You Only Need To Know These 10 Rules | Alan Sugar (Interview)

He's an English business magnate, media personality, and political advisor.
In 2007, he sold his remaining interest in the consumer electronics company Amstrad, his largest and best-known business venture.
He has joined the “billionaire’s club" with an estimated fortune of £1.4bn.
He's Alan Michael Sugar and here are his Top 10 Rules for Success.
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1. Your destiny is in your hands
When he was young, his family lived in a council flat.
2. Recognize failure
After leaving school at 16, he worked as a statistician at the Ministry of Education.
3. Seize opportunities
He started selling electrical goods out of a van which he had bought with his savings of £50.
4. Have a good work ethic
He founded Amstrad (AMS (his initials) Trading) in 1968.
5. Stick to what you know
The company specialized in consumer electronics.
6. Appreciate your team
At its peak Amstrad achieved a stock market value of £1.2 billion.
7. Have discipline
He appears in the BBC TV series The Apprentice.
8. Track your progress
He was knighted "for services to the Home Computer and Electronics Industry".
9. Analyze your marketplace
He is a fan of and the former owner of Tottenham Hotspur.
10. Let your product do the talking
A qualified pilot with 30 years' experience, he owns a Cirrus SR22 four-seat aircraft.
Iain Fairley:
Could you do a video on alan sugar
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[@EvanCarmichael]

Looking for more of my Top 10 and Top 50 Rules for Success? They are now on their own channel. You can subscribe here: kzbin.info/door/acX6JAo1EpmxT91r6VH53g

[@ruangbuku3121]

i like this man..... straight, serious, simple, discipline, not much shit or motivational speak

[@EvanCarmichael]

+Ruang Buku Thanks for watching! #BTA70 Christina

[@fatgirlboy9341]

Realistic down to earth is something missing these days

[@EvanCarmichael]

+John Law thx for watching. #BTA89 Nina

[@londontrada]

He's one of the good guys. Although I don't agree with him on the "being born with a talent" idea. with the right guidance and urge anyone can achieve what ever they want.

[@EvanCarmichael]

+londontrada Thanks for sharing, and thank you very much for watching. :) #BTA99 Luka

[@londontrada]

Oh who doesn't avoid taxes?

[@londontrada]

So do you pay more tax then you have to?

[@londontrada]

+Fly Agaric HMRC make the rules. They could change them but they don't.

[@londontrada]

No there is nothing wrong or illegal with avoiding tax. Its what intelligent people have been doing for years and you can do it too if you understand the tax system we live in. But let me guess, you wouldn't do it because you're to "honest". The reason people tell themselves that is because they have been convinced by the media that it matters. So they will keep paying loads of tax and people that understand the system can carry on using the system the way it was designed by the establishment to be used.

[@AlphaRed28]

Lord Sugar is one of my favourite entrepreneurs. Been watching the Apprentice here in the U.K. since it began all those years back. Destiny in your hands really stuck out for me. TBH there's not anything he said that I disagree with. Could you do a Top 10 for Andrew Carnegie, Thomas Edison and Nikola Tesla?

[@EvanCarmichael]

Thank you very much for watching and for the suggestion and it would be great if you could post your request under the comments of this video: Top 10's - Who Should We Profile NEXT - kzbin.info/www/bejne/ZpLVi5VmrbF8eq8 if more people would vote or like your request and there are available videos/clips, we might do a Top 10 rules video for it. Much love. #Believe :) #BTA531 Shine

[@Born2EditHD]

seize opportunity is the most important!

[@EvanCarmichael]

Thank you for the comment and for watching Adam. :) #BTA159 Shine

[@Born2EditHD]

***** :P

[@johnfontana6464]

my favorite one is your destiny is in your hands.

[@frofficial4436]

John Fontana pay attention to what he said at the end.. he said if your product sucks you got no business.

[@tommychappell6359]

be adaptable. keep passion.

[@HaZardSmokeZ]

One thing i love with this one is that he is the first entrepreneur i have heard that actually takes weekends "off", compared to Garyvee talking about constantly hustling. I like his idea about effective and productive work instead of just work for the sake of working. Big UP!

[@EvanCarmichael]

Thank you for sharing with us and thanks for watching. :) #BelieveNation #BTA640 Luka

[@noonefuck6613]

Oh my God. Thank you very much Evan. I really needed that for my business project!

[@EvanCarmichael]

Glad to hear that :) #BTA850 Luka

[@nlp71]

The most important is the discipline

[@EvanCarmichael]

+kahn Didi Great rule. :) #BTA86 Ivan

[@richard1342]

All students (and a good few adults) should be required to watch this. His rule 1 says it all - stop expecting the Government to sort things out, do it yourself!

