5 Ways to Enhance your Real Estate Videos | REAL ESTATE VIDEOGRAPHY

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These are 5 ways to take your real estate videos to the next level. Real Estate Videography is a great way to enhance the buyers experience when searching for a home and creating a professional video is a great tool for real estate video marketing. So watch this video and start shooting real estate videos that have an impace.
Chapters:
0:00 - INTRO
0:52 - Understanding the Client & Home
1:33 - CUTs - AO Jogger
2:15 - #1 THE STORY
3:37 - #2 THE TRANSITIONS
4:43 - #3 THE SETTINGS
5:58 - #4 THE GEAR
8:48 - #5 THE NARRATIVE
9:21 - OUTRO
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[@DrewTooley]

Real Estate Video Marketing is a powerful tool for agents. Hope this helps enhance your videos.

[@idanyork]

Really nice work, and well-made video! I'm an editor and I'm always stressing to the photographers to make a few more detail shots, some 120fps panning/push/pull/orbits just to bring some extra value to their product. I love how you lead with 'telling the story'. This is so important. Often times, a home purchase is (also) emotional, so connecting the viewer with the property and helping to engage them and get them emotionally invested can make a huge difference. Make them picture themselve living in the house and using the details like fireplace, kitchen, yard, and neighborhood. Bring some sound design too. Subtle but can make a big difference. I really love your work and how you edit. (especially that dolly zoom you did with the digital zoom of the push-in shot! Nice!)

[@DrewTooley]

Thank you my friend. Ya I think it can become a monotonous job doing home after home for some, but if the perspective changes a bit it can be such a better video in my opinion. Like calm down with all the wide angle shots hahaha that’s what photos are for 🤣

[@ItsMyLifeDaralynn]

I'm happy to find someone that likes more of a story in lieu of going from room 2 room with music on loop. I love that you had the model/agent narrating while sitting down while cutting away to the B-roll, I like that as well. I've never seen anyone do that. I am curious how do you light the room ? Do you get your shots and grab the lighting and set up in another room one after the other? I know you can achieve the lighting in post as you mentioned . I'll peak at more of your videos in case you've already shown a behind the scenes . I'm self employed but looking into a new journey and I think this is the direction I may be going into . I have a long ways to go I have to learn more about editing , I've only used iMovie and my video camera is the little Canon M50 for now. I can at least practice with it and purchase a wide angle lens. It came with the kits lens. I enjoyed this . Drones are a totally different animal for me. I have to master videography and editing ... I love it though Thanks for sharing !

[@DrewTooley]

Love this and sorry for the delayed response here. As for lighting I typically rely on natural light or house lighting and adjust white balance accordingly. Try to focus on what makes the home unique. Excited for you to grow in your content creation. All the best

[@playoflightphotographicsllc]

Yeah, good points on the transitions. As a viewer, I hate those speed ramps- very distracting.

[@DrewTooley]

Yes agree. If done right it can look pretty good but it needs to be a very smooth transition ln my opinion

[@SkyStepDrones68]

Thanks for all the tips Drew, appreciate it sir!

[@DrewTooley]

Of course. Glad they could help

[@kevinschwebs1404]

Hey Drew, great video and great tips....I totally agree on telling a story and no speed ramps, I can see them in a quick reel but otherwise let the people enjoy the home. Looking at starting a new chapter and the video thing is my one hurdle but plugging away at it. New subscriber 😀

[@jp_davis]

This looks great Drew. Also congrats on hitting 5k!

[@DrewTooley]

Thank you JP. Appreciate it my friend and hope you are doing well.

[@lindseyhudson1974]

Awesome!! Love doing real estate vids, taking them to another level!

[@DrewTooley]

YAASSSS you always crush these

[@ayoutubechannul]

This video has been incredibly helpful man

[@DrewTooley]

Oh nice so glad to hear that and thanks for the feedback. Wish you all the best

[@ClaudioDesideriFilms]

Thanks Drew! Very useful tips :)

[@DrewTooley]

Of course and thanks for the feedback. Glad it helped

[@auomi8762]

Awesome video! I’ve also been trying to incorporate more cinematography style videos with voice over. It helps! Do you show in Slog3?

