every british advert is like this

stop hyphens in british advertising #relatable

[@ceecee9939]

The “don’t tell dad times” with the laugh actually triggered fight or flight

[@jessthomas3910]

I'm presuming that this was meant to be like where they show a girl borrowing Dad's car and then scratching it or denting it in a supermarket/McDonald's car park. Not like...child abuse...

[@maxmorrison602]

@@jessthomas3910 no its just incredibly corny and random and out of place line

[@IvyProbably]

@@jessthomas3910they weren’t saying anything about abuse….. are you ok?

[@jessthomas3910]

@@IvyProbably I'm just saying there's two ways you hear that line. Harmless messing around where maybe you and your brother break a window with a ball. "Don't tell Dad." Or like, not harmless... "Don't tell Dad."

[@IvyProbably]

@@jessthomas3910 it was meant to be harmless, it’s a British ad, I’m British, it comes up quite a lot and no abuse or worry, it rhymes

[@ikthion6402]

"This was so good I tried to skip it" is a sentence I never thought I would be writing in a comment

[@sophiaredwood5825]

BAHAHAHAHA

[@cozycasasmr4510]

LMFAOOOO

[@callidusvulpes5556]

I zoned out lmao

[@ishowspeedsui]

lmaoooooooo

[@sneedle252]

Yeah I shut it off about ten seconds in. I respect it and I’m not going to watch.

[@iamatrain4397]

I hate that I've legitimately seen this same ad formula dozens of times and just not picked up on it

[@alexojideagu]

And the awful twee pinky plonk Ukekele whistling xylophone music

[@TheYuGiOhGuy]

Is it really that many? I thought it was the same one playing over and over again 😂

[@doesbadart13]

i thought it was an actual ad script lmao

[@simonfawcett5265]

This video is honestly legendary for me now. Remember how there used to be that tv show, 100 best adverts? This should be on the modern day equivalent of that, but for content

[@scrp6638]

The “don’t-tell-dad times” dealt 17 psychic damage to me as a Brit

[@Random-sk6hm]

WHY WAS IT SO ACCURATE

[@internallyscreaming101]

the little laugh😭😭

[@Da_bik_wong12]

Bro thats the most accurate thing ever if he isn’t British he must have watched British ads lol

[@n0m3ss]

@@Da_bik_wong12he’s british

[@KGT811]

Could you please explain why it is so? For non British

[@SilverFoxSpirit97]

As a British person, I just took 100 psychic damage

[@matthew-005]

And it was super effective.

[@TobiesTerrors]

A critical hit!

[@LancashireAndYorkshire]

Owie my fucking tea gland

[@cloudsoflilac9731]

@@LancashireAndYorkshire hate tea jokes but that was fucking funny

[@leileleileleile]

Lmao

[@gnydell]

"We don't just sell mattresses. We sell hope."

[@leeandrew6555]

We’re not just a mattress company, we’re also a family. That’s why we understand the importance of… *SLOGAN*

[@highviewbarbell]

That brings up implications of having excess hope but trying to monetize it rather than spreading it around to all of society

[@teesense5502]

Looool

[@Khal1dinho_17]

"We're more than just a business, we're a family. #(MATTRESS COMPANY NAME) "BRINGING your home to sheets(get it shits:sheets)"!!!!!!😂😂😂😂😂

[@peffiSC2source]

Buy our stuff and you too can be popular and have cool friends and a family that loves you - Every ad ever.

[@risingpsycho]

I didn't want to be reminded how accurate this is

[@TPRM1]

It’s so horrifyingly accurate that I cannot bear to watch it again.

[@Liam-cj5kh]

your comment doesnt make sense

[@raypurchase801]

Wholly inaccurate. A real advert would have a black woman.

[@Nicklogann]

Maybe because he literally did the entire Mac Donald’s ad from a year ago without changing a thing. How talented

[@jamescricketson9464]

He's not black, how is it accurate

[@meltedjax3619]

I wanna lock whoever writes these ads in a room and blast their creations on full volume for them to enjoy

[@maxz69]

I'm not from the UK. I don't see the problem, the ad seems pretty well scripted to me?

[@Endtherinbetween]

@@maxz69imagine if this was 50% of all adverts you hear, that’s what it’s like here, and they’re not even the same company every time

[@Grumbledookvid]

I can tell you who writes them. Ive worked in the industry. It's majority women who have little to no idea of what makes a good advert. Theyre also primarily there just for the money and will leave instantly as soon as they get pregnant (which is a good thing frankly). Theyre basically women who dont know wtf theyre doing but theyre good at socialising

[@lidmc796]

Yeah, they're often some awful rhyme. They grate on you. You're going to have at least 2 ads per year from different companies that do this obnoxious shit

[@iamahiphopfan3759]

@@EndtherinbetweenI don’t live in the UK and I still have to deal with ads like this.

[@roboduck200]

“The bad times…” is always accompanied by footage of something harmless, like forgetting your wallet, never your nan swallowing a cake fork and choking to death.

[@alexbenavidez4500]

I can also visualize the mum doing that thing where she crosses her arms and leans on a doorframe, and her kids run past to go to school or a game, and she like shakes her head smiling as she watches them go

[@tylerdurden786]

Yeah we all hate it when our nan does that

[@TPRM1]

Usually I feel like they just represent “the bad times” with someone putting the kettle on, and it’s just implied that it’s time for a cuppa cos Nan choked to death again.

[@ohwhatworld5851]

*Flashbacks*

[@alexbenavidez4500]

@@TPRM1 We can't help coping with trauma without needing a cup of tea

[@sirkitt]

‘The don’t tell dad times’ was a bit too accurate

[@ashleyhoughton8592]

This.

[@lyndonlives638]

The sheer chuckling smugness of that line delivery made me rage...which is the sign of a great performance!

[@bananavapor8063]

It hit me with that line

[@EEEEEEEE]

E‎

[@rekdyoface4503]

@@ashleyhoughton8592 most useless comment ever, nice.

