Apple Reacts to the Rabbit R1 Phone

[@Guy_Sandler]

"rabbit, open minecraft" "Ok, opening Mein kamf"

[@username-mb2qh]

Man if only there was a pocketable device with AI capability, could be shaped like a “cell phone” or something.

[@Tanner404]

That sounds stupid

[@m0rjjj666]

don't be ridiculous, it's impossible

[@soldiernumberx8921]

You Sir are the greatest Sci-fi writer of history, what wild imagination you have.

[@EricChiEric]

Wow no way, what a concept

[@datachu]

Maybe it could even have cameras... And a multi touch screen for natural gesture-based interaction without the need for a physical pointing device! And cellular connectivity to use it anywhere. And an incredible search engine system that allowed you to look up anything on the internet. For instance, you'd be able to search "SAMTIME" from anywhere in the world and be instantly entertained by his beautiful face pasted on top of pasty tech startup CEO's faces. That would truly an incredible piece of "AI" technology. Too bad it's beyond our current technology at this time

[@NeoTechni]

What's funny is another company is making a similar device without a screen, it costs $600 and does require a subscription.

[@zt9233]

Former apple engineers

[@wnllkmusic]

$700*

[@qayyax]

“Imagine if your iPhone only ran Siri “

[@NeoTechni]

Good lord.

[@VedUncomplicates]

“Imagine if your Body only ran Brain “

[@chillhour6155]

That's one hell of a sell

[@moorebleakney4369]

😂

[@mattnordlich184]

Imagine apple actually put in time to improve Siri or listened to their customer feedback 😮

[@Rashclockwise]

“Almost had to use my fingers” 😂🤣🤣 Had me rolling on the floor

[@GGA90]

Finally my very own pokedex😂

[@H4R0LDS]

You could literally achieve this in an app, you don’t need a new piece of hardware!!!

[@tspinforce343]

Watch the launch video. He literally says that this can do more than a smartphone can.

[@Tanner404]

@@tspinforce343Like?

[@SuperFinGuy]

@@tspinforce343 Like what?

[@blazeobaggins5228]

@@SuperFinGuy Like shutup.

[@bosstowndynamics5488]

​@@tspinforce343In terms of processing hardware it can't, it's using a 5 year old MediaTek processor that was developed long before the age of AI accelerators. Plus a "Large Action Model" isn't a thing - the term "Large Language Model" has a specific technical meaning referring to a generational change from older transformer language models (basically what made them so capable was making them massive, so specifying large is actually important). "Action" is a much more nebulous term and there's no small action models for it to be a successor to, and the term seems to be entirely associated with the R1, which just screams marketing hype. I could go on (they seem to have chosen the worst available lithium chemistry rating the battery at a mere 500 cycles, the hardware was co engineered by an electronic synthesizer company famous for high margin, fancy but fairly basic synthesizers, etc etc).

[@rajatsavdekar1617]

The greatest example of "It could have been an app" .

[@tubechris]

Why can’t Siri already do this? It seems like each year Siri dumber and less useful.

[@BlahstarRecords]

It's trying to be more like apple users

[@markmiller9447]

@@BlahstarRecords😂🤣😂😂😂

[@PhilipMarcYT]

"No subscription required" Oh, how generous of them.

[@Channel99899]

The pokedex reference was hilarious. So unexpected but so true. 😂😂😂

[@PsychonautSaiyan]

Honestly I can appreciate what they’re trying to do. I’m in IT I am on my phone constantly cause of my job. If I was able to disconnect by using this little assistant to allow me to live more I’d be happy. We’re glued to our phones I think this is trying to separate us from the screen and live our lives more efficiently.

[@avunculusmaximus]

Instead of ridiculing this functionality, Apple should revamp Siri from the ground up so that it can actually, you know, DO STUFF beyond setting timers.

[@OmarGonzalez-vm8hq]

This device is honestly very cool and is super useful. You can even teach it stuff which is wild. This dude just wants to shit on any innovation that isn’t Apple 🦤🦤

[@AloneAlexandros]

​@@avunculusmaximus I mean yeah, a small hardware company outmatched the biggest tech company by a lot. Pretty dure will try to get siri to actually do stuff, else i see this thingie becoming a total hit

[@mariokzelaya4104]

Same! I really want to get of my phone a lot of times but i just cant because Its necesarry for all!

