that did back down

[@Grim_Concept]

I feel like we're already doomed, younger kids are influencing gaming and most people are sheep. They know this.

[@dong7474]

Their thought is “they’ll have the same reaction as loot boxes and DLC” they think we’ll be pissed about it for a while then just accept it.

[@frankieb9444]

We said the same thing about loot boxes, battle passes and $20 skins....all are now standards in the industry

[@JohnSmith-ef2rn]

To the few that are defending NFTs - I get it. You're holding some yourself, aren't you? And you hope to sell them so you can be a millionaire without, you know, actually contributing anything of actual worth to society. I'm a doctor. I heal sick people. I actually EARN the money I make (and no, I don't work in the US health system, I work in the Australian health system). But NFT generators? What do they contribute to society? Great artwork? Yeah, no. You know it's worthless garbage, being sold simply because the hopeless hope they can exit the rat race, and the grifters prey on the stupid, gullible and/or greedy. If you defend NFTs you're either a fool or an intelligent person who knows they're trying to sell worthless tokens, but desperately hope against hope that people don't catch on until they sell their token to a greater fool. It's a bubble. Of course, you can make money off a bubble before it bursts. But that doesn't change the fact that it is still a bubble and the end result is that more people will be hurt when it bursts than will ever make money off of it. It will be a net negative to society. And if all you care about is taking money from fools while providing nothing of actual value, then you're a parasite. Maybe a clever parasite. But a parasite nonetheless, whose profits are derived from human misery. What misery you ask? Well, the misery of the hopeful taking the money they earned from doing, you know, actual work, and funnelling into a speculative bubble. So go on - defend NFTs. All I hear is "I'm an idiot" or "I'm a parasite".

[@Mac_Omegaly]

Everyone I have personally seen promote NFT would qualify as a snake.

[@edytaszafraniec7837]

So very to the point!

[@dedchild]

Preach

[@Kossumies6]

Well said

[@disliked1390]

they will never be millionaires. NFT fad is already dying they will all be left holding the bag. The HODL concept is genius they created a cuture where no one dares to actually cash out or be made fun at and kicked out of their new friends circle

[@1988foxtrot]

Keep in mind that NFTs are so hated that EA won't go near them fearing backlash.

[@chanr9531]

You know it’s a special kind of fucked when even EA wouldn’t want to touch it.

[@greed_xiii]

@@chanr9531 yet Ubisoft is going "full speed ahead!"

[@originalscreenname44]

This makes perfect sense. Ubisoft is in pure desperation mode. They're losing talent, people in the gaming industry consider them a pariah even though they've built a means to farm new talent in Montreal, they probably won't release any games worthwhile this year, and they need some means to make a profit to sell to shareholders because everything is looking bleak. Hence NFTs. EA, even on its worst day, isn't even close to this desperate.

[@edward3190]

Ubsoft: NEED FOR SPEED!

[@twixxbar07]

Yet. I feel like this is an important qualifier.

[@arsmariastarlight3567]

Ubisoft boss: "NFT are just the beginning" Gamers: "Yeah, the beginning of the end of your company, because you're selling product that we don't want in the first place"

[@TrashComments]

Ubisoft’s NFT video: *receives a bunch of backlash* Ubisoft: “See? They absolutely love NFTs!”

[@delusion5867]

your profile picture is an accurate representation of Ubisoft executives

[@stellargravity5195]

Ubisoft executives are actually brain dead

[@brianjensen5661]

@@ifyourepliedyougotbaitedlo5717 why are you so sweaty?

[@leovang3425]

@@ifyourepliedyougotbaitedlo5717 why invest into something that only digitally exist, and has nothing backing it aside from a signature? With stock there's actually a company trying to make money.

[@SuperK3V1N007]

@@ifyourepliedyougotbaitedlo5717 Invest in scam?

[@StylusShade]

I think we can all see what these companies, especially Ubisoft, are doing: They're trying to keep up the consistency so they can normalize them to the younger gamers who haven't grown up with this shit.

[@omagro8267]

Spot on. Exactly right.

[@iqbaalannaafi761]

Ubisoft peddling snake oils to people with crypto-itis.

[@Gbag34]

I can’t believe NFTs are still a thing companies are trying to pass off as rewards or payments.

[@chanr9531]

Yup, obviously companies and corporations have the best interest in mind for consumers, and not lining their pockets ;)

[@taags]

Pure scam.

[@originalscreenname44]

@@ifyourepliedyougotbaitedlo5717 I can't believe a sucker is still born every minute, yet here you are.

[@Spartan0430]

as long as morons keep emptying their bank accounts for literally nothing these companies will try and cash in on it.

[@ken250k]

@@ifyourepliedyougotbaitedlo5717 do you truly believe that???

[@DarqStalker]

Sad thing is, it only takes that 5%-7% of users that are overwhelmingly positive towards NFTs to make it worth it. The whales are where the money is at and if that 5% makes them millions, that is what they'll go for.