[@jackfoulkes2047]

For anyone not from the UK, It cannot be overstated how accurate this is.

[@AllWordsAreDust]

@t0desbewusst Still, the exact wording and cadence/delivery of the lines is spot on and would be different in other languages.

[@AllWordsAreDust]

@t0desbewusst I suppose it's funny in a slightly different way - like "I guess things are the same everywhere" vs "I'm certain I heard this exact phrase" a billion times.

[@poopilydoopily7784]

Am american, can confirm it's like this everywhere

[@lucy..creighton]

Pretty sure it’s the same everywhere not just Britain,in Ireland and what it looks like from other comments it’s pretty much everywhere lol

[@therese294776]

Australian ads are pretty similar pain

[@SuperNuclearUnicorn]

The rhyming was already perfect, but then the mildly dirty joke that will get a story in the Daily Mail about the "controversy" where they reference two twitter posts with 3 likes each is perfect

[@maazkalim]

...Right next to the "nEwS" of “side b--bs”, mind ya..

[@aceman0000099]

AAAAAHHHGGGHHH I hate those tabloid stories

[@Trinket_Master]

My only issue is that this is the script from a real ad he just regurgitated and did nothing but change the pricing at the end. Really low effort content lmao

[@maazkalim]

Please spill the beans, "@@Trinket_Master"!

[@ShizuruNakatsu]

Do you know what ad it is? I'm trying to figure it out because I know I've heard this on an actual ad before.

[@woop6727]

"the don't tell dad times" made me physically retch. well done

[@DarlingDaintyfoot]

The earmark of an effective advertisement I'd say... Ha ha ha ha ha

[@armanhatamkhani7362]

Nice pfp

[@MertYldz-yz4wn]

What is that? An expression? An emotion? Wtf is retch?

[@Ed-hh5dp]

why do half of British adverts sound like poems you have to write in primary school

[@hartshaped]

Probably because a few of the kids that were patronised in primary school to believe their poems were good grew up to become advertising executives

[@tompw3141]

And what in earth is a "coffee creamer"??? (As in, what type of person)

[@TaxingIsThieving]

@@hartshaped And they're all middle class and using AI

[@anjinbeats]

because the general public love being talked down to like children

[@TehDMBfan]

Because those same kids have now grown up and somehow someone has given them a job.

[@ballsmcballs7067]

god he absolutely nailed the inflection on 'the don't tell dad times!'. instantly made me angry

[@Ditto.007]

and the "c'mon Britain" sounds like he's about to talk about a new gas and electricity company

[@Ed-hh5dp]

​@@Ditto.007 c'mon Britain, let's use more iceberg lettuce today 😏 Morrisons, we know you don't want people to know you shop here, but you don't know why

[@edithputhy4948]

I'm German and I still got flashbacks to all the fake-inspiring, happy upper middle class stock photo family with children running around adverts with this exact intonation and the same condescending dad jokes

[@ToxicBastard]

*Shows company logo while an 80s-90s pop song you hate plays*

[@silasfrisenette9226]

Or songs you used to like before it became a jingle 😂

[@ToxicBastard]

@@silasfrisenette9226 "just sold my car, at we buy any car" HATE

[@davidserlin8097]

In summer: Bananarama In winter: Alison Moyet

[@aceman0000099]

Well done money super seven. Mission accomplished 💪

[@mfelix3511]

Nauseating. Disgusting. Patronising. Disingenous. Rage-inducing. 10/10 perfect

[@veerpanchia1899]

a

[@mfelix3511]

@@veerpanchia1899 B

[@SmileOrangeWillow]

@@mfelix3511 c

[@imchloe2443]

@@SmileOrangeWillow d

[@Makkuhh]

@@imchloe2443 E

[@danbull]

too accurate and i feel sick

[@alexsampsonite2176]

Danny Boooiiiiiiiiiiii!

[@raypurchase801]

No. A REAL British advert wouldn't have a white male.

[@ben_retrop5179]

@@raypurchase801 Cry harder

[@Synchronised01]

@@raypurchase801 boo fucking who. If you don't like it, go somewhere else

[@raypurchase801]

@@Synchronised01 I'm not saying there's anything wrong with this take. I'm saying that a TV advert in the UK in 2021 usually requires more than 50% of the participants to be black and/or female. See for yourself.

[@ConstantineIII]

"In these unprecedented times, it's where we show our best. We become something more than just a community; we become a family of dreamers, darers, and heroes in the smallest of ways. That's why door dash is giving you one order with 10% off the service fee. Because we care about healthy and safety during this unprecedented time."

[@johnbishop9621]

Me trying to forget the harsh realities of the pandemic by watching a KZbin video Deliveroo ad: HEY YOU FUCK THERE'S A PANDEMIC AND YOU'RE STUCK AT HOME YOU PIECE OF SHIT, WANT A PIZZA?!

[@meklpeckle1936]

You're forgetting that the 10% comes from the delivery guy's paycheck

[@Spooky_32]

Don’t forget “because now, more than ever” too

[@defectivepikachu4582]

i too care about healthy

[@oreculeslazyinterstellarte5798]

The first half is just Canada but we don’t get shitty discounts

[@meredithmora4131]

This is just every Australian insurance ad

[@simplylily7819]

HELP FOR REAL 😭😭 we’ve all seen it before

[@meredithmora4131]

@@simplylily7819 compare the market is the only good one

[@awesomehawkins]

Fr

[@simplylily7819]

@@meredithmora4131 AGREED the meerkats have been icons for me since I was a kid

[@Nameless_Individual]

@@simplylily7819 What about Budget Direct?

[@alexsamsung5579]

Ever since 2008 , all the bank adverts are essentially : " we are the same as you, we are with you and on your side, we are not a bunch of merciless immoral twat baskets, we understand the normal average person"

[@lucyhardman2267]

"We're with you, every step of the way." "This letter states you've just dropped my interest rate from 0.5% to 0.25%." "Yep. We'll be there for you." "You haven't answered my question." "THROUGH THICK AND THIN., WE'LL BE THERE."

