Default channel grouping in Google Analytics 4

[@fun6324lkn]

does that mean the user acquisition default channel group for apps are the channels of where the user download from ?

[@jehat949]

Appreciate for sharing these useful information 😊

[@stu9641]

Very clear and helpful thank you

[@deis2022]

thank you sir very helpful for my research.

[@manzarmashhood8098]

Hey Julius, how can we solve the "direct" channel source problem and attribute the traffic/users that's getting categorized as "direct" to the right source/medium? Can we solve this problem with GA4? I think if we can, you are the only person to identify all of those steps we need to take as you are really the best :)

[@haruner8832]

If you mean third party payment processors just add them in the referral exclusion list, just the same as UA.

[@hiteshvarma27]

There was a confusing line in this video. You mentioned at 4:44 that anything that is not recognized as anything in the list goes to referral. And then at 5:14 you said, it goes to unassigned. A bit confused here. TIA.

[@ImGolden]

Very helpful, thank you!

[@paulkratzwald6586]

Thank you for your awesome content Sir ;)

[@user-eg9sx8tn8k]

Hi Julius, is there a way to filter reports by item ID or Product and Default channel group? Currently, it only allows first user campaign. It's really not helpful to me to know the overall revenue and quantity by default channel because I have more renewals than new business purchases, but am only interested in the channels by new business product, so it's really skewing my data.

[@user-rb8gr1jb6o]

Hey, and how can I collect them together for example facebook?

[@baxi45]

I am still confused with the unassigned popping up in my traffic acquisition with having more users into "UNASSIGNED" and how to configure if this is good for my website or not.

[@AnalyticsMania]

It means that you have a lot of custom values in your UTM parameters. Refer to the GA4 docs to find out which values are supported by channel groupings

[@user-ow2kq3uh1v]

Hi Julius, thanks for the amazing video! I wanted to ask question since this has bothering me for quite a while, I had most (90%) of my conversion events in GA4 not only it gets attributed to Unassigned but the source/medium is also (not set), is this because something wrong with how the website passing out its referrer? or it's because something else? thank you!

[@sergioriverarocha1525]

I believe your medium/source is not set because you need to set the UTMs to your URL. If you DM me, I'll be glad to help.

[@webanalyticsmitkopf]

And custom channel grouping is still under development?

[@NicholasPRMA]

Hey Julius, could you please make a video covering Twitter's new Conversions API and that deduplicating process? It is a very new industry thing and I think it could be just as useful as the Facebook Conversions API. Thanks

[@saranardo6001]

Is it possible to personalize default channel grouping in GA4 as it is possible in GA3? In GA3 we created personalized channel grouping but I do not see how to do this in GA4- Thank you.

[@AnalyticsMania]

Not at the moment

[@saranardo6001]

@@AnalyticsMania Thank you

[@Discprofiles]

How do you remove a domain from referral and have it show in its own grouping?

[@stu9641]

I was looking for the same thing. Based on the documentation referenced in the video it says "Channel definitions aren't case sensitive and can't be edited."

[@SimoneGrimani]

tks

[@araohan]

In GA4, how can I change the default channel grouping? Or create maybe a new channel grouping. Please let me know what is possible. Thanks for your videos :)

[@AnalyticsMania]

Currently it is not possible

[@araohan]

​@@AnalyticsMania Ok, thanks for your answer. It's weird that Google is pushing the transition to GA4 so fast when many of the features are not as mature as GA3.

[@Guilopes99]

I still don't understand why even manually tagging links for 'cpc' and source=fb or facebook some paid social traffic still goes to referral sometimes. Also bugs me why some organic social traffic from l.facebook or m.facebook goes to referral and not organic social...

[@tolkomig]

it could be that cps or Facebook is not their FIRST traffic source.

[@Guilopes99]

@@tolkomig but if it's manually tagged in the URL of the ad 👀 what cases are there that the platform replaces?

[@manzarmashhood8098]

hey guys, how can we solve the direct traffic problem on a website, are there any free tools other than GA4 that can help us solve that problem so that we start attributing the traffic to the right source/medium?

[@YourRentals]

@@Guilopes99 i know it's a problem. So it's only a tiny portion of users who can potentially visit your site from device A (utms), then revisit from device B (no-utm), then again see your ad on device B. Or they might navigate to your social profiles and click the site from there. There are many options, but of course, they will not explain it if the majority of traffic is referral.