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Congratulations, we’ve done it. We made it to another year. Hopefully 2022 was a good year for you, and 2023 will be even better.
Over the holidays, Disc Makers CEO Tony van Veen was doing some deep thinking about the most important tools for independent musicians. Specifically, he was trying to figure out which of the two major music formats - streaming or CDs - is better and more important for today’s independent artist. Clearly, every artist needs to be available for streaming. But what about physical?
So Tony decided to create a little competition he's calling “CDs vs. Streams: Who Wins?” to see which format serves today’s artist best.
To have the competition be as fair as possible, he created eight categories important to artists and fans:
-Audience reach
-Promotion
-Sound quality
-Portability
-Fan engagement
-Music discovery
-Brand building
-Monetization
In this week's Indie Music Minute, Tony addresses each category and declares a winner for each, and then he concludes by tallying up the categories for an overall winner. This video is a bit longer than most of our videos - about 10 minutes - but you’ll want to watch it till the end, not just for the announcement of the winner, but also because it’s helpful to know which format is best for each of these important uses. We hope you find it helpful!
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