2021 Inside the Den Episode 1: Offseason with the Detroit Lions

Watch the first episode of 2021's Inside the Den series featuring the arrival of executive vice president and general manager Brad Holmes, head coach Dan Campbell and quarterback Jared Goff. Go behind-the-scenes as the new coaches tour Ford Field as well as a Ford Motor Company production plant watching brand new F-150's come off the assembly line.
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[@BrianRoss6]

more personality out of dan in 5 minutes then 4 years of patricia

[@ClearlyIAm]

More than all coaches combined since Jim Schwartz

[@noahlesinski2248]

It’s awesome

[@coreypatterson1007]

I gotta see it first been a lions fan too long tired of being optimistic it's time to win somethin can't be rebuilding every damn year And please no one say some bs like oh your not a real fan gotta be patient been patient 30 damn years!! Actions now no words!

[@ClearlyIAm]

@@coreypatterson1007 I think most real lions fans understand being reluctant to be optimistic, and even realistic, but the pessimism has to be tempered a little. We’ve got to have a slither of hope during these rebuilds because if we dont, what’s the point in being a fan at all?

[@coreypatterson1007]

@@ClearlyIAm ya but after so long it just get sickning am I excited about this year of course but like I said 30 years and I've seen the same shit if we don't shoot ourselves in the foot it's going against the refs even when we were good in 2014 refs screwed us on top of just being a undisciplined team

[@stewartallan1440]

Sheila Hamp, Chris Spielman,Brad Holmes and Dan Campbell have given Detroit a heartbeat once again.

[@mr.windmill4892]

He seems so excited to be here. His eyes were smiling the whole video whereas Patricia looked like he hated being in Detroit. MCDC Era gonna be amazing y'all

[@derrickthompson4146]

Let's hope ao

[@derrickthompson4146]

MCDC?

[@randydennis6]

@@derrickthompson4146 Motor City Dan Campbell

[@RogueBlackOp]

@@markdouglas1601 Yeah he lectured a reporter to sit up straight yet he looked like a hobo

[@antzyfi]

Matt Patricia wanted to be bill belichick Jr but failed

[@Baseballe2]

Plz baby Jesus let us be on the right track this time

[@Thewolf-cr4hu]

I'm pretty optimistic

[@scottfleming7985]

Dan does detroit like debbie does dallas. He gona set this team right to screw everyone from behind 🤣😂

[@Thewolf-cr4hu]

Does anyone else kinda feel like Goff looks alot loser after the trade?

[@scottfleming7985]

@@Thewolf-cr4hu What yah mean brother?

[@Thewolf-cr4hu]

@@scottfleming7985 I could be wrong, but in L.A goff seemed to brush off mcvay and the rest of the staff, aside from when the cameras were clearly focusing on them. In my opinion he looked like he was being forced to hold hands with coach mcvay and wanted to be able to just do his own thing.

[@iusedtoliveinmymothergary9827]

Campbell is such a real dude. His energy is infectious. Hope it motivates the team. Such a change.

[@Pisdrinker]

Exactly. Win or lose, he really is such a likeable guy with great energy.

[@connerthomas720]

Man this seems like he could be the most under the radar coach ever hired

[@Whispering.Graves]

Hell yeah

[@connerthomas720]

@@Whispering.Graves not only him but also the whole coaching staff, shit even the front office

[@negativghostrdr]

Those are always the best ones....

[@lecronflamez]

Dude hasnt even coached in one game yet for detroit. Put the kool-aid down. But he is exciting and i feel the love for the city.

[@bbd6787]

@@lecronflamez Watch your knee caps Robert. Just sayin', haha : )

[@bryansmith844]

Coach Campbell is so entertaining he made me enjoy watching a Ford commercial 😂

[@Whispering.Graves]

🤣

[@scninja07]

lmao truth

[@yourlocalloser1399]

he’s the perfect hire for us, he’s all about the culture the city, the people, that’s what we needed for so long, it’s the exact opposite of what patricia tried, it’s hard for us lions fans to be excited but i am truly excited.

