10-Step Complete Copywriting Tutorial (With Examples, Pro Tips, and Formulas)

These Are 10 Things ALL High-Paid Copywriters Do FIRST
NEXT STEP: Write A Killer Sales Page In 5 Days ►► go.alexcattoni.com/ignite
Ever wonder how much of copywriting is actually writing? The answer might surprise you…There are the 10 things that EVERY highly-skilled, highly-paid copywriter does for every single piece of copy they write - before a single word is written.
So - copywriters - if you want to know the high-level skills you need in order to charge more for your work and get clients literally knocking on your door every single week...
And business owners - if you want to know what to look for when hiring copywriters so you can find the RIGHT person for your business and get sales copy that actually converts…
You’ll want to pay attention because this video is for you. This is my complete 10-step copywriting tutorial and (surprise, surprise) it’s not ALL about writing…
And because I know you guys LOVE examples and actionable advice, in each and every step on this list I’ll share an example, pro tip, or formula that you can use to help you really understand each concept.
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Read this instead: www.alexcattoni.com/10-step-c...
#copywriting #copywriter #copywritingtutorial

[@dhritichoudhary3160]

Her each video is worth every minute 😍

[@dripsa]

Bruh! Only discovered her now but yes. So much yes

[@kamakazifate]

@@dripsa then we shall see

[@cxa011500]

1️⃣ Get the know your customer avatar 2️⃣ Uncover Your USP 3️⃣ Empathize with their pain 4️⃣ Offer a solution 5️⃣ Identify benefits 6️⃣ Craft a killer hook 7️⃣ Use user-generated content 8️⃣ Give them a reason to act now 9️⃣ Have a clear and concise call-to-action 🔟 Keep it simple

[@NaseemaPerveen]

Alex your energy is contagious

[@ipsitasengupta7020]

Your Feature-to-Benny converter helped me write bios for my company's webpage.❤️

[@elenaadler4633]

This is pure gold, Alex. THANK YOU!!!

[@jeremyjohnson3895]

Thanks for always inspiring me to grow as a copywriter, Alex.

[@excellentvicky1120]

All your videos are gold. Thank you for all the helpful information you share! Thank you 💗

[@divyakulkarni6112]

Loved the last tip. Easy and effective✔️💯

[@johnadegboye6761]

The tutorial is quite pragmatic and beautifully presented.

[@cpep7766]

Thanks, Alex, another great video!

[@temari6640]

Timely! Thank you for this!

[@yassinebelkhiati8759]

What a great video! Thanks for these amazing tips and advice. ❤️

[@WindozeFree]

Alex, I am absolutely floored by the amount of practical and actionable information that you present to us. I can’t be more appreciative of this and as soon as I can afford it, I plan to join the “Write and Ignite” challenge. Thank you so much for this fantasticity. (I know that’s not a real word; I just made it up) 👍🏾😀

[@AlexCattoni]

Aww that's amazing. Thank you so much!

[@missydembinski7586]

I love watching her videos, she is so concise and to the point but makes it so easy to pick up on! I'm trying my hardest to watch everyone of her videos! And definitely want to look into her courses.

[@AlexCattoni]

Thanks!

[@neilm3974]

Fire content Alex!! Every sentence you speak is packed with value. Thank You!

[@vocalpro]

wow, amazing content and was really cool to see how you evolved since 2019 (the last video I just watched). So much more presentable, experienced and friendly now than hype. Really loved this. Thank you.

[@AlexCattoni]

Thank you so much!

[@buscandam]

Love it! It is essential to review the basics constantly :D

[@celebritytiktoktour1658]

Love your videos so much!

[@abelotugeme4362]

I'm saving this for later!!

[@JustMusic75]

You're dropping free game. 💕 Thanks.

[@kathieneal6121]

I love your clarity and conciseness. Your presentation is delightful. The content is extremely useful.

[@AlexCattoni]

Thanks so much!

