Billion dollar behaviours - Rory Sutherland

Рет қаралды 47,412

Жыл бұрын

Пікірлер: 32

@TheCriticalChris Жыл бұрын

Rory has almost hacked the role of the subconscious mind in transactions. He’s one of my favorite business lecturers and he might just open your third eye.

@maxkarpushko6837 11 ай бұрын

Rory is quickly becoming my favourite speaker

@SuperKillaki Жыл бұрын

Rory puts a creative layer on the popular jobs to be done framework

@alstux 8 ай бұрын

This is a super good insight. I just found him a month ago and his way of thinking is genius.

@adamisherwood6708 Жыл бұрын

As ever he’s inspiring. Thank You.

@zuratavas1401 Жыл бұрын

For the first time in my youtube experience someone ask for like while the like is already there. Rory is a treasure.

@petehatch Жыл бұрын

The man is Benjamin Franklin 2.0. love him

@muhammadabdelkhaleq1918 Жыл бұрын

Same mindset Rory introduced is factorial factorial experimentation design when continuing running experiments even if you found a statistical significance you will assume that there's other combination of factors that may lead to another answer

@JanaYoder Жыл бұрын

Thank you for the food for thought! I am commenting because the almighty algorithm loves that, apparently. But also, I wanted to say thank you. :)

@robertp.wainman4094 8 ай бұрын

Railway operating companies last thought is any sort of comfort for their 'sucker' passengers.....if Rory can change 'their' thinking and place seats at London Bridge station - then he truly will be a genius!

@theakindan Жыл бұрын

Thank you Rory

@glewis989 Жыл бұрын

great stuff rory!!!

@SamJay7 Ай бұрын

Christopher Hitchens, Justin Bieber, Rory Sutherland - KZbin stars

@LenBappin Жыл бұрын

Without wanting to sound flippant, I did wonder recently whether Rory is as smart and insightful as I think he is or if i just love listening to him. (of course smart and insightful, I'm just wondering if a proportion of how well I receive what he has to say is down to his voice).

@PhillipHilton Жыл бұрын

A little bit of column A and a little bit of column B...

@John-wf5if 6 ай бұрын

He is fantastic to listen to. Such a positive chap.

@ab1577 Жыл бұрын

גאון! גאון!

@projectgolio Жыл бұрын

Taylor spent ages testing hand shovels to figure out the optimal size. You can optimize a shovel but.. is that the most important challenge

@aliakuri7484 Жыл бұрын

What would it be in your opinion? I would say a shovel that leaves you with a sense of achievement when the work is done. But what's your take?

@projectgolio Жыл бұрын

@@aliakuri7484 Interestingly, one of the classic case studies for team performance looked at coal miners, the cross shifts would leave each other messages about how much they produced creating a friendly rivalry. Sense of achievement is a real thing. One of the most impactful behavioral innovations was not Taylor but Ford. Ford's assembly line made it clear to the entire organization where the bottleneck was. An improvement to a non-bottleneck step has zero impact. Engineering, materials, procurement, etc. were all focused on the bottleneck. Once improvements were made the attention would shift to the next slowest step and so on. This organizational behavior innovation drove most of the progress of the 20th century. How rare is this alignment? If you walked into an Ogilvy office and asked 5 people what is the most critical challenge for the next 6 months would you get 1 answer or 5? My big idea for the big innovation is task-based recognition. For any knowledge worker, your CV should be pulled directly from your project management. Every deliverable, every deadline, every challenge. Why? It aligns everyone to focus on today's specific deliverables (vs politics, status, awards, ..)

@aliakuri7484 Жыл бұрын

@@projectgolio Wow that's a really in-depth take. You're definitely one of the rare deep thinkers. Could you explain further what you mean by task-based recognition? Because I'm sure that passed a certain point anyone would get numbed from hearing the "You're doing a great job" line at the end of the day. How would you implement it?

@GaetsKrop 6 ай бұрын

He clearly knows where the camera is

@ctiebs 4 ай бұрын

The problem with popular solutions is that a lot of people are very clueless. Having a bikeable walkable city would be great. But if you even mention spending money on cycling infrastructure on something like my city's Facebook page, tons of people oppose it wildly. They cannot seem to understand the benefits of having space for bikes and pedestrians. Some people's vote should not count because they are terribly misinformed.