I Taught 116+ Salesmen My Closing Framework

Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[@adleg_marketing]

This is literally the best high ticket sales training I've ever seen.

[@user-rs8mh2zp3q]

I feel blessed to be just getting into sales and learning this stuff from the get-go. So glad I haven't filled my brain with all sorts of unnecessary shit.

[@mivids100]

What is high ticket sales? I see loads of ads for it

[@dooby1445]

@@mivids100Selling things worth a lot of money. Cars, houses, etc.

[@adamripperdan]

Just Gold! Sometimes I can't believe how someone can summarize a business lifetime of experience and teach it in 30 min! Amazing Alex

[@PhonkAttack4DX]

repetition

[@benbyrne3822]

Great stuff as always Alex. I love the question, "Would you sell this to your mom?" Really cuts through the BS.

[@FlashGameReviews]

I had my life fucked up by being "sold" ITT Tech. There are a million good products, no one should sell bad ones.

[@timdronen]

When you work with your mom 😎

[@RevealedFilms]

I wouldn’t because she doesn’t need enterprise level Digital transformation lol 😂

[@alexanderv.t6477]

30:54 this is the most valuable piece of information everyone can receive.

[@pain2performance]

I remember getting annoyed by seeing this guy all the time and I'm in Tanners program. Then he started talking about how great you are so I decided to check you out. Now I think everything that comes out of your mouth is pure gold... legend.

[@upper9052]

From another video of his, you don’t have to like the person to learn from them.

[@RobertSanLuis]

This is the finest masterclass on sales I've ever seen! Alex, you are awesome! Thank you sir.

[@geoattoronto]

He covers everything really well!

[@johnmcilvain5538]

Did he drop gems or bombs?

[@WorldKingLive]

I’ve been in sales all my life… Alex my man you’ve explained sales process perfectly! And love the CLOSER acronym!

[@andypanda6832]

Short and concise! Very nicely put together for our benefit Alex!

[@mjmallari796]

What a generous, brilliant man! Thank you so much, Alex. So passionate and patient.

[@dihme2797]

Just begun high tiket Sales, i genuinely think these are the best trainings available. Thanks a lot, if i get very good at Sales, i'll come here in a few month to update you and you guys on how my journey going on

[@BlaQFireNation]

This was soooo good! Had to grab a paper and pen! And I have a lot of testimonials and I am a team of one. I WILL be printing my testimonials out and reading them more often! Thank you

[@THambrough]

This has to be the best information I've ever received off of KZbin for sales help. Thank you for making this free. As a business owner whereing every single hat right now, including sales, this was so helpful. Putting it to work now

[@rafsrafe13]

Golden, the funny thing is, i've seen this presentation b4, but i still was able to retain so much value once again, thanks broo, you really the man!

[@prezedentx]

Wow. One of the best, valuable and informative videos for FREE on YT…..I should be paying for how valuable this info is - thank you so much for sharing this information 🙏

[@Tenacious_Legend]

This is literally the best sales presentation I've seen in 7+ years.

[@shalifmusic]

PRACTICAL. You make this shit Easy to grasp! Literally anyone can run a 6 fig - 7 fig biz If they apply this and stick to it!

[@MattTradesLife]

I've paid for content far less informative than this. Anyone not listening is literally losing deals.

[@krisb-travel]

Alex is just another tai Lopez, failing at their own thing but selling how to fix the thing they couldn’t fix

[@propheticpodcastclips]

@@krisb-travel and you know this because you've worked with him or for him lol 😅😅😅 ? Why are you even here if you know how to do what he's teaching. Seems like a pretty good way to waste your time. Don't you think?!

[@krisb-travel]

@@propheticpodcastclips does he own a whole chain of gyms? NO! he failed at gyms. So now? Now he sells courses to people who actually owns gyms teaching them how to run a gym. LMAO. Why am i here? looking for good content, same as everyone else

[@jamestierney9291]

It’s amazing how when you pay for things like this you appreciate it, but anyone who hasn’t paid for training, self improvement, etc lost interest or skipped 90 seconds into the vid.

[@SeaTaj]

@@krisb-travel I don't think you've listened to his stories.