[@sandrilamaj3245]

thank you for all you are teaching to us

[@zunairazaka2390]

Excellent content Alex! So much value in the video

[@jinellesherry6057]

Yet ANOTHER fantastic video! I’d love the have the worksheet- thanks!

[@AlexCattoni]

Here it is! www.alexcattoni.com/avatar-download

[@QuizmasterLaw]

Alex this is one of your best videos! Thank you very much!!

[@abiolaaminah3458]

As always Thanks for the valuable information Alex 😍

[@AlexCattoni]

My pleasure!

[@manishakumari9305]

Lots of love from India ❤️❤️❤️

[@jeremyhula931]

When I was doing email marketing I found it very beneficial to get someone else to read my email to check for errors and such before I actually finished and sent it.

[@ahmedmohyuddin4459]

you are great Alex

[@rispahkariuki8052]

Thanks for this

[@kevywilliams3304]

You’re intelligent, super inviting, friendly , clear and super sweet . Thank you . Keep up the good work !

[@edets.isiting5791]

Wow, every second of this was Worth it.

[@AlexCattoni]

Thank you!

[@moisesmiranda8309]

Woah, this video is worth alot!! wrote down all 10 steps. Thank you!!!

[@AlexCattoni]

Awesome! Glad it was helpful :)

[@lynnebalzer6689]

Excellent. Thanks very much.

[@nasibuthevibe]

Shout to Mast Chocolate, Love from Tanzania.

[@theluciddreamer7023]

I just love this girl 😂 Giving so much value so there's no doubt if everyone gonna enroll to your program Ms. Alex

[@AlexCattoni]

Yay! Thank you! :)

[@brendanel9673]

Thank you so much and I agree she is very good!

[@adairdrive2268]

I love all your videos. They packed full of really great information.

[@AlexCattoni]

Glad you like them! thanks :)

[@marka.clarkii9764]

Wow! Alex you really do know your stuff. Every time I watch one of your videos the more confident I get that I really can do this.

[@marka.clarkii9764]

@Alex Cattoni Thanks a million for the advice Alex, I surely appreciate it, and by the way, I could of swore I subscribed to your channel a long time ago but apparently I didn't. Sorry about that, I'm smashing the sub button right now.

[@AlexCattoni]

Haha thank you so much! And you're very welcome :)

[@layzaegg]

seriously? this content is simply amazing! Thank you so much for sharing this!

[@AlexCattoni]

Thanks for watching! :)

[@Unimemoriesvideos]

Love all your videos. THANK YOU for all the invaluable advice ⚡

[@AlexCattoni]

You are so welcome! Happy it was helpful :)

[@xoxoizzie365]

Commenting for the algorithm queen 👑

[@WorldHistoryandMythology]

Thanks Alex...This information never goes out of date. I have been binge watching your videos and like everyone else I'm so incredibly grateful that you share your expertise and energy so freely.

[@AlexCattoni]

Awesome! Thank you!

[@BlackQueenA1825]

This video has been so helpful. Thanks so much for making the effort to help us learn

[@AlexCattoni]

Thanks so much for watching!

[@ravisankarp1770]

Thank You Akex 😀

[@iretiolaabebi3025]

Thank you for this Alex, I will love to have the worksheet

[@AlexCattoni]

Of course! go.copyposse.com/avatar-ytc

[@michaeljarmstrongjr5569]

Gratitude my friend! Gratitude 🙏

[@Brytechgraphy]

this is fireee

[@MdImran-wo2cb]

Mind blowing 👍👍👍

[@yuvrajsinh6357]

Like before watching ❤️❤️

[@gladysdepaz4153]

Love this❤

[@xyzzzzzzdkdk]

Thank you so much.... Its really helpful

[@AlexCattoni]

Glad to hear that!!

[@littlepretzel5114]

This was SUPER helpful thank you Alex! ✌️

[@AlexCattoni]

My pleasure!

