Everything That Makes Zara Larsson Proud to Be Swedish | Going Places | Condé Nast Traveler

Today, singing sensation Zara Larsson joins Condé Nast Traveler to share everything that makes her proud to be Swedish. From their incredible pastries like kanelbullar (cinnamon buns) and semla, to celebrating midsummer in style, Zara spills her best tips for making the most of a trip to Sweden.
00:00 Intro
00:27 Fika (Snacking)
03:46 Swedish Food
07:15 Midsummer
08:35 Roadtrip
Director: Skylar Economy
Director of Photography: Ben Dewey
Editor: Daniel Finn
Talent: Zara Larsson
Supervising Producer: Vara Reese
Line Producer: Joe Buscemi
Associate Producer: Brandon Fuhr
Production Manager: Melissa Heber
Production Coordinator: Fernando Davila
Talent Booker: Katie Pearce
Camera Operator: Mar Alfonso
Audio Engineer: Mariya Chulichkova
Production Assistant: Noah Bierbrier
Translator: Aleksandra Medina
Post Production Supervisor: Andrew Montague
Post Production Coordinator: Holly Frew
Supervising Editor: Christina Mankellow
Assistant Editor: Billy Ward
VFX: Sam Fuller
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[@miltonkonig]

Stolt att se en sån fin presentation av Sverige.

[@whysoseriousz306]

aa och hennes pastejkök

[@cargobob7817]

@@whysoseriousz306 Vilket pastejkök syftar du på?

[@miltonkonig]

Pastejkök?@@whysoseriousz306

[@hjelpen5387]

@@cargobob7817 brunögat

[@chicca8046]

hahahaha@@cargobob7817

[@UlasMT]

I ABSOLUTELY loved this! Zara is so cute and well-spoken! Dayum, sis is cute and smart... Also, loved the topography class. Bring it, Miss Mama!

[@DrJohannPryce]

She has insane charisma

[@stephenm8725]

She's very poised and friendly. Sweden is an excellent country!

[@sowhat1674]

Wasn't she the girl that complain about not being able to talk loudly at the cinema?

[@thespankmyfrank]

@@sowhat1674 She's said that was a joke a thousand times and yet people still bring it up lmao. She said she does it herself sometimes so she doesn't really care that much. It is kinda rude to do that in Sweden though, so I guess that might also be a cultural difference for others.

[@hitomiszc]

you do not wanna live in sweden trust me

[@QuickQutz]

*was an exellent country

[@iknowhowtospillmyguts]

not really….

[@linnear9872]

Up north is nice for summers too! There are alot of amazing hiking trails and experinces

[@murieltimoneda8364]

I was with so much gains to travel to Sweden some day...after this video, i am even more excited to explore it.What a country 🤩🇸🇪

[@NY-rg9br]

It sucks

[@murieltimoneda8364]

@@NY-rg9br whaaats??!! Maybe u don't like it...But me, as a really really far foreigner i found it so interesting...don't be rude with the country 😅🙏

[@Tove_Ishockey]

no it doesn't as a swede i am sad you experienced my country that way​@@NY-rg9br

[@theresepettersson123]

You shuld visit Sweden

[@tilda754]

Yes but go either in the summer or if you come during winter time only go north😅

[@lilly97lola]

Love Sweden too, that's why I moved to Stockholm last year and cannot be happier of it! Also, love Zara Larsson too, but probably more her land :)

[@AubergineDreams7]

I fell in love with Sweden thanks to Eurovision, Melodifestivalen and then Young Royals, so this video is just pure joy to me, thanks Zara! 💜

[@kebonato]

i literally pause and repeat every time she speak Swedish word,, she's so cuteeee 😍

[@amandalong220]

I'd like to advocate for the Swedish west coast too! That was skipped on the road trip LOL. I personally think our islands on the west coast are even more beautiful than the Stockholm archipelago. ;)

[@sabmis2658]

West coast > East coast

[@costcochurros]

they are but there's already too many people out here in the summer!

[@IamGraceGuzman]

I am sooo proud of this vid and I ain’t Swedish by birth but Swedish at heart ❤️‍🔥❤️‍🔥❤️‍🔥 and yes yes !!🥹🥹 this all is soo true, and it was lovely to see !💞I love my Sweden 💛💙

[@PeterEconomy]

For sure Zara should be the NEXT Swedish ambassador to the United States -- great video!

[@Ciuuunys]

YES

[@SwevikingLol]

No. She HATES white men. Dumb feminists who goes after negros and hangs with feminists lgbtq people. We hate her

[@asahallin2678]

This makes me a proud Swede 🇸🇪😍

[@triaquino1362]

I thoroughly enjoyed this!

[@marinadia8029]

Great video! Love the Going Places series!!