[@SerMattzio]

“By your side mercilessly milking you dry for over one hundred years.” It’s actually kind of sinister. It’s like they’re flexing that they’ve been around so long that you are insignificant

[@Tomwolf22]

"Merciless Immoral Twat Baskets" is now my new favourite insult. Well done sir. 😂

[@Georgegerrard_]

STAND BY MEEEE NOBODY KNOWSSS THE WAY ITS GONNA BEE

[@quicken200009]

My bank’s slogan is “More than money”. But you miss one loan repayment and they’re all.. where is the money? why haven’t you paid us the money? when will you pay is the money? We have charged you more money for not having enough money.

[@maisiemoo_x]

“come on britain, let’s get you into bed” that ending killed me 🤣

[@Greenpoloboy3]

How comes this 1.1K liked comment has 0 replies 😕

[@superduckybro]

@@Greenpoloboy3 because people dont need to comment every time they like a comment.

[@Greenpoloboy3]

@@superduckybro well now it has 2 comments now, Hannah will find out her forgotten comment has 1.4K likes. Will be happy about that

[@goldbigeagle6772]

@@Greenpoloboy3 the only comment I had ready to comment was an lmao about the ending. When I clicked comments I found this comment by hannahmaisie and was about to reply/add “lmao” but then changed my mind because it didn’t feel worth it, that I wasn’t adding anything to the conversation. But you’re right it’s hard to see how many likes your comment gets unless others respond to it

[@Greenpoloboy3]

@@goldbigeagle6772 Exactly right. A comment section is not right if no ones chatting and replying. You'd of been the first one to reply to her had I not commented. With no replies, it makes the comment section look kinda dead. Interesting the likes are now double the amount I first saw, and still not really anything, except us

[@jackcollinsmartin4210]

I'm crying, everything about this. The small raises in tone, the little chuckle after "Don't tell dad times", the little wink/side eye. This is pure perfection and I hate every second of it 💀😭

[@pushparahi5681]

Hi

[@tmar8959]

Should have gone to Specsavers 😂

[@jackcollinsmartin4210]

@@tmar8959 "How many mistakes can you find in this ad?"

[@goldnbeann5853]

you have just summed up all of nat-wests adverts bro💀

[@cheeseandcupcakes]

FR

[@iskrajackal9049]

Halicrap Building Society Ads (every single annoying, patronising single one of them)

[@TheOfficialGlitchTTG]

FR

[@greglinski2208]

FR

[@WildBassfly]

It’s fucking terrifying how accurate this is

[@SatanStan]

Its accurate because its just a parody of an advert that already exists.

[@apss5736]

yep

[@xtopia9758]

Ikr

[@ratb4st4rd30]

agreed

[@Johndoe-gf7eu]

Because they speak to you like programmed NCP robots which is what you are. Noticing it freaks you out

[@sheisveryfamous]

The mental stock images of happy families created in my mind from this makes me want to be French 😆

[@adonaiyah2196]

Whats about France thats so awful

[@sheisveryfamous]

@@adonaiyah2196 cheese

[@jjjjjjjjjjjjjjjj454]

Why would u want to do that to yourself be nicer to yourself

[@gringlebandersnatch]

@@adonaiyah2196 we've been rivals for 1000 years....how much time you got?

[@adonaiyah2196]

@Pep literally just say something racist. Cuz if u hate that just be fckin openly racist

[@TechBaffle]

Adverts with poetry do my head in 😂

[@willmcpherson2]

if you sing, dance or rhyme i will not buy your product

[@jacobbarnes1453]

I know. Makes me wanna punch a cat.

[@jameswann3278]

I refuse to buy Abel and Cole food for this reason

[@AlisonBryen]

The Nationwide ads make me want to revoke my own citizenship.

[@TechBaffle]

​@@AlisonBryen Literally anything could be a Nationwide ad. I sat on the toilet and it was cold because it was first thing in the morning. It was the last sheet so I looked around and luckily found another toilet roll sitting on the floor. *3 seconds of silence* "Nationwide"

[@Atl4s_Gone]

Aussie adverts are the same except they add something like "go on mate" and speak in a deep, energetic and fast voice.

[@GeeEee75]

Narrated by Samuel Johnson.

[@MetallicAGirl14]

This reminds of the advert that says “because you do more in bed, than just sleep”.

[@Arkhs]

It was bad enough when adverts used to mock my lack of nuclear family, now they're mocking my sex life too....goddamn

[@scratchesNcracks]

@@Arkhs aye man, we support… the gay part. lol no bitches

[@yin-yi5189]

​@@scratchesNcracks Not nuclear family doesn't = gay bro 😭

[@arvo-noon]

@@scratchesNcracksLMAOOOOOO 💀💀💀

[@_Fuscous]

@@scratchesNcracks non-nuclear family means divorced parents

[@christopherminutolo9384]

In these unprecedented times, times are unprecedented

[@lcfcsince2016]

Quite so. 😆

[@bethany-the-bruh9070]

and when times are unprecidented, its not always precident what time it is

[@hellothere2808]

Is that Ryan George?

[@daeph123]

this is an underrepresented commetn

[@connorsarles]

If these unprecedented times have taught us one thing, its to expect the unexpected... and that "together" "Together" "together" "TOGETHER!" "together" "tOgEtHeR" "together" "together"... Together, we make the world go 'round.

[@stevenbobbybills]

And every single "together" is from someone with a different accent, age, race, sexuality or gender, but only for a half-second checkbox ticked as none of them actually say anything in the rest of the advert and are just there because the company wants to look "inclusive" despite having otherwise heavily outdated business practices.

[@NoriMori1992]

Oh my fucking God. Please no.

[@tatemitchell1479]

@@stevenbobbybills THIS. It's pure goddamn tokenism!!