[@jareemack8939]

Dude great point ! Me too

[@lyondhur]

Humane: Ai Pin Rabbit: Ai Puck Welcome to the Era of Ai Pins and Pucks.

[@dreadinajeep]

Welcome to 1984 where we have a device for every need.Maybe they will make an alarm clock and calculator next.

[@NOT_NativeEN_Speaker]

lol

[@septillionsuns]

"Imagine if your iPhone only ran Siri . . . Good lord!" 💀💀💀

[@Glitchy-lag]

If Apple sees this comment…

[@alessandrobergamo6425]

Been waiting for this one. Thanks Sam!

[@ttrpg_nthusiast8709]

"... $199... That's as much as we charge for an iPad case- ON SALE!" 🤣🤣🤣🤣

[@BlacKi-nd4uy]

i loled hard, but its real, then i laughed even harder🤣

[@shreyashmore31]

You nailed that Pokedex shot. I forgot that thing looks exactly like r1.

[@cowpatchman]

I am guessing this is going to be hilarious!

[@daishoryujin95]

It's weird to me that Teenage Engineering would do something like this, as I mainly know them for their production of electronic musical instruments.

[@jingleiwang801]

They are teenagers, what do you expect.

[@Theguywithspectacles]

​​@@jingleiwang801and you are someone who wasted their teenage years and now mocking others for success

[@AloneAlexandros]

Teenage engineering is pretty cool, they also made the playdate (tesming up with panic)

[@readyplayerocto]

they are a design company first

[@ZwaetschgeRaeuber]

​@@Theguywithspectacles the product was not released yet. You dont know if it will be successful or landing in trash

[@bosstowndynamics5488]

If anyone wants to laugh a bit more, their website is pretty funny too. The "functions" of the LAM are, verbatim: - it works great on r1 - may require some exploration to get the best experience - undergoing beta testing: ready to roll out soon - experimental features: we work with you to best incorporate them into r1 I don't think anyone told them that none of those are actually functions

[@ntdben]

It's very clearly a color key to the functions described just below...

[@bosstowndynamics5488]

​@@ntdbenFair, although their site is pretty badly formatted, even looking back I'm not convinced this is "obvious"

[@ReapermanUK]

@@ntdben it's very clearly ai hyped up garbage

[@Annyhehehe]

No guys! You don’t get it. This would drastically reduce the internet addiction tragedy among teens and kids. I would rather give my child one of these than an iPhone. Moreover it is a literal blessing for old people who aren’t comfortable with phones. Personally, I love this product!

[@alexbordo4449]

I was with a blind friend. I watched the video and she listened. We where impressed. This is only the first version. Imagine the future versions of this device. This device could help blind people by helping them read food labels. Expiry dates. Medication. Help them cross the streets. And that's only the tip of the iceberg. Once it can interface with smart devices around the house. The possibilities are exponential. I think this device is genius. Definitely the 2nd evolution of the smart phone.

[@lookbach]

Fuck blind people, they’re weighing us down.

[@dims95]

You know that phones can already do this right? There are many third party apps that accomplish this functionality, there's also inbuilt accessibility features that come with Android and iOS.

[@MP-vc4nu]

Phones can do that now already, People simply don’t know about them because everyone ignore these Apps or the AI assistant that’s already inside your phone to detect and do anything you ask.

[@PhilipMarcYT]

Phones can already do this. It's a gimmicky device for sheeple.

[@alexbordo4449]

Sorry guys. My friend's uses ( voice over. It's an application for the blind in Apple phones. She's a master at it) having said that. This device (R1) blows away voice over. This is only the first generation. Most people aren't realizing that this is the evolution of the smart phone. It's the smart personal assistant. Just like in the movie HER. I highly recommend you watch it if you haven't.

[@markk917]

Sam is just another Apple meat rider. I have all Mac products and love them, but I appreciate what the Rabbit R1 is trying to accomplish.

