How to Set Up a Meta Business Manager Account (Facebook Business Manager)

Want me to MENTOR you to crush it with Facebook Ads? Go here: www.admasters365.com/start?el...
Want my agency to do it for you? Go here: heathmedia.co.uk/done-for-you...
If you’re new to my channel, my name is Ben Heath. I’m the founder and owner of heathmedia.co.uk/?el=YTLong-s... a marketing agency that offers done-for-you services, coaching and educational resources, all with the objective of delivering exceptional marketing results for our clients and customers.
Over the past 9 years we’ve spent more than £50,000,000 on paid social ad campaigns generating more than £200,000,000 in revenue.
We’ve worked with more than 2,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.
How I got here…
17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
31 yrs old: Today I teach over 800,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 400 clients every year. We’ve now crossed the $5m/year mark.
To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.
It takes perseverance, analysis and learning from the right person.
If you took the time to read this far, you have what it takes to crush it with your marketing.
I hope to help you speed up that journey and come along for the ride.
Keep going,
Ben
FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.
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Mentioned in this video:
- The BEST Facebook Ads Tutorial for Beginners in 2022: • The BEST Facebook Ads ...
- Set up your Meta Business Account: / overview

[@BenHeath]

Want me to MENTOR you to crush it with Facebook Ads? Go here: www.admasters365.com/start?el=YTLong-setupbm1222-ment Want my agency to do it for you? Go here: heathmedia.co.uk/done-for-you/?el=YTLong-setupbm1222-fbdfy

[@HermannPatriote]

I hate how complicated Facebook became

[@RehanAnsari-vg7ez]

​@Lisa2motivateeI need help

[@fyrwthn]

Me too its nuts. So over complicated

[@user-lm2dh5li6z]

It indeed is complicated, worth to go through for sure because alot of people dont want to go through all that information. Which means fb is less saturated in a way. But thats my personal opinion. Good luck you guys.😁

[@Noel_NotJustForChristmas]

I have been tearing my hair out for a week trying to set up something so simple (only because FB makes it incredibly difficult). Thank you SO MUCH. I am no longer twisted into the fetal position. You are now my FB ads guru. I just subscribed -- I was seriously thinking of hirirng someone to set up my [very simple] ad campaigns but with your help, I think I can dive right in! Thanks again!

[@BenHeath]

You are very welcome :) Good luck!

[@BizInsightsChina]

@@BenHeathI’m using safari and my instagram on Facebook not connecting in the webpage, and keep giving “ pop-up windows blocked”, what’s the deal with it ?

[@user-tc4nt3sc8e]

You should also get to us to tell us if it worked.

[@andrejvuk2751]

I am sorry, but this is not simple.... trying to make a pasive income and this ... this is a full on business. Next thing you need is a LLC and you are back to that 9-17 you been ttrying to escape.

[@X-factor6]

@@andrejvuk2751 llc mean?

[@parnika1751]

Thank you so much, much needed. Subscribed !!

[@FarkhodRadzhapov]

Bro Huge Thanks, finally a decent video explaining how to add ad accounts

[@BenHeath]

Happy to help :)

[@the7figurelandscaper]

Awesome Video Ben! I'm off to the 2023 tutorial! Thank you for taking the time to explain each step so thoroughly. Beginner here. :)

[@BenHeath]

Glad it was helpful!

[@the7figurelandscaper]

@@BenHeath I might as well ask now while I know you’re on the platform. I watched another video that talked about your magnet being categorized under the engagement option. I’m going through your video and it says to select the sales or leads. Is that still the current strategy you would use? My strategy is to use one magnet ad, and then 10 other ads to float in front of my potential client over the next five days. Basically it’s an 11 ad campaign. Should I Select leads or sales? Thank you so much in advance!!! To elaborate, my business is to help other landscaping companies Grow and scale to 7 figures (coaching)

[@doglasnjies12]

Super awesome video, I followed it step by step and set up everything now.. Thank you so much for the video.

[@BenHeath]

Glad it helped :)

[@billybrackman5143]

Thanks for this tutorial. Facebook / Meta have really complicated this set up. It's a shocker!

[@BenHeath]

Happy to help :)

[@seank2793]

*Hi ben, when you make the facebook page what category do you choose for a real estate agents? can i just pick cause and community for my page or do i have to pick certain ones?*

[@SecretsofancientEgypt]

what if it says payments disabled? yet I do have a meta adds mangaer site where I can create ads? it is very confusin...

