5 Shocking reasons why the Rolex Submariner is the most depressing watch of all time!

Today we have on the menu an uncommon video for brave beaters, I prepared 5 reasons why the Rolex Submariner became the most desired and the most depressing watch in the history of horology!
In the video it is featured the Rolex Submariner No date. Ref. 114060
Link to 7friends&watches orange leather strap:
7friendsandwat...

[@adamwest5625]

This watch used to be depressing to look at… however that changed when I finally got the call to pick up my 124060 😁

[@BraveBeaters]

hahaha, Congratulations!

[@enborodin]

Congrats! 🎉 How long was the wait?

[@truthserum9157]

There’s so much hype surrounding this brand that when someone sees one it’s automatic that everyone thinks it’s fake, it’s a favorite of drug dealers and posers, then there’s the waiting list, it’s no longer a viable brand, I’ll go with something else.

[@kkthomas5750]

Right, it is depressing until you have one on your wrist, that is when you realize that is a masterpiece, you can watch thousand of videos but will never have the feeling

[@TwentyOne_Five]

A crisp new Submariner is a special thing.

[@charlesiswatching5287]

I have one that I retail pricz. It is a great watch but not that amazing.

[@kingquartz26]

This dude is dead on. The man speaks the truth. Pay special attention to the Chrono24 buying tip at the end. Oh... and his watch cinematography is pretty rad too.

[@BraveBeaters]

:D

[@OhDearBabajan]

Probably stock footage

[@kevinleighuk]

Well said! I have liked the Rolex brand for 40 years and own a number of its models. Over the last few years I have become tired of the flippers selling Rolexes for huge premiums and of ADs for trying to entice buyers only when they buy other models or brands. While no one can dispute the marketing ability of Rolex it is alienating itself from followers. The amount of hate on social media is surprising. The ridiculous premiums cannot be sustained and the bubble will burst. People will be left with expensive watches that do not rapidly increase in value or possibly reduce in value. There is no easy solution in a free market world but I find the brand a turn-off. Indeed I have been pushed towards other premium brands as well as microbrands where I have found a huge marketplace of well made watches at very affordable prices, and importantly, small manufactures who listen to customers. Once you get over the snob value of a Rolex, there is a world of wonderful watches to enjoy.

[@BraveBeaters]

Very well said, Sir! :)

[@danbrown7857]

This is a brutally honest and terrific video. The camera work is outstanding! I do believe that the $500-$2,000 range of watch offerings is now so strong, I consequently have no interest in Rolex. The brand turned a corner in the past few years and now, as you say, the sub has become its own form of currency. I am a scuba diver and would trust any number of brands to dive with me. And diving can be brutal on watches, so I’m positive I’d rather bang up a fully capable $500 diver than a submariner. GREAT video!!!

[@BraveBeaters]

Thank you Dan! nice, good to see people that actually use these tools underwater :)

[@b.2221]

Whichever way it floats peoples boats 🚣‍♀️ it is what they intended it to be. Your take on this is top notch Sir 👍 Tam.

[@doomplatoon3393]

My interest in watches started 4 yrs ago and yes I was looking at Rolex almost bought a an OP 36 but I didn't..I waited and researched and eventually II chose an Omega seamaster 300 Diver in black and I realised the Rolex charade separates it from the rest of watches...I enjoy watches...not one single brand

[@Zyklop223]

Same here! :-D

[@lemnisgate8809]

Rolex is the brand that started the luxury watch craze they increase in value year after year because they go largely unchanged. They are great investment pieces and if you can get your hands on one of their desired pieces it will surely scratch your watch itch. A sub is my daily watch and I couldn’t be more happy with it, it’s not overly precious it goes with everything it’s iconic and subtle at the same time it’s the best all around luxury timepiece if you ask me.

[@BraveBeaters]

it is not a bad watch, i fully agree! :)

[@EssenceOfTrance]

On videos, I often see a lot off crystal glare on the watch when it catches the light a certain way. Is this your experience as well? A seamaster seems to have less issues with it.

[@japd7897]

If you buy paying over retail, you feed the monster. But the Rolex Submariner is a great watch, the dial layout is the best ever created, the evolution of the Mercedes hand is great, the bezel, bracelet, etc. everything is great. With regards, of social media, just don´t pay attention to that.