[@vamsik8551]

Fantabulous video ! Every time I watch your video,I am getting educated bit by bit, thank you alex.i would love to have the worksheet- thank you!

[@AlexCattoni]

Thanks so much for watching! Here's the worksheet: copyposse.com/avatar/

[@martysch4072]

Awesome video Alex. And yes... I'd love to get copies of your worksheets!

[@AlexCattoni]

Awesome! Here it is: www.alexcattoni.com/avatar

[@rashichanchal5908]

I always note each and every word that comes out of your mouth. Your videos are worth watching! ❤️❤️❤️❤️

[@AlexCattoni]

Thank you ❤️

[@meghnachaturvedi607]

Great content!

[@abdulsalams577]

Thanks for your breakdown on features and functionalities.

[@AlexCattoni]

Glad it was helpful!

[@alanrai6921]

thank you.

[@himaninautiyal9761]

Thanks Alex for this informative video

[@AlexCattoni]

My pleasure!

[@michaelimoleme3071]

Nice lesson on Copywriting... I really enjoyed it..

[@AlexCattoni]

Glad you liked it!

[@lionelely-marius4027]

Thank you for sharing ☺️

[@AlexCattoni]

Thanks for watching!

[@Dimalory]

Thanks for this tutorial. I really appreciate

[@AlexCattoni]

Thanks for watching! ⚡️

[@Pooja_Shetty]

Hi Alex, love your content. Happy I found your channel

[@AlexCattoni]

Thank you!

[@anwarnoury5641]

Thanks for good information that you gave us 😍❤

[@AlexCattoni]

Any time :)

[@paolapinzon9404]

I really appreciate your effort! It’s such an incredible content and amazing energy...

[@AlexCattoni]

Thank you!!!!

[@roxanneagudo6129]

What a Fantastic Day Alex, it is because you've share us helpful Copywriting ideas and tips! I learned a lot ! Thankiie ❤️💪

[@AlexCattoni]

You're so welcome!

[@clairemdavis]

Yes! Send me that worksheet, please. Love your strategies, Alex!

[@AlexCattoni]

Here it is: www.alexcattoni.com/avatar-download :)

[@aileen9871]

New to your channel, I’m hooked. I’d love the worksheet. Thanks.

[@AlexCattoni]

Welcome! :) here's the worksheet: copyposse.com/avatar/

[@user-le1ov3su2i]

Thank you

[@ashleyclarke559]

Very helpful!

[@AlexCattoni]

Thanks so much for watching!

[@octane2344]

Good one. Very to the point. Her copywriter skills translated to good video pacing

[@AlexCattoni]

Thank you 🙂

[@avatarry2940]

This truly is a gem. :))

[@celvinmendonca]

Love from India ❤️ the video makes one learn alot hopefully I cn share with u what ive wrote.

[@dandefoe]

Great tips. Thanks much.

[@AlexCattoni]

My pleasure!

[@priyaprasad7264]

I had no such interest in copywriting untill i came across this video 😍.. this is seriously amazing

[@AlexCattoni]

I'm glad to have sparked your interest! ⚡️

[@rosa5741]

this video is so awesome! so many tipss thank you :) just subscribed...

[@AlexCattoni]

Thanks for subbing!

[@avishekdutta6269]

Thanks a ton for the TOP 10 killer hooks. These will definitely HELP!!

[@AlexCattoni]

you're welcome!

[@GrowWithWill]

Empathy is the key!

[@coursemateryacademy]

This is really helpful, I'd love to have the worksheet. Thank you

[@AlexCattoni]

Sure! Here it is: copyposse.com/avatar/

[@michaelellis141]

Alex thank you, this is some good stuff. It reminds me of the 4P's Address the most urgent problem, guarantee a promise, provide undeniable proof, and end with a friendly proposition. You Go Girl!

[@AlexCattoni]

Yes! Thank you ☺️

[@michaelellis141]

@@AlexCattoni it's my pleasure and I'm quite sure you'd do the same thing for me.