[@tradways]

Love it! Good s.h.i.t. (super high intensity training)!!! I had to stop in the first 3 minutes of Alex teaching to start over with a notebook!

[@lacierechterman1702]

wow....I am so glad I have found this video! This helps SOO MUCH with perspective in approaching the client calls! Thank you!

[@nikhitb6683]

This session is an absolute masterclass! Alex, you are just amazing

[@FreedomVibeArt]

One the best sales methodologies that I've seen in more than 5 years of learning about high-ticket sales. Thank you for sharing, I'll be reviewing this framework many times as an educational tool.

[@tranlam5383]

Phenomenal information! Alex is so real and practical

[@NutriTalkInspiration]

Alex, your training is invaluable! You're talking pretty fast but I'll keep rewatching your content until it sticks becuz I know it's applicable.

[@iamoke_malachy]

This is gold mine for all the beginner sales rep who really want to a rockstar sales rep.tnanks Alex for this stuff.

[@sahandmalaki7222]

By far the best sales training I have seen!!!

[@eamonshields2754]

Absolutely The Best Information Online… And It’s FREE !! Thank You Alex

[@shalifmusic]

Just transitioned from selling telecommunications to Much higher tickets! Major shift! 💥This was juicy too!! Flying out the gate with it! Thanks Alex!

[@Stefan_Cinecreator]

This is insane valueable content! Thank you for that mindset shift

[@dheshpadiachey2041]

Great video, thanks Alex!

[@federicoparis9523]

gold content as always in your channel alex. Thank you!

[@pyko04]

Never heard anybody to explain the sales process so good, I'll definitely revise mine, thanks

[@oxfordsarkar]

So much value in this video. It reinforced what I was taught after paying £3000.

[@milliondollarjourney-samma3897]

WOW! This is INSANE value :) Thank you Alex! Mind blown!

[@remotesaleschris]

This is probably the best sales closing video I've ever seen! It's so simple and how humans think

[@haroldjrodriguez]

When your team texts you BEFORE they wake up (34:41) it means you got a killer team! Haha Just a bit of jokes! Love you Alex, been a "disciple" of your content. You've changed my life.

[@fitwitfan]

No exaggeration, this hit me hard when you mentioned about discipleship. We gotta be so convicted on what we believe in that we will not waver for no one. I am a believer by the way so that was a trigger for me along with me “selling” just made perfect sense. Thanks a lot!

[@Heygeraldinefranco]

Wow this is 🔥 so good!!!! The way Alex teaches is easy to digest!!! Thanks again for another great video 👏🏽

[@TomasBeing]

Damn this was good. Thanks Alex, haven't taken notes like this since my uni days, this got me pumped up. Excited to apply it in practise!

[@AdrianAza888]

Thanks bro im trying get through all of your vids a lot of info in them keep going!

[@JuanPerez-vw6kh]

Thank you for your time and content videos!!

[@mso008]

This is the best business channel on YT.

[@MarekGrodzki]

Totally amazing. Alex, thank you. 🙏❤️

[@ChrisOzar]

Guy at the end says “I can tell that isn’t a script” while the entire thing was scripted and on display 😂 the power of good sales

[@jeffmangold]

Absolute GOLD. Thank you for this 🧠📈

[@HunterVarnum]

This is GOLD man... Thank you Alex

[@BrendanHufford]

11:07 Shoutout to everybody who is here for the sales content, but also thought "Holy crap, I remember that ad." 🙌

[@stevenpearce4923]

This Guy Is GOLD......Thanks Alex

[@karlkedves5000]

incredible. preaching straight up game no bs. took lots of notes. ✍🧠 thank u

[@chef9980]

“They have conviction in their skepticism and you have conviction in your product” wow, killer content.

[@ajk9450]

I needed this more than water today, thank you sir

[@tasosgiannoulis3552]

Pure gold this masterclass! One question when is the right time to walk them through your demo? I assume is when you sell the vacations right ?

[@williamboyer6416]

Wow... Can't believe this is free. Thanks a lot.

[@fresh2def973]

This was spectacular. Thanks so much for sharing.

[@AlecGeometry]

This is gold! Thank you Alex!!