[@BraveBeaters]

If you feed the monster, the monster will grow bigger and the chance to experience a Sub becomes less likely. And yes, It is a great watch! :)

[@nikoandroman]

Yes it is a very pretty watch

[@geertcornelissens9266]

Without further blabla... this is the best Rolex watch review ever, stop the Rolex madness! Best rant ever, and so true.

[@geertcornelissens9266]

@POP FIZZ Well, why do you think I can't afford one, or two, or three 🤔

[@skorzeny7377]

Idk man, I enjoy the points youre making but I can tell you a bit about my anecdotal experience in that most of the people I associate with dont know enough about watches to even mention appreciation of what is on my wrist. The fewer people that I know that are really excited about watches either have equivalent pieces and are simply excited to talk about my sub and their model x. The even fewer ppl I know that have the money to buy really exciting watches such as models that exceed prices of 30k USD wouldnt even blink twice at my 10k steel sub. I wear mine every day just bc I enjoy the piece inside and out and it just simply suits me. I interact with so many ppl from every walk of life, and I never once got a strange comment or a stray glance at my rolex. It seems like most people stare at the latest and greatest Apple watch vs an AP or Patek, so I dont feel too concerned

[@mikepurdy3952]

I owned a Date-Just for many years. It Did Not "Change" My Life. 99.9 % of the time, No One even noticed I was wearing it. After the initial fascination had worn-off, It just sat in the safe, and I enjoyed wearing My other watches again. With the Madness surrounding the Rolex Brand now, I wouldn't even consider buying another one.

[@pound4poundko701]

The most iconic watch of all time. A fantastic looking and functioning watch. I agree about the social media etc but the quality of this piece cannot be denied.

[@BraveBeaters]

Fully agree with you, great watch, great quality! :)

[@VictorDude98]

okay quality for the price

[@iamkelvinlee]

@@VictorDude98 Quality for the price = Seiko or Casio. :P

[@salguerode]

The Omega Speedmaster Professional is the most iconic watch of all time.

[@simonassouline45]

He’s completely right in one context! Having a Submariner purely for heritage, tradition, engineering, beauty, aesthetics, quality, is the only aspect and objective anyone should only have a Submariner! Flippers. Grey market, have destroyed Rolex! Ad’s shouldn’t prioritize individuals on a Fake waiting lists, AD’s sell to flippers, customers that have spent $100,000 get hardest models within weeks to months, not years or decades! Like the average Joe Blow! Rolex is heading towards Patek and AP exclusivity clients!

[@jeffreyf4074]

Great points made. I agree with much of what you said. But, don’t ignore the point that the submariner is a fantastic watch that is one of the few high end mechanical sport watches actually capable of hard use. If someone wanted a collection of different watches, with maybe one Rolex, steel sports is such an obvious and strong choice. Rolex doesn’t do complications that well, and there are so many better choices for dress watches...but who does steel sports better than Rolex? Omega makes arguably a more advanced movement, but their watches aren’t as versatile in my opinion. In a collection of iconic watches, a submariner is unbeatable. The Nautilus, Aquanaut, Royal Oak, Overseas, Centagraph, Fifty Fathoms, etc. are all selling at astronomical prices. If you want a versatile and small collection, a submariner paired with any dress watch, and maybe a complication makes such an amazing three watch collection. 1. Patek 5205 2. JLC Reverso 3. Submariner / GMT / Daytona All bases covered.

[@BraveBeaters]

I fully agree with you Jeffrey! The Sub is a great watch and I do like it. If I will have the chance to buy one at retail price, I would do it.

[@OhDearBabajan]

You mentioned the explorer ii. The 16570 is one of my favorite Rolexes. Every little detail (especially the 40mm case)

[@LeoVinteler]

I just did a review on this watch yesterday. While I love the watch as a toolwatch that it is, the history it has and its achievements, my views are not far from yours, cheers my friend. LeoV

[@BraveBeaters]

haha, grey review, Love the title and the drink that you had! :D congrats!

[@bluebox303]

How does this channel only have 2.6k subscribers? And good on you for bringing up so many of the distinct issues with the Rolex hype that are typically brushed under the rug.

[@BraveBeaters]

Hi, thank you :) I have a bad accent, that's why :)))

[@elbotait]

Social media or not, the submariner is the best watch in the Rolex lineup. Plus it is the best looking diving watch in the market by miles.