[@dorkydragon5055]

Not only that but with all the backlash, scarsity up value up trendy up

[@akmal94ibrahim]

Right now, the only people buying game NFTs are the cryptobros, hoping it will rise in value. They don't care about the games. They just want to be the first in the long line of scammers.

[@uglystupidloser]

It's Gamer Girl Bath Water. They just need to sell enough to meet their quota, before they roll out the next grift.

[@SkySweeperSyn]

Its not even about games at all forc these people. They just want to make a buck on a trend. They likely dont even play the games they're buying the items for. This is literally just an exchange battle between the top percents. We're just the collateral seeing the actual games we want get destroyed for this pissing contest.

[@zeening]

@@akmal94ibrahim just like all the gaming executives, don't care about games just make as much money as possible

[@teddysadcat]

If NFTs has a million haters l'm one of them If NFTs has 5 haters I'm one of them If NFTs has 1 hater that one is me If NFTs has no haters I'm no longer alive If the world is against NFTs I support the entire world Till my last breath, I'll hate NFTs

[@azamroslan631]

Chill bro. We all do

[@thenamelessone6119]

I didn't get your opinion on NFTs. Do you like them or not? Be clear, damn it.

[@leovang3425]

@@thenamelessone6119 I think the last line indicates he hates NFTs but we'll have to ask him to make sure.

[@originalscreenname44]

@@leovang3425 Maybe Ubisoft should give them some NFTs as a reward just to see how they react.

[@geesecouchtaming7223]

Watch out, Brian Jensen (the bad one) will show an angry reply in here (not that you should be scared)

[@sheepkashur3308]

Holy cow, yong yea is so dedicated to providing unbiased news he even time traveled back in time to reveal quartz was introduced in December 2001? A funny slip but a welcome one

[@CelticAkumathefirst]

Down with the NFTs. The scam shall not stand.

[@hostileenvironment6107]

Gandalf YOU SHALL NOT PASS >:ccc

[@MariOmor1]

"There is no NFTs in Ba Sing Se" -Sun Tzu, the Art of Gaming

[@hostileenvironment6107]

@@MariOmor1 Funneh, but also highly original.

[@anticorruptionagenda5106]

Ubi$hit , it's time to flush the toilet!

[@thundageon5962]

Nintendo: "I'll be taking my intellectual properties away" Ubisoft: "NOOO, how am I gonna make more money"

[@TomHolmes197]

Nintendo: “By the way, we’ll also be buying out your company and kicking out your CEO, like Microsoft did with Activision Blizzard, so you won’t be able to sell any more NFTs”

[@thundageon5962]

@@Banaananananananaman And justice is served

[@Bane_Amesta]

@@TomHolmes197 if only Nintendo could do that with Game Freak and make the Pokémon games themselves tho... Arceus wouldn't look like a bootleg BOTW lol

[@thundageon5962]

@@Bane_Amesta Nintendo should also buy the entire Lego franchise, that would make Nintendo even more coins.

[@selunescorpio]

The entire NFT “craze” pushed by corporations/celebrities is like the spongebob episode where the fish yells “HOW MANY TIMES DO WE HAVE TO TEACH YOU THIS LESSON OLD MAN?!”

[@thisbubblygoodness7611]

quite frankly this has to be the most forced 'craze' i've ever seen being pushed by a game company, its like the execs are literally about to start throwing fists just to get NFTs out there

[@andrewdiaz3529]

Honestly the only thing this is good for is showing off who really is an awful scammer and regular awful rich person. They can pretend they don't know what their stocks they hold are, but when Tony Hawk starts slapping his name on NFTs to scam people using his name and reputation, it shows off their real selfs. A company pushing out an NFT scam shows how untrustworthy they are, just the same as a celebrity putting their name on NFTs show how they are just regular rich cons with good PR.

[@widdershins5383]

I’ve already seen that in a few comments haha

[@disliked1390]

@@andrewdiaz3529 i just can't wait in the next year or so when it completely dies down everybody freaking out cause they lost all their money. Gonna be a bloodbath cause they are convinced people will buy this crap from them. Nah man you are the fish getting hooked it's over you sushi now

[@andrewdiaz3529]

@@disliked1390 Its all a big fool scam; And it all ends in an inferno the moment they're out of bigger fools

[@toshineon]

What gets me about all of this is how coordinated it was. Like, practically every large publisher jumped on board at the same time. I wonder who's really pulling the strings here, beceause this is fishy.

[@Darca1n]

Probably greed for the most part. Small social circles and a lot of overlap between companies can account for it fairly easily, I'd imagine.

