Canals of New York BMW 1996 540i Commercial

Canals of New York BMW 1996 540i Commercial: this version has better video quality compared to others which are pixelated or cropped.

[@stevenlopez9149]

This is the best car commercial I’ve ever seen

[@csiny88]

Possibly one of the best car ads I've ever seen.

[@benweaver7455]

I can't believe I found this. This commercial has been replaying in my head for 22 years and the last couple years I've been trying to find it. Typing in search terms like car commercial, 1996, cool music to filter me there. Then I remembered olympics!

[@phexus82]

Same here!! So glad I found it!

[@SeaMonkey137]

Same. The other one that I still can't find was for the 3 series where the guy walks around with a crick in his neck until he gets in the car and his neck straightens. Silly, I know. But I can't get it out of my head.

[@wryalways985]

One of the best commercials out there. I was 16 the first time I saw this on Canadian Tv.

[@celticsdude]

I remember when that commercial first aired in Summer '96, & I was only 7!!!!! It made me want to get a BMW even more.

[@kurtdewittphoto]

Same! I was 14. I remember getting excited every time it would play because I liked the music.

[@georgepatton8693]

best version of this on yt

[@valbertaguthrie8716]

I fell in love with this commercial!

[@TheOlmonroe1]

I first saw this commercial during a college football game in 1996. Love this music.

[@zve34]

I found this ad to be evocative back in the day. Love the 90s euro-chill vibe. The ad agency was Fallon McElligott. At one point I could remember the composer to the music but those brain cells have since died off. It was like Jo & company or something.

[@titanuranus]

VERY close, it was credited as "Joe & Co."

[@abbymartin554]

Oh wow! Thank you for posting this commercial! I've been looking for it for 23 years! I was lucky enough to find one version of it today, then I found THIS ONE?! It reminds me of when I just had my son and could only stay in bed watching tv during recovery,. and I saw this commercial. Ah, such memories--summer Olympics that year too! Good times! :-D

[@estefez]

I also have loved this commercial ever since it came out

[@ky-effect2717]

For me, I was about 18 when this aired 24 years ago. It became a faded and somewhat mystical memory and I had no idea how to search for it other than using the description of images. Obviously I was so suprised when I actually found it on KZbin. It's really amazing how this commercial stuck with me so long. I know it sounds strange but without considering the advertising objective, I believe the artistic elements of the scene and music track should be revered with other great nostalgic art.

[@LightTower936]

This Was Used In The Same Year And Country (USA) That I Was Born, But I Wasn't Born In Georgia I Was Born In California And They Use That Commercial For The 1996 Summer Olympics In Atlanta.

[@luismordoche8183]

I remember I was 16 years old when this commercial come out and still love it.

[@martinvalerga1]

Saw the add. Love at first sight. Started a business and bought an 03 540.

[@KMakoENVtuber]

This commercial is what made me want an E39...and I was 7 at the time.

[@whattheheck1000]

To illustrate how old this ad is, I rode in a 2013 BMW 5 series last week that was driven by some who was born the year after this ad aired. However, the E39's design doesn't look 20 years old. Maybe 10 or so. November 2, 2016 3:04 am

[@yudhabagaskara98]

BMW predicted the day after tomorrow

[@chriss9936]

does anyone know the group that made the music? I really would like to have this song

[@ky-effect2717]

Yes I would like to know too

[@titanuranus]

Title: "Canals of New York" Client: BMW of North America Product: 540i Ad Agency: Fallon McElligott (now just Fallon) Director: Daniel Barber Production Company: Striper Films Producer: Hope Covington Art Director: Dean Hanson Writer: Mike Lescarbeau Group Creative Heads: Bruce Bildsten, Mark Johnson Creative Director: Bill Westbrook Editorial Company: Poppy Films, London Editor: Duncan Shepherd Flame Special Effects: Smoke and Mirrors, London Flame Artists: Sean Broughton, Tom Sparks Music: Joe & Co., London Stunt Driver: David Kent Ottenberg

[@MusicLibre999]

v=CwW_HyRT3y4 interview with the director of this ad

[@chriss9936]

so does anyone know the group that made this music by and if they have anything the same as this song but longer?

[@kurtdewittphoto]

Another video has credits, and it says " Music: Joe & Co., London" I'm guessing a commercial music company that was hired specifically for the spot.

[@chriss9936]

@@kurtdewittphoto so no way of getting the full song?

[@kurtdewittphoto]

@@chriss9936 Highly unlikely. They probably only produced for the length of the ad.

[@CynicalBastard511]

Dubai in April 2024.