Building trust | James Davis | TEDxUSU

This talk was given at a local TEDx event, produced independently of the TED Conferences. I trust my boss! I trust Apple Computer! But what does that mean…why do you trust them? It has been said that trust is the glue that holds people, organizations and societies together. Without trust, relationships become rigid, less efficient and economies are slowed. Yet, despite all the studies and platitudes, trust may be one of the most misunderstood, misinterpreted and misapplied aspects of human and organizational relationships. Based upon years of his award-winning research in psychology and business, Jim Davis explains what trust is along with its associated risks. He will explain what can be done to influence how people trust you by nurturing three traits others perceive about you. Davis describes how he has worked with organizations and individuals throughout the world to improve trusting relationships.
James H. Davis is a professor of strategic management and the chairman of the Management Department at Utah State University. Prior to USU, he was the John F. O’Shaughnessy Professor of Family Enterprises and professor of strategic management at the University of Notre Dame. He earned his PhD in corporate strategy from the University of Iowa. He has worked with many major national and multinational corporations on strategic planning and company positioning. His research was recognized by The Academy of Management Review as the most influential theory of the decade of the 1990s. He is the author of two books: Social Capital: Multidisciplinary Perspectives and Growth Simply: The three-circle model. He has been a secondary education teacher, a school psychologist, private therapist and a regional mental health coordinator for the Head Start Program. Jim also plays woodwinds and has performed in many of the great concert halls and cathedrals in Europe and North America. He loves hiking, fishing and running-recently completing a 200+ mile Ragnar relay- and enjoys spending time his children and the love of his life, Jennifer.
About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

[@shafanaokta473]

TRUST build it, grow it, repair it TRUST: CHOOSING TO BE VULNERABLE AND TAKE RISK The propensity to trust (to take risk), it's more than that 3 reasons we "TRUST" 1. Ability (Can they do what they say they can do?). It's in a specific to the thing to what they can do 2 Benevolence (Do they care about me?) If they realy care, it's not from their ego. 3. Perceived Integrity (Will they?). It means, i have a set of values, i live those values, and you trust me. In other words, you are proving your words

[@shafanaokta473]

Point 3 (doing what they say, proving they words) in Indonesian means, amanah

[@viks599]

Trust = Ability + Benevolence + Integrity

[@theprivatespeaker]

When they are vulnerable with you they trust you when they believe that you have the ability to do something they trust you , when they believe that you care about them they trust you , when they believe that you have integrity you have values and you stick by them they trust you

[@jacklynnholmes9147]

Relationship are key. Great passion in your delivery.

[@dangray109]

Enjoyed how Mr. Davis took the 3 areas of Ability, Benevolence and Integrity as factors of trust and how he related them to historical figures along with his own personal experience with para-gliding. Very enjoyable video.

[@mikebusiness32]

wow. very well put. he's a great speaker. I like his motivation very informative with a touch of humor. NAILED IT. . $$!!

[@rahulramteke3338]

The three factors that drives trust:- Perceived Ability Benevolence Integrity

[@user-fb1dr1pv7e]