[@nimblenemo]

Hahaha this is too accurate!

[@amateuruncle]

comments you can hear

[@sammyday9743]

I swear to god I've seen this exact same ad with all these words and I'm not even british

[@proudtiger2538]

why does the "let's get you into bed" feel so threatening

[@holliswilliams8426]

passive aggressive

[@Endeva09]

Spot of childhood trauma?

[@MrEdrftgyuji]

A lot of the real adverts are as well.

[@TunnixTV]

As a professional voice actor from the UK, I can confirm that this script format is 95% of our job.

[@NoLefTurnUnStoned.]

Yup Totally agree!

[@willbournerv2259]

THIS. IS. IT. THE BEST 24 HOURS OF YOUR LIFE. mate its just deodorant

[@Ed-hh5dp]

insipid poetry never makes me want to buy anything lol But thank you for your service

[@beverlyhills8988]

So you're the slippery voiced little twat I've been looking for all my life?!(to punch) It's a dirty job, but someone's gotta do it 🤣

[@NoLefTurnUnStoned.]

@@beverlyhills8988 😔

[@joewest1674]

Most modern UK adverts in a nutshell - Person consumes product. Person dances around. The end.

[@TaxingIsThieving]

There has to be dancing otherwise no one knows how good it is.

[@O-bearer-mine]

​@@TaxingIsThieving my Schizophrenia treatment must have dancing doctors, clearly.

[@TheDreadful]

Same in Australia

[@aactrlalt]

@@O-bearer-mine me after taking my adhd meds: 💃

[@ishmael2586]

Usually featuring disproportionate black people

[@amanul_2474]

My Bullshit Filter censored everything out and I was endlessly waiting for the Skip Ad button that would never come

[@Tokyodrift5000]

"Come on Britain, let's get you into bed" killed me 😂😂

[@Thawhid]

How are you typing then? I don't get it. And did you laugh so hard you died or something? Unkill your self mate

[@Tokyodrift5000]

@@Thawhid sorry I can't. I'm dead

[@Voiding-ofdark]

MASSIVE country human vibe. lol But actually they need to chill out

[@vikingthedude]

Rip

[@Zalidia]

You managed to make me cringe. Therefore this is so insanely accurate, it deserves a like.

[@M-A-N-ey3kg]

Have baby Have mommy Have daddy Have life Have Sex Have son Have mommy Have daddy Have life Have sex Have son Have death Have heaven Have god Love god And that is the circle of god

[@Cyclopeantreegiant]

@@M-A-N-ey3kg WůHűŤ Đæ HĘÊĒĔÊĖËĽŁĻŁ ŒÕÔÓH MĂÃÂÁ ĞÆŰÜÚŪĐ

[@Thawhid]

Ha

[@kwesietsibah2917]

@@_lmagine wtf are u on about

[@kwesietsibah2917]

@@_lmagine Yh pretty sure u can see white people 😂 go compare ad for example plus net McDonald’s ads . Like damn

[@jaysonlavern3453]

The “don’t tell dad times” and “C’mon britain!” Really sold it, it feels wrong to call it out this much

[@natdyer5703]

BAHAHAH

[@Murimz]

@@natdyer5703 BAHHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHAHAHAHAUAHAHAHHAHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHAHAHHAHAHAHAUAUAHQUHAHAHAHAHHAYAHAHAYUAHAYAHAYAUUAYAUAHUAAHAHHAHAHAHAHAHAHAHAHAHAHHAHAHHAIAUAUUAUAAHHAHAHAHAHHAHAHAHHAHAHGAHAGAHAHAHHAHAHAHAHAAHAHAHAHAHAHAHAHAHHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAGAGAGAGAGHAHAHAHAHAHAHAHAHAHAUUAUAUAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAGAHAHAHAHAHAGAHAHAHABAHHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHHAHHAHAHAHAHAHHHAHAHAHAHAH

[@Adam-xf6sq]

I’m American and I can confirm we get ads like that.

[@jessicaellina3878]

LOL...yes, l,ve seen them all on SNL😂🇬🇧

[@Sydneysideliner]

I visited a couple of times and swear every commercial was some zany comedy skit featuring a celebrity in an unusual scenario, like Lebron James making subway sandwiches

[@sloppyy]

@@Sydneysidelinerwe def got those but we also got these

[@JohnNoodle4not3]

Went to America once bcos I have family there and that’s when I found out that the Kars 4 Kids advert is real 💀

[@likeballet]

​@@JohnNoodle4not3Aaand now the jingle is in my head. Thanks! 😂

[@jjju3]

"The _dont-tell-dad_ times" are a universal experience that struck a cord with me, an American, too.

[@joehoe222]

Yeah, all 0 of them

[@Tester-sh1mn]

This was exactly like an Australian commercial, but unsurprisingly it was about Pubs…

[@32123ABCBA]

My dad died giving birth to me 🫃🏼 ☠️

[@mr_snowy14]

Add his voice to clips of mixed race couples smiling and you got yourself a British ad.

[@slotgrinder5596]

and a gay or lesbian couple - got to make sure everyone is covered

[@ArkadyTunguska]

Attention film goers there is a mixed race couple in this ad

[@consolas2514]

​@slotgrinder5596 but only one and make sure its not too overt otherwise they'll get boycotted by the EDL and UKIP members

[@timeforproblems]

@@consolas2514yeah make it ambiguous they COULD just be roommates

[@urgiduurrgghh5842]

​@@consolas2514 good on ukip or edl whatever that is cos even as a gay person all this genderbendy miscegenation fake sh!t is fxckin annoyin man

[@bibby5000]

Perfect! Just needs a piano cover of an 80s pop classic in the background.

[@annarichardson7794]

Yes yes yes. Was thinking this too. Why does every ad have some slowed down acoustic version of a well known pop song. It is rage inducing. Same with Love Island.