[@EvanCarmichael]

Agreed :) #BTA1412 Veljko

[@drpaulchan]

spotting new opportunity, and take advantage. Answer email immediately, answer people immediately. He is a great guy. and so simple to follow. Thanks. #BTA83

[@EvanCarmichael]

+Paul Chan Great points! #BTA70 Christina

[@pelican7728]

"Your destiny is in your hands." Real talk!!

[@EvanCarmichael]

Thank you for the comment and for watching Pelican77. :) #BelieveNation #BTA632 Shine

[@SunilPatel-yo9di]

I like him he is a gentleman the way he dresses

[@EvanCarmichael]

He really is. 😊 #Believe - Feb (from Evan's team)

[@sinabalogun3160]

Good evening, Sir Alan Sugar, your a truely Wonderful Fabulous person. Your UNIQUE, in the World of Business, inspiring and helping everyone. Full of that MAGNIFICENT DETERMINATION, to make your ACCOMPLISHMENTS. For an East Ender, CONGRATULATIONS, Sir Alan Sugar, Your AWESOME. Simply the BEST. God Bless You Forever, Happiness For Your Future Days. Blessings. Miss Sina Balogun.

[@EvanCarmichael]

+Sina Balogun That's amazing to hear, Sina! He's truly amazing. Thank you for watching our video! :) #BTA111 Luka

[@tanujSE]

Yes one did very well somewhere just because they grew like that,they had such connections in life

[@EvanCarmichael]

😊 #Believe - Feb

[@Birakit]

Sieze the day. You have to work to get what you want. He has a good point in the service industry also.

[@BeingThatGirl]

Your destiny is in your hands‼️

[@EvanCarmichael]

Yayyy! #Believe 💛😊 - Dondon

[@scotthuynh193]

being very very disciplined . but I loved all the top ten. he have a very power voice.

[@EvanCarmichael]

+scott huynh woot. #BTA71 Nina

[@KiyaRoberts]

I loved #4 #7 & #8!!! I'm in a restructuring phase so, these points really hit home in that area for me! Love it! The bonus was awesome too! 😉#BTA64

[@EvanCarmichael]

+Kiya Roberts Awesome! :) Yeah, those points are great. #BTA80 Ivan

[@eliakimjosephsophia4542]

I always liked the East Ender, although I don't agree with some of his political views. Although I can understand where the council flat grafter was coming from. He's resigned from the Labour Party now hasn't he? However, I will add this, 'Real success is finding your lifework in the work that you love'. Its not about money, its about life purpose and reason for being, life is short, so live it.

[@EvanCarmichael]

+ELIAKIM Joseph Sophia Thank you for sharing with us, and thanks for watching! #BTA141 Luka

[@sutomoyollies2927]

To realistic and not a dreamer is a really good point !! Thx for uploading , really beneficial for many people

[@EvanCarmichael]

Thank you for letting us know! The Team always appreciates feedback. #BTA265 GT :)

[@aymanayman5671]

excellently presented a pioneer business of 20th century , like his comments you don't wake up + build an airline. DISCIPLINE you either like it or not, it's key to accelerating progress & development thank you for producing !!!

[@EvanCarmichael]

+Ayman Ayman Thank you for sharing, and thanks for watching! :) #BTA110 Luka

[@brunolopezponce333]

Thank you for the subtitles.

[@EvanCarmichael]

Thank you for watching. #BTA167 Shine

[@antonhuman8446]

Realism. Thanks!

[@EvanCarmichael]

You're welcome 😊 #Believe - Feb

[@naimtakieddin7248]

You have to be a realistic and not a dreamer (GOLD)

[@EvanCarmichael]

Thanks for watching :) #BTA856 Luka

[@tommychappell6359]

analyse your market is very important. sticking to what you know and having great passion for your area of expertise. this will help you get through the easy and hard times when you hit a brick wall.

[@EvanCarmichael]

+Tommy Chappell Thank you for sharing with us, and thanks for watching! #BTA124 Luka

[@arturowill1]

Evan, I just subscribed to your channel. Awesome stuff, I listen to these people talking on my way to work and is so refreshing and inspiring. Thank you!

[@EvanCarmichael]

+Arturo P Thanks for your support, I'm glad that you are feeling inspired by our content. :) #BTA90 Luka

[@weimondo]

11:53 Elon Musk is sort of the exception to that quote.

[@edwinaustralie2012]

Can you do a top 10 from Mary Kay Ash?

[@EvanCarmichael]

+Edwin Wolfs Mary Kay Ash is on our to do list. #BTA80 Ivan

[@theancientone3092]

+Evan Carmichael Oh yes! Please!

[@chadomaniac]

As real as it gets.