[@MsSuperSoulFighter]

Hey Ben, question related to currency for the payment method. I'm in South Africa and the payment method on my website is through PayPal, and because it isn't yet available in ZA, I've selected USD as payment method for the item. However Facebook requires payment currency for their payment method but I don't know if I want to permanently select USD or Rands, as one can't change it later. What would be the best to do considering that I sell digital products online, which I want to be available worldwide. Looking forward to your response!

[@bskshorif3806]

Thanks YOU brother

[@deborahkelly8613]

Thank your for your help

[@ibrahimrashid5263]

FANTASTIC VIDEO

[@BenHeath]

Thank you very much :)

[@kylejhazelton]

thank you... i was so confused

[@MelissaPothier]

Very helpful video Thank you !

[@vladsirbu3148]

Hi , I have created a page from my facebook personal account and i cannot find it on meta suite or meta ads. It is only my personal page. What should i do?

[@gymflo5577]

Is it counterproductive to run more than one retargeting Ad at a time to the same audiences? For example, product testimonials from different people via video targeted against the same retarget audiences- website visitors, IG, FB?

[@BenHeath]

No, I would actually argue the opposite. It's helpful because it takes longer for your ads to fatigue.

[@sharifetc]

I like it your Job

[@Johnsmith-yv8tx]

do you have to use Meta suite for monetization check and all making money thing? also there is a tab on meta under facebook page says "Create a Business Account" is this to manage one page or multiple pages? ALSO do I have to create business account or optional?

[@MANGO-FILM]

Hi Ben thank you so much. So you can add in numeral facebook accounts from clients and after their consent be able to post for them. How about instagram accounts of clients? Does it work the same way? I get the notice that I can only add one instagram account. What does that mean?

[@fearofpaul823]

Hi quick question, after creating a new ad account. I clicked on billing, and it says “failed creating new ad account”

[@Michelapasta]

Ben I m having an issue. Trying to create the ad account for the page and not use my personal account. How can I do this?

[@safelivingproducts]

Done super, Thankyou

[@BenHeath]

Thanks a lot :)

[@SteveBrackOfficial]

I can use some help, I updated to Meta and now my hosting page lost the ability to admin my music page and my music page is just out there floating around.

[@seoulpop757]

Hi Ben! I have a question about destination links. Would you recommend a home page or a product page as a destination link for an e-commerce clothing brand? Thanks for the video, appreciate the knowledge shared!

[@jerbear7952]

We don't need anymore ecommerce clothing brands. Do something original.

[@artesialynnlewis]

Don’t listen to that guy, there’s space for your creativity too

[@undergroundbeats7877]

Thank you

[@BenHeath]

You're welcome 😊

[@benjuinotm]

Hi Ben, thank you for your videos. Very useful for beginners like myself. ... Question: What's the best way to setup if I'll also be handling the billing part for the client?

[@stephenmorris2899]

Hey I was able to get mine fixed with the help of Smart Ethics

[@tammychahdi8927]

thanks a lot

[@Wicoy]

has meta changed its interface since your video - i followed every step but i can't reach the screen you have on minute 2:30

[@firdausasas7539]

Hey. Mine said something about my advertising access being restricted. Can you pls help me?

[@hkhan1876]

my business manager was hacked and i am getting started with a new one associated with another profile, but I'm unable to add a primary page into the account, and cant see the people section in business settings too, its just a blank white page, don't know what to do

[@pobrengmommyteamray704]

Thanks for sharing Sir

[@BenHeath]

My pleasure :)

[@Omer-user]

Hi ben thank you for content day after day it be amazing i Jsut want to ask you about some marketers say now about all lookalike and custome audiences and interest all of these things are dead and without any meaning and we need just to use broad targetting what is your opinion about that ??

[@BenHeath]

Thanks a lot :) There are scenarios in which broad targeting works well. But it's not every scenario. I think they are being too simplistic. I would check my videos on that topic for more info on that :)

[@ngnagodwinofficial7593]

Pls sir why tell have tried more than 3to 4atm card is not approving my ad set up for sponsor plsss tell. Me was wrong

[@user-xg4gk9ey1j]

Hey Ben! So I create meta business manager with my Facebook profile but for the Facebook page do I have to create a Facebook page of the product I am selling? And for instagram do I also need to make page for product I’m selling or can I connect my personal instagram?

[@ivica1618]

Hello! I created business account for the business I work for, they already had a FB page. I finally managed to create the business account and now when I try to add a payment method it is automatically showing my personal details /expired/ that I had put in years ago for something totally different. Is that normal? How to move forward?

[@QQQ10.]

