Bourbon Hunting in London, England!

[@ItsBourbonNight]

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[@beng6062]

The whisky exchange sometimes has high end bottles out at retail. I have personally purchased pappy, stagg and other limited releases for retail in stores

[@ItsBourbonNight]

Incredible!

[@drinkswhisky]

Welcome to London guys! Glad you managed most of the hotspots for bottles. The Vintage house is a museum store for us, their pricing in general just makes no sense, especially around scotch whisky. That’s why that Four Roses 2017 will likely be sat there, most of us bypass Vintage House completely. Dram is where the latest BTAC night was held, all sold at RRP via live draw, probably the only place you’ll see that. And on another note, glad you got to meet Kiel at the Buffalo Trace store!

[@jadong8989]

The number of whiskey shops that leave their high-end product in the windows is shocking.

[@dominiccummings1893]

A lot of it has to do with who the distributor is. Sazerac, Brown Forman, Beam Suntory, Campari (Wild Turkey) all do their own distribution through subsidiaries which keeps prices lower. Others like Heaven Hill do not, and as a result their products cost way more than they should.

[@CityOfMusic88]

That transition in the beginning was actually really cool, nailed it!!

[@ItsBourbonNight]

Thanks!!

[@mistermom310]

Fun video, I want to go to Ireland, Scotland, France, Italy, Spain and Greece...possibly Australia.

[@oggaspack7971]

LOVE seeing international hunting videos! Cheers!

[@whiskyamateur]

The Vintage House is such a rip off! But glad you managed to get across to Hedonism, it’s one of my fave stores over here

[@yonikotlaro4758]

I bought my very first EH Taylor at The Whisky Exchange for 78.95£ for their July bourbon of the month special. Still too much but much better than the average 90-120£. I got it since I'm on holiday in London and i have'nt seen it back home.

[@christinecamley]

Sounds like fun Bourbon hunting in London! I go for scotch but I adore scotch searching in London!! Cheers!!

[@roblipka8121]

Great video and if it was me, especially at the end of the trip, pass on the Daniel Weller pour. I wish they had stores like that in the U.S. Really cool.

[@theukyankee]

Welcome to my city. Hunting for bourbon in London is a challenge and expensive - BUT we have some great whiskey bars (Glad you got to Dram, it's a newer place and quite wonderful). The good thing about London is that it is so walkable. Many of the big places to buy whiskey aren't where a lot of us purchase our stuff - Gerry's is definitely a favourite and a good small distributor. They will help you if you buy from them a lot and have some good bourbon/rye picks that they do. We can also do some purchases from some of the other whiskey bars who also do picks. (I'm part of the British Bourbon Society and we get info on this stuff all the time). If you ever return, I'm sure we'd be happy to host a bottle share and include you!

[@ItsBourbonNight]

@@theukyankee As a Londoner, what did you think about that 2017 Four Roses LE? Seemed pretty decent for such an old bottle, and we’ve had the 2017 before, it’s great.

[@theukyankee]

@@ItsBourbonNight it's not a shocking price for here, though more than I'd want to spend.

[@the_whiskeyshaman]

Great haul. Sometimes walking out the store is a good thing.

[@_justinbestclarinet]

This couldn’t have come at a better time. Traveling to London and Scotland next week! Cheers 🥃

[@ItsBourbonNight]

@@_justinbestclarinet Enjoy your trip!

[@philjewell8681]

Walked into a store in Athens Greece Jan 2020 and bought Blanton’s Gold for 92 pounds or $175 CDN. Was only in international markets at the time… its been an empty btl for a while now… great video

[@ItsBourbonNight]

That's amazing!

[@-RONNIE]

Thanks to you both for the good video 🥃

[@gerhardschote8000]

Bookers is 80 Euro over here in Germany

[@brandonasher8162]

They have Leiper’s Fork distilling whiskey in a shop in London, but I can’t find it in my hometown in TN that’s 3 hours from the distillery. The world is strange.

[@ItsBourbonNight]

RIght?

[@iwilder94]

Daniel Weller tastes like slightly better Special Reserve, so you made a good decision imo

[@ItsBourbonNight]

@@iwilder94 Shew! That was a close call then.

[@Brad-ic4bp]

Glad to see so ma y great bourbons represented there. I was afraid it was all just Jack Daniels and Jim Beam over there, because I recently saw a trio of Englishmen at anTotal Wine being super stoked to find a bottle of Jack Daniels Bonded whiskey:).

[@ItsBourbonNight]

@@Brad-ic4bp Jack seemed to be pretty well represented in London, but Beam (as far as all the different Jim Beam expressions) were kind of lacking besides the white label. There was a lot more variety of Bourbon over there than we expected!

[@dougmatkins]

In judging price pour, I generally look at secondary pricing/25 and come up with retail bar price per ounce. So a $500 secondary bottle is worth $20/ounce to me. If the bar is selling it for $30 for a 1.5 oz pour, that's reasonable to me. Some bars will take the secondary and triple it and then do the divide by 25 thing.

[@OldFashionedWays]

fun hunint across the pond. I would've done the daniel weller, Im in vegas and that pour is 450 or more.. so that is a great price. but I have not heard anything good either. so it is one of those. lol. fun video as always. cheers

[@ItsBourbonNight]

That's crazy!! $50 more dollars and you could buy a bottle! (Retail though, which obviously would never happen, but still!)

[@slayerrocks2]

As a UK resident who begrudgingly paid £26 for E. Williams black label, I would have walked out of that store laughing. Deliriously!

[@ItsBourbonNight]

@@slayerrocks2 We figured it had to be an anomaly!

