6 Brand Psychology & Persuasion Principles (Branding Science Laws)

[@tommccrorie8022]

Great insight, Stephen. I consistently use the law of reciprocity all the time. In fact last week I offered to help an FMCG client with a very small free project. It turned out to be a great paying client this week. To be fair it doesn’t always happen that fast, but it definitely works. There’s a caveat of course, and you need to be really careful who you offer that level of service to, as it doesn’t always work out to your advantage.

[@BrandMasterAcademy]

Correct Tom... there are takers out there... For me...this is only reserved for those who put their hand in their pocket one way or another

[@tommccrorie8022]

@@BrandMasterAcademy an I've come across a few who really take the proverbial! ;-)

[@tropicalsunshine4689]

You never disappoint. I wish I could afford your brand course. I pray you never stop making videos. You have educated me in ways my degree could never.

[@mampenza]

How much does his branding course cost?

[@tropicalsunshine4689]

@@mampenza $697 USD link out the description box below.

[@mampenza]

@@tropicalsunshine4689 Damn. Imma buy that in a year or two

[@BrandMasterAcademy]

🙏🙏🙏 Plenty of free value lined up for you right here

[@ladymoxieco]

Adding this one to my reading list! Who knew my undergrad in Psychology could be so valuable in my unplanned career path in brand strategy. Thanks for the continued value, Stephen.

[@BrandMasterAcademy]

Absolutely... its all about consumer behaviour :)

[@sammyjus]

Thank you alot and remain blessed.

[@BrandMasterAcademy]

Same to you!

[@meganDIOZA]

Thank you for this Stephen ❤❤❤

[@BrandMasterAcademy]

👍👍👍👍👍

[@isaiahv5794]

what book or article do these 6 laws come from

[@BrandMasterAcademy]

Persuasion - Robert Chialdini

[@izm4life]

Thank u

[@BrandMasterAcademy]

Welcome

[@ricardopalma5710]

People with authority they're not necessarily leaders, just keep that in mind.

[@BrandMasterAcademy]

True, but all good leaders have an element of authority.

[@ricardopalma5710]

@@BrandMasterAcademy yes indeed, that is a different matter. One thing is a leader with some authority the other is someone with authority thinking that is a leader.

[@AS-ld5mz]

these are marketing principles. Marketers squeeze anything they get their hands on

[@BrandMasterAcademy]

Not branding principles? Explain AS?

[@pampompcreations291]

👍❤️👍

[@BrandMasterAcademy]

👍👍👍👍👍

[@ricardopalma5710]

The herd mentality is being used right now worldwide since the beginning of 2019.