Only 70 People A Day Can Eat This $10 Michelin Star Ramen | Local Process | Condé Nast Traveler

At Ginza Hachigou in the heart of Tokyo, a lucky 70 people each day can taste Chef Yasushi Matsumura’s Michelin Star ramen for a mere $10. Matsumura spent 45 years crafting fine-dining menus that cost hundreds of dollars but has now turned to making luxurious ramen the everyday person can enjoy. Utilizing French techniques, specially developed soba noodles, and a rich flavored broth that takes 30 hours perfect, it’s no wonder people line up for hours each day to be in with a chance of eating this exclusive dish.
Director: Hiatt Woods; Ryotaro Matsuda
Director of Photography: Yohei Kashiwada
Editor: Brady Jackson
Expert: Yasushi Matsumura
Producer: Jin Kameno
Senior Producer: Alyssa Marino
Line Producer: Joseph Buscemi
Associate Producer: Brandon Fuhr
Production Manager: Melissa Heber
Production Coordinator: Fernando Davila
Casting Producer: Vanessa Brown
Camera Operator: Naoki Shimakawa
Post Production Supervisor: Andrew Montague
Post Production Coordinator: Holly Frew
Supervising Editor: Christina Mankellow
Junior Editor: Paul Tael
Assistant Editor: Justin Symonds
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[@ttanizawa901]

I love the way this is presented. No host with some over the top personality or over explaining everything and bothering the chef, no gimmicks or fancy editing. Simple, beautiful, stunning.

[@vikassm]

+1 I loved the visuals, the style of presentation is fantastic indeed !

[@asupit1]

And the video captions is out of the box

[@curlsalot91]

facts

[@Brocollipy]

100%

[@santanadebbarma5885]

The tastiest foods are the simplest.

[@lavynx]

When the food gets finished he simply closes the shop and calls it a day. Truly making sure there is no food waste. Quality over quantity.

[@dimon-slayer]

Tbf this is fairly ubiquitous in Japan. It’s fairly anti-capitalistic that way. Flip side: there’s a queue in every place with a gmaps rating above 4, and the higher the rating the longer the wait.

[@paavokuronen87]

But what happens to the broth ingredients that have given their flavor and are filtered? Who eats them?

[@Anuisgod]

Give them to street cats and dogs.@@paavokuronen87

[@davidloftus8343]

How can this guy run a business on $700 a day

[@mojo2968]

@@davidloftus8343 $700 a day x how many days he opens for a week i think it would be enough to cover his expenses, at least doesn't seem to have many people working for him, so his biggest expense would probably be rent, unless he owns the building

[@SweatLaserXP]

A real altruistic gentleman, he is. $10 for such exquisitely prepared food.

[@magicalkillerz9130]

it close @@all8n.

[@serily4524]

Gentlemen not exist

[@ratsun5603]

@@serily4524 the fellers are talking about food you lobotomite

[@ConfusedGeriatric]

@@serily4524silence bot

[@athrunmoza8996]

​@@ConfusedGeriatricthat is an insult to bot. Even bot doesnt make grammar mistake.

[@leonardoaguiar1168]

I had The opportunity to have a ramen at Ginza Hachigou last February when I visited Japan. It was a really cold morning in Tokyo and me and my wife spent 3 hours waiting in line. It was worth every second

[@l337investors]

LOL WOW 3 HOURS

[@extrodanaryanonomas5188]

@@l337investors Dude it's 10 bucks for some michelin star ramen, if you'd wait 3 hours in a line for say a rollercoaster why wouldnt you wait 3 hours for this?

[@l337investors]

Okay sure go ahead and wait for me while i go shopping for us, haha LOL@@extrodanaryanonomas5188

[@joaocarlosii2188]

​@@extrodanaryanonomas5188i once waited 2 months to ask if a could eat with a fork and spoon an carbonara pasta 😅

[@hogkill64]

​@@extrodanaryanonomas5188they didn't say they wouldn't do it, just that they were supposed by the wait time

[@Executed38]

I love how much intention and care Japanese people put into what they do. This food looks amazing

[@zes3813]

wrgg

[@Izukachan]

Ive had ramen many times elsewhere and this one i had the pleasure and luck of trying. It's hard to describe. It's... light. Delicious but light. Most other ramen recipes, after one bowl I feel like passing out after I am done. But not this one. It's so delicious yet light that you actually want more

[@Josef_1186]

It’s because of the noodles probably. This ramen doesn’t actually use ramen noodles.