[@mjbaricua7403]

Apple meat rider, yeah casually ignoring the other videos mocking the fruit company The rabbit is dumb, bard on google assistant will make this a redundant piece of e waste

[@danielkemmet2594]

This is 100% the first attempt at the minimalist dystopia devices we see on black mirror

[@oliverpolden]

Yes you could make an app to provide similar functionality but it wouldn’t be as good. This thing is designed from the ground up for voice prompts. That means the mic array will be optimised for that. I highly doubt a phone costing $200 would have hardware anywhere near as good as this for processing audio. I have a couple of Teenage engineering speakers and they are amazing plus they are still receiving updates even though they are almost ten years old. When I got them, they didn’t have Airplay 2. Now they do. I think this is taking a bashing before people are really aware of its capabilities for such a low price, before it’s even been released.

[@Epin-Ephrine]

People are pointing and laughing, but they don't see the potential. Besides, they even said in the keynote that it's not a phone, and it's not designed to replace your phone, yet everyone and their mother and entire family tree believe it's supposed to.

[@ZwaetschgeRaeuber]

Nobody of us was able to test the device. It goes in two directions. Absolute hate against this is bad, but just believe what they say, because "trust me bro" is also bad. There are many concerns to think of, but also potential

[@Epin-Ephrine]

@@ZwaetschgeRaeuber absolutely, you should never just trust what anybody says just because. But they did do a good job in displaying and describing the device where it gave me just enough confidence to try it. $200 is definitely a “fk it, I’ll test it out” price. But if it sucks, then whatever, I’ve got a cool looking shelf vanity item lol

[@orlandocarsandcoffee]

As someone with ADHD, this is an amazing breakthrough.

[@daybreaker1385]

Now AI has no strings attached. Is it gonna be Age of Ultron, i, Robot, or Terminator?

[@AA-wd2or]

I'm happy with my phone. All tasks i need i learn to do fast by hand. I can also use my phone in silent areas

[@carlwilkerson9722]

Boy, did this one ever tear at me. I don't enjoy identifying with Apple management, but even they would be underwhelmed by the attempt at a genuine "idiot box" I just saw.

[@D3zhumer]

Jokes aside, this is such a great device for people with disabilities. There are already apps that have the same functionality but having a device that just works like that out of the box is amazing

[@MP-vc4nu]

Actually iPhone and Samsung phones have auto-assistant for that, but it require set up and Bluebooth linked device for easier access.

[@adron115]

Can you drop some of the app names you are thinking of?

[@chillzmoviez]

Bro blind people don't need this. Smart glasses are already here. Like meta glasses I think 🤔. I don't remember the name. Anyway It's way easier to use that kind of device

[@crispyjokingtuna1495]

I was wondering why you picked Apple, then you asked what a computer is 😂😂 I don’t think ai can answer that

[@delta-gg]

your timing is awesome! "that's how much we charge for an ipad case! ... on sale!" cha-ching

[@robonator2945]

As much as people are shitting on this, and as much as I'm generally against anything new that's using AI, (just like crypto a few years ago it's supremely interesting technology with a lot of really meaningful applications, and idiots try to shove it everywhere without understanding it, meanwhile sea-slugs blindly hate it without even comprehending the concept) it's actually a pretty bloody good deal and I'd be surprised if their making an even 20% margin all things considered. In 199usd they're seemingly fitting local AI processors, all the standard battery and voltage control shit, a gimbaled/rotating camera, 4g connectivity, etc. While I'd likely never use one personally, it's following the 'dumb phone' ideals that I do respect in that it's trying to take all of the BS 'phone' parts of the phone out of the phone, leaving only what people actually use in the least-annoying and most minimal package possible. Even it's physical design is oddly refreshing in that you're clearly supposed to hold it from the side using your thumb to interact with the rotary encoder, and otherwise being very hands-off. In the age where every device is trying to get you maximally interacting with it, this is very explicitly trying to get you to interact with it as little as possible. It's attempting to fill the "pull it out, do what you want to do, and you're done; it did it's job, put it back in your pocket and move on" niche that really hasn't had much real competition. It's design is clearly inspired, it seems well-built, and the software, while very clearly 1st generation, also appears to have had a lot of passion put into it. Still doubtful I'd ever use it personally, and I'm *_definitely_* dubious that it's managed to pull off the hands-off design it's going for, but it's genuinely trying to be innovative and clearly has some thought and care put into it. As much as I checked out the second it was described as being AI-centric and looked like the Circul bracelet "this is just a hypothetical demonstration CGI fake to illustrate what we think people will like" it actually got my attention back. Not a device I'm personally interested in, but I could see a world where it's a bit of a sleeper hit that does surprisingly take off, and if it can get a few iterations under it's belt it might even be pretty damn good.

