April Dunford, Ambient Strategy - Obviously Awesome: How to Nail Product Positioning

[@HarryJoiner]

25:09 - great story

[@JonHogg]

Great but sound kept cutting out

[@harijeevakumar2218]

Omg the lawyer joke was hilarious. April could easily be a stand up comedian. Amazing public speaker.

[@shwetangshah]

what was the name of the CRM company , you have been talking about it for 8 years but no name of the company .

[@MyDerrick]

All I know is they were acquired by Siebel Systems. Siebel was acquired by ORACLE in 2006.