Многие израильтяне уже стали понимать, что противоречия в нашем обществе не сводятся только к различиям между правыми и левыми, сефардами и ашкеназами, светскими-и религиозными, евреями-и палестинцами. Нет, речь идет о конфликте более глубоком. Наблюдаемое в последнее время противостояние вокруг судебной системы является лишь проявлением этого фундаментального раскола: в Израиле идет борьба западноевропейской и восточноазиатской цивилизаций, противостояние двух больших культурных общностей, с разными идеалами, системой ценностей, мировоззрением, понятиями. Конечно, к какой из этих систем относится человек, зависит не только от его происхождения. Какая-то часть израильтян из восточных общин является носителями европейских представлений, а определенная часть ашкеназов руководствуется восточными понятиями. Доказательством наличия в Израиле двух больших лагерей является, например, следующее: одна сторона не может перенести, чтобы главой правительства был обманщик, человек, против которого выдвинуты уголовные обвинения, а второй это не мешает, главное, что он свой, из нашего лагеря, племени, сектора и т.п. Одной не важен этнический состав той или иной государственной комиссии или победителей конкурса, главное, чтобы это были специалисты, а их решения - эффективные и справедливые. А для другой интерес прежде всего в этническом составе (и это после 75 лет существования еврейского государства). Одна не может принять распространенную коррупцию, а для другой это нормальные отношения в обществе. Одна не согласна, чтобы суд был зависим от политиков, а другую это устраивает. Одна требует разделения властей, чтобы судьбы страны не решал один человек или одна группа. А для другой такое устройство наиболее приемлемое. Для одной возмутительно, что семья премьера участвует в решении важнейших государственных дел, а другая относится к этому как к допустимому при царском дворе. Хорошим примером отличия западноевропейского и восточноазиатского мировоззрений является разное отношение людей вообще к закону и делам, связанным с коррупцией, в частности - на примере судов над Арье Дери и Эхудом Ольмертом. Когда Дери был осужден за получение взяток и приговорен к тюремному заключению, это не помешало ему быть очень популярным общественным деятелем среди многотысячных носителей восточноазиатской системы взглядов и потом еще сделать блестящую политическую карьеру. То же самое случилось и когда он обманул суд и всю страну, взяв обязательство прекратить политическую деятельность, чтобы не понести наказания, но затем отказался выполнять свое обещание. Это совершенно не сказалось на его авторитете среди его сторонников, он остается лидером партии ШАС и одним из самых влиятельных политиков в стране. Абсолютно противоположная реакция была на судебное дело Ольмерта. Ему пришлось уйти с должности главы правительства, резко упала его популярность среди носителей западной системы ценностей, он лишился поддержки даже среди политических сторонников. А сейчас мы видим разное отношение представителями двух культур к судебным делам Нетаниягу. Проявлением указанного разлада является и то, что самые важные жизненные факторы слабо влияют на политические предпочтения большой части населения, особенно право-религиозного электората. Так, темы безопасности, дороговизны жизни, в том числе жилья, все наболевшие острые социальные вопросы оказываются не главными при выборе кандидата, за которого они решили отдать свой голос. Существующее слишком большое различие между двумя частями населения является причиной мощного внутреннего конфликта. Обычно такой конфликт разрешается жестким противостоянием и даже насилием. Кажется это самый серьезный вызов для Израиля со времени его создания. Когда перед нашим государством стояла задача выжить, была угроза самому существованию страны, это противостояние сглаживалось, гасилось. Сейчас оно всплыло, оголилось, обострилось. Без излишней политкорректности, можно заявить, что сейчас в Израиле идет противоборство не между правыми и левыми, а между прогрессивной и развитой частью населения и отсталой и реакционной. Бывший премьер-министр Англии Лиз Трасс сказала, что сейчас в мире идет борьба между разными общественными моделями: демократиями и автократиями. Внутри Израиля развернулась аналогичная борьба. Европейское устройство, которое реализовали создатели нашего государства, теперь подвергается атаке и изменению в соответствии с состоянием общества и уровнем развития большинства населения, во многом соответствующего странам третьего мира. В муках и противоречиях формируется свое собственное общественное устройство. Именно борьба двух цивилизаций ялась основным смыслом избирательных кампаний последних лет. Победил право-религиозный лагерь во главе с Нетаниягу. Если эта победа окончательная и либеральный протест потерпит поражение, то страна пойдет ускоренным темпом к одной из форм автократии. Будут внешние атрибуты современного европейского устройства, а по сути - возврат к примитивной форме демократии, когда в обществе нет противовесов, все решает большинство. Так стоит вопрос о том, какой будет наша страна: отсталой и реакционной, передовой и прогрессивной.

[@akotofiq8394]

Great lecture. Thanks James

[@dailyfrench]

That's what I call a well and meticulous lecture

[@Jordan56096]

beautiful lecture

[@shafanaokta473]

Ability, benevolenfe, integrity (Kemampuan, kebajikan, integritas)

[@Abdo-wd5et]

One of the best.. Appreciate

[@atanemiller5427]

I have watched this video like 10 times . It is so interesting and informative . Thanks

[@samp7219]

Wonderful! Thank you! 🙂

[@thirudoddi8485]

Amazing talk!

[@basilthecavy]

Thank you, extremely useful and thought provoking

[@EdwardGFunk]

I taught this guy everything he knows

[@IAmMrQ]

Integrity is everything. Trust is sacred.

[@lovemecom3832]

Trust is one of the most important thing in a relationship.

[@mtlicq]

Trust is the perception or hope or pre-conception that there is no risk in the first place. Who worries about the risk of using a trusted brand? IF you're daring to try an unknown or questionable brand, willing to be vulnerable and take risks, then that is courage not trust.