[@AutobahnVault]

Just bought my black two tone Submariner. Absolutely LOVE it!

[@Zeppy007]

The quality of this piece cannot be denied. I just got the call from my Rolex AD and am over the moon with this iconic timepiece 🙂 New design is amazing!

[@MrMatt1923]

I refuse to play Rolex games. I been trying to get a second Rolex for over a year now. I gave up and bought another Omega, a Planet Ocean, and I’m very happy. The AD’s around me can lick my sack!

[@willielarsson9651]

I'm in the same boat, I'm on an AD list for a SUb and I refuse to pay the uplift on the grey market. I'm now looking at the Omega planet ocean are you happy with yours

[@djdc81]

I too refused to play their game, so put myself on their waitlist for a Sea Dweller...2months later I have it and now am selling my PlanetOcean

[@MrMatt1923]

I’m very happy with my Planet Ocean. Probably my favorite watch and that says a lot. I’m sure the Sea Dweller 43 is slightly nicer (maybe), but it’s also twice the price and zero discount.

[@548vikings]

The ol hairy beanbag.

[@Jungleman707]

@@MrMatt1923 Sea Dweller 43 is a heavy beast. Best to avoid.

[@DutchBulldog]

Keep up putting out these great videos Andrei! 👍🏼

[@BraveBeaters]

haha, thanks Daniel! Will do :D

[@77Ronin_]

Every luxury watch is a status symbol. Do you think that Patek is different? They just cost you more than a Rolex. Again, price for quality? You'll pay 50k for a Nautilus and the quality is excellent BUT IS NOT worth that price. If you want a good quality for price you buy a Casio. If you want at your wirst the most famous and iconic time piece of all times you buy a Rolex.

[@mrfuriouser]

Alternatively, if you want the most counterfeited watch of all time- same answer.

[@suikakujun]

I've always said that Rolex are much alike as Mercedes. They are makers of magnificent machines on their own, but too many people buys them not for what they are, but for what they represent. Still looks great though ;-)

[@BraveBeaters]

Very well said!

[@gerardoesquivel9919]

👏

[@tdugong]

Agreed. Heck, I keep my Seikos' boxes and papers safe and sound. I can't imagine somebody being stupid enough to lose their Rolex paraphernalia.

[@EddieM1205]

I am the third category. I genuine love Rolex (have several), but suffer from the shame/modesty of owing one. Hey, hey side note, can you tell me more about the chair you have. Looks like a gaming chair, but would it make for a good ergonomic office chair for long hours?

[@BraveBeaters]

Hi, it is a maxnomic chair, this version seem to be pretty comfy for an office chair.

[@TheDrewski88]

Agree that social media is the most toxic place for this but it's a real shame because it's such a good tool for the many nice people that are a genuine part of the watch collecting community and hobby. If you can cut through all the bs it's still great. I don't tend to care any more what people will think because I know I buy what I buy for the love of the watches. Nice video and really enjoying the shots!

[@BraveBeaters]

Thank you for your thoughts :)

[@robc8468]

I own 3 Tissots a Hamilton Khaki and a few Orient dive watches. If I ever lot my mind and bought a luxury watch it would be a Tudor black bay 58 if they ever decide to offer it with a ceramic bezel.

[@robertfeast7691]

Great video and spot on. I bought a no date Sub in the early 1980's and sold it to buy one of the first versions of the new style Seamaster. I'd paid about the same for the used Sub as the brand new Seamaster fifteen, or so, years later. I liked the Sub but loved the Seamaster. It was before all the manufacturered media hype around Rolex. I haven't and never would buy a watch to please anyone else or as an investment or a particular piece because it retains its value. To me the sub is a well very well made production line watch that looks like any other generic dive style watch. A large majority of people who buy Rolex aren't knowledgeable or particularly interested in watches but buy them as a status symbol. They view them as the pinnacle of watch making because they've never heard of PP, ALS, etc and if they had wouldn't buy them because their peers and contemporaries haven't heard of them either and wouldn't be impressed by them.

[@Thevoiceofreason84]

I have a submariner 116011LN and a approved used 3 series 🤷‍♂️

[@SoCalWatchReviews]

This was a bold video for you to make and I loved it!! I’m the poor colector trying to get into Rolex because of the watch and not the BS that comes along with it. Keep it up brother!