[@edithputhy4948]

or somber inspiring acoustics in the background

[@SGC90-t5y]

A slow, whispery, piano driven rendition of Sweet Child of Mine or something.

[@mogmason6920]

[Cues an instrumental version of Fix You]

[@bibby5000]

@@mogmason6920 already made one... kzbin.info/www/bejne/j4awXqCfmNWad9E

[@joeroberts2156]

The voice-over has to be a rugged Yorkshireman to emphasize the authenticity. Another model is 4 mates drinking/eating crisps in the pub; ratio one black guy and 3 white guys and the black dude has to mildly take the piss out of 1 of the others for not being cool.

[@Random-sk6hm]

Jesus Christ someone hire this man immediately

[@criticalbil1]

Excellent, although here in Advert Britain, we prefer a group comprising 2 black men, 1 mixed heritage and 1 white, so that we're not seen as racist 😊

[@nic9511]

Oh god the spectrum of emotions I'm feeling rn. I'm laughing on the outside but internally I'm screaming with rage

[@sarads7877]

is that conan o' brien in your profile pic?

[@baizhuwaitingroom7057]

over 3 years of living in the UK and every Spotify ad I've heard during that time has been summarised with this one video. Patronising, annoying, try-hard witty and relatable. can't believe it actually makes me miss the dumb ads from my country 🗿

[@Owen.Fallon]

Here’s a fun tip - if you switch your location it’ll show you different ads!

[@benedictroberts678]

But do you know what an 8-track tape looks like?

[@pkelly206]

@@benedictroberts678 this reminds me why i switched off of spotify, the fucking 8 track tape.

[@benedictroberts678]

@@pkelly206 if only you know what one looked like.

[@user-qs6lh2vd6x]

@@benedictroberts678 oh my fucking god the 8 track tape, what the fuck is an 8 track tape, we had that ad in Aus and it made me want to blow my fucking brains out every time I heard it

[@87axal]

If that brings you any satisfaction, we're tortured with the same kind of ads here in Germany. You are not alone.

[@peterburry2531]

Everyone, everywhere is

[@Sorrely1]

Oh no. Sorry it’s spread your way too 🤮

[@Poodle_Gun]

It's probably even cheesier. "Wir Essen mit freuden. Wir geocachen. Ja Deutschland. Liebensland. Alles freunden hier." My German sux. I was going for a faux-laid-back, quasi bohemian, mid-tier white person welcoming immigrants vibe

[@andrewcaicedoortiz3397]

If the French suffer as well I won't mind

[@ferzamudio3635]

Preying on your post imperialist guilt 😂

[@ALawrence725]

"That's why we're giving 1% off all mattress orders over a million pounds"

[@duffman18]

Yes, I too watched the video. Well done.

[@82youtubeshared]

😂😂😂😂

[@dav2108]

@@duffman18you’re not a cunt eh

[@williamrisbridger60]

£10,000 discount seems pretty good to me!

[@GrabbandeseNuts]

Those must be the heaviest mattresses in the world!

[@bacn_]

It's always a "heartwarming" story and then out of the blue "XXX Company is here for you"

[@Phoenix_cataclysm_in_2040]

Starting with revolting "That's why..."

[@TR123]

Fuck I can hear it

[@Ditto.007]

Nah Lloyds Bank with their horses

[@skylined5534]

So basically nearly every advert in nearly every country?

[@Phoenix_cataclysm_in_2040]

@@skylined5534 Designed and run from the same source. But then you'll accuse me of conspiracy, so...

[@felicialally5703]

Patronising sickly story-book sweetness. I'm an American living here for some time now. I've gotta say the first advert I heard like this got me. I was like wow this is awesome an emotive bit of poetry, on a TV advert here in the epicentre of English language literature! I was moved and impressed. Heart strings were pulled. And then they did it again.

[@tinyblueunicorn7807]

I feel the same way. I'm British and liked these kinds of adverts at first because I'm a sucker for poetry but then they kept doing it and it starts to feel like they're trying to hypnotise you through the power of rhyme. I didn't realise just how common it was though but this hit the nail on the head. 😅

[@rainydaydoodler]

Yeah American ads have started doing this same thing more and more. At first it was a refreshing change of pace from the usual bland or overly aggressive ads but at this point it just comes off as insincere and annoying

[@douglasparkinson4123]

poetry created for the purpose of commerce is worse than no poetry at all

[@BobJones-bh9qz]

This is hilarious 😂

[@dangernoodle9961]

I hear so many of these in America too lol

[@Imamotherfreakingavocado]

He nailed the fucking delivery on this, I wouldn't bat an eyelid if I heard this exact video over the radio

[@tmar8959]

I recall the most recent one was a Heinz tomato soup ad and it was JUST like this, absolutely nailed it 🤣🤣

[@moomoomine8974]

Yesss

[@DylanMush]

Do you understand what you just said?

[@Seismitoad3]

@@DylanMush Do you realise what he just said?

[@DylanMush]

@@Seismitoad3 Do you understand what you are asking?

[@dezwollenaartjes]

As a Dutchie, I can confirm it’s not only in Britain, but this is exactly how you’d see them.

[@infoai]

Voor de stoere oma, voor de echte de boel de boel laters, voor de lifestyle lovers. Koop ons product.

[@dezwollenaartjes]

@@infoai Exact lol

[@NoudlePipW]

Every American advert is like "Side effects may include skin rash, diarrhoea, confusion, stubbed toe, bumped funny bone, homicidal tendencies, laughing at sick kittens, nausea, constipation, cross-eye, being fine with Chris Brown, memory loss, skin rash, The Matrix, key losing, food decay, taste loss, weak ankles, intolerance to taste, memory loss, and dementia."

