No usually the budget clients want first class work that usually requires your entire team, a large project that requires lots of time, thought and expertise but they don't have the budget for what they want.
@KhushalBorana-f7f8 күн бұрын
In future it will trend
@VesnaMusic-sy2rl8 күн бұрын
I needed this video, thank s a lot.
@BrandMasterAcademy7 күн бұрын
Glad it was helpful!
@WillBrahm9 күн бұрын
This is immensely informative
@BrandMasterAcademy8 күн бұрын
Great to hear thank you 🙏
@jffaust10 күн бұрын
That diagram at 5:15 was very helpful. Thanks!
@BrandMasterAcademy8 күн бұрын
Glad it was helpful!
@SheriGarisek10 күн бұрын
Thank you for such amazing content! I'll have to get my business partner to take a look, too. One question...I'm looking up branding and the holidays. Should you change up your brand colors for the different holidays and seasons, should you have a color palette for these as part of your brand (even subtle color changes), or do you stay strong with your primary branding colors? I've found conflicting advice for this online and was wondering what your thoughts are. Do you have a video that addresses this? Thank you.
@BrandMasterAcademy7 күн бұрын
Your core brand colors build recognition, so stick with them as your base. Seasonal tweaks, like complementary hues or subtle accents, can add festive flair without losing consistency-think Starbucks' red cups.
@JenniferDele10 күн бұрын
And most emplyers leave no.1-7 to us the graphic designers to "research and wow them" in No.9 😂🤦🏽♀️ Sir/ma'am you're walking with me through the process, thank you. ❤😂
@noseanvagos11 күн бұрын
Do people who work in the company adopt the brand tone and voice?
@BrandMasterAcademy7 күн бұрын
As in, should they speak that way? No. That said, if the image of the brand is “Stylish and Sophisticated” then brand reps should align with that without necessarily changing the way they speak etc.
@fridayilang-cr3wx11 күн бұрын
So much knowledge in 20 mins, thank you so much
@BrandMasterAcademy8 күн бұрын
So nice of you
@EarthGoddessNotMe11 күн бұрын
LOVE your brain Stephen .. 😍
@BrandMasterAcademy8 күн бұрын
Much appreciated 🙏
@WillBrahm13 күн бұрын
Thanks for this insight!
@BrandMasterAcademy12 күн бұрын
Delighted you got value 👍
@johnhawekotte908013 күн бұрын
A little less Stephen and a little more Seth would have been even better.
@SamuelMusau-zo5ep14 күн бұрын
I'm watching this because I'm looking for a name for my next Apple ❤.
@WillBrahm16 күн бұрын
Love this
@BrandMasterAcademy15 күн бұрын
👍👍🙏🙏
@urickesau797916 күн бұрын
Thank you for this, really powerful stuff 💯
@BrandMasterAcademy15 күн бұрын
Delighted you got value 👍
@jayakumarkesavan905117 күн бұрын
Nice
@BrandMasterAcademy15 күн бұрын
Thanks
@tonijohnson348518 күн бұрын
I’m consistently blown away by the quality of your content! -Toni Johnson (BMA Student)
@BrandMasterAcademy15 күн бұрын
Great to hear thank you 🙏
@PhilippAmana19 күн бұрын
Beneficial guidelines. Thanks.
@BrandMasterAcademy19 күн бұрын
Most welcome!
@yudhaiswanto201419 күн бұрын
English is my third language and thank god this video has a subtitle because I can't hear some words Love your content, terimakasih!
@BrandMasterAcademy19 күн бұрын
Sorry about that
@LisaLecash21 күн бұрын
Understandable
@madwilli320521 күн бұрын
Really great insight in these videos, but I have one question; how do you differentiate purpose from mission?
@BrandMasterAcademy20 күн бұрын
Purpose is why your brand exists; mission is what you’re doing to achieve it.
@zafranzarf108121 күн бұрын
Ours is a pet care vegan cruelty free brand , with slogan spreading love, care n hygiene. Have this thought can our customers voice be our brand voice or am I thinking on a wrong track. Can u help
@BrandMasterAcademy21 күн бұрын
Yes, using your customers' voice can work well. Reflect their language of love, compassion, and ethical care to make your brand feel relatable and reinforce shared values. This builds a natural connection and loyalty.
@zafranzarf108121 күн бұрын
Coke Studio
@raabemartins789422 күн бұрын
I'm so grateful for this video, thank you! I'm a graphic designer, starting to learn now about brand strategy. This should really influence the way I create the visuals for my clients. Thank you
@BrandMasterAcademy21 күн бұрын
Glad it was helpful!
