She Needs To PIVOT NOW Or This Won’t Work - Etsy Shop Audit

She Needs To PIVOT NOW Or This Won’t Work - Etsy Shop Audit
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[@brandcreators]

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[@karenl8837]

This lady would make an excellent politician, talking in circles and never actually answering your questions aimed at helping her.

[@AdaleCreates-oj1mw]

I couldn't make it thru, sorry guys. She wasn't in a receptive mood at all, it felt like a battle! She could have been nervous, being on YT. Looking forward to the next one!

[@ems246]

Bless you guys for being patient, cuz I left after 20 minutes!

[@ThisIsNotAHustle_]

Yall for more patience than a little bit...

[@brandcreators]

Thanks :-)

[@Madlady90]

Unfortunately I feel she just wasn't willing to listen to any suggestions. On the offensive all the time.

[@kiramatzu]

true she was fix and to focus in the wrong things

[@kiramatzu]

i am super confuse whit this audit , nothing was , clear , she want to push her agenda , and say she do validation but she don't have a simple listing. I have validation a lot of people like tesla cars , that meant is best electric car , not really true in all cases!!

[@mrssmith1845]

William Morris is called the Arts and crafts movement, well done guys, was pulling my hair out there 😂

[@bellarosepapergarden]

I felt like she was trying to have products to please everyone and only searching for what is selling. She definitely needs to niche down.

[@grisfamscott5964]

Yeah I don’t think I can finish this. Great patience men. You can’t be all things to all people but that’s what this shop feels like. Eclectic isn’t a niche.

[@ElysianWorkshop]

Loving the shop audits and highly recommend the Backstage Pass (Press join above!). My two comments though. The unrealistic income goals. Its important that people keep things realistic. They should know thats not going to happen. Secondly, I'd like to see more stores that are past the niching stage.. Stores should be past that basic before asking for help.. A few are good, but for the sake of everyone elses benefit it would be better to see a more diverse range of advice and advanced stores. Keep up the great content Scott & Chris!

[@brandcreators]

Great Feedback and YES we have lots more coming. We have all different levels of where these shops need help. Thanks again for the feedback.

[@rodneykittle4620]

Advice - go after the William Morris lovers. I sell William Morris and it does really well. Focus, focus, focus become Wm. Morris expert.

[@Mesohappy1]

I hung into this and believe it or not that mental twist helped me see all my flaws. Who new confusion would be my solution. 😂😂😂😂😂

[@katandpancho5513]

Always really useful! And at least a relief that others are struggling to take off too!

[@belindaroadley]

Hooley dooley, this was one heckuva vid. I'd love to see what this chic's shop looks like now, coz I'm pretty sure she had no clue what you guys were trying to say, even by the end of the video. I feel like she followed the longtail keywords to the top and landed on "room aesthetic", and decided that she'll do every possible style so she could put "room aesthetic" on the end of it. Except "room aesthetic" doesn't mean anything, so what word means ALL the styles? ECCLECTIC! What she SHOULD have done is that if she saw that "Dark cottagecore room aesthetic" was a good keyword, then she should have been searching for other keywords that contained "dark cottagecore" (or words that can potentially mean the same thing, like goblincore, witchcore, witchy, whimsigoth, erc). Oh my goodness, this made my head hurt

[@sassy81852]

If I were this gal I would definitely be checking into whether she has the proper licensing to sell anything William Morris. Well he is deceased, and a lot of his items are now no longer copyright protected. There are some things that are still licensed and need the proper licensing to be able to reproduce and sell them.

[@sweedon7]

I know most people are not familiar with proper lighting, but I felt like I was watching one of those videos when they interview a whistleblower or witness protection and have to black out the persons identity hahahahaha. That's all I could focus on because I have no idea what this woman was trying to say.....I'm baffledcore.

[@mrssmith1845]

😂😂😂😂

[@rodneykittle4620]

William Morris is Arts and Crafts style and maybe some Art Nouveau. William Morris designs sell extremely well. There are people looking for William Morris designs. In addition there other Arts and Crafts artists to sell. Many items also fit within Arts and Crafts style. Art Nouveau could possibly be included. Focus on Arts and Crafts take William Morris designs and clean them up or alter them. The possibilities are large.

[@rodneykittle4620]

It is Arts and Crafts style, Arts and Crafts, Arts and Crafts. William Morris is Arts and Crafts

[@karenl8837]

It’s awful she’s using William morris designs to make the cash but doesn’t know anything about it, otherwise she’d be using arts and crafts. All about the money.

[@rodneykittle4620]

Cootage Core throw pillow with William Morris Arts and Crafts Rabbit Design

[@kathybennett8293]

yup so sorry but i can't listen to this whole thing -- god bless ya for your patience

[@jaceborg]

Well there's 49 minutes of my life I'm not getting back 😔

[@elianamckee]

Timelessly eclectic is what she wants, people!

[@splufford]

Personally, i think she needs better photos. To me they don't sell her products very well. I also think the header banner could work better for her.

[@backyardpatch]

Timelessly eclectic is not a style, you cannot search for that, because timeless to ME is native patterns, rustic colors and cottage core. She is passionate about design, not the finished product. Those are just let's sell what is trending. Who are you selling too. What is your ideal customer, not their aesthetic.

[@rodneykittle4620]

Use actual William Morris (there is a lot of it) not AI generated William Morris.

[@rodneykittle4620]

Niche Cottage Core next product name, next most Important William Morris or other artist, next important Arts and Crafts, next subject e.g. rabbit

[@loribaumgardner2906]

I see a lot of mystical and fantasy I think she is stuck on the validation of products she has too much going on.

[@brandcreators]

Yes, that is what we discovered and hopefully we helped her get clarity.

[@dollclique8616]

It is specifically a Saturday market in specifically the Northwest vibe. I lived in Northwest and its very different from the rest of the world and hard to explain. She should try to market to only Northwest. They don't like to sound commercial or fake with words that sound "marketable". They overly pride themselves on authentic things, ideas or people that have cult following. You see how its hard to explain. You have to live there for a few years to get it.

[@jessicaa2057]

More AI junk and wonder why they aren't selling.

[@belindaroadley]

Yup, it all looks very "same-y", and that's not a good way to build brand loyalty, coz there are 500 other shops making art that looks the same, with maybe a leaf positioned a bit differently. 🙄