[@AngryBroccoliRecipesVegan]

Every time the letters popped with that scratching sound, I kept looking at my external Hard drive.

[@DrewTooley]

Hahaha

[@LaurentFabry]

great tips and explanations, thank you ! when you started about settings, i thought you would take us through the details of frame rate and stuff, as i noticed a bit of moiré in your shots (the chimney), and a slight flickering at some point... personnaly i strugle a lot with fluorescent lights making flickering, which drive me to tune my shutter speed up to 1/96s, hence loosing a lot of light, and it seems like noone is talking about it, i'm afraid, like i'm the only one experiencing that !

[@djepodjepo]

Can you share more info than “find the balance of your exposure”? The difference between indoor and outdoor is so huge. How do you find the balance?

[@DrewTooley]

A lot depends on what color profile you are shooting in too. I shoot Sony slog3 so I over expose and use the meter a lot to calculate exposure. So balance to me means I side is going to be a bit darker knowing I can bring up the shadows while maintaining outdoor exposure and not having everything blown out. It also comes down to what is the focus of the shot. Is it showing the view outside from an interior shot? If so, expose more for the exterior. Or is it the interior shot? If so, your exteriors might be overexposed for that particular shot.

[@LightWorkRev2-9]

great how-to video Drew

[@DrewTooley]

Thank you so much

[@KonaVisualzz]

Do you recommend the DJI dual grip over the smallrig one?

[@DrewTooley]

I think either way you can’t go wrong

[@mateuszpielech]

What picture profile u use for Real estate? And how u exposing that pp? I have a7III and i dont know how to shoot Real estate. 4k30p or fullhd60p?

[@DrewTooley]

Sorry for the delay buddy. I use slog3.cine on the a7siii. For a7iii I would use slog2 for the best dynamic range and shoot in 60p so you can slow and stabilize the footage.

[@stride82288]

Great tips

[@DrewTooley]

Thank you

[@langheproperty]

Great job!! Working on this for my business (Langhe Property) so lots of good advice. Love the girl in B&W - very cool. If you're ever in north Italy look me up so I can get your help - I'll buy dinner of course!! Richard

[@DrewTooley]

That’s awesome. Love Italy. Spent a year there studying in Firenze. Will definitely reach out if I make it there. Wish you all the best

[@langheproperty]

@@DrewTooley Thanks Drew! Wow a year in Firenze! Here is also so beautiful. I have a great friend in NM that bought a house with apartments here if you ever want to visit. Would love to be in the presence of an expert ;-)

[@langheproperty]

@@DrewTooley Forgot to ask - can you send some links to some of your work?

[@doptimist]

Great video, thanks. Do you use a white balance card to set your WB?

[@DrewTooley]

Thank you. I don’t use a white balance card, but I do manually set WB for each scene based on kelvin readings and what I think looks true to color. Then adjust in post production if needed

[@RickyRyanRay]

My biggest issue is that I live in an area with not many nice homes or the agent wants a video of a vacant home with no staging. I would kill to have a home like this to film

[@DrewTooley]

Ya dude I hear ya on that one. There are still ways to get unique perspectives in the home. Change up focal lengths and aperture. I feel like most vids I see are a lot of just wide angle shots for the whole video. That’s what photos are for. Focus on some of the key items or features of the home (ie fireplace, kitchen finishes, landscaping, etc.)

[@hridaimanav3620]

Nice Video my friend...I'm new to Real Estate Video shoots..Bought Sony ZV-E10 and mounted Sony 11mm f1.8 Lens...Kindly suggest some best option ND or Polarizes if required...

[@DrewTooley]

So with an 11mm lens nd filters are tough cause you get some vignettes but polar pro makes the best quality filers in my opinion and you should avoid that with wide angle lenses

[@straitjacketstudios]

How big of a deal was your Drone certification?

[@DrewTooley]

Not a huge deal. Just studied a week and passed the part 107 test

[@osayandeaikhionbare1636]

Big deal! But very easy to get

[@darylgraham1ify]

how much did you charge for that home?

[@DrewTooley]

This was a friends home so we didn’t charge and they were letting us film BTS.