[@kendrix2the7th]

Ditto

[@itskyyuuuu]

The actual culture of the people of the city is to leave and move to another town lmao

[@ericcarvelli9773]

Yeah right, who was the perfect hire for Detroit???? HOW ABOUT JIM CALDWELL!!!! THE MAN WHO TOOK THE LIONS TO PLAYOFFS 3/4 YEARS AND THAT WASNT GOOD ENOUGH...THE CULTURE IN DETROIT = HOFers like Barry and Megatron retiring in their Prime...DONT FOOL YOURSELF THIS IS PATRICIA 2.0!!!! AND GOFF WITHOUT McVay is trash...he was actually the worst #1 draft pick since Ryan Leaf until McVay was hired....then you move him to a team with a first-year head coach and less offensive Talent...it's not a good team or situation for Goff...Sorry Lions fans, better get ready to watch Stafford and the Rams in the NFC CHAMPIONSHIP from your couch....6 games into this season you will be begging to have Stafford back.

[@hollywoodagenda7881]

@@ericcarvelli9773 jokes in you, I watched the season opener and wanted him back

[@quincycoffield8736]

​@@ericcarvelli9773 As of 2023 this comment hasn't aged well

[@CleanBeanComics]

Don’t remember the last time I was this pumped during the off-season. Let’s goooo

[@beningersoll1973]

i am ready to run through every single wall

[@Chxaz]

I’m very excited for the year after this. This year seems not as bright

[@overtime3137]

Eh.. We get pumped and excited every time we get a new head coach and he turns out to be a disappointment. Just like the last one..

[@Happypucks]

Lmao the lions won't win a playoff game! Your city and state doesn't deserve it! Your car insurance rates are five times the national average and your governor raised them more! After saying she was going to help citizens out! In a place named the motor city at that! Lmao You deserve to lose! Ha ha

[@Happypucks]

Car insurance nazis! Lol the motor city of pot holes filled with speed bump of gravel!

[@LetsTalkLions]

Love what's happening here in Detroit

[@nemesisbreakz]

Me too, let's goooooo!!!!

[@parkercampbell8367]

Yoo wassup jay!

[@snorden3447]

How

[@robjames3864]

Pumped up here. Can't wait for the draft.

[@iansaunders8215]

His speech to the Ford guys, got me emotional.

[@Steve_643]

The Lions should be making one of these every month of the offseason!!! Dan Campbell being our Head Coach gives me hope!!!! The guy is just relatable and you can see he gets it!!!!

[@lionfan9518]

This lions team is going to be mean af. I can't wait. LET'S GO LIONS!

[@freddychales2406]

Yes bro let’s hope for the best

[@Jason-mk8mh]

lions bad boys 👀??

[@freddychales2406]

Lol I doubt it unless they throw punches 😭

[@ScottsTots612]

Probably not this year, but we’ll definitely get there! We’re closer to that then we have been.

[@MrAirZone25]

lol its funny, bc almost any Detroit team that has won a championship has been the meanest team in their league, Detroit Championship DNA is being the most hated team in any league

[@CondorBro]

As a Detroit native who works in the auto industry I think I can say on behalf all we want is a championship win. Idgaf if it’s a super bowl or a NFC championship we just want one.

[@peppercola]

You’re the backbone of motown

[@russelllangworthy8855]

Guys have worked 40+ yrs in the auto industry and have never seen anything close to a championship. SOL.

[@inspectah_ant]

@@russelllangworthy8855 the Lions did make the NFC championship game in 91 that’s the closest anybody has seen to a championship

[@russelllangworthy8855]

@@inspectah_ant Right. Do you remember the score? Or that the Redskins took a knee on the 1 yard line to keep from making the blowout any worse?

