CAUTION: Your Google Ad campaign may not be as Smart as you think!

[@GordyMariFilms]

Great advice Don!

[@TheTowAcademy]

Hey, Gordy, nice to hear from you. Thanks.

[@reman3217]

What about normal google call ads?

[@TheTowAcademy]

Reman, it depends on what you mean by normal. When you look at your Campaign Type column, if it says Smart, this is the dumbed-down version of Google ads that I'm talking about in the video. The type of campaign you'll want is a Search campaign. Of course, you'll want to ensure that your targeting is right. Again, Smart (dumb) campaigns default to 5 locations, Google Maps, Google Search, KZbin, Gmail, and Partner websites. When the goal is to get calls, you don't want anything to do with KZbin, Gmail, and Partner websites. And, while a search campaign gives you the ability to target properly, whoever is administering the campaign will need to manually adjust the targeting.

[@reman3217]

@@TheTowAcademy no i mean call only ads where you only show your phone number and people call you directly rather than using a search ad where people have to go to your website first. Which one do you like to use and why?

[@TheTowAcademy]

@@reman3217 Thanks for the clarification. I'll answer your question in an upcoming video. Make sure you're subscribed and hit the notification bell, so you'll be alerted when it's up.

[@reman3217]

@@TheTowAcademy ok, thank you.

[@vladungvari8708]

Good Morning, I would like your opinion on my ad campaign, I originally started running a smart campaign approximately 2 years ago but started a search campaign 6 months ago. recently had a company take over and just looking for outside opinions