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In this insightful video from the GWI and GWS annual Future of Wellness Trends event, Dr. Bill Kapp, the CEO of Fountain Life, addresses the audience as the exclusive sponsor of GWI's 2023 Wellness Moonshot campaign: Mission Control. Dr. Kapp passionately discusses the urgent need to transition healthcare from a reactive to a proactive approach. He highlights the stark disparity between healthcare spending, with 97% currently dedicated to reactionary measures and a mere 3% devoted to prevention, a domain lacking in reimbursement. Dr. Kapp underscores Fountain Life's commitment to shifting this paradigm, with the ultimate goal of creating a world free of preventable diseases.
As the leading global research and educational resource for the $4.5 trillion wellness industry, the GWI/GWS event attracted hundreds of journalists and wellness executives who exchanged ideas and created connections. The event was a great opportunity to fuel thought-leadership and innovation in the wellness industry.
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