Don't ignore the simple fact that all of these CEOs probably have each others phone number and can easily coordinate this bullshit

[@ocklyrajab7177]

Probably big investor that have all stock in every publisher

[@Realblack_m0nster]

@@ocklyrajab7177 Tencent lol

[@WaveOfDestiny]

Printing money from absolutely nowhere before it dies is a big enough reason to jump on board at the same time

[@Skyler.142]

“Are we out of touch? No, it’s the devs, the player base, and all of the critics that are out of touch”

[@jadeparrishh]

I’ll be out of touch and scam free then 😂

[@brianjensen5661]

I see this comment on every video criticizing NFTs.

[@chanr9531]

*entire population that aren’t rich board of directors and ceos.

[@jadeparrishh]

@@ifyourepliedyougotbaitedlo5717 Nigga I been single for 7 years try again 😂😂

[@brianjensen5661]

@@ifyourepliedyougotbaitedlo5717 failed troll attempt

[@NoCommie]

It would be cool to see all these veteran developers leaving AAA companies band together and actually create games they want to create

[@ChuongDang185]

Please let this negativity about NTFs continue. Do not let concern trolls stop you from always vocalizing about terrible NTFs are. Do not let anyone try to make it into a positive thing, because those people are lying and are likely scammers.

[@Ari-ww3fv]

Why do people hate NFTs? I’m not defending them I just don’t understand entirely.

[@brianjensen5661]

@@Ari-ww3fv because they're nfts are nothingness. A scam. Money laundering. You name it. Buying an nft is like buying a treasure map that leads to a museum.

[@JackofCookieJars]

@@Ari-ww3fv To put it simply, an NFT is best described as one of those proof of purchase tags that you used to find in CD boxes. All an NFT will ever be is a receipt of purchase from a non-reputable source due to the decentralized nature of the blockchain. The people who buy into NFTs claim it as purchasing rights and ownership over the image in question, but they're wrong.

[@donindiana8504]

@@Ari-ww3fv NFTs make in-game items "unique" so you can create an item market for any game. Imagine Diablo 3's auction house being implemented for every game. Game studios control their whole market because they control the supply. Just a scam to milk more money from their gamers.

[@disliked1390]

They have to continue hyping it up cause crypto dosen't make anything it's entirely dependant on the hype. They make no product it'S a giant pyramid scheme. The money you make some poor fella in costa rica lost it all. it's an entirely immoral currency

[@rafaelbordoni516]

"NFTs are just the beginning" sounds more like a threat than anything else.

[@ofearghailthefearless6481]

I'm surprised those employees haven't been fired for speaking out against NFTs

[@greed_xiii]

You can't fire the majority of your workforce *before* you find their replacements

[@thesneakyslothh5550]

The negative backlash would be absolutely huge, would harm their company. Stocks would probably drop a fair bit, and they might lose some investors.

[@Behrking]

they might be at the point they cant afford to get rid of them

[@Darca1n]

It'd be a PR nightmare if they did, not to mention they're already struggling with retaining enough devs due to the exodus. Also, it could leave them open to some nasty lawsuits regarding unlawful dismissal.

[@thesneakyslothh5550]

@@Darca1n Very true, not to mention how it would make it a nightmare in the future for them to employ new devs.

[@TuffMelon]

This is why I feel for the devs of these big companies. No matter how good you as an individual or a group may be, if the people in charge fuck you over you get the bad rep too.

[@swaggypickle6779]

I can only imagine how the devs on fifas animation feel, like its amazing work but i havent bought it in years because of the microtransactions

[@originalscreenname44]

Giving the disgruntled employees NFTs that they never wanted as a bonus is the diarrhea icing on the shit cake.

[@domiparavasilinus603]

They took a page out of the drug pusher's book: the first one's free....

[@raistlinmajere7149]

Ubisoft: we heard you're tired of being sexually harassed. Instead of firing the abusers how about some NFTs!

[@dexter1981]

i rather be fired by my company than taking NFTs as a "bonus"

[@akmal94ibrahim]

@@domiparavasilinus603 Lol exactly

[@KPX01]

@@domiparavasilinus603 at least drug is worth something unlike NFT

[@giraffeman326]

Everyone: “NFT’s suck. We demand they be removed.” Ubisoft: “I missed the part where that’s my problem.”

[@samik10]

It becomes their problem when they are losing money because of this and hopefully that will be the ultimate reason they will back off from NFTs.

[@MariOmor1]

Ubisoft: "Dang it! Now our fans are backlashing at us and telling to remove our NFTs! Someone do something!" Everyone: "I missed the part where that's MY problem."

[@SnivyTries]

Ubisoft: "Oh god, no, the NFTs just shot my superpopular franchise, why didn't I stop them when I had the chance?"

[@Did_No_Wrong]

These last 2 years have been the worst in gaming history so far. Seriously this amount of terrible news and idiotic ideas from gaming industries upper echelons is on the level of parody.

[@Yarharsuperpirate]

Meanwhile these past few years, smaller development studios and indie devs have absolutely flourished Indies are the future of gaming, because they still care about what gaming should be!