[@dougmatkins]

I have paid $200 US/bottle fro Weller 12 a couple of times. Same for Weller FP.

[@PDavid15]

Great Video !

[@ItsBourbonNight]

Thanks!

[@Robito555]

First! Greetings from a Kentucky fella living in Edinburgh

[@ItsBourbonNight]

@@Robito555 We loved Edinburgh!

[@trevorhedge8286]

What was your thoughts of white peak distillery and their Wireworks whisky, Im a big fan and London based

[@ItsBourbonNight]

We mainly tasted the Never Say Die stuff, but we loved the distillery its self!

[@ISPhotographic]

That boxed Rare Breed was likely non chill filtered. That would be a pickup for me.

[@ItsBourbonNight]

Ah, very cool! We have a NCF Rare Breed that we picked up last year in Duty Free coming back from Scotland.

[@garyskeel3236]

I would pay 180 for a Weller 12 in a heartbeat. Every time I’ve ever seen it around Lexington the price on it is 250 to 300.

[@enricojaun2880]

yea... i know i would be underwhelmed at that price, but i would be very tempted. never even seen one in 6plus years of hunting...

[@Jack-nx4rt]

Should have bought that FR LE from 2017

[@ItsBourbonNight]

@@Jack-nx4rt Right?!

[@peterc3822]

These London prices make Australian bourbon prices look cheap. We can get Masters Keep Voyage for example for $280 AUD and Unforgotten for about the same amount

[@ItsBourbonNight]

Maybe we should hunt there next :)

[@peterc3822]

@@ItsBourbonNight 100% you should for more major brands. Currently with the AUD being shit that's $182 USD for Voyage and $234 for Triumph at the moment

[@patrickrodriguez3095]

I woulda bought a pour

[@877-MASH-NOW]

WHISKEY CHEERS 😎

[@0529mpb]

The tax on spirits over 40% in the UK creates a weird market for watered-down bourbon and an expensive market for proper bourbon. Ireland has to suffer for it because the mass market products end up in both countries. Ireland has 5 million people and the UK is pushing toward 70 million.

[@justinvandee9428]

How much is the Weller at Neat Bar? Is it even available there? I would have done a pour and checked it off tasting list. Cheers 🥃

[@ItsBourbonNight]

Are you talking about Neat Bar in Louisville, KY?

[@justinvandee9428]

@@ItsBourbonNight yes

[@ItsBourbonNight]

@@justinvandee9428 Neat Bar isn't in our home town and we haven't there in a while so I'm not totally sure. I would say if any bar in KY has it, it's going to cost more than it was in London, though!

[@dvandentop]

when did you go I was there 2nd week of May and probably just missed you both

[@ItsBourbonNight]

@@dvandentop I think it was around May 9th-11th

[@dvandentop]

@@ItsBourbonNight we went to hedonism and took home a 2021 4 roses for 160lbs. also went to dram and got a mister sam pour there.for 50 it was great

[@haydencollins4284]

and I thought we are getting ripped off in Australia...

[@Thick_Soup_Stew]

YES , I would have gotten a pour , I'll never find , and definitely never afford that , the only way I'd ever get the experience is an overpriced pour.... and ive seen the other side , often times bars also over pay just to obtain a bottle and must charge accordingly to provide this experience to customers

[@userperson5259]

I'm with you two on the decisions... We gotta vote with our wallets on these high prices and yeah, stupid high price.. they're gonna hafta find a stupid rich person. At the end of the day, it's whiskey people. Whiskey is good, to a point.

[@bagadonuts78]

Woulda done it!!

[@EatYourWeetabix]

Go to Swift in SoHo!!!!!!!

[@orlybriceno]

Which Whisky Exchange location did you go to?

[@ItsBourbonNight]

Can't remember the address, but it was walkable to all the other stores we visited that day, if that narrows it down any.

[@yonikotlaro4758]

I think it might have been the 1 in Covert Garden

[@billa5289]

If I were in your shoes and faced with an expensive shot I needed to review, I would have absolutely done it. It's a tax deductible business expense right? 🎉

[@ISPhotographic]

Curious - does the BT store in London limit purchase to one bottle?

[@ItsBourbonNight]

@@ISPhotographic Didn’t see anything that said that but also didn’t ask.

[@robertoday756]

They told me as many as I wanted.

[@trevorhedge8286]

There's nothing limited in the BT London Store so you can pick up as much as you like

[@officialthetubeofyou]

It's Gerry's or Perry's.

[@WhiskeyForge]

I would’ve passed. Bar pours are often meh. They don’t protect their whiskey properly. To much light, heat and opening closing the bottle to much.

[@WhiskeyFan]

90 pounds for a blue spot, that would have come home with me for sure

[@ItsBourbonNight]

@@WhiskeyFan Great prices on Irish whiskey over there. Wish we had brought another suitcase!

[@YoJimBo851610]

123👍

[@rrkaminski9]

I think saying you were over drinking at the point you saw the Daniel Weller means you made the right call not paying that for it. Would it have been worth it to sit there and almost force yourself to drink it just to say you did? It would probably ruin the experience knowing you paid that much for it and you didn't even really want it in the first place.

[@vouvray59]

It's been drunk, not it's been drank.

[@ItsBourbonNight]

We know, still sounds off to ears though.

[@jjkatter]

Came for the ridiculous notion of “hunting” for bourbon in the UK…stayed for the mind numbing price tags.

[@besthvac1972]

I know it'll probably be just me, but guys... stop drinking and start some exercise and diet, because you look worse and worse in each episode