[@BraveBeaters]

thanks M . It is just the beginning. more to come :)))))

[@SoCalWatchReviews]

@@BraveBeaters yes!!!!

[@ahmedelgamassy4567]

Thanks for your video. Just to note something, what is happening now in terms of shortage of professional rolexes is solely due to authorized dealers practice. The watches are being distributed by Rolex as usual but these guys sell either to their VIP customers or sell it through the back doors to flippers or small shops who will sell it with massive over retail price. I am sure that some of these ADs are sharing some profit with these grey market sellers. Rolex can not control such practice unless they implement new strategies to combat this practice or simply by selling the watches by themselves directly to the end users.

[@thegrumpyoldbusdriver]

Straight to the point, I’m on a waiting list for a submariner no date and if one day I’ll be able to buy it from an AD I will be very happy, if not in the meantime I’m wearing my San Martin SN-019G and I really enjoy wearing it without being afraid I’m going to be robbed for the watch, nice ranting video, and keep up the good job, looking forward to seeing more of your reviews! Regards

[@cuestion-de-tiempo]

Completely agree, I dont click or spend more than 1 second on anything that says Rolex, they have created a bubble on a brand that charges 25% for the name alone... I wouldnt mind buying one from th AD and the retail price (not for re-selling) but for having an icon piece, everything else its BS.. paying above retail is for dummies IMO.

[@BraveBeaters]

Awesome thoughts, the AD seem to remain the only politically correct option.

[@dannythemedic]

(have created a bubble on a brand that charges 25% for the name alone..). Rolex? Rolex watches are 90% name alone. 10% is the watch.

[@cuestion-de-tiempo]

@@dannythemedic haha yeah yeah ! I was trying to be nice you know, cheers

[@dtom420]

So what category do I fit into… I wear a Submariner 16800 that my father bought for me in 1986, for my 18th birthday. He told me that every man needs a good watch that they can trust and that will project an image of professionalism. So, he wanted to send me into adulthood with such a watch. I’ve worn that Sub EVER SINCE. After 34 years of daily wear (all around the world from the Himalayas to the Arctic) and ZERO servicing the band failed. It’s currently at a Rolex service center getting a $3300 service including a new band. I plan on wearing it the REST of my life and leaving it to one of my boys. Just curious what pigeon hole (of those three you named) I fit into?? Sure seems like you have a weird dislike of Rolex. Hey, to each their own; but labeling people like you’ve done here is wrong. AND bashing a brand because of the way some social media folks have exploited their products is asinine. It’d be like me bashing KZbin because they allow you to post something like this. Sounds like you have real issues (jealousy, perhaps?) with social media ‘influencers’ but it’s kind of rich coming from a KZbinr, lol! I agree there’s a LOT of nonsense on social media but, then again, I’m not GETTING ON social media trying to bash social media people. Can you even see the irony here?

[@krakatoa_8180]

Well said buddy I just couldn’t agree more with what you have said that dude is odd he can have his opinion for sure but when I hear him say the Submariner is depressing my gosh the Submariner depressing is he serious 😂 when you choose a submariner is because you know you are buying a watch that will last for a lifetime you buy a rock solid tool watch it’s not about the hype or some social media bullshit the sub is the best watch ever made period

[@sergiogarcia9822]

I got my 2022 submariner date at retail from the AD and love it, perfect companion to my datejust 36 2021.

[@nkass8593]

Which dj36 do you have? And do you prefer the sub or the dj36?

[@timmcdonald5335]

I prefer a Grand Seiko spring drive not a Rolex.

[@GabrielTan1980]

I had the Snowflake, it didn’t work for me. But I understand the appeal.

[@Martinhauer]

You speak from my heart. I have a Rolex but I almost always wear a different watch. Why, because it's just more fun for me. The Rolex image doesn't appeal to me either. Nowadays I would never buy a Rolex.

[@kyleabbott7527]

Why not sell it and buy more fun watches

[@BraveBeaters]

Same for me, got one but I think in the end it becomes another watch in rotation. at least this is happened to me.

[@numberstation]

I like the Submariner, I just can’t stand all the bullshit that comes with it.