[@daevious_]

This is the natural conclusion to gamers failing to push back against Horse Armour. Game companies will continue to push NFTs because gamers have failed to back up their boycott threats for 16 years. Companies know that the initial pushback means little in the long term. Get enough whales hooked on buying NFTs and they can overrule every criticism against the practice with "It makes money." On the other hand, the backlash against NFTs is a notable volume louder than any previous controversy. No other controversy has had developers backing up the gaming public to this extent. There's a chance that consumers could win against this NFT push. But the victory will be fought at every step by the gaming industry and its insidious, decades long push to treat gamers like ATMs.

[@itachi93674]

Nintendo has its share of bullshit too but at least they deliver complete games

[@geofff.3343]

@@daevious_ The reason the NFT backlash is so loud is because we weren't loud enough about horse armor and MTXs. And maybe you can chalk it up to those thing have value (however how little) to the medium, NFTs have no value to the medium. They're just a money-making scheme.

[@growingsage]

@@Northern_Silverbird as a fellow 3d artist I cant agree more. I want to create something really good and fun for other people to enjoy, but seeing the state of the game industry makes me think I should do something else.

[@ericvenne9217]

We need to keep the pressure on so these companies dont just wait until things die down and try to push NFTs again in some other way. This will never be accepted in the true gaming space. We just want good games not more ways to monetise every aspect of gaming.

[@RelentlessOhiox]

A lot of these people just did not envision having their 'dream jobs' going this way in the video game industry.

[@zeening]

it's because of fcking disguting rich business executives coming into gaming and seeing it purely as a 9 to 5 to make as much money as humanly possibly with permanently infinitely increasing profits..... thats NOT what gaming started as and it's NOT what the PAYING CUSTOMERS want gaming as, but the people at the top don't care they'll gladly kill gaming then move on to another industry

[@Rafael36o]

Ubisoft: We will pay you in NFT from next month. Employees: This is War!!!!!

[@smittywerbenjaegermanjense4035]

Gotta love how honest and straightforward GSC was with retracting their decision on NFTs. They tried it, the fans hated it, and were like "ok bad idea nevermind" like they didn't even try to sugarcoat it or anything. I'm just glad they acknowledge the fan backlash while other companies just ignored it

[@pachychon]

Still scum for trying the grift

[@geesecouchtaming7223]

So glad that S.T.A.L.K.E.R 2 won't have those

[@dexter1981]

@@geesecouchtaming7223 i would have hated GSC for the rest of my life if they ruined STALKER 2 with NFTs

[@DanielFerreira-ez8qd]

@@pachychon Some of those people just don't know any better, hence the honest change in stance

[@psprinny5348]

@@DanielFerreira-ez8qd Seeing just how bad the state of the gaming industry is, I can't give them the benefit of the doubt. They were just smart enough to quickly realize that NFT's would kill their sales

[@emantrix53]

The game companies’ attempts to turn gaming into who-can-make-the-most-money is a direct projection of their own views on the gaming industry and why we’re dealing with these problems instead of getting quality games.

[@MrTerrorist]

Seriously, when will these companies and celebrities realize we DON'T. WANT. NFT!!

[@TheRealLumpySpirit]

When idiots stop feeding money into it Which is to say not for a loooooong time, most likely

[@brianjensen5661]

When the gov't realizes that it's a just money laundering scheme

[@DPDPDPDP]

@@cklambo precisely just like gacha games

[@disliked1390]

it's not about the population it's about whales. they want big whales to hook they coudnt care less about jim from subway, they pretend they do.

[@WaryObserver]

@@TheRealLumpySpirit It still baffles me how this is not really illegal, you're selling something you do not own. It is like a bakery selling me virtual bread and telling me it is the future too.

[@AC03115]

This is just sad. What is going through the heads of Ubisoft Execs heads with this. It's mind boggling that the people at the top are so willing to die on NFT mountain even though: 1. Everyone with a brain in gaming hates NFT's and doesn't want them in games. And the only people who do (if there even are any) are probably the people who've likely laundered money through NFT's 2. Even your OWN EMPLOYEES don't like NFT's and don't want them in their games 3. Even THEY can't give a good reason as to why we should care about NFT's and how they'll benefit us players and consumers. Honestly if anytime I hear the words "Play to earn" I just want to punch a wall from how bad and infuriating it is. I don't want to play to earn anything related to money. I wanna play games to have fun. That's it. END OF STORY

[@DarthMcDoomington]

The execs want to normalize more it, they know people hate it but they don't care. If there's no one to go to, you'll have to deal with NFTs. That's why ALL these companies are trying to get you to get into NFTs.

[@fatty1040]

@@DarthMcDoomington its most likely gonna break if they keep pushing it tho. The developers arent gonna be working on games if all they have is nft projects. Honestly Ubisoft or EA might have no games in development like at all. Thats probably why they're pushing so hard

[@nightlybob]

Why are these executives so stubborn and out of touch from reality? It's insane. don't they have enough money to hire advisors that actually understand their market. Smh

[@brianjensen5661]

It's the investors.