[@EvanCarmichael]

:) #BTA1418 Veljko

[@gstans8942]

really cool...people undervalue the value of not re-inventing the wheel. We equate "unrealistic" with "no"....being realistic means the goal and assessment is not delusional, yet you can see the things that others cant in what needs to be done..very cool

[@EvanCarmichael]

+Grant Stansbury Thanks for sharing! #BTA70 Christina

[@shinalamborghini8089]

Good point Than you have to be a realistic also, and not a dreamer

[@EvanCarmichael]

Thank you for watching and for the comment Shina. :) #BelieveNation #BTA628 Shine

[@Monoperty]

Analyse Your Marketplace was a good, different rule for me. I will bear this one in mind in the future. Thanks Evan #BTA86

[@EvanCarmichael]

+Monoperty Awesome! Glad that you like it. :) #BTA81 Ivan

[@singletotakentv9583]

Can you do Mark Dixon Ceo of Regus please. Thanks

[@EvanCarmichael]

Thank you very much for your suggestion but it would be great if you could post your request under this video: kzbin.info/www/bejne/ZpLVi5VmrbF8eq8 If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. #Believe :) #BTA1534 Veljko

[@nicolasowczarczak6213]

Big men and big advice. Thanks for this video.

[@EvanCarmichael]

+nicolas owczarczak Glad that you like it. :) #BTA73 Ivan

[@littleolliebenjy]

Could you do a video on Claude Littner? Would be pretty interesting.

[@EvanCarmichael]

Thanks for the suggestion. I will pass it on to #BelieveTeam. #BTA362 Shine

[@michlemajtlf]

Great advice... 💪👍 How about interviewing Carlos slim.. I believe his the top 5 b in the world.. Thanks for putting up this awesome videos..

[@EvanCarmichael]

+Manny C Lema He's on our to do list. :) #BTA85 Ivan

[@SeamusMcMichael]

Thanks for uploading!

[@EvanCarmichael]

+Seamus McMichael And thank you for watching! #BTA70 Christina

[@husseinabade9259]

This video has inspired me a lot

[@EvanCarmichael]

Glad you're feeling inspired :) #BTA1009 Luka

[@sruly5723]

Evan can you please do a top 10 on Tai Lopez and this video is very inspirational for me

[@EvanCarmichael]

+sruly rock His top 10 is done already. please check it ouit.. #BTA82 Nina

[@darthjay9356]

Alan Michael Sugar is ruthlessly funny. :P

[@EvanCarmichael]

+darthjay Indeed he is. :) Thank you for watching! #BTA106 Luka

[@ezramontoya7255]

Hey Evan, very good content just wanted to see if you can do a #10RulesForSuccess of Harvey Specter from Suits 👊🏻

[@GaryRobinsonThePoet]

Your destiny is in your hands

[@EvanCarmichael]

Thanks for the comment and for watching Gary. :) #BTA274 Shine

[@romeshkirpalani848]

Very very inspiring...

[@EvanCarmichael]

+romesh kirplani Glad that you're feeling inspired. :) #BTA73 Ivan

[@EvanCarmichael]

Check out my NEWEST video: goo.gl/E0eE6m

[@El.Chef.Guevara]

Hi Evan, Are you based in Madrid?

[@hyllaf]

hi. any chance of doing Welsh-Canadian Sir Terry Mathews?

[@EvanCarmichael]

Thank you very much for the suggestion and it would be great if you could post your request under the comments of this video: Top 10's - Who Should We Profile NEXT - kzbin.info/www/bejne/ZpLVi5VmrbF8eq8 if more people would vote or like your request and there are available videos/clips, we might do a Top 10 rules video for it. Much love. #Believe :) #BTA632 Shine

[@macboystv]

I would like you to do MJ DeMarco

[@EvanCarmichael]

+macboystv MJ DeMarco is on our to do list. Thank you for the suggestion, and thanks for watching! :) #BTA129 Luka

[@sebastiangonzalezschwidrow603]

Hi! Just a random question: How did you like Madrid? Greetings from Spain! :)

[@EvanCarmichael]

Great :)

[@razzle82]

This is an excellent channel, can you please do something similar on Jack Welch, Elon Musk, Sheryl Sandberg and Mark Zucherberg

[@EvanCarmichael]

+razzle82 Thanks Ivan :) #BTA71 Nina

[@kinjalpadiya3082]

good one! very nice!