[@GracieBarraSouthJax]

This video shows that this is an amazing device. An Apple representative was commanded to make a hit piece right away. Says a lot.

[@Jdwinston95]

Was hoping someone else would notice this. If people actually saw the original keynote they would know that the device has the potential to make most phones obsolete. A true winner doesn’t need to talk bad about people if they know they are better. People talk bad about others to bring them down to there level. Frankly it’s not worth speaking negatively about anything unless you trying to get people to only see the bad in other and focus on yourself

[@jennyjohn704]

@@Jdwinston95 This comment has not aged well.

[@Jdwinston95]

@@jennyjohn704 I will admit when I’m wrong. I got mine this past month and was disappointed with the battery life the fact it can do a lot of thing but can’t set a alarm or make a calendar note. Highly disappointed. They say they have 800+ apps in the works to be uploaded to the rabbit hole that we will be able to use. But my experience has be less than happy.

[@JesusSalinas-h2z]

Dont worry apple will have this integrated into next years flagship and then charge people 3k for the phone and then 100 bucks a month to use a new Siri that older gens don't have lol cant wait!

[@PurpleVioletBlue]

Imagine using Siri for everything 😅

[@Glitchy-lag]

Noo

[@TheRealJellyBomb]

I had notifications from all the "knowledgeable" channels about this product, but I waited for Samtime to tell me the truth 😂 💕

[@samunder035]

Please tell me how you come up with such parodies. Dude you deserve way more audience.

[@antonknoop]

and in 2025 apple buys rabbit

[@emperorarasaka]

This is like that pocket clip ai assistant which just looks cool but isn't practical

[@bosstowndynamics5488]

The AI Pin seems to be substantially more capable (although also substantially more expensive) with much better hardware, but they both seem to be ultimately mostly about hype

[@lac19951]

Imagine the noise pollution with everyone talking.

[@VedUncomplicates]

idiots here saying that this could have been an app, no OS would allow another application to take over control of all user inputs and use it on other apps, the only way this could be done is to have a new OS

[@kashe747]

Sounds like a bit sour grape, while siri was created with the same intentions as R1 and is eager to achieve that, but failed to do what Rabbit R1 is able to do.

[@bosstowndynamics5488]

I had a brief look at the R1 before watching this and it seems like pure hype, with silly terminology ("eye" instead of camera, "Large Action Model"). The only surprising thing is that they didn't jack the price up higher to really cash in on the AI hype train.

[@tkps]

First thing I thought if the data can get back to them is they're using its info as a AI language learner. That is the gravy train atm but they need a lot of examples the world over, different accents, languages etc. The more who're prepared to hand their voice over for free, the easier and cheaper to teach the AI machines. Just a thought, likely evern a conspiracy theory but who knows?

[@andysol2002]

@@tkps They could still do all of that by releasing it as an app. But then they wont be able to sell their hardware. I wont mind giving few bucks a month as subscription if it works as good as it says.

[@bosstowndynamics5488]

​@@tkpsGoogle and Microsoft are doing this for free though with their much better models. You don't need to try and convince people to buy a 5 year old midrange smartphone processor in a goofy box to harvest their data (although the people who do get caught up on this are more likely to uncritically hand it over I guess)

[@randomname3535]

​@@andysol2002if they are as environmentally friendly as they claim to be, they would release it as an app.

[@Salt_and_Peroxide]

You always do deliver don't you

[@MohammedMohammed-bq9jv]

The most underrated channel off all time..

[@Jv9569]

It's as if these tech companies see the consumers as some brain-dead & technology dependent morons. They're probably right though, cause it will still sell (like the Playstation portal).

[@bosstowndynamics5488]

If I read their press correctly they've already sold over 20 thousand units, AI hype is a strong thing right now

[@Tiberium10332]

And I thought that would be the latest generation of Tamagotchi.

[@randomcanad14n3h]

Imagine being in school, all the cool kids have iphones. You beg your parents for one, and they buy you a toddler's toy instead💀

[@shatley123]

I respect your take, because it's true in alot of ways but I am excited for a device like this simply because I think modern smart phones have more control over people than they have over them, and a minimalist device like this seems like it can give you the power of modern tech without getting in the way of the real world so goddamn much. Though I would say if the price wasn't so cheap I'd have little interest, but it is.

