Audi, Bentley, and Lamborghini profit crashes 91%

[@electricviking]

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[@alexanderbont]

None of the codes work, they say they expired yesterday.

[@AleksPTA]

@@alexanderbont yeah, i just found out too

[@AprezaRenaldy]

50% Discount is a Obstacle .Why BEVs Don't Sell Up to 90% of the Market share in China .

[@joergmaass]

In Germany, I believe it is a combination of bad strategy (EVs in particular), high prices and simply arrogance. I tried twice to buy an Audi in Germany, at two different dealers. When my wife and I entered the premises, we wore normal clothes (jeans, shirt, leather shoes, shaved, kempt hair). None of the sales people in the show room would approach us. Instead, they retired to a windowed office to smoke, in broad view of all the waiting customers. At one dealer, a sales person finally approached us after half an hour. He looked us up and down (especially my wife) and asked in a rather arrogant tone if we liked the car we were looking at (it was an A6) and if we could afford it. I make enough money to lease a Lucid... Needless to say, we answered that we were not sure and left. Never again!

[@garyhooper2728]

Same here in China no interest and at that time almost no EV

[@robbiesheppard3280]

To be fair a lot of bums and tire knockers come into dealers's this happened to a friend of mine's father who was looking to buy a Ferrari he was dressed in shorts, thongs and a tank top he was rejected straight away. Anyway, he went to a Porche dealer and brought a 911 Porche, the next day he rocked up in his Porche drove right into the dealership walked into the showroom in his Armani suit, and walked out their mouths were on the floor..

[@naga2015kk]

@@robbiesheppard3280 only losers do something like this. Have confidence in yourself. What others do should not trouble you. You are success in your own right. Who are those people? What their opinions matter ?

[@exeroon9958]

In germany it is not customary to approach customers you have to approach them.

[@robbiesheppard3280]

@@naga2015kk Good response, "live in your own skin".

[@julesviolin]

Corporate greed has finally caught up with them ⚠️

[@evgriga]

IMHO consumers are just fed up with overpriced and unreliable vehicles, especially AUDI.

[@mysterioanonymous3206]

100%. Just had a scroll wheel break on my Skoda (steering wheel controls). A well known issue. That's a 50 cent part. A little plastic scroll wheel. I have to change the entire unit. Incl work... 500 bucks. No that's not a joke. I did NOT replace it but will simply do without it. Ill drive that car to its graveyard (10 more years I hope) and then I'll buy a Toyota. German car? N E V E R.

[@dzonikg]

BMW am i joke to you? I have 2 BMW because at any given time one is at service

[@rare_wubbox360]

@@mysterioanonymous3206buy a Tesla.. , you know, the veichle Toyota engineers prize.. and try to copy Toyota wont be alive in ten years

[@capnkirk5528]

@@rare_wubbox360 But ... but ... but ... the PANEL GAPS! I don't need a reliable, working, maintenance-free electric drivetrain when I can have a precisely-engineered, incredibly complex and finicky ICE one AND NO PANEL GAPS! Because, ya know, those panel gaps are just SO uncomfortable when you're inside a Tesla!

[@AdamC5013]

Bingo!

[@cl6772]

Their cars are overpriced garbage. They USED to be amazing cars early 2000s to late 2010s by now the price point for what you get is bad.

[@AdamC5013]

💯

[@noneofyourbusiness5433]

Yep I laugh at all the commentary about the reasons. It's very simple. VW won't be on the road in 10 years. It'll break and cost a fortune to fix. Game over .

[@user-eh8rx2dw5e]

Try the 90s. By 2000s they were garbage. Try finding a working 2005 a4 or even s4 they all broke.

[@AdamC5013]

@ you spot on right! My old girlfriend had a 2001 a4 in pristine garage kept conditiom amd 3 years old all the plastic was brittle and breaking left and right. Modern euro cars seem to be trash plastic mobiles

[@AdamC5013]

Actually, plastic trash cans are far FaR above euro luxury cars in quality

[@nr5494]

I think the Chinese have decided to wipe out the European manufacturers with aggressive pricing. They’re done..