[@amandamills4410]

Doesn't that sound wonderful! Buy these magical pills ✨💊 ✨ (Also THANK YOU! I hate Chris Brown and I don't understand why he can still be on the radio)

[@NoudlePipW]

@@Lcarolineart and its like an ad for ham or something haha I'm from Ireland but my Dad lives in Boston and my brother-in-law is from New York haha

[@blendibisha33]

💀💀I evaporated 😂😂😂

[@viridixx]

my dad took a video of a medication commercial’s side effects and the video went on for at least 30 seconds lmao

[@iknowyou6725]

U also forgot death!

[@crystalfumes4915]

As a French person who stayed at friends places in England many times, this is exactly how the ads sounded to me. Weirdly enough, in the last few years, French adverts have started sounding like this too

[@PiousMoltar]

On behalf of Britain I apologise to the nation of France for having inflicted our advert stylings on you.

[@mkyt2601]

Unfortunately the English language is slowly but surely snuffing out the previous cultural and linguistic uniqueness that exists throughout the world. And yeah I get that culture and language are free flowing and evolving. Doesn't change the fact that it's a one-way street in the vast majority of instances with English shoving it down everyone else's throats. Oh well, as a native English speaker I guess it just makes it easier for me.

[@aaronbozigian4310]

@Simon McCreath trust me, we Americans hate it just as much as you guys. It’s a constant reminder that to companies and to our own government, we are just consumer sheep. I remember going to universal studios and they roped off the convenient side exit and the ropes led us through all the food and souvenir stores all the way to the main exit. THEY LITERALLY HERDED US LIKE SHEEP. And now I here that this bullshit consumer sheep culture has infected the rest of the world. Damn

[@sickgringo007]

It's incredible because in the German speaking area as well, this EXACT commercial gets played ad nauseam by insurance companies and banks. I can hear it in my head now "Auf die Durchstarter, die Baumerklimmer und die Grossstadtstürmer" as they show close-ups very varying but unvaryingly approachable faces, usually including the tough-but-hearty biker, some pierced hipster girl, a little ginger kid and the mixed race woman with very fluffy hair (actually she's part of every commercial period).

[@aaronbozigian4310]

@@sickgringo007 Holy shit, those close up actors are too accurate. Man wtf? I had no idea this was an international phenomenon. I wonder if shit like this happens in China or Russia? …. Would I be free of it then?

[@TheSmart-CasualGamer]

"I don't want to get emotionally invested, I just want to buy some pistachios."

[@Kiwi--nk6dq]

😂😂😂

[@TehDMBfan]

every advert these days is a nauseating mess

[@EdJonesVideos]

When I go back home to visit my parents and they’re watching something on ITV:

[@olliert4840]

every once in a while a british person will point out something about british society that no one really stopped to think about then every other brit in unison is like oh yes this is exactly how it is huh.

[@cattysplat]

We're all thinking it. Putting up with it. Every damn day.

[@xtopia9758]

Damn you’re right

[@IsaacWalkercox]

This comment is fucking facts

[@paul_warner]

Y'all are just like us huh? 3000 miles of saltwater can't change some things.

[@1Thunderfire]

@@paul_warner Some things transcend boundaries.

[@TheoHiggins]

This has summarised something I couldn't have put into words if I tried. I have the same problem with American-style adverts, there's an uncanny feeling to them I can't actually describe, they're often very "relatable" in a synthetic way. Like the companies are trying to act as if they know you.

[@gibbygoldfisch7012]

It's like they've all been made by an AI trying to relate to how humans speak and this is the 19th iteration of the machine after small, successive improvements. By the 21st edition there'll be ads interuppting a discussion of the weather to ask if we take milk or sugar

[@lucyhardman2267]

It has a very dystopian feel, like robot overlords trying to befriend us. I'd trust them far more if they didn't pull this crap.

[@curlygurly2112]

from a marketing standpoint they know exactly what they're doing. relatable ads get people interested. it's just,,,they haven't caught up with what "relatable" means nowadays. they're out of touch and won't change so it's like looking into the past.

[@vvelvettearss]

@@curlygurly2112 I remember a time (is it still going on?) where every damned advert EVERY SINGLE ONE featured a mixed race couple. I think those are fine but I thought " this isn't relateable, this isn't even close to real life" it was absurd and so weird

[@ileolai]

its also like. they're trying to sell you a product, as well as an idea. the idea is that this product will make you a better, happier, more successful person if you buy it. and it doesn't matter if its car insurance or instant coffee or toilet paper. they're ALL like that. ''we understand you, Average Joe, and we care about you, so much. That's why *we* know the *one* thing that could make you happy and complete forever: this turbo charged dick pump''

[@katec9893]

I''ve always hated these kind of adverts, it's good to know other people feel the same way. There's something horribly dumbed down, patronising and gross about them. I remember one, I think it was for Heinz beans, where a nurse gets in from a night shift and has beans on toast in a cosily lit kitchen. There are always lots of kettles, cups of tea, 'quirkily' decorated houses, children running to school, tired but contented looking school gate mums. The overall message is 'your life is kind of crap, but it's heart warmingly crap, because you're overworked and underpaid and let's face it, you can't really change it anyway, because that's how we designed the system. Here, buy our stuff to make us even richer at your expense, thanks.'

[@herb9838]

You nailed it. Makes me want to vomit every time.

[@aviatress5643]

there's something beautiful in the suffering of others at the mercy of capitalism

[@mfelix3511]

capitalism sucks ngl

[@sarasaeed6349]

@@mfelix3511 true

[@Rebe8d89AH]

This is such a solid take.

[@KnightoftheSorryFace]

I swear this is a genuine ad script that I've heard

[@Penguig]

I didnt realise how true this was until I saw the new Halifax advert

[@samuelpinder1215]

The entire town has an advert? That's how dire west yorkshire is

[@Fleeb-pb7zo]

@@samuelpinder1215 lol no Halifax building society

[@sebfleebee]

Halifax - "It's a people thing" No, it's not. It's nothing to do with humans. It's ALL about money, always has been, always will be.

[@Moochel]

Same with Lloyd's "by your side" when they keep shutting loads of branches. Banks aren't by anyones side😅

[@AlisonBryen]

Yeah they'd take your house from under you in a heartbeat if you missed a payment.