[@leovang3425]

@@brianjensen5661 don't the investors see that you are actively crippling you're own investment?

[@originalscreenname44]

@@leovang3425 They don't care. They only see other people making money and they want in. As some people here have been saying, gamers not holding the games industry accountable has proven to them that they can just brute force whatever terrible thing they want to enact if they just don't quit. The investors know it and the execs know it.

[@shadowdemon2272]

1) Hiring an advisor means listening to them and possibly admitting you were wrong. The ego will not tolerate this. 2) Hiring an advisor means paying them, and they're expensive. If executives do that, they won't be able to make the final payment on their 3rd mega-yatch until next quarter. If the yatch isn't available until after July 4th, little (23 yo daddy's boy) Jonathan would have to move his party at the lakefront cabin instead. The absolute disgrace! 🤪

[@seekittycat]

Pretty much bank on gamers forgetting easily (as they do) and they can wear the rest down over time.

[@commanderwyro4204]

employees across the board NEED to step up and voice their issues when they support fans. itll only be best for everyone if they do

[@billdover3165]

You know it's bad when the scummiest gaming company on the face of the planet EA backs away from NFT's but Ubisoft still seems to think it's a good idea to force it down not only their employees throats but their fans throat's. That says a lot.

[@domiparavasilinus603]

Abuse employees, abuse customers. Everyone's cattle to the pimps in $5k suits.

[@michaeltheundeadmariachi4494]

Guess Ubisoft is going to become the new EA

[@marshallmills3296]

Well, it's perfectly in-character for Poopisoft executives to force things down the throats of unwilling employees and, um... "fans".

[@psprinny5348]

Let's not assume that EA is not just sitting back to see how things go. If pushback against NFT's decreases, you can bet your ass EA will jump on it again

[@swaggypickle6779]

If only everyone took this hard a stance to microtransactions back in the day, imagine ea taking back payed ultimate team packs. Nfts just feel like them trying to give us an fake opportunity to get in on their greed

[@charlesstaples3054]

That's the thing, we were played like a fiddle by the devil once,we accepted it and moved on. we'll be dammed if it happens again

[@MR_BRONZO]

2:20 Wow I can't believe Ubisoft has been in the NFT market for 20 years now...

[@DaneInTheUS]

Lol

[@steruset3590]

was looking for this comment haha

[@jamessnedeker4799]

They announced it midSeptember but somehow didn't get much press

[@strikeforce1500]

A redditor said something interesting 'Curious how Ubisoft pay their ground/first line employees with NFT, but the CEOs get their normal bonuses'. Seriously, NFT is useless at best, and a scam at worst. I hope people keep the pressure up. Nobody, regardless of industry, benefits from it, except the suits

[@shadowdragon4372]

I’m glad people are pushing back hard against NFTs

[@raddreokami6892]

Hopefully we learned the earlier signs of other monitization schemes so every time we see a new one arise we can push back on it.

[@Games4Kickz]

It's great to see developers revolting but when it comes down to the wire are the developers going to quit their job instead of implementing NFTs? I wouldn't blame developers for not leaving as they obviously have to feed their families and wouldn't get another job easily in a similar area if most companies are looking into NFT implementation. Same for us gamers, we are not happy about it but most likely still play the games as they come out and unsuspecting consumers will keep buying them as usual. Unless investors are against NFTs we sadly will most likely see NFTs in more and more games, unregulated and without regard to security or copyright misuse. Just like loot boxes governments, in most countries, are many years behind in legislation addressing issues in the digital space and there will be many years of NFT misuse before governments step in, if at all, to address the possible negative misuse and fallout.

[@5RndsFFE]

Investors invest capital on the premise that they’ll see a net positive return. If people stop buying games from a developer or publisher because of the use of NFTs then the investment won’t see a return because the company will have to use the investment capital to cover overheads.

[@Yarharsuperpirate]

Can't wait for ubisoft to try paying their employee salaries with NFT and crypto. And the inevetable lawsuits coming from it

[@kikixchannel]

They'd need to change the contract for that, something they cannot do without the employees permission. Sure, they can fire an employee that refuses, but that'll be termination of contract through normal means, not with the employees fault. They'll be entitled to all the privileges they have, like notice period and such. Furthermore, if the company will fire a large amount of people in a short period that way, they may find themselves with some unforeseen consequences. At least for studios in the European Union. USA's employee protection is non-existent.

[@persinitrix]

Here's the thing. Even if you value NFT's, handing them out to people just devalues the collection. If there is a considerable portion of that NFT community that got handed them it drastically lowers the market price of the rest. A considerable portion of NFT culture is based on exclusivity and this completely goes against that.

[@Nutmanjango]

This is what happens when you try to make money based on trading something where there is zero tangible worth connected to it. There is no limit and that waters down the value of whatever it is you "own".