[@inspectah_ant]

@@russelllangworthy8855 no I was just a baby so I don’t remember. I just know they made it to the championship game that year

[@ABruhMan]

I Never in my life had this much confidence in a lions staff until today. I really believe in Brad Holmes

[@tonydavid492]

I'm lovin' it! Being a serious Detroit Lions fan since 1975, I haven't EVER seen this organization go all out to put it's best foot forward like I have seen so far. Yes, I know it's the off season and no games have been played to prove anything yet. But I believe that a winning organization goes all out to select the right people to build a winning culture before the season starts. Then the players know what's expected when they come in. That being said, many of the latest free agents have been brought in signing "prove it" one year deals. That means they all have an incentive chip on their shoulders, with their career's reputation on the line to play like they're on fire! I'm satisfied with the direction the Lions are going in, because at least they too are willing to "prove it" to the fans that they are truly committed to winning football games in Detroit, and hopefully in 2-3 years, bring this City a championship. Thank you Sheila Ford Hemp for listening to your fans and responding to our passion for this team. Our desire is that when and wherever we go wearing our Detroit Lions gear, we want to wearing it Lions proud. God bless this organization and the great City of Detroit ❤

[@faithfulfred7307]

As a 49er fan I'm wishing you guys the best of luck this season!

[@chickennuggies7159]

Goes both ways, hopefully injuries don’t ruin you guys this year.

[@faithfulfred7307]

@@chickennuggies7159 Thanks Man!

[@dennisyounkin644]

Thanks!! It should be fun to watch!!

[@epfsixucsoip2926]

Are you now? 😂

[@samrosendahl392]

The tough guy, former player/blue collar mindset and mentality of Campbell with the scouting background and brilliance of Holmes is a match made in heaven.

[@nemesisbreakz]

Every 53 seconds? Holy crap.

[@TheCountDook]

Damn goff gots a Dimey dime girl. Hope he does well as our QB1

[@Soulos-oq7ij]

Dimey dime?

[@jamesw7373]

@@Soulos-oq7ij a ten.

[@Soulos-oq7ij]

@@jamesw7373 Ahh, very clever or I'm just dumb 👍

[@bmacavilli]

Shoutout the van driver hauling ass in the left lane of the Southfield Freeway, true veteran move

[@chibbygamez9012]

I'd love to work for the Detroit lions media team someday😁

[@iusedtoliveinmymothergary9827]

Work hard bud.

[@psychobillydemon]

You got this bro !

[@iusedtoliveinmymothergary9827]

@@tjls123 Tired of you Canadians.

[@sammybrittain3309]

This guys a good dude! Love how he embodies our city.

[@bezzarguy]

How can you not love this guy? With that staff he's put together the drought is about to end. I believe.

[@timnelcin8717]

Yes

[@epfsixucsoip2926]

It’s over.

[@monty_mont9674]

John Dorsey in The hall way looking like a senior citizen looking to get these wipper snappers in line was funny 🤣🤣

[@rookie4814]

As a browns fan there is one thing i want to happen: Super Bowl Browns vs Lions.

[@dennisyounkin644]

Boy that would be something to see, goodluck to the Browns until they play the Lions!!

[@aaronpena8510]

Texans vs Lions

[@AnthonyfromtheD]

Love this guy already! He wants to build a winner and knows what its like being a former player!

[@yayobadazz92]

I luv Dan Campbell energy. Hopeful he bring dis type of energy everyday Sunday same for the players go Lions

[@joshwegner4748]

God I love my team.

[@gtbkidd]

Same

[@mr.windmill4892]

@@gtbkidd Same

[@peytonmiller1502]

Anybody else feeling different this time? Like every other coach hire I’m like “eh okay” but for some reason this one actually feels like the one... really thinking it’s gonna finally be different after all these years! One Pride baby!

[@fallsarian5371]

He’s the vocal and energetic leader this club needs, hope for the sake of fans that he’s proves himself worthy!

[@eddiem21]

I'm excited, happy to finally see some real "Change." I really hope it creates sustained success.

[@jje6619]

Oh man that was great inject the Kool aid into my veins!!!! Love it. Goff is our QB1!!!!