[@Epin-Ephrine]

Cheap enough to try out, and not care as much if it is a flop. I ordered one too and I can't wait to use it!

[@fr3ze_]

after you get this device, what hinders you to still use your smartphone to do all the things that get in the way of the real world? See, its not fixing anything "wrong" with a phone, unless its replacing the phone

[@Epin-Ephrine]

@@fr3ze_ It's more of an addition than anything.

[@shatley123]

@@fr3ze_ It gives people options which is nice. Right now there really is no options.

[@Stevensux3]

I might as well become an AI at this point.

[@deathsyth8888]

The R1 as the Pokédex was a hilarious comparison. I hope we eventually get to Rotom version as seen in later Pokémon generations.

[@ik2a]

This company will stop existing in 10-12 months.

[@iimv]

this is so stoooooop. making ppl even more dooooooomp. Not even able to take the steps to complete a simple task. not to mention how insanely impractical it is :D

[@rush48192]

Great vid, still pre ordered it 👍🏻

[@mjc0961]

I don't get this thing at all. What is Rabbit R1 going to do that my phone can't already do?

[@andysol2002]

You dont have to type and poke at buttons any more. Cuz there are no buttons but a Anime of a sick Rabbit.

[@bosstowndynamics5488]

Most apps don't cost 200 dollars

[@mariusmarius4832]

I'm definitely getting one...🎉

[@Bohonk212]

Newton Redux. Yeah, your parents weren't even born yet for that.

[@DibIrken]

I like concept phones and weird tech. I dunno what to feel about this yet.

[@gogeterdone]

This... feels like it should have been an app/service, not a separate device 🤨

[@yourtime]

just watched fireship CES2024 mentioning this thing lol, man. "iphone moment for ai" yeah, no.

[@maka6000]

Can't it just be an app for iphone though? Why another whole device...

[@Sombre____]

Big apple brains designed this piece of crap. x) I though it was a tamagotchi made by apple !

Communiquer avec une machine par des borborygmes et des lamentations, le rêve.

[@lucasbrown7338]

Can't wait to see someone compare the R1's AI smarts to other assistants like Alexa or Google Assistant. Mediatek chip or not, the AI gotta be good!

[@glennsmooth]

Apple is going to get left in the dust when it comes to AI unless they're secretly working behind the scenes to give Siri an actual brain.

[@eventualpine]

Ohh l like the news head crop thing.

[@Libeistfur]

I believe the real tech they are selling is the LAM model, is an early stage hopefully the thing will be capable of game-changing things soon

[@simplyemily8251]

On a cereal note the rabbit is farming our information to sell to nasa

[@staxjp]

Does this guy seem a little childish to anyone else? I was hoping for an actual review by apple, but instead it is just a whiney child

[@LET_US_TALK_OPENLY]

The rabbit R1 "thing" is a great gadget, it looks amazing and i think it could be the future

[@jacka3280]

usually good for a curious child who is trying to learn the world surrounding them.

[@kpr2]

Tamagotchi 2024? It certainly looks LAM(e), not that I expected much from a group called Teenage Engineering.

[@bosstowndynamics5488]

The really bizarre part of that partnership is that Teenage Engineering is a synth designer/manufacturer, this is more like that Porsche laptop than any kind of practical collaboration.

[@kpr2]

Interesting. This device was the first I'd heard of them. Thanks for the info!

[@litopercussion]

The priced is right!!

[@rayoflight62]

...or a Pixel only running Google Assistant, very slowly. In few words, you made very clear what kind of nightmare is this rabbit device...

[@bosstowndynamics5488]

Emphasis on "very slowly" - most modern phones have tensor processors, including Pixels which have particularly powerful ones (there's a reason Google persists with the otherwise mediocre Tensor G series). This on the other hand is using an old 2018 era smartphone chip from MediaTek, which means it's going to be doing all of the local AI stuff on slow, old, budget tier ARM CPU cores instead of dedicated hardware, or at the very least an up to date CPU

[@djspectrein]

I mean, you don't need a physical device when you can code this same logic inside an app. What a joke 😂

[@djinghiskhan9199]

Rabbit: Hit thumbs up......... Rabbit?