[@decipher111]

“Nothing bad ever happens in Ba Sing Sei” moment

[@AhsokaJackson]

X,-D Nothing to see here, folks! 😅😅🤫

[@brianjensen5661]

A what

[@AhsokaJackson]

@@brianjensen5661 Ah, it's a reference to an episode of the animated series "Avatar: The Last Airbender." Long story short, there's a city, Ba Sing Sei, trying to present itself as a utopia and hide away all the nasty little realities that aren't gonna look good to visitors and guests and all. XP Been a long time since I caught the bits and pieces of that episode, but think that's a pretty good summary of it. Or you can compare it to the fable of the Emperor's New Clothes. Same concept of pretending that all is well when it most definitely is not. 😄

[@brianjensen5661]

@@AhsokaJackson thank you

[@AhsokaJackson]

@@brianjensen5661 No problem! (-: 👍

[@HLLFURY]

This reminds me of the song Imaginary Places by Bus Driver. "...Kids, if you really want to piss off your parents, buy real estate in an imaginary place, oh yes..."

[@DoomsdayMayBeOkay]

I'm seriously considering including Ubisoft to my "never buy anything from" list right next to Activision.

[@awesomezombi1026]

do that

[@originalscreenname44]

Best decision I made 6 years ago.

[@ChiefMedicPururu]

Do it.

[@LittleBungorf]

I love your intensity in this video. Great coverage as always.

[@colossusslayer1234]

I'm glad to see people finally fighting back against these practices. Microtranctions, loot boxes, and battle passes only ever made it to full price AAA games because we let it happen. We need to stop letting them get away with this crap.

[@5000cz]

If the execs believe NFTs are so profitable, why don't the exec's volunteer to replace their paychecks with crypto and NFTs? Lead by example right?

[@KnakuanaRka]

Yep; ah, the smell of hypocrisy in the morning.

[@andrewdiaz3529]

Honestly the only thing this is good for is showing off who really is an awful scammer and regular awful rich person. They can pretend they don't know what their stocks they hold are, but when Tony Hawk starts slapping his name on NFTs to scam people using his name and reputation, it shows off their real selfs. A company pushing out an NFT scam shows how untrustworthy they are, just the same as a celebrity putting their name on NFTs show how they are just regular rich cons with good PR.

[@itsagundamd4132]

I hope Square Enix is paying attention to this.

[@saywhat9158]

The “Golden Years” of gaming quality and entertainment has grossly transitioned into the literal “Golden Years” of pure money making goals in gaming. If they get their way, the virtual reality aspect of gaming will no longer be an immersive escape from reality.

[@sethboyle90]

I grateful there are a lot of people hating on gaming companies that do NFTs. They are already making a lot of money thanks to the games, they don't need to do more with God awful NFTs

[@lautarogomez9711]

But we are humans....we still search for power... and that will never change

[@rascoehunter3608]

I'm glad that gamers uniting for something.

[@lautarogomez9711]

@@rascoehunter3608 but then they will break apart.. cause humans have that nature to seek their auto destruction. This changes nothing

[@greengarnish1711]

Ellis tell your buddy Keith to shoot up these companies executive board rooms.

[@rascoehunter3608]

@@lautarogomez9711 that could be a possibility

[@kyanoang3l0_old]

As a kid, I used to dream about working for one of these major video game companies. I really miss those old days. As a programmer now, I'd rather be an indie dev.

[@xXMABSHREDXx]

I feel you bro, as a 3D artist I feel the same

[@samulityyska2269]

I guess that these NFTs and dev protests are another "iconic" thing that Ubisoft has been boasting about in the recent years. Not proper iconic but Ubisoft iconic, that is.

[@kenny187ful]

You know if there's something scummy going on in the industry, EA or Ubisoft is going to be involved.

[@SuperVoidBoyz]

Remember back in the days when Bethesda and Ubisoft were actually decent gaming companies? Now they are shitholes completely. But perhaps Bethesda can turn it around now that Microsoft bought them. EA, Activision, Ubisoft etc on the other hand might not be so lucky. Maybe Activision can change in the next few years because of Microsoft buying them but there is still a lot that can happen between now and when that takes place.

[@s7robin105]

The devs control the means of game production, not the CEOs or stock holders.

[@2020-p2z]

If the last two years have shown us anything, it's that the ground floor workers are the backbone of the economy. If they all decide to quit, and go form a game development studio that isn't ruled by greed, suddenly the CEOs and stock holders don't have a product to sell.

[@Gestersmek]

Ubisoft's response to this backlash is probably the most poetic demonstration of why they have a harassment problem internally.

[@megaman37456]

This is what happens when you support microtransactions you spend more for less product, and eventually the companies will evolve the microtransactions into something like NFT's. Imo all mtx should be outlawed, not just pay 2 win, but cosmetic, lootboxes, anything and everything that is an in-game microtransaction needs to be outlawed.

