7 Principles of Conversion-Centered Design - Oli Gardner

[@cathychen2823]

Attention: 4:33 Context: 15:50 Clarity: 25:09 Congruence: 33:56 Credibility: 38:07 Closing: 41:30 Continuance: 45:06

[@hans__landa]

This is the most important online marketing video that I've ever watched. So much so that I watch it again every couple of months ! Thank you Stukent and Oli Gardner!

[@VanessaLiu-c8j]

this was fantastic!! learned so much in such a short amount of time

[@KimMamchur]

“You disrespected my click” lol favourite quote. I’m stealing that.

[@sarahlminordesignllc8458]

completely agree! LOVE IT!

[@bluburu]

Loved. Thank you Oli and the interviewer! :)

[@lindateravizio7414]

I'd love to see task-specific videos: "Creating a conversion-focused landing page" or "Creating a conversion-focused form" etc.!

[@lindateravizio7414]

Give me short videos on each principle please! That would be very helpful.

[@Stukent]

Thanks for your feedback Maia. We've thought about breaking some of our videos down into smaller more digestible chunks. It's good to know that that is something people are looking for, and this video would definitely work for that.

[@lizasivek7833]

I was recently assigned this video in a college marketing course and found it very helpful but note it is 8 years old. So don't bother to to the landing page mentioned in the video, ironically, because the free download worksheets and eBook all go to 404 errors or deleted pages.

[@dynamics9000]

Success is only defined when your are doing your best to grow and learn new things... By the way thanks for the uploads. a fellow creator..

[@julieisaev5526]

All the google doc links have expired already :(

[@richardrodriguezrodriguez9201]

Stukent ever though of updating things like video and audio quality???

[@Stukent]

Hi Richard. We are sorry to hear you are disappointed in our audio. We will work on fixing our audio to fix the quality. Thank you for the suggestion.

[@SimonMazzucca]

Start from fixing the video please! The ratio is distractingly wrong throughout the whole presentation and the quality is so low you can't see any of the details. Ironic for a video that explains how to do proper design to maintain attention to content.

[@JoelSHansen]

Awesome video!

[@nichatatsaneeyapan4450]

I have question for Mimic Pro simulation. Whom I can discuss with in more details?

[@Stukent]

Contact our support team. This can be found under this link. stukenthelp.zendesk.com/hc/en-us

[@sallyravat9318]

i wanted to know before creating a landing page , do i have buy a domain name?

[@Stukent]

There are free domain names or ones you have to purchase.

[@flaviusalexandrunoja]

Awesome content! Thank you!

[@prabhjotsingh4882]

Hi you watched this 4 years ago is it worth.

[@FraymosDays]

Nice talk, but work on your video presentation. It is 2018, not 2000. Also, present more visual aids in the video which would be helpful because as you speak about something new, a viewer forgets what was said before.

[@Stukent]

Thank you for your feedback.

[@OmerAslam]

This is great, thank you!

[@Zenas521]

Your presentation needs work, I found myself stooping the video going back and replaying the video, too many times. The audio was awful, it was muffled for Oli and too loud for Trevor. Some of us are wearing headphones. The slides were low grade and difficult to read. The presentation lacked continuity. every point mad was with a different web page/site. You content on the other hand Oli, is GOLDEN!

[@lindateravizio7414]

super helpful but he bounces around a lot and gives a LOT of information. Maybe follow your own principles for video design??!

[@Stukent]

Thank you for your suggestions.

[@radhikapatel3748]

I dont know how many times i had to pause the video and go back. He keeps bouncing back and forth with a lot of information. Also does not keep my attention for long.

[@Stukent]

Thank you for your feedback Radhika. We are sorry to hear about your experience and will continue to make improvements.

[@amandasun-oy8gn]

Thank God I'm not the only one who found the video boring