AWS re:Invent 2021 - Under the hood at Amazon Ads

[@srirajan1933]

Ish, Rachit, Anuj, and Kun, this is a great intro to Amazon Ads product history and design/implementation issues you faced since its inception. Thanks for being candid in your development journey. Excellent content, team! Agree with Junbo below, this presentation appears to be under-appreciated with key insights into marketing ad-tech technology components from a market leader. Nice tie-in to AWS networking concepts (NLB, Ingress controller, AppMesh), microservice workload paths, control planes, ECS to experiment with ML models.

[@tonyc7550]

Very interesting talk!

[@harrylee27]

This video is so under appreciated

[@MaverickGRey]

Scale. There are no more than a hundred companies in the world which might be interested in such scale 😁

[@anyu8109]

Very good presentation and introduction about Amazon ads.

[@mnlnl65091]

Using RDS was an amateur decision. Rest is pretty impressive.