[@EvanCarmichael]

Thanks for watching Kinjal. Glad you liked it. :) #BelieveNation #BTA442 Shine

[@pedroernesto6941]

Flavio Augusto(brazil) top ten rules for sucess

[@EvanCarmichael]

+pedro ernesto He's on our to do list. :) Thank you for the suggestion, and thanks for watching! #BTA118 Luka

[@BeYourself24x7]

awesome work as always

[@EvanCarmichael]

+Be Yourself #Motivation Thanks! #BTA70 Christina

[@EvanCarmichael]

+Be Yourself #Motivation Thanks! #BTA70 Christina

[@EvanCarmichael]

+Be Yourself #Motivation Thanks! #BTA70 Christina

[@EvanCarmichael]

+Be Yourself #Motivation Thanks! #BTA70 Christina

[@EvanCarmichael]

+Be Yourself #Motivation Thanks! #BTA70 Christina

[@MarjorieKNsongya]

I succeeded because I had to.Be disciplined#BTA29

[@EvanCarmichael]

+Love Myself We each are motivated and driven by different influences. #BTA87 GT :)

[@LadyGds]

😀😀😀😀 thank you. 👍👍👍

[@EvanCarmichael]

+LadyGds :). #BTA90 Nina

[@JP5416]

Could you do one on WWE Super Stars like CMPunk

[@EvanCarmichael]

+JP5416 Adding him to our to do list. #BTA78 Ivan

[@JP5416]

+Evan Carmichael Awesome Thanks

[@3YYY0]

i think those type of persons, who have the overvie, analyze and act concerned, are the people who should rule the world (i mean like being president in case of presidents really had the power)

[@EvanCarmichael]

+Mich L Hmmm interesting thought :) Thank you for watching! #BTA73 Rey

[@Robert-ho7ys]

He's not called Michael. He's called Lord Sugar and before that he was known as Sir Alan. Before that he was known as Alan Sugar.

[@EvanCarmichael]

Thank you for sharing Robert! 💛😊 #BELIEVE - Ahmed

[@iim4xii129]

He's a business magnate, not a business magnet.

[@EvanCarmichael]

#Believe :) #BTA1579 Veljko

[@darrenmudd6074]

I like Alan Sugar but I really don't like The Apprentice. Series 1 was good but then it ended up on BBC1 and sold itself out for a broad audience and high ratings. Typical downward trajectory. Just my opinion. I'm sure it's inspired some people to start a business but I know it's inspired some people to start a business and make a total mess of it because their expectations were wrong.

[@EvanCarmichael]

Thanks for sharing your thoughts and for watching. #BTA275 Shine

[@obrunobitencourt]

Great top ten! #BTA25

[@EvanCarmichael]

+Bruno Bitencourt Luiz Glad that you like it. :) #BTA74 Ivan

[@justarandomguy8989]

Harold Shipman

[@EvanCarmichael]

+justarandomguy8989 Thank you for the suggestion :), Thank you for watching :) #BTA129 Rey

[@danfield01]

Evan... You're fired! 😂

[@EvanCarmichael]

+danfield01 lol. He's awesome! :) #BTA71 Ivan

[@edwardcoleman8251]

Jack Nicholson Top 10 or Daniel Day-Lewis plzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz

[@EvanCarmichael]

We have them on our to do list. :) #BTA Luka

[@cadnewham]

Alan's specific method, selling used goods out of a van on a street corner, is finished, there are thousands like him who did the same and got a criminal record and had their lives ruined. He has been lucky.

[@EvanCarmichael]

Thanks for sharing your thoughts. #BTA583 Shine

[@luxurybalitours]

If your product sucks, you don't have a business. How about MC Donald's? :p

[@EvanCarmichael]

+Tina Dahmen Many many many people LOVE McDonald's. #BTA106

[@Lafuegonl]

Mc Donalds is not in the business of selling hamburgers. read the biography. McDonalds business is real estate

[@jumhed994]

Watch the movie, 'The Founder'.

[@doberman1ism]

Take a day off and let the second person in charge take the lead.

[@EvanCarmichael]

Excellent idea! Thanks for posting. #BTA356 GT :)

[@radiyhakhatun1041]

18 minutes for this

[@EvanCarmichael]

#Believe :) #BTA1607 Veljko

[@crazyjingle55]

I think it'll have to be Discipline...

[@EvanCarmichael]

Thanks for sharing :) #BTA1127 Luka

[@mohammedalgalal8244]

Tom cruise

[@EvanCarmichael]

+mohammed algalal He's on our to do list. :) Thanks for watching! #BTA105 Luka

[@tedcrilly46]

more a clerical officer than statistician as we know it today.

[@EvanCarmichael]

Thanks for watching and for sharing. 😊 #Believe - Feb

[@russlea6383]

You're either born with it or not.

[@EvanCarmichael]

Thank you for sharing with us and thanks for watching. :) #BelieveNation #BTA642 Luka

[@CaminoAir]

Is Sugar the UK equivalent of Jack Tramiel? It's good advice he's giving here, but business is usually cut-throat and seems to be getting increasingly so.

[@EvanCarmichael]

That's a pretty limiting mindset #BTA185

[@rollingstone1908]

trump borrowed 1 million to get to where he is.... sugar started with fuck all ... is worth over a billion. legend mate top respec

[@EvanCarmichael]

Thanks for sharing! 💛😊 #Believe - Dondon