[@billinsf88]

Not entirely true, the Chinese proposed to raise their export EV cost to the EU to match the tariffs but was rejected. Therefore, pricing is only part of this issue.

[@backpackpepelon3867]

EU started it first. It's just a war they can't win, they know it, but they had to because their master demands it. Making your biggest costumers into enemy is just horrible move.

[@MrAlbino234]

The chinese cars are not cheap. They have a correct price. The european cars, are and have always been very expensive!

[@shuilee2781]

it is not chinese who decided to wipe out European brands. It is the market force that leads to the throat-cutting price slashing. Not even each individual Chinese company has a say on this.

[@oceanwave4502]

Not many buy luxurious cars as the whole world is tightening its belt now. But low-end, medium-end cars by Germany can't compete with China's. In short, Germany won't be selling a lot of cars. Not any more. What could go wrong for Germany economy?

[@alskeiuthn]

I agree. Audi is toast.

[@charlesg5085]

These companies are garbage.

[@HANZELVANDERLAAY]

The emblems..make a nice necklace 🎉😂

[@dexlab7539]

I’d buy toast before an Audi

[@larryc1616]

What about VW?

[@Unitedflyier]

Happens so many times in so many industries. The big players don't innovate they presume they will remain number 1 forever.

[@Knightmare919]

Example here is blackberry and nokia blackberry died and nokia barely survive.

[@AI-qd4vb]

@@Knightmare919 nokia is still a powerhouse lol. Only their mobile segment tanked. And its not because they didn't try, but they were too big of a company and too slow to react against google and apple. Plus Microsoft pretty much annihilating them in the span of 2 years with some of the most stupid and terrible policies ever applied. MS never knew how to sell their hardware.

[@stephenlock7236]

Not just applicable to a manufactured product. The same presumptious mentality that the USA will be the eternal and sole superpower who would rule over the planet Earth and more.

[@daveandjanwoolf8078]

Rover - Hillman - Singer - Austin - Morris - Sunbeam - Humber - Wolsey - Riley - Daimler - Triumph - Alvis - Bristol - Jensen - all British Car companies from when I was a kid - this tells a story.

[@unclefatbloke687]

Daimler was a British car company?! Are you sure?

[@cybersurfer2010]

Sad… history repeats itself…

[@daveandjanwoolf8078]

Yes Daimler (although its name had German origins) was a British company founded before 1900. It became part of BSA and was sold to JAGUAR in 1960. Even in the 70s and 80s Jaguar produced Daimlers - these were V12s which were essentially two V6 engines bolted together.

[@daveandjanwoolf8078]

Two others have just come to mind - Jowett and Standard.

[@warringtonminge4167]

​@@unclefatbloke687 yes it was since the dawn of car companies Daimler was a British brand even though the name of the company that makes Mercedes-Benz cars is Daimler-Benz AG.

[@richh650]

The masses are apparently completely sick of being robbed by the automakers and dealerships.

[@SB-hr5yr]

Volkswagen Crafter panel van long wheelbase CR35 Panel van Trendline LWB 177 PS 2.0 TDI 8sp Automatic FWD Purchase price £ 67,968 Absolutely ridiculous.

[@benedictmarshall7031]

Sadly, Audi produces ugly, bloated, guppy-faced SUVs these days. Meanwhile, Bentley has gone all BLING, has has lost any inkling of decorum. They deserve to fail.

[@stevenpreston5619]

The U.S / West loves to talk about freedom of trade & competitions are good, until they are face with real competition 😂

[@daweigo6851]

Mainly Europe not the west at the moment, so true what you say

[@charlesg5085]

I find it hypocritical that for decades every major car brand raked in the cash from China. Now politicians and manufactures in the usa want to block imports.

[@markplott4820]

Audi, Lambo, Benty are NO Competition.

[@mydogsbutler]

American nationalists are pushing anti-China agenda. American government uses its economic and military influence to pressure countries around the world to do whatever suits their foreign policy rather than let them trade with whomever they want.. I criticize the CCP for being authoritarian but that's not the real reason why the US has suddenly become anti-Chinese after decades of trading with China. It's because they know China is in the process is becoming economically a more important country than the US. Bruised nationalist ego that America will not longer be number one. Incredibly petty.