[@jayk8756]

ima be real man this the first year im not sipping the kool aid, love the coaching staff but our roster is really bad rn goff is around the top 20 range qb wise and we have basicially 0 recievers but itll be fun to watch swift bouta break out

[@jje6619]

@@jayk8756 we will see lots of players with chips on shoulder I’m pumped for 2021 they will be fun to watch!!! Plus Lions coupe draft 2 WRs in deep clad we will see

[@lucasmaroney4041]

@@jayk8756 bro goff hasnt even played for us yet how can you say that?

[@kendrix2the7th]

@@jayk8756 our Oline and dline are strengths I'd say. Watch what happens when you give Goff time, that's all I'm saying

[@jayk8756]

@@kendrix2the7th defensive ends is a strength dt is a big question right now there’s potential but lots of unproven guys there rn

[@jwhite_whoru7905]

Detroit vs Everybody

[@unsavablesoul7275]

As a Vikings fan this has me excited. It’s to bad staffords gone but hopefully Goff can get it done

[@cm202]

I’ve been following the NFL for over a decade. This is the first time I’m excited about the lions and it’s because of Motor City Dan Campbell! I wish him the best of luck and success.

[@russelllangworthy8855]

Wow. 1 whole decade? I feel old. I'm entering my 7th decade of watching the Lions.

[@cm202]

Russell Langworthy Hey, I wish I could have seen some of the games you’ve seen and experienced the NFL in a not so quarterback friendly era. Do you miss the older NFL, or is today’s game just as entertaining?

[@russelllangworthy8855]

@@cm202 I miss the old game. To me, it seemed like the players were a lot tougher. Quarterbacks didn't slide to avoid being hit. There was no "helmet to helmet" penalty. There was no rule about hitting a "defenseless player". The rule change that I hate the most, though, is that the ground can't cause a fumble. When I was young, a fumble was a fumble. It didn't matter how the player lost the ball. That rule change rewards guys for not being able to hold onto the ball.

[@PrivatelyHanging]

Bro at 8:50 just got himself a raise! 😂

[@DR.Detroit11]

did we finally get it right? are we on the path?...50 years a fan and I do believe in the long game here.

[@elijahgoranson1842]

We need a video like this every couple of weeks of the offseason. I love this. I'm fired up to be a lions fan.

[@rileyostrowski1297]

“Fuck the weather”😂

[@hailmichigan2]

Watching the Ford family just hide in the background with WCF, I am already impressed by Sheila. Hopefully things are looking up.

[@ericahellmann5570]

As a Bengals fan, I actually really like the Lions coach. After this season, I definitely see this team as THE team to watch out for!

[@Motor-City_Ben-Diesel]

Love MCDC and the coaching staff he put together. He is different. He will build a winner in Detroit. He’s already changed the culture. I have faith we will build a team around goff. We will be able to run the ball at will next year for the first time since Barry. Let’s nail this draft.

[@RogueStatusQVX]

You can't deny the power and passion in Dan's voice. You can tell this means the world to him, you could make a movie like 300 about him lol. Different excitement in Detroit right now.

[@Twelte22]

I fucking love these moves!! This feels right. This staff is already amazing . Cant wait for the future

[@josephscottcostanzo9550]

I'm absolutely stoked as a Detroit lions fan of 43 years ..

[@rbinaei46]

MC DC is recruiting from a Ford plant😂😂 I love it!

[@saul_usbreja]

I have nothing to do with the city, I don't know and probably will never go there, but this hit me hard... man I love the Lions

[@wako238]

I know we’re in a rebuild but holy shit I love this coach and team. I’m so excited

[@javier-uh7xj]

rams fans 🤝 lions fans (hopefully 🤣) goodluck next season detroit, wish y’all well

[@dejaa9100]

I can’t imagine how he felt

[@_TheGman]

I love Goff bro! We fixing to go off!

[@Charleybones]

here we are in Dec 2022 and Goff is lighting it up for the Lions. They have won 6 of their last 7 games with Goff at QB. Goff was no hand off bust from the Rams. He has been exactly as Brad Holmes and Dan Campbell saw him as - an underappreciated talented QB. Go Lions

[@scottfleming7985]

I bet dan does better this year then the last regime did in any given year. I feel good about this team's rebuild this time around. I feel we have not only the right tools but the right personnel for the job.