[@kyleabbott7527]

I just like having quality items that only ik that i have idk it’s weird but i don’t like materialistic attention or any attention

[@stavroskyriakopoulos8699]

The best watch video ever.. This guy seems like a videographer with a true passion for watches!I’m a photographer and I can understand the professional work in the making of the videos! It’s a matter of time for this channel to grow a looot bigger! Congrats!

[@Mike-hr7pc]

It's not extra money when you get the full set with box and papers... It's SMART money !

[@BraveBeaters]

Yes I fully agree!

[@Mit_yourfriend]

Brilliant video. Excellent content, concise and well delivered. I love the sub and I have a chance I’ll be called up for one soon but I am thinking of going for an explorer 36mm instead. Are the points raised here only valid for the sub or other models in the Rolex range too? I agree on other brands. So many timepieces from brands with great heritage.

[@My_Work_Here_is_Done..]

Great video, even though I’m about to pick up a submariner 😂. After this though my mind is set on a JLC Polaris. After that IWC and possibly Tudor.

[@davem.2788]

Thank you for your honesty and the great videos. I have long been a fan of the Submariner since the mid 80s when my future brother in law visited our home wearing a shiny new Rolex Submariner date. He paid $600. They go for a lot more in 2023! Keep the great videos coming. I love Rolex as a brand - I just am not happy that it's so hard to purchase them.

[@Bugster987]

Spot on here. The negatives outweigh the positives. I have very little enthusiasm for the brand.

[@johngamboa999]

Agree! I'm getting tired of my sub. I got two FORMEXes and they are fantastic!! You should review!

[@BraveBeaters]

Definitely, I should try one for review :)

[@denis888red]

I bought a Rolex Submariner (bubble face) back in 2003 and I am less enthusiastic about it today than I was back then. And for pretty much exactly the reasons outlined here. Non enthusiasts, BS artists, social media crapola. It all adds up and while the watch has increased greatly in value... Well, I could care less about that. Oftentimes, the very blokes who are desperate to own one are in no way horology enthusiasts. It's a shame really.

[@Tom.Biskup]

Good points about Rolex hype train being toxic!

[@danielburke9980]

It’s a gorgeous watch and is so slim on the wrist. If I get the call to pick one up, I’ll be absolutely thrilled. I’ll have no intention of selling for a profit, I just love the watch.

[@jimgreene4248]

Couldn’t agree more and it’s just too popular for my liking. Currency item….never heard it put that way and that’s a perfect way to describe Rolex right now. Perfect analysis sir! Rolex are master marketing manipulators!

[@maxlyca230]

I found your channel by chance and really enjoyed your video. I agree with every word you said, bravo! By the way I am talking as man with a number of Rolex watches. I actually have that explorer II you have with polar dial and back in the day I purchased from my AD with discount......the good old days of Rolex, when you could walk into a dealer pick any sports model and get discount.

[@BraveBeaters]

Hi Max, welcome aboard :) Discount from AD? O_o

[@maxlyca230]

@@BraveBeaters yeah that was back in 1997 🤣🤣. In those days you could walk into a AD and pick up Rolex steel sports watch. I even have Daytona With Zenith movement white dial, I waited around 12 months for that back in 1999.

[@stevefox8605]

Spot on, well thought out and great camera work as always. I'm fortunate that I just ain't a fan of the design (so I don't like the Black Bays either), maybe over exposed to its ubiquitousness- so not something I've had to worry about, tho if I had the money for a submariner I'd spend it on my Ducati 😉 Cheers mate, keep up the good work 👍🏻👍🏻

[@BraveBeaters]

Uuu! we have a 2 wheel Ducati fan here! Nice! Sports model?

[@stevefox8605]

@@BraveBeaters 👏🏻 after 20+ years of Triumphs I got a classic 2001 Monster 900ie, my dream bike as a young man. Lots of carbon fibre and handles like its on rails. Love it, can't wait for summer 🌞 Are you a Ducatisti then? Cheers 👍🏻

[@BraveBeaters]

@@stevefox8605 THAT IS A BADASS BIKE! Congrats. I was a fan of 2 wheel competitions, Moto GP, but I DO appreciate these classics! enjoy it! I am more on 4 wheels, big engines, raw power :D

[@gmotionedc5412]

I’ve got my eye on a Tudor 36 blue dial I love the simplicity of it.