[@DevinJames47]

I can’t believe how many people are bashing this new tech; y’all sound like people who complained about the first computers or cell phones

[@Tommy31416]

Surely AI can come up with a better version of the tiny toolkit of robotic hand gestures that all these automaton “tech folk” presenters use. It’s excruciatingly painful to watch (the Rabbit dude I mean, not Sammy 😅)

[@ling_c]

I came for the PlayBoy jokes. I'll be back.

[@nickyp0]

I can see this being really helpful for people that are blind or visually impaired. Like me and my girlfriend

[@CeresOutpost]

I think the R1 is an odd device, but let's not pretend Apple is the keeper of all things 'cutting edge' when their devices lag YEARS behind companies like Samsung with new features and innovations. I gave away my M1 iPad Pro (given to me by a client as a gift) because the LCD screen was so absolutely potato. I gave it a chance, but ended up going right back to a Galaxy Tab S9+. Never fear though, ten years after everyone else, it sounds like there may be an OLED iPad Pro coming...

[@JohnnnyJohn]

Everytime I try to find my rabbit my girlfriend is using it, and he won't tell me why!

[@Xtn1Insecticide]

Apple’s just pissed it can’t compete in this price range with anything and that they haven’t developed decent user friendly AI on their current phones. Apple still can’t even predict spelling well, no different to using a mac in the 90s… seriously, but you can send an emoji

[@Humble_DM]

1:45 “in case your eyes are too lazy for you…” uhm or maybe if you are blind? Or have a disability or older and have challenges with technology. What about neurodiverse folks who are challenged daily by the requirement of navigating multiple apps to just get through life? Your review (and many commenters here) come from an ableist view lacking any empathy or considerations for how something like this may be a game changer for certain individuals. Good job. 👍

[@Brian-oz8io]

It seems like you could theoretically use this to automate tasks like designing logos, creating songs via music apps, transcribing voice meetings, etc. You could just let it run overnight and do all your work for you! Lets see Siri do that

[@ZwaetschgeRaeuber]

Stable diffusion and musicgen is what you are talking about. As far as they showed the LAM part of this device, you can learn it to use interface, not to be creative. You dont need a LAM to let SD or musicgen run overnight. I get and like your idea, but this is device is far away from it.

[@ZwaetschgeRaeuber]

@@chockablock34839 i got you, but the problem here is similar to let it work on a photoshop file. How should it know if an image is good or bad if sd cant really tell itself? I would love if it would be possible to train it to recognize good images, but at the moment i have my doubts, as this feels too promising and similar to what gptagents were told could do and couldnt do even the simplest tasks.

[@ipsylon7297]

privacy is most important

[@TheSillyBun]

I'm sure there are patents already. If any company, including Apple wants to do similar, better and incorporate to their existing devices, they properly better off scoop up this company.

[@doctorwu1303]

Hey everyone….IT’S A COMEDY PIECE AND PARODY OF THE PRODUCT! Lighten the hell up and have a sense of humor Karens…

[@sendscho2260]

199 thats just as much as we charge for an ipad case..ON SALE! hahaha

[@Booleanzero]

I thought Apple gave up after Steve died. No new products in 10 years. The only company without any AI. Sad

[@cjeelde]

The next generation: Rabbit R2...D2?

[@ChromiumProtogen42]

rabbit claims it isn't a phone but I think it is.

[@jjchilidogs1990]

Sam made me buy that product instantly

[@rafsanjanisamir5440]

That device is a hype.I dont see any real world usage of that.

[@ggoddkkiller1342]

It has to be rabbit or we can choose different characters? Asking for a friend..

[@CryptoPinas]

Maybe not useful now but I can see this would be much useful once more improvements and optimizations are done or maybe add a separate OS on the phone to run LAM on a virtual space for it not to be a separate device

[@eloycruzado9824]

It's a great idea .. my question is why hasn't Samsung and Apple already had done that on their phones it took this one guy to come up with it first. Lol it's a great start for better things . Regarding using your hands for your phones it's the same as people getting lazy driving hands free lol

[@jamieb-music]

It’s all fun and games, but if Apple had been developing Siri so that it did more than respond to people asking it ‘where to hide the bodies’ and other such useful queries, then they wouldn’t have to shoot down a device which is attempting some innovation in a direction which might actually be useful in separating people from their screens a bit!