[@scottfleming7985]

All they need is a Union Carpenter like me to help with the process 🤣😂

[@kendrix2the7th]

Going out on a limb. Winning record this year. I'm going to say 10-7

[@scottfleming7985]

@@tjls123 No no no... I will be the first to tell you in my line of work ( Union Carpenter ) that tools and personnel are not the same thing. I'm talking coaching staff, Players and all around organization is different. The people, mindset and culture has all changed.

[@scottfleming7985]

I'm thinking 8-9 or 9-8 first year for them. With new players and learning new system i think that's pretty damn good especially considering how the last regime left this team in utter shambles. Maybe next year i see 10-8,11-7

[@scottfleming7985]

@@tjls123 Ok, I will simplify it like in my line of work. You can have a great carpenter, But he has to use hand tools. No lasers, no rotozip to cut drywall, no screamer saw to cut the metal studs, There for he is limited to production ability, Then there's carpenters out there who work for a great company, have lazers, rotozips, screamer saws, cutoff wheels and all the tools but are dumb as a box of rocks. To me that is the difference between tools and personnel. Last regime had many of the tools to be successful, but were dumb as a box of rocks, This regime has may not have all the tools needed to be a Super Bowl contender, but i believe have the right personnel and players to build off of. Make sense?

[@jackcianchette1345]

I got the team tattooed on my leg, 16 weeks outta the year my life is dependent on the Lions. It almost makes me cry seeing what the team is becoming! Im driving that blue Kool aid this year!

[@kendrix2the7th]

17 weeks starting this year!

[@BuckeyeBlood02]

CHILLS when the coaching staff met Goff. I believe in this staff, our team will fight till the final whistle

[@Plockhoy]

Dan Campbell: “make it until our fans want to yell and want to be a part of it.” He made it come true in January 2024. Son of a gun.

[@bigsoup868]

Dan is a Genuine guy he really went up to the ford factory seems like he really is invested into this program

[@billyhernandez4338]

Love the energy a minute in and I can’t stop grinning

[@marcusrobinson516]

Go Lions All the way from Florida.... What up doe

[@psychobillydemon]

Love the passion this new group is bringing !! It’s going to be fun to watch the games every Sunday

[@KatePosner]

Fast forward three off-seasons and you’re the fashionable pick to win the NFC. Unbelievable job Sheila did in building that organization.

[@joesantoro6419]

Marketing team did a great job putting this video together. Do more!

[@thebrianhem]

Three years later and he is HIM

[@sageroberts6923]

I have never been more excited as a lions fan (born 1991)

[@Jack-nl1fg]

Nobody thought it would happen so fast

[@Kai.L808]

As a Steeler fan who just happened to stumble across this video you guys have a great coach his demeanor and character reminds me a lot of Peyton Manning always willingly to give back and compete for success and personally making connections with people he meets best of luck this season Lions!

[@mikestambaugh5854]

Love this guys demeanor,,, he is really energetic

[@eddyshaver8188]

I hope this all works out..even if it doesn’t always rooting for the lions! #OnePride 🦁💙

[@jasonwyllie2936]

I am from NE Ohio and have been a Lion’s fan since approximately 1986. I started following them because they were nicknamed the Lion’s and I liked Lion’s. Being from were I’m from, my dream has always been to see a Lion’s vs Brown’s Super Bowl. With our new hire at HC and GM, I am so unbelievably excited for what’s to come. Go Lion’s!!!