[@Izukachan]

@@Josef_1186 true, or could also be the light broth.

[@maggiejetson7904]

It means they didn't add too much or any MSG to it, MSG has sodium and overdosing sodium is what gives MSG the bad name. If used correctly and sparingly it shouldn't give you that "feel like passing out" feeling.

[@HiddenAgendas]

@@Josef_1186 it's both. The broth is super light. Unlike most ramen which are creamy, very, very salty as F.

[@oxAkatsubakixo]

⁠@@maggiejetson7904it’s a michelin star ramen. They don’t need msg.

[@petruslintang]

he's so calm when preparing the food. a sign that he know exactly what he's doing after a decades of experiences. GOAT.

[@iwishiwasthomasshelby]

That’s probably the low T

[@THE-X-Force]

I can make ramen better than this for 70 ppl BY ACCIDENT. Very easy to be calm when you aren't serving 800 covers a night.

[@11lvr11]

🐐

[@milehighgambler]

@@iwishiwasthomasshelby weird comment, but ok

[@DrinkTeaAndBreathe]

@@THE-X-Force You can make better ramen than a Michelin Star Chef?

[@pixelpastiche]

This is the ASMR that I can vibe with. It isn’t timed or done in some performative way: the bare sounds of the experience are just given a boost in the mix. It’s as if you were standing in the room yourself and THAT is the experience.

[@nothingruler14All]

What a beautiful thing, an artist who has figured out how to do things exactly his way. I bet it tastes incredible.

[@jamesrivera8721]

It honestly doesn't. The best thing in this place is are the green onions.

[@progamerlim7447]

@@jamesrivera8721 I'm going to assume the best noodles you can make are the instant ones lol...

[@gelgel4823]

@@progamerlim7447 Do they have to be a noodle master to critique noodles? Do they have to be a chef to critique food? Also, I'm assuming that @jamesrivera8721 has tried the ramen.

[@DiaNne31]

@@progamerlim7447nga

[@wdnmd6603]

@@progamerlim7447that’s a challenge for him

[@davidb7376]

The broth is by far the most important component, which is why its recipe remains a secret.

[@Albert_Einstein_not]

The secret is msg

[@tonyhippo8168]

@@Albert_Einstein_not tag Unlce roger?

[@theone1665]

Gaslighting recipe whack ngl 😒

[@chunLi29]

@@Albert_Einstein_not lots

[@serily4524]

​@@Albert_Einstein_notno

[@soyei]

a masterclass dish at an affordable price. the chef deserves every bit of praise he gets. really enjoyed the video format as well - no voiceover makes the experience calming and serene.

[@FirstnameLastname-uc5sb]

Unlike other food documentary channels, this channel doesnt blast lobby music in the back making the video very relaxing to watch

[@Peaceful-Samurai]

This vid needed a voice over

[@Phoenixx713]

hard agree@@Peaceful-Samurai

[@MTMF.london]

@@Peaceful-Samurai Nah, no need. Everything you need to know is there.

[@OldMoneyLover]

@@Peaceful-Samuraino

[@mdzed5767]

I really like the quality and the effort of this video, the progress creating a beautiful bowl of ramen is great.

[@Hyperiss]

I love the pride and dedication they put in their jobs. So much passion.

[@idee7896]

Pure passion for great food. He lives to perfect his art of cooking.

[@hkpuipui99]

I happened to walk by this place one morning back in December because my hotel was nearby and decided to wait, so by accident I was 1st in line. The fun thing about waiting in line is you meet people you wouldn’t meet otherwise who are just as excited about food as you are. I made some new Thai, Korean, and Malaysian friends this time.

[@AbysmalGhost]

What’s the location?

[@cilonen]

Time?

[@anthonycespedes3756]

I went here a few weeks ago during my Tokyo trip! Waited an hour and a half but it was very much worth it. Can't beat the price either.

[@callmeterry5371]

what time did u arrive?

[@anthonycespedes3756]

10:30 AM! Got seated around noon.@@callmeterry5371

[@jjodegs]

where is the location and what time did you go? appreciate your reply. thanks

[@autogun290]

Did you reserve?