I cant add a card as a payment method. I’ve tried different cards and made different accounts but nothing works

[@EmanueleDeliber]

very helpful

[@BenHeath]

Happy to help :)

[@WTPleo]

Thank you for this awesome video! 5:22 should I claim my personal ad account that I was boosting posts with, or is it not recommended and I should just create a new ad account? Thanks!

[@artesialynnlewis]

Did you create a new account outside of your personal account? I have this same question as well

[@WTPleo]

@@artesialynnlewis Yes, you have to create a new ad account under your new business manager account, so things stay organized and safe (otherwise, you risk of getting your whole personal fb account blocked which will make you lose access to ALL of your assets)

[@kerttujallai]

Thank you so much Ben! Quick questions, as im about to set up my business account - If i run fb ads, it will show to audiance as my personal name or business name then?

[@artesialynnlewis]

Did you get the answer to this question? I have the same question

[@YasinNabi]

Happy New year to you if you are reading this comment... wish you health, wealth and Success. a fellow creator.

[@BenHeath]

Thank you very much - you too!

[@matomemaponya]

While trying to create by business manager account I'm given the prompt that can't create one because my advertising access i restricted. How do I fix this?

[@sookim4662]

Hi Ben! Do you recommend we test with CBO and scale with CBO or ABO?

[@BenHeath]

I'd go with one or the other for both - usually CBO

[@kevinmitchell2801]

Hello, thank you for the video! Very helpful! At the beginning you are explaining that we need to connect on our "personal facebook profile", do you recommend creating a personal business profile for your company with the company email etc... or are you really using your personal facebook profile, one that is not public?

[@artesialynnlewis]

Did you create a new personal business profile, what worked for you?

[@morjhie]

Thanks so much for this! Your videos are always enlightening. Please my question is this: Can you have One Ad Account for all the facebook business pages you manage?

[@BenHeath]

Happy to help :) I wouldn't recommend it. I would have one ad account per business.

[@dmitriyrazmyslovich2670]

Ben, in all of your videos, I have yet to see anything about text overlay on image ads. Can you share any guidance on this topic?

[@letitallout123]

Yes I would like to learn about this too

[@DancinNate]

i cant get the verification code when i click send code to my phone. what the actual f now i need a new phone?

[@rocheveldkamp3282]

Hi, I have a question. Why can’t I see the post people are replying to in my meta business suite app ?? And how can I fix this ?

[@nalovapauline4377]

What do we put in the place of account id

[@sapphirescout]

Greetings Ben! thanks for this great video, could you kindly share the link you use to enter your Business Manager Dashboard...mine looks different than yours, thanks!

[@olonitolakemi9876]

Hi Ben Pls do I need to download the meta app on my phone?

[@user-kp2di6jt6c]

You just helped me claim so many of my pages. I kept thinking I did it wrong and had to start over. I’m like a agency for my own businesses. I need help with clients that I work with. How can I utilize your services? I work with inmate and disabled authors and looking to scale soon with my state but I want the best for my clients. It’s nonprofit so I would be paying that’s why I wouldn’t refer them until they finish the program or doesn’t go through it.

[@thomasedison9047]

ON Instagram

[@hadjsaidsaid]

Hello please can you help me i created 1 Business Manager Account and got restriced directly, and i tryed to make 2nd one same issue restricted can you help me please ?

[@tamaralandia7192]

Thank you Ben! I wish I have seen this video earlier... I have a question: I have created Meta Business manager and lost control over everything: my business facebook, Instagram. Is it possible to remove everything and start from the scratch with my personal account, my online shop's account and Instagram account? Can I delete Meta business and Add manager without deleting my Facebook and Instagram pages?

[@FollowJBird]

Ben - awesome video. I set my account up wrong awhile back. I have a business page and I went to create a business account in business manager and I got the message unable to create account. You have reached the limit for the number of businesses you can create at this time. I have been on chat with FB for at least two hours today. Any advice on my next step? I need to get this worked out and I am not sure what I should do.

[@OGUNTADEOYINDAMOLA-il9hm]

Hello Ben Have created my meta business account but the ownership name is different and have been trying to change it it’s not working, and I tried creating another it’s linking me back to the formal account Ben. What can I do please?

[@sk8ingthemystery]

Hey man, I really appreciate the updated guide. It's so strange though, when I'm helping my client through this, I'm in meta business but I don't see any of these options here... I go to business settings and then it takes me back to the meta login again? Also it won't let me add someone to the account that's not already a friend. Perplexed over here

[@bossirossi1183]

I have the same ( or similar) issues

[@markgriffin6099]

Hi Ben, Great videos, thank you! At 4:10 you talk about adding an existing page. I've been pulling my hair out on this one! I am an admin on a Page which also has a connected Instagram account and I am trying to move them into a new Business Account. When I enter the page into The field and click "Next" it asks me to confirm and click the 'Claim Page and Instagram" button, agreeing to terms etc. This is where it fails. The pop-up window tries to Auth on Instagram but is giving an error. I am already logged into IG in the same browser so not sure why it's trying to Auth again. The result is it won't complete the process. Any insight would be very much appreciated!