[@VanGTO49]

I love Dan. I’m sure this first 2 years are gunna be bumpy but his energy has me pumped

[@PopOutPaulie]

I'm only gonna root for the Lions cause Dan Campbell came over from New Orleans. He's a real good dude and Coach. He really is a Players coach. Guys will run through a brick wall for him and I think it will show this year. Idk if the Lions will make the Playoffs but I can guarantee they will be very competitive just because of Campbell's aura

[@TheJJboy]

Future is bright in all of detroit sports! The storm is almost over

[@RomanGuzman]

0:37 “this team will take on the identity of this city” Dude, truer words have never been spoken

[@josephscottcostanzo9550]

Putting all the rite pieces together finally,not just the players but the coaching staff as well. Good luck M athew Stafford..I'm a big fan an wish him much success....

[@joshlynch3077]

Gives me chills man. Excited as hell to root for this team through the ups and downs

[@neverendingribbon]

Following Goff here from the Rams, so I guess Lions are my second team. MCDC is such a good dude. 100% believe in him and DET!

[@evanmurakami5326]

What a great hire. Dan Campbell got a fan in me.

[@BuckeyeHater]

I love Pat’s voiceover in the beginning 😂

[@scottyoung7852]

We as lions fans have been getting excited on a yearly basis since that date on the wall behind coach Campbell 1934 now let's see what ya'll can do on that gridiron if you bring us a winner this town will explode and LOVE YOU FOREVER!! LFG BOYZ!!!!!

[@parkerhetrickmusic]

7:35 a real Michigan fist bump.

[@johncrandall5782]

I am amped!

[@cloneskiller]

im getting goosebumbps listening to this man. this team got a winner mindset.

[@a.s.t6259]

Detroit YEAR!!!! Lets GO !!!

[@MarshallJames10]

Been waiting for something like this from the lions since I saw the cardinals “flight plan.” Excited to see this series and transparency from the organization. One pride baby

[@marcofodale7888]

This is why Detroit is the future

[@chaf9695]

Missed fist bump was legendary 7:37

[@mellownessuperstar2618]

MCDC. Lions could go under .500 but 2 first rounders and this awesome maniac for a coach!?! I'm excited and I'm a Tampa fan. I have an Aunt who lives in Holland, Michigan and my dad was born there so I wish you guys all the best with Goff and Big Dan$

[@knienst731]

We're just really lucky that Brad Holmes and Dan Campbell are both good individually, but more importantly good together. When the GM didn't hire the coach , you never know how that will work out.

[@stephenreid3236]

Knowing how to communicate with players and getting them to open up and trust you is everything. Love that coach mentioned that of his staff. That factor certainly wasn't there before but it was when coach Caldwell was there. And it showed. I feel like we are back on track

[@masterbaiters1183]

The segment with Dan Campbell talking about their excitement with Jared Goff (Over the real reason the trade was made.. the picks) is the equivalent of me reading the Christmas card and pretending I don’t see the money..

[@ronniejames2112]

Finally a coach and staff that understand the blue collar ethic of Detroit and genuinely want to be there,,, hope we can turn this ship around.. Go Lions !!!

[@hippotuskman7808]

Brad and Dan are the absolute Shiznit. Like they both said- when you see something you know is just right, you follow it, you stick with it you EMBRACE IT. One pride

[@_TheGman]

Thank you guys I'm so pumped for 2023 season been a lion's fan for 31 years my life. The story of the lions resembles the arch of my life, so I hope that we finally win.

[@mississippisdarkknight]

He seems like a real cool down to earth guy,wish him luck except against my Browns

[@iJesters]

Loved this Ford ad! Very well done.

[@Tomorrow.Knight]

It's been a hell of a ride boys. Go kick ass tomorrow!!!!

[@tylerclairmont9268]

Coming back to this right after we won the north dan and brad were absolutely the right guys for this

[@raymondcarson9084]

Man I am jacked for this season. Pride gonna roar Loud finally. Bring itt!!!

[@ronaldsweet3484]

I'm getting sucked in.🤣 Goff for Staffford? I love Stafford! But, Goff has been there. His teams weren't perfect. When you listen to him talk, it's hard not to believe him. Everybody wants to win, but, he's going to find a way to make it happen, more often than not. Get him a top receiver and build that D. This team has a destiny.

[@PyroUverse]

Detroit is definitely going to have something coming in the future love the team and staff