[@anthonycespedes3756]

@@autogun290 None needed! Just had to line up early.

[@rickylow1655]

This has got to be the cleanest kitchen I ever seen. It is like a show piece. Simply amazing.

[@Valerie_04]

I love seeing people do what they enjoy most

[@PeggyR70]

This chef does all of this for $700 a day. That is so pure.

[@shiramaro]

he makes 100k a year

[@micah1754]

@@shiramaro how do you know?

[@baygeebob7536]

​​@@micah1754actually if you assume he works everyday he makes 255k a year. 700 x 365 days.

[@d3fau1t_96]

@@micah1754 MATH

[@Asura.Slothingway]

I dont think i can express enough respect for ppl like this! amazing!

[@tango57]

This was very pleasant and satisfying to watch. Thank you.

[@justhinejinglebagas4621]

Everything is calm and peaceful.

[@RayMak]

This is not just food, it’s art

[@sighix]

bro u truly everywhere

[@coffeemug6549]

The legend has returned

[@shouryagupta1052]

The return of the king

[@duonglethai8701]

193 likes and 3 comments ?

[@TTIOTT]

It's food.

[@coddjangounc7161]

Thank you chef for sharing.

[@gcw915]

This is why youtube was created, a great videographer filming a great person doing great things

[@mkader2494]

The passion and attention to detail is out of this world.

[@Taooflu]

You can feel the supreme attention to detail, now I need to taste it!

[@islandxdrifter128]

This is incredible Thank you

[@djoe331]

Glorious cinematography.

[@ForTheFLOL]

I love the name and the exterior of the restaurant. Video style matched the food in tones and depth. Very great.

[@paolosazon7842]

High praise to the videographer! Love the angles and sharp framing!

[@typerightseesight]

looks awesome! beautiful presentation!

[@DoJoStan]

Everything is done so beautifully. It's like an art, need to go here next time I visit Tokyo.

[@adrianmalong5030]

Those custom soba noodles are baller. Just look at the wooden box they come in!

[@bchu7582]

Yes, this is one of the best ramen I had in 50 years. Worth the crazily long wait!

[@Phoenixx713]

what time did you have to get in line?

[@MTMF.london]

@@Phoenixx713 Probably as soon as you can get out of the house in the morning 😆

[@deliciousvegans4505]

nakiryu is better

[@bchu7582]

@@Phoenixx713 7:30am

[@MTMF.london]

@@deliciousvegans4505 Does it have a Michelin star and does it charge only $10 for a bowl of ramen?

[@Hiro_Ieyasu]

I tried making a reservation for this place when I was in Japan and reservations sold out in less than a minute. I couldn't even finish entering my card details before all the slots were taken up. 😂

[@MusicforMe123]

A chef who loves what he does and has done it for 45 years is an amazing gift for anyone lucky enough to have dined in his restaurant.

[@shadowfilm7980]

He could easily charge double. And still get the lines outside his door. Everything is homemade. Amazing.

[@StreetFoodSection]

Satisfying to watch ❤️

[@youbute4877]

such attention and care to each ingredient of the dish, well-thought close to perfection. Furthermore the immense physical labor that goes into its preparation. You can see and feel attention to the interior design as well. It looks simple and minimalistic but so elegant. I love that vibe. The seating reminds me of the omakase more personal experience.

[@THE-X-Force]

Yeah he really sliced those scallions so well .. and oh my he made a soft-boiled egg too! How is Michelin only giving one star?

[@MoeTea4U]

Looks Amazing!

[@inanewtongue2881]

this the kind of chef that even if u just ate he would make u crave food

[@allthehui]

I ate here last October and it was one of the best meals I had all year. Beautiful video!

[@AbysmalGhost]

Address?

[@pjoazure]

Wow, thanks for showing how it's made. Huge privilege!

[@ethanong1338]

Tried this Ramen last week during our Japan trip. It now comes with a truffle dumpling to complete this French inspired ramen 🍜

[@emiliachidester3250]

MY GOODNESS, SO MUCH PATIENCE, SO MUCH LOVE AND CARE, I WAS IN JAPAN AND I WAS UNAWARE OF THIS.

[@jmason61]

This is one of the coolest best foodie videos ever

[@thendupsherpa4697]

Mesmerizing salute you Chef..