[@lineriderrulz]

@@Moochel every time I see that advert with the black horse running alongside the train I imagine it running in front of it. Oops! Off to the glue factory with you!

[@l_j_c_5397]

NatWest-"it's what we do"

[@francesatty7022]

its a friendly face thing

[@peachierose3356]

the facial expressions and perfectly timed pauses deserve a like.

[@Thrarm]

this has brought back immense suppressed rage.

[@errortryagainlater4240]

I'm absolutely disgusted by how real this is. Seriously, _all of them do this._

[@cbf2thinkaname]

Nobody is mentioning the absolute genius that is "1% off all matress orders over a million pounds" What a deal! 😂

[@Haabsa22024]

£10,000 off is quite the deal to be fair.

[@cbf2thinkaname]

@@Haabsa22024 and £1M is probably going to be the standard price for a matress within the next 5 or so years the way things are going...

[@douglasparkinson4123]

stil 10k quid.

[@rubywest5166]

Boris Johnson: "Oh boy, I can buy ever one of my baby mommas a matress *and* I get money off? Splendid!"

[@Snookbone]

It's not that clever, calm down.

[@jap7384]

if it's not this, its everyone acting as if they are in The Office

[@quartzking3997]

It’s both

[@montgomeryfrenwheringwerth5584]

ooo, you're hard...

[@jap7384]

@@montgomeryfrenwheringwerth5584 obviously

[@Georgia.J]

Yes! Lol

[@eimantas314-rblx]

"Let's get you into bed" "The don't tell dad times" "coffee **creamers** " Oh my-

[@qwertyuiop.lkjhgfdsa]

you have filled me with an authentic rage that i thought could only be brought by actual adverts 10/10 good job

[@RatzaChewy]

It's like every ad exec watched the first two minutes of Trainspotting and listened to Fitter Happier by Radiohead without detecting any trace of irony.

[@martincattell6820]

Ha ha ha

[@jaihaslett]

i dont even know what it is but i laughed all the same...LOL...

[@loolfactorie]

Amazing, spot on haha

[@supr33]

Choose life!

[@OsmanLiban]

“For all the zeroes” Don’t let that one go over your heads

[@Georgia.J]

@!? who still count as zeros since they're lumped in with us.. just before Covid they were refusing to give the Nurses etc a pay rise. I forgot whether they ever did. I sincerely do so.

[@pusscat1147]

I'm glad other people hate these patronising ads as much as i do

[@nathanmcgill7249]

When it isn't this, it's "Do you hear that? ....that is the sound of (advertised product or consumer's reaction)"

[@sb_dunk]

Do you hear that? That is the sound of a Lynx mark 8 helicopter, a Pacific 24 sea boat, a 4-and-a-half-inch naval gun, a Sampson radar system or a Type 45 destroyer.

[@nathanmcgill7249]

@@sb_dunk And if you can fix a bike, then you can fix all of that

[@jkrr]

@@nathanmcgill7249 I was born in Carlisle

[@oscarramage95]

@@jkrr But made in the Royal Navy

[@jrdn48]

Yep yep I

[@kixlepixel]

this fills me with a visceral rage because of how accurate it is and how i will never stop comparing it to every ad i see from now on

[@cloverlovania]

OH MY GOD I HATE HOW ACCURATE THIS IS ITS ALMOST PAINFUL

[@user-wu2xv8vt9g]

I'm from Britain and I'm honestly unfazed by these ads at this point

[@maxresdefault_]

I feel like I've seen this advert a million times in a million different places but I can't name a single one

[@regularjoe5517]

This is accurate for america, too. If I hear one more “In these unprecedented times” “we’re here for *you* “ “we’ve learned to expect the unexpected *quirky giggle* “ I’m going to flip my shit

[@billshears6062]

the “unprecedented times” one especially

[@blendingwitch6206]

"Quirky giggle" SENT ME

[@Ben-ok2ue]

kzbin.info/www/bejne/rH6We2ygedSUiqM There ya go

[@zzodysseuszz]

Australian ads are identical to this but with cheesy as fuck footage of actors faking reactions. Dialogue is the same almost exactly.

[@charlottewilliams7616]

OMG yes i’m so done

[@tomboz777]

God I hate this trope. The worst part about it is that it’s been used more and more.

[@WAZOOMA]

i absolutely hate it too it's kind of scary like this super fake friendly face to a gigantic company that does not give a shit about anything but profit

[@dr.2335]

@@WAZOOMA yes, that’s ‘advertising’.

[@GregLemons]

@@WAZOOMA Yes thats how ads work.

[@WAZOOMA]

@@GregLemons man why has everyone got to be so rude obviously I know that's how ads work ffs

[@boulevard14]

@@WAZOOMA That's also how businesses work

[@V4mplr3.XD.]

As an Australian… Surprisingly relatable.

[@Cookie-od7tg]

That "come on britain" was so accurate British adverts are so frickin patriotic it's scary

[@TayWoode]

Yet they always patronisingly have a mixed race family to show how diverse Britain is 🙄

[@johnmitchell2269]

They pretend to be.

[@urgiduurrgghh5842]

Lol they are anti-patriotic more like. They only say that as it's the expected thing to say

[@claire6795]

Cmon Britain buy our imported Chinese tat !!

[@concon09090]

@@TayWoode when i see a mixed race couple in the street i make sure to go up to them and tell them how patronised i feel

[@gappo1301]

Would’ve been even more accurate with one of the Northern accents.

[@plumenommershpadoinkle7575]

Nah that’s exclusively reserved for tesco asda or morrisons

[@Grigley0113]

Fucking plusnet

[@sarahcusack5829]

McCain adverts....

[@Hashpotato]

nailed it, 'im just like one of you commoners, with a spring in his step and a cheeky smile!'

[@wellalrightthen3920]

@@Grigley0113 "it'll do you proud".