[@probie2460]

I bought and traded my way to finally owning my Grail Submariner. Sold it a few months later as it bored the heck out of me. Just didn't connect.

[@kristianberntsson2483]

I love my Rolex sub date, I bought my first on the grey market for 6900euro and after a while before the hype, I ordered a new one from a AD here in Sweden. After 8 months I sold my first rolex for 7900euro and I picked up that one I ordered for ca 7000euro and to day I’m still in love with it it’s a classic piece. I will never sell it because it’s for my son when I die.

[@i.alegre9401]

I heard when you service a Rolex, they will change whatever part they decide it is too wear ... that could kling some bells 🤔🤫

[@markgiles7660]

The thousands of sellers out there haven't made a profit yet. LOL

[@CaptCanuck4444]

Great video, Rolex is toxic right now.

[@patrikpatriksson]

Im on the waiting list for it and wow, your video quality is amazing! So crisp and good settings and light!

[@patrikpatriksson]

subscribed of course and I dont agree with you that its a depressing watch! :)

[@krakatoa_8180]

I have the new sub date to me it is the best watch ever made the ultimate tool watch I agree with many things he said every one can have his opinion I’m not arguing but when you choose a Sub it is because you know you buy a watch that will last a lifetime I don’t buy Rolex because of some social media bullshit I buy Rolex because I know they are rock solid watches especially the Submariner which is by far according to me the best watch ever made

[@johnsaluski1960]

Great video. I agree, there are better out there. A lot of hype with Rolex. The history of others are not so much publicized. The advertising is why Rolex is almost everyone's grail watch. To much advertising has turned me off to the brand. Just my personal opinion.

[@hoosiercoinreview6428]

Great video. I'm thankful for Rolex... for leading me to Vacheron.

[@BraveBeaters]

AHHAHAHA nice one!

[@luiscastro5456]

I burst out laughing when he said without further blabla..

[@ReadySetGoPictures]

Man I realize all this is true but man it’s a dope looking watch haha

[@zoobee]

Rolex is such an amazing brand, so desired, it has a created a huge black shadow economy for itself worth unimaginable millions.

[@zachg9065]

I have a modded Seiko that looks like a Submariner, I didn't buy it for the status, I bought it because I like the look of the submariner and don't have $30k to spend on it.

[@TimepieceTherapy]

Truths spoken! I went for the two tone, much better value for money, and a finer finished piece overall. Also uploaded impressions of it today,

[@BraveBeaters]

wow nice video, I like it! is it plated with gold on the bracelet? I mean it is extra extra expensive compared to the steel version?

[@DavidManouchehri]

@@BraveBeaters The MSRP is about $5,000 more. That said, good luck finding a steel Submariner in stock at your local AD.

[@madrockwatchesadventure4501]

Another great video by B.B.!

[@pacopakito4576]

@ 1:59 IS AN EXAMPLE OF A MAN'S WATCH ON A BOY'S WRIST. THE SUBS IS TOO BIG ON A SMALL WRIST AS SUCH. YOU SHOULD INCLUDE THIS- HOW SMALL WRIST WANTS TO WEAR AN OVERSIZED 41mm WATCH AS DEPRESSING.

[@javiercandia3823]

I have the classic no date Submariner and is not depressing when you can actually get it, it makes me so happy! like no other watch, still trying to find a flaw and nothing. Don;t need a Patek or AP, happy to say the submariner was my dream watch and I already have it.

[@yaaxarr8977]

You scored with this one! Ty !!!!! keep the great content.

[@jordifernandezescobar3889]

Fully agree, not in the game at all, in fact in my case I don't really like the watch at all, i had it on my wrist, sorry but I prefer a Omega or many other watches, like Oris, trying to improve and innovate much more,.

[@BraveBeaters]

You speak my language Sir! :D you just mentioned 2 of my favourite brands :)

[@i.alegre9401]

Millions of hard working Chinese have no other means to save as purchasing real estate (the bubble just bursted) or valuable collectibles as Rolex. That is, expect crazier prices in the short term. But, this should become an opportunity for new brands offering amazing quality (not luxury) for good money.

[@joeyalfaro2323]

I own one fakes Rolex ever made quality is by far worst I have ever seen. Paid 250 cash. Chrome fell off oyster case, had polish throw copper. Gold rubbed off, second hand goes tic tok. Crown to small and runs on battery. Get this bracket crimpt links. I scratched glass, I couldn't be happier with my 40mm bluesy stainless steel.