[@mnhsty]

Subsidized goods sold below cost is not exactly “real” competition.

[@NorthofYou1]

I just put $3.3k into bodywork on my 07 Honda Civic because car manufacturers are beyond belief out of their minds with their prices and reliability. So I’m good for at least another 5 years of driving with this vehicle.

[@klausnielsen7102]

I remember when everybody aspersions was a new Audi A4 or A6 here in Norway, Days long gone…

[@charlesg5085]

They seem lmto like teslas over there.

[@petersimms4982]

😮only mechanics that repair these ,know how 💩these vehicles are 😅

[@AI-qd4vb]

mechanics know jack shit... They're just glorified parts changers. Most barely have the attention span not to forget to place all the wheel nuts. They think manufacturers are there to do their job for them and make things easy. Most are also absolute scammers the try and use any means possible to shaft their customers. Good ones, which are a dime a dozen, dont complain and do their job fast and efficiently. They fix when something can be fixed, they test their fixes, they charge fair prices,... My audi specialist, is an actual specialist. Is trained on the cars he fixes, has all the required tools and has access to their supply system. Never had big issues with my A6, and the small ones that i did have, like a wheel bearing fail and some chewed cables by roedents have been fixed in the same day at perfectly reasonable prices which I was later able to claim against the insurance also. Your typical "I only work on japanese cars" mechanics are not mechanics, just glorified parts exchangers.

[@NoMoreVoxPops]

No company can escape that level of attrition unscathed.

[@Jaw0lf]

I have thought the same thing for many years now, after swapping an Audi Q5 S Line that I had from new to a Kia E Niro 4+. I did not miss the Audi. The well known quality brands build better engines, gear boxes and the rest. You could feel the difference between engines from different companies, and the brands such as Audi and BMW were better. Moving to EV, that has gone. The Koreans and Chinese have learnt how to make quality cars and they are designed being an EV, giving all the benefits you can get. I now have a Tesla M3 RWD and love it. Best car I have owned and it keeps getting better with every update that arrives.

[@olafurthorarensen7918]

Ironically, it were the Germans who taught the Chinese and Koreans to build good cars.

[@Jaw0lf]

@@olafurthorarensen7918 Yep it was, they went for cheap labour costs and that is how they learnt!

[@andyfreeze4072]

the unknown factor here is that the chinese employ the best of the best designers from the top brands. They have leap frogged the europeans in no time. They are enginnering driven, not marketing BS.

[@loofers]

Audi has done nothing actually new and NOVEL in ages. They're just boring boomermobiles

[@anibaldamiao]

RS etron GT?

[@zes7215]

wr

[@ZweiZwolf]

Audi is better than BMW, at least they're trying to make EVs. BMW has completely lost their way.

[@theracer6882]

​@@ZweiZwolf LOL, look into i5 and i7

[@ZweiZwolf]

@@theracer6882 LOL, look at BWM selling FWD 1-series.

[@maxgluteus4263]

German cars are fun to drive until the maintenance time

[@ZweiZwolf]

3 years until the base warranty ends.

[@cheekeongchan6605]

My friend had a VW sedan which had a transmission replaced during warranty which was lucky for him as the 1st question asked when he wanted to sell his car was "Has the transmission been changed?"

[@TeslaRoadtrips]

When my wife getting her q5 fixed last year or so. So many people in there complaining about their e trons lol😂😂😂

[@larryc1616]

That's because legacy auto can't make quality EV's nor a profit on them. Kodak!

[@experimental_av]

There is no way for VAG to turn this around imo. With a looming US trade dispute it’s only getting worse.

[@unclefatbloke687]

Knowing the German mindset and industrial sphere from 16 years living and working there, the 30 new models is 100% not based on researched customer demand, but instead on keeping the factories 100% occupied due to weak management and overly inflexible union demands! Hubris and poor management killed the UK car brands, and lo-and-behold, it looks like Germany's car industry is going the same way!

[@eldictator1]

For sure, I see Germany and possibly Japan going bankrupt/Being chinese brands/having a tiny market share in their respective countries

[@cheekeongchan6605]

​@@eldictator1Both Germany and Japan are car exporting countries with overcapacity which their respective country's population cannot absorb. If Chinese EVs reduce their exports then problems for Germany and Japan's car industries.