[@StyleRecordGroupcom]

my company page goes to Business suite only and will not give me BUSINESS MANAGER to place ads, how do l get the right page

[@vlgn9568]

Hi there I had same issue but Vinethics help me

[@vlgn9568]

On Instagram

[@atherwaseem3801]

Hi Ben. Any idea why i keep getting an unknown error while adding any page to it?

[@sithabiledlamini6125]

Thanks for the awesome info! Facebook wanted me to send my ID to confirm my identity, as an admin, otherwise I can't continue to create meta account.

[@BenHeath]

Yes they've introduced measures like that recently.

[@butterssexy09]

Hi there is there a way to remove a business admin for some reason it’s not letting me and I been on this for a week now help 😭

[@nalovapauline4377]

I am a Cameroonian and the FCFA is not listed among the different currencies. What do I select?

[@DancinNate]

I entered the wrong email and got restricted from the site entirely. Is this temporary or long term.

[@kintle3181]

Hi Ben, I'm just very confused with Meta and ads manager. I am currently managing a Facebook page of someone, and I'm trying to go to Ads manager to create a campaign. However, the ads manager appears to be my personal account and not the Facebook page that I am currently handling. if this info helps, I am admin to that persons personal account. What can I do to fix this?

[@BenHeath]

Have you got it all set up in a Business account? Sounds like you don’t and that should do it

[@kintle3181]

You were right. So I’ve already made a Business account and I’m trying to request access to a page (client’s page) however something pops up saying “the instagram user name or password provided are invalid” How do I fix this?

[@geancarlocortez3356]

well we got hacked. we got removed as admin owners. we need help.

[@shebakabwe]

Me too. I contacted Facebook and they promised to work on it. Can we create a new one?

[@RehmanAhmed.M]

​@@shebakabwe yes you can

[@rubzkie3903]

Hey are u able to get back ur account?

[@joshuahawkes7923]

Ben, how many business manager accounts can we currently have under one personal profile?

[@Tech_with_heart-yt]

Hello I was unable to create my buisness manager account when I click create button it shows you have been restricted from running ads pls help

[@Tech_with_heart-yt]

@thisiselegantlife yes I really need help have been unable to process my buisness manager account

[@silentroam]

Hi i dont have the business assets page under mine

[@lucyroseburns]

hey i wonder if you can help... i have a facebook account and i want to link that to my ads, but when i click add assets connect facebook page, claim an exciting my name or URL doesn't show, any tips i'd be so grateful?

[@kamsy41]

Hi Ben. I created the account but immediately I created the account, it was restricted for security reasons. Iv tried requesting review and they still did not release my account, what do I do

[@hannadomingo5037]

sameeeeee i dont know what to do anymore.is the name u used in creating the business account not the same as the name in the personal account you used to make that business account?

[@krazygamerfreefier5547]

I have been talking my Hari out a week trying to set up something so simple

[@jassmankoo2423]

I'm unable to create a meta business manager. It says, "Unable to Create Account You have reached the limit for the number of Businesses you can create at this time." What shall I do? I had 5-6 pages but I deleted 'em yesterday.

[@skidstoleave]

why does my business account get disabled everytime i make an account. literally as soon as its created its banned. ive never even ran ads

[@stevenwalshe6835]

Hi Ben, is it better to create a new ad account from my business manager or pull in my personal ad account?

[@BenHeath]

I would add your personal ad account. Particularly if you are advertising the same busienss

[@exceleratelb]

Can you help us with an ad restricted! how it can be solved

[@greggrant4221]

hahah just in time before i go to bed ..Hope your well

[@BenHeath]

All good :) Hope you are too.

[@greggrant4221]

@@BenHeath yes i cant complain :)

[@shazmikhairunnisa397]

Hi awesome video!! But I can't claim my Ad Acoount because of "Ad account has a stored balance. Prepay accounts are not allowed to be part of a business at this time." one question from me..should I create new Ad account?