[@youfi6430]

Great one

[@realwellnesstalk]

Excellent talk

[@itsdevgarg]

He is great.

[@sirinebendjedid9927]

When he talked about integrity he focused on the point of NOT DRIVEN BY EGO and it’s true ,what we see in our society nowadays is that the values are talked about but not applied in real life

[@tinggu1506]

Inspirational!

[@Max-bo7jk]

the more I work in a professional corporate environment - the more I believe that a culture of Trust is more important than anything else! - who you hire... what processes / methodologies you use, etc...

[@bascal133]

He's a really compelling speaker

[@marcotrevisanmota5209]

I just heard a speech of his in my uni... Speechless, he is really good!

[@iparagsaxena]

ability, benevolence, integrity are the paradigm of trust

[@Alphfirm]

One of the best ted talks of all time!

[@atharv.sunil.chaudhari6566]

Loved it ❤️

[@DelphiUniverse]

What I've learned about trust is that sometimes you have to build it based on destroying bad assumptions, it's unfortunate, because I prefer to build trust naturally. :)Trust that comes naturally always works the best, but sometimes you deal with the wrong kind of people, and with those you have to tare down ideas that don't exist at all. This world is filled up with dishonesty, trust isn't just a good thing in people, today you have to use it as a weapon. The world is too organized with too many bad people in those organizations.I don't admire people in politics, they have to deal with this dishonesty issue all the time, things are so much easier in the private sphere where I don't have to deal with that issue. That is why I stay away from it for as long as possible, just do my own private things, like play the latest strategy game or the latest card game from microsoft.

[@johnhorton3727]

He speaks like a more excitable Steve Jobs. Great talk.

[@denisdaly1708]

Yes there are definitions. I don't think they read enough.

[@vishalravat3229]

Very cool guy and also the more information

[@Silanthi_Valamban]

On Sundays, he is a Pastor

[@noelplazo3404]

TRUST is showing up your vulnerability to my students to connect with my students in a personal and professional level !! :-)

[@naeaf]

Love

[@Sarahkozakj]

He reminds me of Steve Martin!

[@DavidGeliebter]

THAT'S his name. I could picture the guy but couldn't remember his name.

[@jeremyseethal8943]

lollololololol

[@Silanthi_Valamban]

If Trust you that means I am able to predict you consistently. Which means if you are new, It is impossible for me trust/untrust you

[@tarifsherhanshuvo2665]

his delivery has similarity with that of larry smith. both are great lecturers.

[@andrewnorris5415]

Irony is you cannot Trust Apple with your data anymore. NSA, snowdon etc, hacking breaches due to flaws also happen to big companies sometimes. And coke makes us sick long term. I get his points but I have really gone off big brands recently. Look at Twitter files for example.

[@hildeelinkallevik2122]

Trust upon words and actions, connetcted bravely to uphold the trust

[@readbooks6370]

To exited about nothing , can watch it, better read. Absolutely maniac.

[@dhruvjain4833]

MURIELL!!

[@angryghubadyuvamanch.8098]

Whoever have prepared this geographical map of trust 05 years back..it's time to revise those colours ..

[@thecowboy9698]

Trust CANNOT exist without HONESTY.

[@maylewis9992]

He's talking about everything but trust and building a trust.

[@francoisherrault2277]

Then you need to watch the video again, because he is very clear about what trust and buildning trust is about

[@yameen3448]

LITTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT

[@raphaelgmelo]

Who else saw the Bigbucks Coffee at 2:56 ?

[@NickiMinajNewSongs]

This might cure depression

[@RicardoAlonso-fx9dk]

EB PARAGON: si viste este video y lo disfrutaste, comparte como el video y artículo te podrán desarrollar más como líder y como aplicarás esto con tu equipo. -Paula

[@adamknights557]

That’s 20 mins I won’t get back

[@rwegogat]

0 women 0 cars 0 money 100% talent this is why j cole is the goat

[@alinesanchezramirezbaruchi2658]

Quebraram a confiança Fico muito chateada

[@BuckingHorse-Bull]

15:05

[@dillonscott921]

3 factors...drive effeminate trust towards males. To know if you can trust someone you have to be specific. Do I trust that he knows what he's doing? How do I know how much he knows and how reliable is that information? Do I trust that he's telling me the truth about himself and his ability? How do I know? What are immediate tells of dishonesty? And so forth

[@roycerhett178]

Why is he yelling?

[@rafazielinski2633]

I trust that guy

[@ConceptHut]

John Gottman found scientific definition of trust. He's got a book on it.