[@WillieFungo]

Unions lead every industry to ruin.

[@hendrx]

I mean they sell cars as expensive as possible and build them as cheap as possible

[@Bemx2k]

Good news , time to cut mega huge profits :) example : Bugatti Veyron cost of production 250-300 euros market price 1 to 3 million euros , profit 400% to over 1000%

[@waynerussell6401]

They sold Bugatti to Rimac.

[@theracer6882]

They lost money on every car sold. Initial r&d cost on bugatti veyron was insane. The veyron program made no money. The profits really started coming in during the Chiron program. Now, they have high margins though. 😅

[@Bemx2k]

@@theracer6882 Go visit doctor mate

[@pbrigham]

The Chinese cash cow is over, from here is only down.

[@paulc6766]

For western brands.

[@IA100KPDT]

For the same or lesser money, Chinese Evs offer a lot more value.

[@SMJ-l6r]

Live in China and drive a European car. Because of the tariffs it made me super curious about Chinese cars and while they were good last year, my god everything seemed like straight up blade runner like this year. There is now such a massive gap and the tariffs are now making Chinese people who use to flex European cars as a status symbol look inward seriously. Look up the Zeekr Mix and 7X. Now it feels like a Bentley is what luxury advertisement looks like and a Chinese car is what luxury actually is. For a fraction of the price, it is no contest that a Zeekr 009 4 seater version is a far superior car than a Bentley.

[@WillieFungo]

European cars are no different from European shoes, handbags or clothing items. You pay the the brand name, not quality. The quality is usually insultingly low.

[@williamgrunzweig571]

I drove an Audi for many years, but ultimately decided this year to switch over to Tesla. Couldn't be happier.

[@stevennelson7518]

The roof is on fire. Got rid of Deiss. Gee, that worked well. RIP ICE.

[@dquzmanovic]

Diesels forever!

[@user-nh1yb9mk7y]

Diess failed with software and new architecture

[@davesoltoggio3280]

The next 5 years there is going to be some major Kodak moments with manufacturers! These brands like Audi, VW, Peugeot etc are nowhere when it comes to supporting parts on two year old models! Just complete rubbish and painful to own! Be careful what brands you buy! 🤔

[@bneyarb5037]

I don’t disagree, but parts on 2 year old cars? Like 80% of the VW group vehicles have the same 2L 4 cylinder engine and the same 6 speed DSG gearbox. They’re some of the most abundant on the parts market like… ever. Surely?

[@oceanwave4502]

My gut feeling says that the aging population issue won't help Germany recover anytime soon. Their fate seems to be sealt...

[@ahpong]

I am shocked about Audi using SAIC platform.

[@ouethojlkjn]

I guess it was that or nothing

[@joakimwasseng8217]

Me too, well the new Q6 and A6 models actually use the PPE platform, not SAIC, so don’t know what models he is referring to

[@altrerive721]

EU/US/JP historic automakers thought they were the masters of the car market and the future was under their control. What an illusion!

[@saleh45251]

now i know why this one sales person at an imported car showroom told me they are getting german ICE cars much cheaper from china and selling it at a good margin to where its been imported! because german car makers are slashing their prices big time in china...good for export markets! but wont last too long as german car makers will not have the same duration to compete on prices...eventually they will pull back....

[@LongChaiMeng]

The auto industry has already leapfrog. Now the Euro and Japanese auto companies are in real trouble and having a hard time catching up

[@leewellstead2305]

Big fossil fuel engine sales of vehicles are only going to go down down to China town 😂

[@frostcb2]

After just getting a ‘16 Nissan leaf loving everything about efficiency and after just a day wanting more range got a used Tesla model y weeks later. Now I’m like a spokesman for ev and recommend an electric car to everyone I talk to. We are saving so much money compared to the 13mpg the f150 was getting 😊2300 miles and saved $800 in fuel. Ice is done

[@richardconway6425]

What ? The question is, why on earth were you driving an F150 in the first place? A vehicle like that will make any other vehicle look saintly by comparison, whether ice or ev.