[@hfzjie]

Hi Ben! What if, i had to manage lots of brands. such as one mother company had several sister companies, and they wanted to advertise them all. including the mother company. should I make a lot of Facebook account for them all, or I just need 1 FB account and create FB pages as much as I want? 1 FB to manage all brands, or each brands need to make 1 FB? thankyouuu

[@BenHeath]

Good question - I would create one ad account for each. It’s more work but that is the better set up and you’ll likely thank yourself later on - particularly if an ad account gets disabled

[@mariamalaa2520]

Please I need your help, I’m trying to add my instagram account to the business account and when I enter the username and password for my instagram account it just starts over again although the password isn’t wrong and I got an email saying that “we noticed a new login to your account, If this was you, you won’t be able to access certain security and account settings for a few days.” What should I do please and what is the reason for that??

[@coasttocoastfl]

How do I set up so I can manage my clients fb pages and advertising? Is there an agency biz manager?

[@lynmiller7196]

Hi Ben, Thanks for all your effort but my facebook business page doesn't match your page so I am completely lost

[@jasnaantunovic3354]

Same here!!!

[@miriamferia7681]

My facebook page have another bussiness owner how can i remove that account ? They have acces account on my page

[@sWaT6952]

Hi, can my client see my facebook campaigns, ad sets, ads and all the performance KPIs such as impressions, reach, clicks, spent budgets if he gives me access to his ad account?

[@BenHeath]

Yes he will still retain access and be able to see all of that.

[@tuvaramstedt4625]

Hi, I really need help. I'm trying to create a business account and link it with my personal account but I can't find the page you have 2.30. I don't know if I'm doing something wrong or whatever. I hope you can help me. Thank you

[@thomasedison9047]

On Instagram

[@Yadao1832]

Is this Meta Business account is available only for FB Pages? Can I added my Personal fb acct? Or it needs to be FB Pages?

[@dreameditingproo]

is anyone help me I face a difficult issue

[@marctoews1971]

Hi Ben, love the videos. Just started learning :D I have a Meta Business account already and I guess I set it up under my personal account. Is there a way to transfer that? I made a business Meta Business account now so it seems like i've got too much going on. Any help would be appreciated.

[@charlesthomas1737]

ON Instagram

[@excavationcomics]

Meta won't let me create an ad with my business account pixel ID. How do I use my business account?

[@abistubbs3312]

Hi Ben, I have a question about facebook business page/account, I manage a facebook business page that I did not set up and am unable to set up shopping. On the business page I have full access. When I go into my facebook business suite, that business page shows up as an asset rather than a business account. Does this mean there is no business account set up for that business page? When I go on the business page (it is in the new pages experience), It shows all the people with page access and at the bottom under business account access, it shows the name of the business with a meta business account ID. Does this mean there is a business account set up but I do not have access? Thanks

[@katietaylor3633]

Exactly same issue I was having with a company business page but I was able to sort it out with the help of Smart Ethics He has 9k Instagram followers account

[@bubapedongpetracubliphant7526]

Im about to manage a business account. Do I manage it under my account or the business owner shall provide it? TIA

[@englishliteraturewithrache5279]

When selecting Conversion Event: Purchase. The following pops up: Your ad may not be optimized for conversions because we haven't received any activity from the conversion you selected at all or in more than 14 days. What should be done in this case?

[@BenHeath]

Nothing - you haven't generated any purchases yet and that's all this error is telling you. When you generate purchases, this will go away.

[@englishliteraturewithrache5279]

@@BenHeath okay. Should I continue with purchase conversion event?

[@azpersonal]

What if I have three businesses? What will I put as the business name for my business manager? Sorry if this question sounds dumb.

[@waterdamagerestoration4490]

Do I need to make a new fake fb profile, to connect with the fb fanpage? I see some people recommend to buy a fb account with history. To bypass the "restriction" part.

[@shrimps69]

Do I need an Ad account to boost my instagram posts or do I not need it when I don't need complex advertising

[@BenHeath]

You can just boost from within IG. For more complex stuff you will want to get everything set up.

[@user-vn2up5sz1x]

awesome video. I can not add assets is not letting me. any clue guys?

[@kyle_explores]

Hi there … I have the same problem here, did you find any solution?

[@summersoker4044]

my dashboard doesn't seem like this at all! it wd be useful to mention only biz admins can do this stuff (at least as far as I understood)

[@jamesmusau3384]

Hello bro. Am starting out as a social media manager and I've been following through your videos however my account was restricted from running advertisement also one of my clients was forever banned from running ads. Am so stressed, do I create another Facebook account and set up a business account?😢. Please advice, thanks bro

[@venessatom9699]

ON Instagram

[@jayjayf9699]

What if you don’t have a personal Facebook account , can you just make a personal account but have your business logo and name for it ?