[@blurjsjason]

Clear and informative 👍

[@AlexCattoni]

Glad it was helpful!

[@musicallifestyle8199]

Very good training .... all the best

[@AlexCattoni]

Thanks so much!

[@waleedgunner21]

Just started following You. Hoping to learn a lot. Keep up the good work

[@AlexCattoni]

Welcome aboard! Thank you!

[@waleedgunner21]

You're Welcome!

[@liveituplife]

Wow... Alex.... You gave away the secret.... You r a true giver. I can't thank you enough for your videos.... Each video gives immense value. And I rewatch it, make my notes and apply it on my blog post, linkedin post. Love you dear. God bless you❤

[@AlexCattoni]

I am so happy to help! Thanks for being here!

[@benjamintu962]

Enjoyed how you took the Blair Warren sentence and built upon it to make it actionable with practical examples or frameworks

[@AlexCattoni]

Thanks so much! 🙌

[@deepaknandan8164]

Hey Alex! I've been watching your content. I usually skip parts of the videos generally but you never let me do that with content and educational your offering..I'm excited to see whats next?.

[@AlexCattoni]

Thanks so much!

[@aliciajumps]

I'd love to have that worksheet 😍 thanks

[@AlexCattoni]

Here ya go :) www.alexcattoni.com/avatar

[@chefaiskitchentv6469]

I need this

[@davidvarol]

Love your content, as a growth marketer, it is really nice to go deeper in copywritting tips with you.

[@AlexCattoni]

Glad you enjoy it!

[@getaheadm]

I relate to you. I'm a marketer as well and these videos continue to equip me daily. Awesome work to Alex!

[@marshalbassey436]

And that consistent smile😍😍 That alone can make u rush to the into the world of copywriting...😂😂🤣🤣

[@amberedwards4769]

Hi thanks so much for this valuable material! Always love learning ways to progress in writing. I would love the customer avatar worksheet please!

[@AlexCattoni]

Thanks for watching! Here's the worksheet: copyposse.com/avatar/

[@zz-gc6sb]

Love this and yes to the worksheet please 😊

[@AlexCattoni]

You can grab your Customer Avatar worksheet here! 👇🏻 go.copyposse.com/avatar-ytc

[@user-zn7ci9bw4u]

Your videos are so helpful and educational. i really enjoy watching them. You provide a lot of useful information and knowledge. May i have access to the document would love to try it out.

[@CodingJourney20]

I'm very lazy when it comes to posting comments but after watching this... I need to say thank you! Thank you very much, I needed this.

[@AlexCattoni]

Thanks so much for watching!

[@mariacopylass]

Thank you so much Alex! 😊 10-Step Complete Copywriting Tutorial Step #1 Get To Know Your Customer Avatar Step #2 Uncover Your USP Step #3 Empathize With Their Pain Step #4 Offer A Solution Step #5 Identify Benefits (Not Only Features) Step #6 Craft A Killer Hook Step #7 Use User-Generated Content Step #8 Give Them A Reason To Act NOW Step #9 Have A Clear & Concise Call-To-Action Step #10 Keep It Simple

so much value in just 15 minutes!! thank you! also I'd love your help to get to know my avatar better, im struggulinf a bit with this topic thank you! keep that great work!

[@AlexCattoni]

I have a few videos about finding your customer avatar! Take a look at those, hopefully they can help. :)

[@roperttt_]

i wish I discovered this channel earlier. This is a goldmine.

[@AlexCattoni]

⚡️⚡️

[@virendrasinhrana427]

Awesome Very Very helpful. Thank you Alex 😀❤️.

[@virendrasinhrana427]

Fake Alex spotted!!!

[@AlexCattoni]

Yes! Thank you! I am reporting them!

[@murvetkahraman1172]

What a great video❤️ I’d like to have a work sheet, thank uu 🙃

[@AlexCattoni]

Here ya go 👉🏻 www.alexcattoni.com/avatar