[@ZeusOlymp-fy2kx]

Try configuring an Audi on the Audi homepage. You’ll notice that it’s so complicated, you’d need a Stanford degree for it.

[@jayceh]

Its not just gross profits, they have very high operating leverage (high fixed costs) so as soon as variable contribution starts dropping the profit contracts very quickly and there's no floor, it can and will go negative very quickly

[@AdamC5013]

Garbage brand, garbage maintenance terms, garbage parts prices and quality.

[@George-cc3qt]

40 000e for entry level car and they ask themselfs why are they in trouble

[@WillieFungo]

And the car is plastic

[@L4WNY..]

When you can buy a SU7 Max for $50k, you'd be mad to not buy Chinese !

[@undisclosedthai]

I have a Xiaomi/Redmi phone and I think it is not so reliable.

[@gandalf6878]

In 2009 I bought a VW Sharan for EUR 26,000 (I like a lot of space). 8 years later the new model had only half as much space but was twice as expensive. And after having had bad experiences with the quality at VW, I decided not to buy a VW at all. I then drove a Renault ZOE for a long time, which I also simply thought was cooler than any VW, and simply rented a large car when I needed it. The German car industry has not brought any innovations to the market for a long time and the quality is getting worse every year. The TSi engines are a complete misconstruction. Permanent oil underpressure and rubber drive belts in the engine block contribute to the likelihood of engine failure at some point. Today I no longer have my own car and only rent one when I need one. Either from Europcar or with car sharing services. This means that I drive a variety of car brands. With the German car brands, I always get annoyed by the non-intuitive cockpit design with the 1,000 buttons. I mean it's the year of the Lord 2024! Where has the user-friendliness gone? Why do I have to spend 10 minutes to find the button to turn off this error-prone German lane assist?? To be honest, I think every car brand outside of Germany is simply better.

[@ronlong2400]

How efficient is regenerative braking in various EV models? Anyone???

[@ZweiZwolf]

It's pretty poor. Regen reverses the motor, so it's got 15% loss right there, plus there's a limit to how fast the battery can charge. I'd say you get no more than 1/3 of the potential energy back. Better than nothing, but not great.

[@mafteke2]

Vorsprung durch Technik, all gone!

[@rogerfroud300]

No surprise, the Legacy car industry in Germany has blown hot and cold about EVs and made a pretty poor effort with their EVs.

[@kevinthompson2753]

I had etron and now brought q8 etron- both great cars and never going back to combustion engines

[@costafilh0]

Good! Bring back the W12, The V12 and V10.

[@GeeBeeMike]

I still own my Audi 3.0 Tdi V6 Quattro Le Mans. Bought it brand new in 2006. It’s still a better car than anything they make now. I’ll be keeping it and driving it for a lot longer yet.

[@dwolfism]

Where I live in Southern California, there are all almost no Audi SUVs. At the same time, the road is full of Macans and Cheyennes. Especially in the Macans are among the most popular cars on the road. Porsche is clearly doing something right

[@amgguy4319]

Fun Fact: In America there used to be a chain of ice cream stores: "Baskin Robins 31 Flavors" Some people knew exactly what flavor they wanted. Others took a long time asking for samples of various flavors, still finding it difficult to decide. Baskin Robins 31 Flavors is all but extinct in the wild.

[@peterlomax7143]

15 new models in an environment that is changing. This is insane thinking and they still believe to be in the 2010s

[@cars291]

This is so much better than the news about Lucid and Rivian, I stopped worrying

[@gregsutton2400]

VW is looking to Rivian to save them lol.

[@cars291]

@@gregsutton2400 their softwarr

[@WillieFungo]

@@gregsutton2400 Here i was thinking that VW was saving Rivian. But in reality, VW just wants to steal the superior American tech.

[@onederment]

Gosh that's embarrassing... their shareholders will want blood... after all its their savings down the drain. Nothing works here... its best to find a retreat centre and zen out

[@zes7215]

wrg

[@WeAreAllDoomed-n5i]

DieselGate! All goodwill towards VAG disappeared!

[@stevendevilliers471]

In south Africa these vehicles are so overpriced only the government can afford them.