[@phibu7517]

microtransactions as in MICRO.. are good for f2p games, as there has to be some form of income for sutainability of the game, unfortunately it got adapted into p2p games and gotten out of hand with now having single skins cost the same as a full price game or worse.

[@umbaupause]

Honestly I like the idea of microtransactions still - if it's fair and makes sense. Imagine a cheap racing game that is excellent, but if you want you can buy some more racers or tracks for a good price. That could be cool as a "buy to try" model, and if you want the full edition, you can just buy an equally fairly priced full pack right away, maybe for a little less than if you try first and get everything later. But having a single like recolor skin sold for 15 bucks isn't a microtransaction in the logical sense anymore, it's just trying to sell you overpriced garbage. Sadly that's what this stuff has become, though.

[@mr.excellent6510]

@@phibu7517 No one cares about Free to Play games. They're the ones that ruined the industry in the first place to begin with I wish we'd be done with them and the mtx/lootboxes

[@DarkstarArchangel]

Ubisoft and NFTs are SO BAD that even many employees from the development team are protesting against them, its good to see that people that even work in the industry are just as frustrated as we are. Developers and consumers need to commune more so that gaming can go back to being actually good and grow-out from the anti-consumer and scam methods of releasing broken games and exploitative-monetization that the executives push.

[@di9465]

I hope people will stop simping these companies. They only care about one thing and we all know what that is…

[@datalt7873]

Remember when gaming was all about stories, innovative gameplay, and in general just having fun?

[@BlaBlaBla-76]

Yes. And they are still here. Stop buying EA, Ubisoft etc crap repeat/broken on launch games, and broaden your horizon. Plenty good games left to enjoy.

[@datalt7873]

@@BlaBlaBla-76 lol well yeah that's just common sense. But I'm talking about companies who take NFT's and trying to turn well known titles into an auction house ontop of broken games. I remember people complained about bethesda selling horse armor DLC for oblivion.

[@theretrogamingnerd3316]

@@BlaBlaBla-76 just don't buy AAA games at all.

[@LordShadowZ]

Ubisoft Execs: Are we out of touch? No... it's all of our customers and our employees who are wrong.

[@knox7945]

Props to the people working there and calling them out.

[@B3RyL]

Honestly, I don't get it. What's so special about owning a puzzle, that hides a link, that links to an address, that stores a digital copy of something? You don't own the "something", you don't own the copy, you don't own the address, you don't own the link, the only thing you own is the puzzle. Why would people pay hundreds of thousands of dollars for something like this? Imagine paying hundreds of thousands of dollars to own a padlock to a garage at a summer house of a celebrity whose never even visited there once, and claiming that celebrity is now your slave. It's insane people still fall for this shit.

[@Bryan21381]

Ok, just got interrupted with a NFT commercial on youtube. What is wrong with youtube now!

[@silent0089]

even if God says no, Ubisoft will still be doubling down on implementing NFTs

[@minilabyrinth]

Dear Ubisoft: L + Radio + Touch open world + You have no modern Rayman games

[@TheForever206]

its going to be a very interesting year in gaming (Financial) if this NFT push continues.

[@revolverocelot423]

Colonel, the Meatl gear NFT is almost ready to be minted! We need to stop it!

[@VastGameMaster]

I'm sick and tired of gaming companies like Ubisoft and EA for example telling ME what's best for me as a gamer.

[@King0nyx]

Modern gaming: Hey kids! Why don't you get in on the newest and most rad thing called NFTs? The gaming community: HOW MANY TIMES DO WE HAVE TO TEACH YOU THIS LESSON OLD MAN?!?

[@FunkeyMonkeMan]

Good for them! NFTs deserve to rot in hell.

[@ThePdeHav]

Ubisoft had given up on making games. I can think of two of theirs in development hell; Skull and Bones and Beyond Good and Evil. Anymore you can think of?

[@roxasdeviluke317]

We can't let them get away with nfts if we did this earn lootboxes where starting we could've prevented our current problem we gotta keep up the pressure

[@geesecouchtaming7223]

I've said it and I'll say it again, we have to confront their CEO face to face. Do a protest on their HQ or something

[@swaggypickle6779]

Those CEOs have brushes harassment under the rug for years, if they dont listen to their employees i dont think they'll listen to the customers who probably arent their whales protesting. Its disgusting that its came this far

[@GhostInPajamas]

This is depressing man, thank you for continuing to spread the truth. Gaming has become so mainstream it’s turned companies into sharks, theyre so unapologetically greedy and out of touch its like the corporations are being run by doctor evil. And the worst part about it is it’s all happening because of laziness. Like one of the employees quotes said, making great blockbuster games that are fun IS profitable, look at read dead redemption 2! But that would require actual effort... I’m boycotting Ubisoft for the foreseeable future. The fact that the gaming industry needs a revolution is ridiculous, but there are still great studios out there making awesome games with passion, I really hope these trends don’t become the norm

[@doms.6701]

So glad bigger channels like Yong are speaking out against NFTs. I don't know why people are going hard in favor of imaginary goods, money, and products. Can't wait for the crypto and NFT bubble to pop! Everyone who has said to buy into such crap i ask "would you take these as your paycheck, no money money?". They are smart enough to see the problem with that.

