Doug Demuro on Analyzing the Car Industry, Creator-Led Businesses, and Porsche Follow Up (Raw Video)

While preparing for our Porsche episode with Doug DeMuro, we had a lot more than Porsche to discuss… but the episode was already over 3 hours! We decided to save the rest for its own episode, released here on ACQ2. Doug helped us understand what’s going on with the car industry supply chain in 2023, the transition to electric vehicles, the car dealership business model, and how most consumer car purchase decisions really get made.
We also got to talk with Doug about his business empire. In addition to his KZbin channel with ~5 million subscribers, Doug started a car marketplace called “Cars and Bids”. Earlier this year, Doug took a $37 million investment from The Chernin Group, and Doug walked us through that transaction and what it’s been like going from “indie creator” to a large and more professionalized organization. And of course, there’s some discussion on our Porsche episode together.
Links:
- Porsche Episode: • Porsche (with Doug DeM...
- carsandbids.com/
- / @dougdemuro
- / dougdemuro

[@vbwine2003]

Gents, I am a huge Doug DeMuro fan, but because of your joint video, was introduced to Acquired, and now I’m a huge fan as well. Love how you tell the business story, and make it real. As Stone Temple Pilots’ guitarist Robert Deleo succinctly puts it, “nicely done!” Rock on.

[@cozza819]

Was hoping for another 3 hours ;)

[@shaboiisaiah]

im simple, i see a new 1hr+ doug vid in my recommended, i click play and like

[@mark4632]

Another great episode! I'm thankful that doug introduced me to you guys

[@kyleelliott512]

Doug is such a genuine and smart guy. Love learning more about him and his thoughts and his business

[@Specproof]

Congrats on the upcoming baby and a surprise car purchase, Doug!

[@Chris_Moncada]

This vid in my feed 100% because I follow Doug. Great watch.

[@jonnydepp5049]

Interesting questions from you guys! Loved listening to Doug's answers - as always, super interesting podcast visitor.

[@cliffdavis5244]

Love your show… Been a subscriber for a long time! looking forward to this one! Doug is a pretty cool guy who I also follow.👍🏼

[@redbaron5765]

Doug episode brought me to Acquired, the Costco episode got me to join Costco.

[@colemadden5147]

So I’ve heard the nvidia ceo, Spotify ceo and and now Doug with cars and bids say “I would have never done this if I knew how hard it was going to be”. All three of them said that independently and unprompted

[@DrBoobY2K]

Can I just say that it's the second time doug has mentioned his miscarriage in a frank and honest way, not trying to shock or for sympathy, but I imagine for the purpose of normalising a talking about a very sensitive and quite taboo topic, which is a great thing for him to do in his position with his audience.

[@bobbysenterprises3220]

Fun little side project. I know and work with people that have 3-4k per month that have a college degree.

[@Eternalspring22]

This begs a question, can you start a successful growth business today, without being a creator?

[@gazzoob6953]

Ok

[@trehacksync]

I clicked this video because of the title, but your thumbnails are bad. They look like youtube advertisements easy to skip over.

[@andymuggeridge7588]

Great stuff guys - Doug is a fascinating guy. But please stop saying “like” all the time🤦🏼‍♂️

[@uyd]

The worst car? The Vin Fast

[@suprjudy]

lowlight of the episode, Doug comparing creators to God. hope he doesn't view himself this way!

[@carsinthewild7883]

He was clearly joking and being sarcastic with that comment. He literally laughed after it and then proceeded to rag on some of them.

[@cozza819]

If Doug hasn't already suggested. It maybe worth you guys talking to Matt Farah, Car journo/youtuber/podcaster with a top of the range LA car storage business. @thesmokingtire