[@DanaSmith-q9f]

I'm favoured, $22K every week! I can now give back to the locals in my community and also support God's work and the church. God bless America.

[@FatimaElizabeth-e1l]

Yeah, 253k from Charlotte, looking up to acquire a new House, blessings.

[@MarvisBilliondollars]

How ..? Am a newbie in crypto investment, please can you guide me through on how you made profit?

[@ZhangWei-ko3ib]

I'm sure her service is available outside the US, but you gotta ask her first. I'm positive because I have a friend who stays in Australia and using her services too. You should ask her though to know if she offers her service to your country.

[@AlfredJohn-w8i]

alright thanks for the recommendation, but how do I reach her?

[@JoyAil-s8x]

Had to write her number this way because of the community guidelines add up and text her

[@pawelzietek]

They need to increase the number of packages, introduce more subscriptions and decrease the quality while increasing the prices. That will convince us to buy their shit.

[@andrzejz4218]

It was supposed to work forever, but these big CEO idiots didn't notice new era carmakers didn't know about it.

[@mauriceharting5877]

Audi is one of many ICE vehicle producers, which will continue to suffer as the market moves to Ev's and Hybrids. It may be to late for Audi to transition to ev production and maintain profit margins with all the ev competition there is.

[@gwgr1100rt]

Hi Sam -love the program & information. When you have time appreciate if you could explain why having smaller wheels on EV give higher range ,as this is often mentioned in reviews

[@Nom_AnorVSJedi]

I don’t associate ‘Made in Germany’ with quality anymore. Everyone I know who owns a German car complains about. Everyone.

[@ZweiZwolf]

Owned German cars, have you? German car quality was good, but after 2000, it's no better than Chevrolet.

[@WillieFungo]

@@ZweiZwolf It's worse than Chevrolet because Chevrolet cars are mass-market and cheap to fix.

[@RickDenzien]

Excellent work

[@electricviking]

Thank you! Cheers!

[@Frakaphoto]

petrol car are cars, the other are cell phones with wheels

[@AKA001]

My mate just bought a fully loaded iX2 eDrive30 for the price of an eDrive20. They also threw in a wall charger, including installation… there’s no way they’re making money on their EVs…

[@paulconnolly4483]

Exactly how are they going to enter Formula One in 2026?

[@nayil100]

This is what happens when you turn M3s and S4s into 100K cars.

[@davedsilva]

To what extent did EV costs tank profits?

[@machoopichoo2]

I am surprised to hear that the BYD blade battery is no longer a leading product. It seemed great when it was released an BYD should be continuously improving like CATL. I guess they will need to buckle down and work on improving the tech. Their financials are not great right now, so maybe that is part of it.

[@chasf3433]

Fancied getting the latest A1 but old tech underneath with no hybrid or even mild hybrid option which is standard on a much cheaper Hyundai or Toyota.

[@SB-hr5yr]

Starting price of VW crafter Panel van Commerce Price incl. VAT £49,650.00

[@LongChaiMeng]

Looks like the European auto companies are mainly managed by accountants and finance based managers, where they mainly just look at costs and cut it down as much as possible to make the books look good. Totally forgetting, (not forgotten) about the main purpose of the auto company, which is the engineering and innovation of the products. Time and time again this has been proven to be disastrous.

[@alex.velasco]

Sam, in the EU a ‘1.000 million’ is a thousand million, that is, a billion. It’s confusing, but in contrast to the USA, continental Europe uses a stop in place of a comma for thousand separators, and a comma in place of a stop for decimal places.

[@gunmetalbullets]

And what do you think will happen if only Chinese car companies are the last ones standing? They will ramp up the prices...

[@WillieFungo]

That's not really the Chinese culture. They always race to the bottom.

[@mysurlytrucker7510]

Fact is internal combustion cars are on the way out .

[@sargfowler9603]

They'll still be around for a while yet, but for most manufacturers, the transition is expensive. The flatlining sales of EVs in Europe means manufacturers are left with stock they can't sell. The falling numbers in China must be the primary reason for drop in world sales.

