Do You Need A Niche As A Personal Trainer?

[@momentsinminutes4032]

I really appreciate the honesty. I`ve been a trainer at a big box gym for 6 months and I`ve managed to get fully booked in a country town, but I`ve always wondered what the next step would be. I`ve thought about how I could niche down and this was a very timely reminder of what to look for. Love your work! It`s been an incredibly valuable resource for me. Please keep it up!

[@SortaHealthyTrainerEducation]

Thanks for the feedback and support we really appreciate it! It sounds like you’re doing really well, keep up the good work!

[@sibusisomichaels]

I stay in South Africa, personal training is just picking up this side so a lot of opportunities are open....this has helped a lot

[@SortaHealthyTrainerEducation]

I think training will definitely become more and more popular in South Africa as time goes on!

[@covertsniper1983]

My main niche is teaching boxing/kickboxing related workouts to clients. Great workout for weight loss, confidence building, and having fun. I offer in-home and virtual options. I'm not as busy as I'd like and I do have a few clients that I work with that aren't in that category but I think it's a good niche, even considering I've been involved in various martial arts for about 28 years now, certified boxing coach, etc. Great video Jeff!

[@SortaHealthyTrainerEducation]

Stick with it! You’ll definitely get fully booked if you’re consistent and make small improvements along the way! I like those niches a lot though! Keep up the good work!

[@jeremymclean7247]

Great eye opening video. I originally wanted to start my business training only athletes but general pop seems like a way more profitable route. Thanks for the red pill!

[@SortaHealthyTrainerEducation]

Haha no problem! You definitely may get some athletes but it’s tough to only rely upon them for income

[@0ako]

So thankful for this information. I worked for half a year at a gym and nobody taught me any of this stuff, the management just expected trainers to figure this out on their own. I'm so happy I came across this channel so I can be better prepared for my next training gig.

[@SortaHealthyTrainerEducation]

I really appreciate the support! I’m glad you’re finding everything helpful!

[@Mannusverse]

Welp, there you have it. I'm not niching down. Thank you so much!

[@terwils7492]

Another great video with very informative information as always! It was a niche that got me interested in becoming a CPT, along with my own experiences recovering from injuries. Specifically, I'm interested in the barefoot movement and how that affects improving overall mobility up the kinetic chain. Time will tell if I can support myself as a newly certified CPT with this niche. I think that just by adding this to my repertoire as a CPT might make my services more appealing overall. That focus was what prompted me to get certified with NASM as they too are focused on balance, mobility & endurance as a first step training which fit perfectly with my philosophy on training. I just got certified with NASM and now studying at EBFA Global for the Barefoot Training Specialist courses. Before I begin gaining experience, I wanted to have the knowledge of these additional assessments for my clients. Thanks again Jeff!

[@SortaHealthyTrainerEducation]

Best of luck to you! Glad you find the content helpful!

[@chrismcloydcpt]

Grreat Video. I just launch my inhome personal training business and since to my knowledge I am one of the few people that does it in my area i dont have to niche down. Since the serivce in its self is rare.

[@SortaHealthyTrainerEducation]

Thanks for the support! It’s definitely already a niche in many areas! Make sure to see what the local competition is doing!

[@juliogomez9145]

WOW I was thinking about this topic about 30 minutes ago and then I saw this video! what a coincidence

[@SortaHealthyTrainerEducation]

Great minds think alike!

[@functionalaestheticse.c.8953]

Solid advice.

[@SortaHealthyTrainerEducation]

Thank you!

[@TheFitCosplayer]

So excited for this video

[@SortaHealthyTrainerEducation]

Thank you! That’s always good to hear!

[@alfiebower6887]

Top content as always!

[@SortaHealthyTrainerEducation]

I really appreciate that!

[@JD-hu3dg]

well done guys!

[@SortaHealthyTrainerEducation]

Thanks JD!

[@qaisarbacha7945]

thanks you sir

[@SortaHealthyTrainerEducation]

Thanks for the support!

[@ATTherapist]

Should a PT establish a niche in a commercial gym while working as a staff?

[@SortaHealthyTrainerEducation]

This is a “it depends” situation. In a lot of gyms, you might want or need to in order to stand out but that might not be the case in all gyms. If you really like training a special population, it might be worth it to by the guy that trains “x.”

[@brandonstevens1543]

What do you think of a family focus niche? Right now I have a mom/dad/daughter and also a mom/son. This summer I am looking to go full time after teaching PE for 6 years.

[@SortaHealthyTrainerEducation]

I think it could be a good secondary target. You’d probably want a larger target demo, or a demo that’s searching for training more often. For example I train a lot of families, but our main target demographic is middle aged people focused on weight loss.

[@StrokeNTheFire]

I was thinking about which type of specialization I would be interested in. I'm debating between older popultions, fat loss, and women (which is just what I am 😂). I wanted to shadow a few different trainers before I pay for further specialization. Would that be weird? How long would I ask them to shadow for??

[@SortaHealthyTrainerEducation]

I think shadowing is always a great idea! I would just send a few emails or make phone calls to some local places you might be interested in working, let them know you’re a trainer/becoming one and ask if it would be possible to shadow a trainer. Watching a couple sessions will probably be enough to give you a good idea.

[@abhisinghthakurinspiration3252]

i train calisthenics , martial arts,weight lifting can i kepp my niche hybrid ??

[@SortaHealthyTrainerEducation]

Sure, that can definitely work!

[@AlwaysWorkin1090]

What about corrective exercise niche?

[@SortaHealthyTrainerEducation]

It’s definitely a growing niche. People in more affluent areas seem to be more interested in it on average.

[@shan_7714]

What about a niche in Interval Training?

[@SortaHealthyTrainerEducation]

It could work! It all depends on what type of environment you work in!

[@julianvasquez506]

Hey Jeff, I am located in Los Angeles California, I am starting a mobile gym in the Los Angeles area , I am a ex-Bodybuilder and I am passionate about training other bodybuilders for competition , Also for those who just want to train and look like a bodybuilder but do not compete , my 2nd niche demographic is bodybuilders in wheelchair, I am providing services for both niche, I've been in the fitness industry for over 30 years,and I believe this niche demographic haven't been taken over in the fitness industry, what's your take on my niche demographic. Thanks!

[@SortaHealthyTrainerEducation]

It sounds like you’ve got the background and passion necessary to fill that role well! Stay consistent and work hard and it will pay off!

[@julianvasquez506]

Thanks jeff

[@laschoinproductions1194]

Any leads for someone yearning to be a trainer without a certificate,Got the passion for helping people in My Gym and they always Come to me asking for help.

[@laschoinproductions1194]

Been in the gym for six years. I know how important a certificate is but i don't have the funds currently to pay for it.I have written notes from the internet and more so from this channel for so long I feel so ready

[@SortaHealthyTrainerEducation]

It sounds like your heart is in the right place! That being said, I’d definitely recommend getting certified. Even if takes a while to save up for the cert it’ll be worth it. Consider buying the ACE course around Black Friday time. There’s a big discount around there.

[@WestCoastUSA546]

I dont think it's a matter of " should we have a niche or not". Specializing can be very helpful when it's needed in certain cases, but I believe being a well- rounded trainer, will be much more beneficial for one's business of training clients, who all might have different goals

[@SortaHealthyTrainerEducation]

I agree! Being well rounded should be the top priority for most!