[@OShackHennessy]

I only buy my watches from my AD because I’m too afraid to buy a fake. I had no idea Rolex was such a big brand on social media. The other day a friend’s 17yo son saw my sub and said it was a nice watch. I said thanks it’s a Seiko, he responded with “what’s that?” Then he said I should buy a Rolex because he sees them on Instagram all the time and they’re nice. After that I showed him the watch and explained about the Submariner. He was pretty geeked out about it being a Rolex because it’s apparently just a “for show” brand on social media. I prefer when people don’t notice it’s a Rolex.

[@leeharding8306]

This guy has hit the nail on the head. I’m done with Rolex. It’s just a desperate sad game and Rolex themselves don’t seem to bothered about it.

[@BraveBeaters]

:D

[@Touyoujin]

Why would they need to be bothered when everyone is making money from its brand? i think the only one who perceive it as a desperate sad game are those who could not manage to jump onto the hype/bandwagon. It's a sour grapes to them you see.

[@leeharding8306]

@@Touyoujin because brand perception is everything to a brand like Rolex. They are a overpriced product when you factor in the quality against the price but the brand is sought after and they’ve created a demand greater than their production. I personally wouldn’t one now as I don’t like the way they’ve become a status symbol watch more than a watch enthusiast watch. I’m not alone in thinking this and their will be a point where the hype/bandwagon will come to a end. When it dose Rolex will be bothered.

[@aussiesoulsurfer553]

My uncle had a business trip in Madrid he works in the aviation industry he left his 16610 at home and took a high end replica sub he purchased in HK. He was paranoid about getting mugged and guess what happened a couple of youths with knives followed him from a cafe and demanded the watch. He now only wears his sub in Australia 🥲

[@808Stevie]

The majority of Rolex buyers are not true watch aficionados. They collect to show off the watches and don’t even know the history behind the watches. I have friends like this... very sad.

[@BraveBeaters]

Great assessment Stevie, thanks for sharing :)

[@boxer1129]

Băi băiatule... Acum două minute mă întrebam câți români urmăresc oare Watchfinder & Co, Teddy Baldassare, Hodinkee, etc. Și apoi te-am găsit pe tine cu canal cu tot! Super tare ce faci! Am dat subscribe. Ține-o tot așa!

[@BraveBeaters]

Multumesc mult, Welcome Aboard :)

[@mohnnadmercedes8246]

Without social media crap we were in better position with rolex but now 😞 is already going downhill very fast the brand is pretty much got eaten by showoffy people, instagram with starbucks cup of coffee and tesla key 🤢🤢🤢

[@BraveBeaters]

good one :D

[@paulbonaventura4969]

I never really cared for Rolex... but after years of seeing the Sub and the Daytona shoved in my face.... I changed my mind , preferably the NO DATE sub that was featured here. The Daytona is beautiful but small and I can buy a car with that money (or put towards a good one). I always found them to be boring or old looking..then I realized why and that it's timeless and classic. The biggest thing is how they retain their value like a Toyota and fetch premiums, and we all know Rolex isn't even the top of the food chain for watches.

[@jtra3440]

Hey to my surprise I actually like what u are saying. So true! Thanks

[@xekret]

The product is really good, but its their distribution that makes it discouraging. The ADs have a mind of their own...... Play the game at your own risk.

[@marklawrence855]

Love my sub no Date, got it 8 years ago from Ad and can you believe got money off as well ,how time have changed ,such a shame 😕

[@TheDerisavi]

Well said, I would like to give this video a thousand likes. Welcome to the club ;-)

[@BraveBeaters]

HAhah, KZbin should invent such a feature :D

[@andrei-cosmin.popa85]

Never really liked the Submariner, I don't share the common enthusiasm. Obviously, as long as there's demand, sellers are going to make a profit and so far, It looks like there's a ton of rich people around, based on what happens nowadays on grey markets selling for twice the retail value. I'm pretty sure some people see it as an investment, like buying gold, but that defeats the purpose of a ... wristwatch. And you never know what the future holds =)) Thank you for the video! Looking forward to watching the next one. Have you ever considering modding for fun some cheap one or building from scratch, from parts?