[@marcvdm1111]

I would definitely be the person to try his ramen. Great video, thank you

[@nicolasbeaudry6158]

😮😮😢😢it’s so humble and a master at his craft ❤❤❤❤❤❤

[@marciolima3742]

Perfect... I wish I could try it.

[@cardion411]

Simple and beautiful. Wow.

[@thickbrianq]

This kind of dedication brings the culinary skills to a high art form!

[@jerganvonspwe-en3328]

Awesome strategy. Will adopt this when I get a restaurant

[@joey1291]

It looks scrumptious.

[@bonjouremerald]

Bless you Chef Matsumura!

[@waynetourell4834]

Looks amazing

[@leaf4267]

Like a piece of art.

[@Dechral]

instant bucket list

[@SirContent]

now that is true japanese style of story telling, i love this

[@karlaborges2944]

Ameeei o vídeo

[@Aldo_The_Apache76]

As a ramen chef I'm astonished he doesn't use tare to season the broth! That's amazing!

[@DrinkTeaAndBreathe]

I was also surprised that he didn't use tare, so his broth must be truly amazing. I'd love to visit if I ever get back to Tokyo one day!

[@Afaloz]

This is my end goal ❤️ see you all in 40 years 😊 this is art

[@Arckitekt]

Straight to heaven for this guy

[@realcucus]

G.O.A.T simply speechless and salivating !!

[@robdobson5056]

Looks amazing!

[@jammaqual6352]

So delicate. Cant wait to save and travel to Japan for the food!

[@bexraphaela]

This is art ❤

[@deardaughter]

i loved how this was presented.

[@Nyasancreations]

I try this ramen very recently and it lives up to it reputation

[@DailyMyChildhood]

So tasty and tempting 😋 Watching your video really makes me hungry.

[@leookada2402]

I've actually been there and it was clean, simple and delicious. But nothing mind-blowing.

[@mateocarrera5623]

What an impressive chef, both in his mission and the way he carries himself in his kitchen. I would be honored to eat his food

[@dejib.3930]

Just beautiful.

[@Reddog794]

A through and true craftsman

[@nonoasailo9690]

Yup that's art

[@Chris-el4hd]

Those green onions look phenomenal. Omg

[@FocusProj]

This Chef is a tru God's gift to humanity

[@MaudieGoes]

Next time I’m in Tokyo I’ll have to visit. Wow!

[@manithangavalu7885]

What a MASTER PIECE BY A GENIUS MASTER CHEF! 🍜🍜🍜🥩🍗🍖

[@charleslucas2657]

Ca a l'air tellement bon. J'adore les grosses soupes.

[@GrimDeth18]

I would be grateful to just have one bowl. Mmmm looks warm.

[@PrettyFourU1]

Thank you 😊

[@iamdp]

This guy is the GOAT. What zen

[@i_dont_live_here]

I’d be wanting to leave a tip for such an incredible piece of art like this.

[@jorgeloorocampo1249]

It’s 2:07 am and this made me teary eyed

[@Aerobrake]

incredible.

[@dabisu]

Went there in 2020, waited an hour UNDER the rain. But I think there was no 70 people limit. Now the queue has to be crazy...

[@noahgolden6258]

i gotta try it someday.

[@theblaclens5100]

That looks soo incredible and a peaceful spot also, a luxury! ❤️❤️❤️🥂🍾

[@StonedSpagooter]

I would pick this ramen and location over any other Michelin Star Perfection is simplicity.

[@jm.meister]

his ramen is an art and I'm in love with it❤️

[@thysvanzyl2782]

Njammy !!! Off course I would !! 😊

[@Righteous1ist]

Yummmmm

[@arned2493]

In many ways, this video encapsulates how beautiful Japanese people are. It's a wonderous country with one of the best kitchens in the world, and the people are just beautiful. And I love to eat, so I would love to be there one day soon.

[@bossman674]

Brilliant

[@DEdens1525]

A true treasure.

[@josemardasilvamariano2956]

Ótimo vídeo, tô gostando

[@lucianalessemleme2512]

Nossa deu água na boca

[@sogeking4217]

I had to check to see by myself if this restaurant really owned a Michelin star and it did... It looks so basics ramen to me. In conclusion the best things are the most simple and requiered lot of experience to do it perfectly. I want to taste it.