Capturing the chaos of the elements

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CANYON//SRAM Racing

CANYON//SRAM Racing

Күн бұрын

Capturing the chaos of the elements, the all-new CANYON//SRAM Racing design charts the energy the team will bring to attack the 2022 campaign.
The Women’s World Team revealed the new design and clothing partner today. The bold evolution is applied to the latest generation of Canyon high-performance apparel, continuing the team’s long-standing reputation as wearers of the most progressive and distinctive kit in the pro peloton.
“Astral Burn is the title of the print design for the 2022 CANYON//SRAM Racing team livery. The print comprises nature’s meteorological displays and their associated human interpretations. The ambition of the print is to capture this phenomenal energy and imbue the athletes that wear it with this sense of power. In addition to this, diamonds were added to specific parts of the design to provide a counter to the visual chaos and serve as flashes to catch the eye.”
Film: Ertzui Film for Canyon
Rider: Alena Amialiusik
Apparel partner: Canyon

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