[@709mash]

Even people who are into NFTs can't explain what they really are or how they have any genuine value. It's a modern day pyramid scheme. It take away from games and adds literally zero to them.

[@mercenarygundam1487]

If Ubisoft is located in France, bust out the guillotine.

[@Pabliell]

Remember. you don't buy the image/gif/song/video when you buy an NFT. You buy a place in the blockchain, which is represented by the image/gif/song/video. You buy an address number without the house at that address.

[@williammoore1030]

These companies are really trying to make NFTs a thing, but i read only 40k people own 80 percent or so of NFTs, meaning they are a niche of a niche if thats true. I hope the companies pouring money into these have it blow up in their faces.

[@KurizuKurizu]

2:23 Damn, didn't know Ubisoft time-travelled to 2001 to get ahead in NFTs.

[@DerTrenchAuthor1915]

Lol

[@domiparavasilinus603]

Developers, by and large, are artists. Publishers / executives are nothing more than pimps. Hard to figure out why there's this night and day difference in attitude.

[@goe74life49]

We should all stand against these NFT's 👊🤜🤜🤜💪

[@ryproar11]

I can sum up Ubisoft's entire company policy in one statement. We are listening.... We just don't care. It applies to everything they are and have done. Don't buy their new crap folks. Let them feel it not hear it. 👌

[@62cky4powerthirst]

Just remember, corporations and advertisers will target your kids when they cant fool you. Remember microtransactions? You see them as a relatively recent evil. Your kids think they were always a part of gaming.

[@soulechelon2643]

I'm perfectly fine with dumb rich people wasting their money on this stuff. But we all know the true endgame for these game companies is to force NFTs down the throats of everyone they can possibly sell them to. Still, glad to see the revolt is continuing, and not just from us gamers but the developers of the games themselves.

[@Nobodyspecial402]

How can you trust a studio with something new like NFTs when they haven't made a complete game in years. I cant remember the last complete AAA game released

[@SteveL11]

NFT is literally a scam, anyone telling you otherwise is a scammer themselves.

[@xSubParSaucex]

Ubisoft did NFTs for the money Konami did NFTs after they heard how much the gaming community hated NFTs… and money

[@guomi821]

i have yet to see an actual real life situation where NFTs are actually useful

[@andrewdiaz3529]

They aren't. They are a non- solution looking for a problem. Keep pressure on them, otherwise they'll start inventing a problem to solve, like floor cleaning chemical companies inventing fake bad breath diseases to sell Mouthwash.

[@223Drone]

They're only useful for art thieves, the mega rich, con artists etc. For the average person (such as you and me) they're utterly worthless and for artists it's one of their greatest fears (having their work stolen/plagiarized).

[@fraymakerfan3628]

Is it possible for Ubisoft to be so hated that the employees start pushing for a union like what happened with Activision? Cuz that's the only way I can see change happening.

[@phorton7039]

Bet you the mechanics of implementing and using NFTs wont be broken and work flawlessly.

[@Real_MisterSir]

Something that needs to be mentioned about nfts and in-game monetization and why entire "games" can be built and centered around being a business platform rather than an actual videogame, is quite simple: Total personal control over assets. In the real world, when you accumulate assets and worth, in most cases it's either influenced by governing factors such as taxation and other forms of limitation on what you can/can't do with your assets. By making it all exist in an online trading environment, you essentially bypass government restrictions altogether, and is pretty much the equivalent of moving your financial sources into non-restricted nations like Switzerland. The benefit of the digital platform is that you don't physically have to relocate anything, you don't have to fill out extensive paperwork, you don't have to deal with bureaucracy, etc. It puts your wealth fully in your own hands, and that's why it is so alluring to so many people who don't have the commitment/reason to go through real life bureaucracy to achieve similar results. And that's why greedy corpos are so quick to invest and hype up marketing schemes such as nfts and online item value in general. It's a truly free market, and it is by nature a very attractive proposition for a lot of people who don't have a single thought minded towards gaming itself. It's pure business. And it sucks.

[@JK-uj9hs]

I easily hate Ubisoft more than EA.

[@d2dahaka]

People have had enough morally bankrupt monetization of games. The best thing we can do in addition to being vocal is to not participate. Don’t purchase NFTs and avoid games that include it. This is the only thing that will have an effect.

[@itsagundamd4132]

Let's keep fighting back and show these greedy fat cats who's boss

[@Cool_Calm_Cam]

No no, they're saying *"Boo-urns!"*