[@daweigo6851]

Nope not true, over 92% of world car sales fuel cars

[@ecognitio9605]

"Over 91% of people and goods are still transported by the eternal horse & buggy" - 1905 😂​@@daweigo6851

[@davidbeppler3032]

@@daweigo6851 Only 92%? Just a few years ago it was 100%. Wonder what the percentage will be in 5 years. 60%? 70%? Why buy a new car when you can just take a Tesla Cab and save thousands of dollars a year? 2020 Tesla is a Noun. 2030 Tesla is a Verb. This is important.

[@pin65371]

@@davidbeppler3032 because owning a vehicle is freedom. Financially it would make sense for me to sell my vehicle and just take a Tesla cab or Uber everywhere. I'll never do that though. I want the freedom to go where I want when I want.

[@brunesi]

9:10 I don't concur that 30 models are 'too many choices', or that it's a bad thing per se. With half an hour investment, a buyer might filter the exact model that could fit its use case on the company's website for instance. Of course, that is besides this whole conundrum of market share loss and lack of meaningful choices altogether.

[@AprezaRenaldy]

50% Discount is a Obstacle .Why BEVs Don't Sell Up to 90% of the Market share in China .

[@beyondfossil]

Audi has their Chinese headquarters in Beijing. Along with factories in Changchun, Foshan, Tianjin, and Qingdao. How long will it be until layoffs or outright factory closures start occurring?

[@mitchellchristianson8120]

Saic 35 % tariff tax if they switch over to the new platform, won't they be taxed on this currently? The 20.7 is BMW Audi coming out of China can they build on that New platform and avoid the tariff tax. I don't think they can plus bond money isn't cheap anymore to hold that debit big problem

[@MichaelGreenLagos]

Tesla has only 3 models they are selling, and one truck

[@saleh45251]

in Europe, german cars will be offering in 2030 car models of 2025...it is economy of scale as they will not be able to refresh their cars due to cost...without international markets (being taken by the Chinese and Tesla) they are finished... unless they fully automate but then who will buy them at home if unemployment is through the roofs!!!

[@andyfreeze4072]

15 new models just dilutes the scale when they buy parts, it does wonders to their cost structures. Its insanity. Make one well speced model at the right price......insanity, pure insanity

[@maxgluteus4263]

Which audi model has 50% discount?

[@oldchev2850]

Rum and Raisin Sam. I bought a T-roc when they first came to Australia. I love everything about the car except for the infotainment system. I hate it so much, i wont buy another. The other car that i was looking at then was the Audi q3. I found out since that it has similar issues. Honestly, you cannot ring anyone while driving. The echo is that bad on their end, you have to pull over and disable Bluetooth. I notified them of this on the very first service and they simply didnt believe me. Oh and one more thing, service costs. Its last service was just over $2000. It was $600 just for the 5 litres of gearbox oil.

[@davidjones7827]

There are only so many millionaires needing these unreliable vehicles.

[@Qualia82]

Here in Sweden things is different.. My own experience. If you go to a Porsche dealer they are very kind . But if you go to Benz BMW or Audi.. you are invisible.. so arrogant, cuz no one see you..

[@charlesg5085]

Let me guess... the sales people are woke over there.

[@GrigoriZhukov]

​@charlesg5085 thank for coming out as under evolves.

[@charlesg5085]

@GrigoriZhukov The problem we have where I live is these wokies are not arrogant but lazy and barely able to function. It comes off as arrogant if you don't know what is going on.

[@pin65371]

Same thing in Canada. The person rocking shorts and a t-shirt might be a multi millionaire.

[@capnkirk5528]

@@GrigoriZhukov You KNOW he didn't understand what you called him? Of course, that just makes it funnier - and him more pathetic!

[@JDMSwervo2001]

United States is about to see a major change in the automotive industry and this could have a major influence on the rest of the world

[@DMINATOR]

Take VW slap Audi badge on it, can't fool consumers forever...