@leststoner22 күн бұрын
Really? Who invented electricity?
@itsrickyschannel.23 күн бұрын
11:10 - slight pedantry here, but LG's name doesnt stand for "life's good", that is just a tagline/motto styled as a retronym. LG actually stands for "Lucky Goldstar", or 'Lucky Chemical Co' and 'Goldstar Technology'. LG was the company formed as a merger of the two, and LG became LG as execs apparently thought "Lucky Goldstar" was a mouthful.
@KK-vw8mc25 күн бұрын
Thanks alot
@BrandMasterAcademy22 күн бұрын
Most welcome
@carlangelotardecilla867525 күн бұрын
This channel is so underrated, I hope lots of people discover this channel lol pure value no BS!
@BrandMasterAcademy22 күн бұрын
Thank you!
@sudharsanvj853126 күн бұрын
Thank you for this video.
@BrandMasterAcademy25 күн бұрын
My pleasure!
@mpagijessy27 күн бұрын
that's good for the start
@keithkalfas775627 күн бұрын
Epic
@BigGoodBear28 күн бұрын
nice
@BrandMasterAcademy27 күн бұрын
Thanks
@tgicorp28 күн бұрын
marketing seemed like a dark art until i watched this video. it will revolutionise my business. great job
@JulieCarani28 күн бұрын
Would it be wrong to look for a SMM here for a boutique hotel in Vermont?
@BrandMasterAcademy26 күн бұрын
nope
@grantbarratt105828 күн бұрын
@brandmasteracademy What is the difference between a 'Value Proposition' and a 'Unique Selling Proposition'?
@BrandMasterAcademy27 күн бұрын
Your Value Proposition is the big benefit your brand offers, while your USP is the unique twist that sets you apart. One shows why you’re valuable; the other shows why you’re memorable.
@Lana-e1x4d28 күн бұрын
Does this structure apply also to personal branding? I was thinking how to craft the communication messages so it does not sound boastful or arrogant.. Can you think of any concrete examples for messaging for personal brand?
@BrandMasterAcademy27 күн бұрын
Absolutely, this approach works for personal branding. Focus on sharing your purpose and the impact you create rather than accomplishments alone.
@TennielTuckeyАй бұрын
Great content, Steven! Thank you! Could you please create some videos that outline the step-by-step process for finding this information? If I didn't have the budget to pay for it and needed to search social media profiles instead, could you demonstrate how you would approach that in a video? Additionally, if you were conducting competitor research on their target audience, wouldn't it be feasible to use the same target audience since your competitors have already done that research, ultimately saving you time?
@BrandMasterAcademy27 күн бұрын
I get where you're coming from about needing step-by-step guides, and that’s something I’ll consider for future videos. If you want to explore on a budget, checking out competitors' social media can offer quick insights into their audience engagement and content that resonates. As for targeting the same audience, it’s doable, but the key is finding a unique angle that sets your brand apart. Have you thought about ways to differentiate?
@dinapatel1267Ай бұрын
Fantastic video, super clear and love the description of each stage in detail. Thank you!
@BrandMasterAcademyАй бұрын
Glad it was helpful!
@davids8602Ай бұрын
My first podcast of yours. What a gracious host. You were humble and had clearly researched what the interviewee cared about. Not a accident he said yes.
@Rakibrown111Ай бұрын
How long is your fucking intro, get on with it
@theXshopXmeisterАй бұрын
This gave me so much clarity, thanks! 🎉
@BrandMasterAcademyАй бұрын
Glad it was helpful!
@AlphaFrame-n3uАй бұрын
Helpful, thanks.
@BrandMasterAcademyАй бұрын
Great to hear 👍😀
@AlphaFrame-n3uАй бұрын
Thanks for teaching fellows.❤❤❤
@BrandMasterAcademyАй бұрын
Delighted you got value 👍
@maryriley6122Ай бұрын
A brand i’ve used for 45 years (25% of their sales are to consumers for 40+ yrs) was founded by Dr Shaklee 68 yrs ago. He turned to Nature, making the 1st vitamin in 1916. His chiropractic patients were his testers. Mayo Clinic told him they would need to cut off his left arm and because he had contracted cancer before it was known to guard one self from radiation from x-rays. He healed himself with his natural creations. Shaklee long-term users in their 80’s & 90’s +, were studied and their health is way above average. ❤
@BrandMasterAcademyАй бұрын
Super valuable 👍Thank you for sharing!
@LPRIPOLLАй бұрын
What about new albumn Charlie xcx, is not that one of the greatest brand experience designed?