[@Chloe-co3er]

“The good times , the bad times , the don’t tell dad times “. Absolutely Infuriating. Thankyou you have done well

[@skylined5534]

Not even close. There are far worse and if they include 'wigga beat' then they're worse to by the power of 10 recurring.

[@90sdiablo51]

I honestly remember British adverts being more "HI! I'M A SHOUTY MAN!! ARE YOU TIRED OF THIS HAPPENING TO YOU??!!"

[@Poland4life]

no, most are actually like this.

[@deviladvocate21]

HI I'M BARRY SCOTT

[@urgiduurrgghh5842]

That's cillit bang your thinking of 😂

[@claire6795]

​@@deviladvocate21No you are not ! 😂

[@AttfieldHarry]

I said you buy one, YOU GET ONE FREE

[@aprilrxin]

It’s like they’re trying to make you emotional and have an out of body experience just for like a flipping pencil advert

[@Frenchaboo]

When he's fake-smiling with pain behind his eyes he looks like a blonde Hugh Grant lmao

[@thomasccail7607]

You mean White Hugh Grant?

[@lavennia]

I was thinking that too!

[@edenh3930]

OMG HAAHA

[@ansdiary]

as a British citizen, this brings me pain in how relatable it is

[@Barrrt]

2 things: 1) I think the rage inducing quality of these commercials is the inauthenticity. We don't mind being slightly lied to - we mind companies highjacking traumatic times with fake empathy 2) I want to give all British people a compliment for being so articulate and funny at the same time. In Holland we call that British humor and this comment section really proves it to me. There's this shit phenomenon and it brings you people together in a way where one person articulates what everyone thinks with a joke and it's an art and I'm somewhat jealous. Dutch comment sections CAN be funny but are a tad more crude at best.

[@Widdekuu91]

Hai Bart, well if we're complimenting being articulate, I want to compliment you for it. And I fully agree with you on complimenting the Brits as well. I think the Dutch ones indeed, involve more cursewords with no true jokes or they make one joke and then people start spouting BS underneath it. I feel like the most articulate ones in the Netherlands just somehow don't bother going online or post something (or maybe that's just what I hope is happening...) Greetings, Emma p.s. It's the Netherlands, not Holland, give the right example please, we don't want the Frysians to start crying.

[@zoeemmy1699]

Gewoon niet waar maar ok

[@lawrencecook1148]

I live in NL and keep getting told that the dutch consider british humour atrocious

[@Barrrt]

@@lawrencecook1148 By who? Not the Dutch I hope?

[@Barrrt]

​@@zoeemmy1699 With a comment like that you're kinda proving my point -.- 1) Talking Dutch in international comment section 2) With a sentence that is about as uplifting, humorous and original as crying in the rain

[@-Osiris-]

I don't think I've ever seen something satirized so perfectly before

[@splintercast8092]

That's pretty much every Tesco ad for about the last 20 years.

[@LilyXx3612]

Literally thought he was reading a real ad subtitles

[@yoosh9034]

0:06 the psychotically disingenuous switching from happy to sad to amused is both hilarious and disgusting

[@Pandallum001]

Why is this so accurate, especially on Spotify where it plays at 100% volume even when I don’t have it up super high. So obnoxious.

[@francesatty7022]

something new is coming to prime... something... sweet something... curved something oh so yellow.. *A BANAHNAH?*

[@timgray1664]

Part of the strategy with those ads is to make them as annoying as possible to make you get premium. They practically dont even try to hide it either lol

[@jobansand]

@@francesatty7022 I thought of Dunkey on the last line.

[@tulip_hysteria]

I can't listen to the radio anymore the ads are way too annoying

[@hexgirl_x]

i thought for sure that this would be an oven chips advert but it turns out it was a mattress advert which goes to show how versatile this kind of advertising is

[@dyingscarlet]

I come back to this ad every time it appears on the bus radio.

[@DWxGhoSt]

I always hate bank adverts, cos it’s alway some nice wholesome message that I’m like “oh yeah that’s a nice message I can get behind”, then at the end it’s revealed to be a fucking BANK, not a charity or anything.. Like your favourite superhero being revealed as a villain at the end of the movie..

[@tonyblack3401]

Lloyd's Bank. - By your side. (Unless we've put you in crippling overdraft debt, then there's f7ck all we're doing for you.)

[@nebulousquartz2712]

Nationwide did these adverts for ages

[@britishv1nce790]

The “don’t tell dad times” has to be hitting his plant over with a footie because of your banana foot little brother

[@holliswilliams8426]

....yes.

[@TheTroygames]

That was the most British sentence I have ever heard.

[@arianaajbeaverhausen8175]

🍌🦶😂❤

[@skylined5534]

​@@TheTroygames Really? Oh dear. You must all think we sound like Dick Van Dyke in Mary Poppins and wash ourselves in lukewarm tea using crumpets as sponges.

[@TheTroygames]

@@skylined5534 We? I live in Suffolk aha

[@Summer.12Girl]

I’m Australian and I started having a mental breakdown

[@tomben6180]

Try living here and listening to it in between your programmes 😡

[@Summer.12Girl]

@@tomben6180 The thing is that I do

[@anniex8696]

Australian ads are so similar😭

[@willmcpherson2]

just add some corporate-safe ocker slang

[@awesomehawkins]

Fr. Legit sounds like a Telstra or Suncorp ad

[@CalMillward]

"There's a glass and a half in everyone." - Cadbury's

[@historianhilly]

Makes so much sense why our Australian ads are like this... we've inherited it from the motherland :D

[@teshn1229]

Yeah pretty sure there was a Maacas ad almost identical to this.

[@teshn1229]

And a Combank ad. Probably Telstra too... where does it stop

[@serenitysubs933]

africa?

[@beauty-rr2wp]

We're all in this together

[@AyaanGaming2211]

whenever i hear motherland i think russia and my brain was like australia russia oh wait they mean that type of motherland