[@hell4lifes]

These comments are wild

[@aminah.03]

I was thought trust came from merit

[@arizleidapetunia5753]

Whatcha in 1.25 speed

[@fictionesswtf4240]

no relevance association attachments to connect context. to meaning wherein attend..

[@sebrussels5758]

He takes over fifteen minutes to give a definition of trust (willingness to be vulnerable with somebody), and then three factors that are important to build trust : 1) whether you are perceived to be able to deliver something specific; 2) whether you appear to care (benevolence); 3) whether you are perceived as honest. Most examples given are slightly weird and do not really reinforce the argument. But why only three factors, and what does he base himself on ? Hopefully not just these examples... Maybe this works at High School level, but I am surprised this is a university teacher.

[@GotEmAll1337]

I don't trust him not to yell unnecessarily

[@77shawnie]

Ancestor of Abraham Lincoln's 😊✌

[@timothy2817]

🧚‍♂️🤗❤️🌌

[@jmac2317]

E

[@angelasavage9152]

sad that no women leaders were shown in the picture slide....Elizabeth I, Angela Merkel, Sonia Ghandi etc etc

[@saurabhsuman3121]

Sonia Gandhi... I don't think 🙄so... U better say Indira Gandhi... ☺

[@johnsadek3514]

Chill karen

[@andrewnorris5415]

Merkel just admitted she lied about the Minsk agreements to buy Ukraine time. This destroyed trust with Russia. Look where that led.

[@sumantgovekar]

I'm sad u didn't use the first letter in your sentence Capital letter😖😓

[@Isedkingme]

Who 😮

[@denisdaly1708]

Trust is the willingness to be vulnerable to others who have the power to take advantage. Some people are more trusting than others. And some people are more trustworthy. His talk is over dramatic. He should relax.

[@francismausley7239]

Trust in relationships drives all... " We will now mention unto thee Trustworthiness and the station thereof in the estimation of God, thy Lord, the Lord of the Mighty Throne. One day of days We repaired unto Our Green Island. Upon Our arrival, We beheld its streams flowing, and its trees luxuriant, and the sunlight playing in their midst. Turning Our face to the right, We beheld what the pen is powerless to describe; nor can it set forth that which the eye of the Lord of Mankind witnessed in that most sanctified, that most sublime, that blest, and most exalted Spot. Turning, then, to the left We gazed on one of the Beauties of the Most Sublime Paradise, standing on a pillar of light, and calling aloud saying: ‘O inmates of earth and heaven! Behold ye My beauty, and My radiance, and My revelation, and My effulgence. By God, the True One! I am Trustworthiness and the revelation thereof, and the beauty thereof. I will recompense whosoever will cleave unto Me, and recognize My rank and station, and hold fast unto My hem. I am the most great ornament of the people of Bahá (Glory), and the vesture of glory unto all who are in the kingdom of creation. I am the supreme instrument for the prosperity of the world, and the horizon of assurance unto all beings.’ Thus have We sent down for thee that which will draw men nigh unto the Lord of creation." - Baha'u'llah

[@sadrasadri5334]

Wtf is truuuuuuuuuusttttttytttttttt

[@dianewest1072]

?

[@davidfrench1857]

He sure knows how to pander to wealthiest in attendance

[@ivanleon6164]

you trust Coca Cola? lol.

[@Bluemgwes]

HIS VOLUME IS DRIVING ME INSANE. Dude, you have a mic that is a centimeter away from your mouth. We can hear you just fine. Jesus.

[@maximillian.a.m]

Bluemgwes it's not his fault… He's presenting naturally with enthusiasm. If anything, the engineer should have lowered the gain on his microphone.

[@GatheringSticks]

Trust Apple to slow down your phone when it gets old.

[@maxamed4yare]

# 1 What about Prophet Muhammad peace be upon him

[@mshahid2898]

Shouts too much

[@justkidding4699]

I did not read the T&C because it is too fucking boring and I am a risk taker.

[@softskilled]

Talks about Trust and shows Saudi & China are two countries where there is high trust. I just lost Trust on his talk.

[@mickqQ]

Steve Martin isn’t as funny as he used to be.

[@rwegogat]

I don't like this video😡😡😡😡😡😡😡😡😡😡😡😡

[@ellisgarvin]

Too much screaming for me personally. Ruins my trust a little bit actually. People who tell the truth don't need to scream at you.