[@DCfocal]

Technology advances and the old model of building a car from the powertrain out was a great differentiator. Luxury brands had margin to develop more powerful and advanced engines derived from racing. Now that EVs differentiate with efficiency and power ratings that are already past day to day use, the motor doesn’t matter. All are smooth and plenty of instant torque. Price and build quality matter. The Chinese can build a decent car now for way less. I wrote to BMW years ago to say that my 3 series would be the last since the manual transmission would no longer be offered on their modest models. Only the M3 would retain it. I wrote that going to an automatic means I can shop any other brand. Most luxury cars handle well at legal speeds. When the time came to buy a new car, I did shop elsewhere (after three BMWs) and I skipped another ICE and just went to a one gear EV instead. Turns out regenerative braking was actually better than gear braking for control of the car. I really think that as all propulsion jumps to electric, all we have left is build materials, suspension and steering feel. I am still an old school driver. I want control, steering and handling. Rarely do I seek power. Audi luxury is on par with most good brands. I won’t pay that much more for it. FYI I kept my old BMW, have a manual sports car and an EV as a daily. I don’t think I could go back to ICE anymore. I will keep my old school cars until they break. I just want a comfortable modestly powered EV going forward. Audi premium isn’t worth it. I value the substance of a car more than the brand.

[@MrKm1066]

With regards to Bentley, operating costs down from 5 billion to 2.85 billion, & sales down by 10%: if this trend continues, would this affect the residual value of a used Bentley????

[@andrzejz4218]

What residual value are you talking about? These cars are worth pennies with time, they were never meant to keep value.

[@travisjazzbo3490]

Let's see... EVs are cheaper, less to run, and practically no maintenance, higher performance, many are very sharp... How much does the average German car cost for an oil change? Brake job? Any kind of repair? How well are they doing with reliability?

[@fpsharing]

In 2024, Germany's electric vehicle (EV) market has seen significant shifts among leading automakers. Volkswagen and BMW have surpassed Tesla in EV registrations, according to data from the German Federal Motor Transport Authority (KBA) Volkswagen registered approximately 49,200 fully electric vehicles, while BMW recorded 33,167 units. In contrast, Tesla's registrations declined to 31,461 vehicles over the same period.

[@DwainDwight]

the whole dealership model is finished. across many industries, manufacturers are going direct to consumer. any middle men are done & have limited future. Audi need to go direct, build cars people want and build them more efficiently (eg Tesla). the entire company needs a drastic overhaul on how it does business. well done China for building sensible affordable cars. keep them coming.

[@bench3885]

Corporate greed... It's always short-sighted

[@petersimms4982]

This is when their top engineers jump ship 😮

[@deepakmohan8792]

Jump to where ? All European / American OEMs are more or less in the Same State..Wait until CCP Removes EV benefits, The Chinese will follow :)

[@nka4180]

A bit too alarmist. A quick observation/comment (!) Lamborghini delivered 18.7% more cars for the quarter and the turnover will reflect this. The company is not offering any discounts and new series are fully booked/sold out for several years. The fact that the Operating profit is down should indicate production changes. Note that the company has changed the product line from its Aventador series to the Revuelto. At the same time they are ending the Huracan series with the last ones coming out as we speak and prepare the replacement with their new Temerario series. Needless to say, there will be severe costs associating with such change in a shorter time perspective. 😆

[@conworldus8310]

The problem with Lambo is that a $20,000 BYD would be just as fast, if not faster. Speed is a huge factor why people buy those supercars. Now people buy Lambo just for vanity.

[@leeedens9497]

Where there is smoke, there is fire, what can Audi do?

[@johanmeert530]

Audi's profit crash is due to the closure costs of the Audi plant in Belgium. And probably the unions will make them bleed even more before it closes.

[@MrChadder007]

Wait …where can I get this 50% off Audi??!

[@Jagm177-w6o]

Pretty blunt message saying people don't like EV's and can't afford them anyway.

[@litestuffllc7249]

VW has been around for 75 years; most Chinese makers under 4 years every minute of which they've lost money. While on paper BYD SAIC and a couple others are in the black that is with 1/3 trillion in give aways from the Chinese government. Even with that crutch those few average only $500 per car. Are Chinese cars a bargin if the self destruct in a couple years due to poor quaity parts or fire? Are they a bargin if the company orphans you going out of business? What is your warranty worth then? Nothing. You are leading a lot of good folks to buy crap. Why don't you change to being an honest evaluator of vehicles including hybids? You'd get more hits

[@simonbrunet5605]

All steer for a car is one of the worst idea.