[@BraveBeaters]

Thanks for your thoughts Andrei, in essence you covered it right, and from there the not so rich guys are trying to replicate what they see and all of the sudden, total mess! :D As for modding, I always say: for this Seiko I will buy parts and mod my own watch, and I always end up selling the watch because I cannot find the right parts. But I would love to do gimmicky things on the channel, I got what it takes :D

[@lewisjones3345]

Many Rolex Submariner parts ARE THE SAME as the Datejust or Explorer, so that means it is not a Frankenwatch. It might have a replacement spring from a DJ, but to be clear, that doesn’t mean it isn’t a genuine Rolex.

[@BraveBeaters]

Sorry but it's not.

[@RJ-cq8dd]

Buy a Revelot Hexmariner instead. Awesome specs and for $250-$300 you are not afraid to use it for what it was made for. Adore mine. Looks better and more interesting than the Sub.

[@MBrown-ct5zn]

Very nice video ! I have a Seiko SLA021J1 which meets all my expectations for a tool watch.

[@BraveBeaters]

That is an amazing tool watch!, Congrats :)

[@treykasia127]

Agreed. Buy an H. Moser Pioneer Perpetual... a steel sports watch with (easily) the best, most robust perp. cal. movement on the planet. There are no sports competitors (including the progenitor PP). And the Streamliner Chrono is in the highest echelon of sports chronos... and so much more interesting. Moser is in the high-horology hairspring manufacturing business... they're not going anywhere, and they are fiercely Swiss. Buy a Moser.

[@ganybaba9377]

Nice video.. i just got a gift from my wife a preloved sub date with box and papers and I got it verified at the RSC as well..the reason was to celebrate my 40th birthday..I am planning to use it on daily basis..even while going to get bread and eggs downstairs.. just want to enjoy the watch.

[@BraveBeaters]

Uuuu! Congratulations! She really loves you :)

[@ganybaba9377]

@@BraveBeaters :) thanks man

[@Ryansrangereport]

Sad to think I just like my Rolex and want to enjoy it. Both my Pepsi and my ND Sub came from the AD.

[@peterblomme2007]

It's a great watch, that's certain, but it's not for me. I prefer more left field dive watches with great history, that have not become such status symbols, but remain true to their tool heritage.

[@BraveBeaters]

Defo! I am with you in this journey :D

[@mpicanza4491]

Spot on video. Bringing a truth and reality to this hobby is sorely needed to counteract all the BS content being posted. I am so bored of every product and brand being compared to Rolex as if they are A Reference Point to all wrist watches... Please never stop producing videos like this.

[@jimlittle5769]

I've always liked the Seamaster 300M more, so I just bought that. I WAS offered a no date Sub this year. The guy who wanted it decided not to buy it and I just happened to walk in a couple minutes later. The SA offered it to me and I politely thanked him and declined. I had never even shown interest in a Sub, much less inquired about one. Perhaps at this point, he knew for sure I was no flipper.

[@BraveBeaters]

Then you have a clear conscience, Jim :D yes, it depends from person to person. I am personally with you in this ''rolex affair'' i denied a no date sub as well, offered it to a friend.

[@XShotokanX]

You could have bought the Sub, sold it to grey market and had a seamaster for free...

[@jimlittle5769]

@@XShotokanX Yup, I sure could have. Here's the thing, though, I don't want to be a flipper. I think they are ruining this hobby. Additionally, at the time, I still didn't have any of the three Rolex I wanted. I didn't want to burn any possible bridges by getting this watch I didn't want, then sell it, then the AD finding out and that's one less option to get the ones I wanted. I got three last year from two ADs after that happened. I'm okay with my decision.

[@notalkguitarampplug-insrev784]

I bought it at grey market, 41 mm and I couldn’t be more happy. Don’t mind the little extra, I’m living my life NOW. Not in 5 years! And I will surely be able to resale it more than the price I paid.

[@BraveBeaters]

Congrats!

[@chmaikel]

What makes the watch valuable is you، so don't Search your value in a watch, the reality There are a lot of beautiful watches in other brands that we don't see it because we are so influenced by social media and internet in general. personally i tried Rolex watches many time but i didn't like it, only datejust41. So i have same Brands that i like it more: Omega PO, Seamaster 300, Bulgari Octo Finissimo, Hamilton Intra-Matic blue dial, IWC Big Pilot.