[@christiaanbotelho5755]

Mozi nation! Alex you are inspirational. Love from Japan man.

[@danielf4849]

Thanks for sharing. Tons of great gems.

[@JesseSwitzer]

Thanks for sharing Alex.

[@inurzone]

That’s Some Original Content ( Thank You Alex ) 🍻

[@BabyMister]

I love how you have applied the informationfrom making friends and influencing people so deeply in your business processes and how well it actually works. Have read the book three time since you recommended it and now see clearly how you have applied the knowledge learned

[@glitchmaster1632]

What was the name of the book, I cant hear clearly what he says in the video and cant find the book on obstacle overcomes

[@EddyLeeKhane]

​@@glitchmaster1632same here, all variations don't seem to have it

[@A.P2024]

It's How to Win Friends and Influence People by Dale Carnegie @@glitchmaster1632

[@walidkholmi]

Thank you for your effort to share this. Currently I'm struggling making sales. This will definitely help me and the firm. The link for the free training isn't working, can you help to activate it again?

[@KickersOfEarth]

By far the best training i've ever seen

[@alexb5787]

This is gold. Its just saved me weeks of research and failures.

[@hec_salgado_]

EXCELLENT!! Full of value and insights.

[@GilliMarieMoody]

This was rather phenomenal, man. Cheers.

[@ibrahimrifath]

best sales lesson ever gotten! thanks alex

[@safaa314]

Amazing, amazing value Alex.

[@chriscornman221]

amazing, thank you Alex!

[@thelastbrobo7826]

The fact this training is free is pretty insane.

[@patrickmccormick7338]

Knowledge, passion, and wisdom. Awesome.

[@nilsmarketing]

Just bought your book on Amazon!

[@tdaniel1500]

Thank you so much for this!❤

[@domsilvestre]

Incredible value, thanks to provide it for free.

[@alexschwartz1483]

Can't believe this is on here for FREE! I have been a sales manager for a while in the door to door space and this is GOLD and easily worth millions in revenue and thousands in commissions. Right here!

[@ChrisAthanas]

This is an amazing presentation

[@farmerjeffmays9858]

Always Valuable Content 💰

[@fomoscomicsandpopculture]

Thank you!

[@digitalsoulopreneur]

Alex you are truly a great man

[@JohnLannholm]

This was phenomenal!!!

[@IFYOUWANTITGOGETIT]

Conviction in their Skepticism vs Conviction in your product…one will win. 💯

[@WaylonChavez]

Simply Amazing. Thank you

[@yoancyr9690]

i just can't believe all of this is free.. guys selling these types of courses for 5-10k, cheers alex, thanks for not selling us anything even tho you probably could

[@Icyjuicemanreporter]

Everything I learned this month about selling is listing all obligations and then comming up with solutions for them

[@geoattoronto]

Objections?

[@jordanacwm5493]

Thank you. I like this a lot, it's going to be useful. Can you cover the Explain in more detail please?

[@youdontneedtoknowsteve7843]

The ultimate gym bro we all need in our life!!

[@YigalAdato]

This was epic thank you!

[@nelsonvalderrama8371]

Great, thanks Alex, Nelson, Chile

[@tobymcfadden]

This is criminal how much free value this man provides

[@meetesco]

Wow powerful content Alex, next time I see you, I might fan boy on you, 😁 We met at Dan Martell intensive in San Diego 2019

[@michaelstopperich8528]

Because they don't put the work in and it GRATES on their SOUL...Well said.

[@ShaytoyaMarie]

love to see these older videos

[@dino_chizinga]

This is free???This is Quality!!!!💥

[@Mr5Stars]

My Lord!!!!! This is amazing ...thank you

[@LadyWithAKnife]

Thanks. This is very helpful

[@jamesevanperez536]

Thank you so much.

[@Xceptional_Details]

This is gold.

[@samgoddard2617]

Thank u for this🙏

[@neroreincarnated3184]

Great content. Very useful

[@sebastianacosta-vazquez8166]

how the fuck did i not know about you good shit man

[@aimeevandijk4206]

God I appreciate this person so much.

[@Theparadoxdrumma]

This is crazy good info