[@Lisa-nn5iq]

Äter en äggmacka med kaviar medan jag tittar på detta haha.. sammanträffande :D

[@Per.Norberg]

narrative on point... Love how she describes these dishes... Road trip class is amazing. Österlen is stunning and the beaches are just insane (but water really cold = freezing!)

[@gabby6080]

that shrimp dip looked heavenly! I love a pickled fish!

[@HailanBailan]

ÄLSKAR dig Zara!❤

[@femke2593]

this is a great series!

[@theseptembersessions_music]

Queen. She got this. Love her.

[@Robert-xv7io]

Fin tjej. 💛💙🇸🇪🇸🇪 Nu kommer Kalles erövra världen helt säkert.

[@zjmzjh]

This was so entertaining to watch haha. Could have been an hour

[@Searchingtheworld7183]

Sweden ist absolutely amazing.

[@dannys7549]

used to be

[@Brahams]

Charisma!

[@williamknows3908]

Skellefteå mentioned!!!

[@tsukirocker]

Gothenburg and Koster island😩Koster is heaven.

[@nathandelttwice]

I wasn’t expecting the pole explanation of the midsummer celebration 😅. So cool learning something new.

[@marbri96]

It is a myth tho!

[@rappepappe123]

Also if you are in sweden, come to sundsvall during the summer. Voted Swedens most beautiful city in 2021. It's called "The Dragon City" since it's nessled between to mountains and it's also called "The Stone City" since the entier city is built out of stone with this beautiful gothic arcitecture. I love Sundsvall so much

[@siggetrygger1476]

Sundsvall😂

[@rappepappe123]

@@siggetrygger1476 vad har du emot Sundsvall?

[@danielsiden3654]

Älskar Sundsvall. ⛰️ ☀️

[@tilda754]

Sök på orust så ska du se något fint hahah

[@rappepappe123]

@@tilda754 ser ut som en billig version av smögen😂

[@andressanchez3185]

loved this

[@cococovers1333]

the thing inside the semla is actually not marsipan, its something called "mandelmassa" which is a cream made out of almonds

[@heddagaitan9622]

yea but more like a paste

[@pinianna]

Which, coincidentally, is also what marzipan is. Mandelmassa is usually more coarsely ground and has less sugar though.

[@Rewan_DJ]

Zara my favorite and first crush in my life älskar fika och Zara :D

[@p1nkvoid]

I LOVE HER

[@cigarettesandcoldshowers1241]

“I can handle the liquor” 😂😂 she was so real for that

[@Maxze]

im a simple Swede, i see OP Andersson, i press like.

[@FatonIsaku-wl7dv]

Love Love Love Love

[@rmannayr2129]

I LOVE ZARA!!!!!!!!!!!!

[@rmannayr2129]

YES ZARA!!!!!!!!!!!!!!

[@chanowol4700]

Love you Zaraa

[@mariastenfeldt5564]

Smögen är så fint med,Västkusten.

[@petersandelin5698]

I’m in love ❤

[@aliciacore777]

Going there tomorr 😊😊

[@petter5721]

Swedes are a proud nation 💛💙

[@MarinaAndTheDevil]

The OG May queen 💐🌷🌻

[@dochemeel4358]

❤❤❤❤ love Sweden

[@user-bb2ch8lc1v]

Such a beautiful and fun woman. Love Zara!

[@rmannayr2129]

ZARA KNOWS HER FOOD!

[@MelinaJamiee]

I'm exacly like Zara, I love the semla but not the marsipan bit, the top part with whipped cream is the best, I usually make my own semla without the marzipan. Also cinnamon buns is best without cardemum.

[@Fibonacci64]

It’s Almond paste, not marzipan.

[@amberxxx0]

I used to hate it but i have learned to like it over the years 😂

[@martinfranzen9151]

For me the best thing about Semla is the mandelmassa "marsipan" 👌👍

[@Thaleya1]

The almond paste is not similar to marzipan when it comes to taste at all, both are made out of almonds and sugar but it's not even slightly similar taste-wise. I personally LOVE LOVE LOVE almond paste, but marzipan is like meh to me. I would say amaretto is more similar in taste to almond paste. and marzipan taste more like a sugarpaste.

[@costcochurros]

everything you have said here is anathema; kanelbullar are superior BECAUSE they have cardamom in them, and semlor are not filled with marzipan, it's mandelmassa and there's a HUGE difference

[@your_angel99]

hennes röst låter så fint på svenska

[@victorbhoy]

07:53 that is a common misconception. There is no historical evidence that the midsommarstång/maypole has ever represented a phallic symbol. the notion that it is supposed to be a phallic symbol popped up during the late 1800’s. the shape that it has today is more likely to resemble a christian cross

[@kapparaaliach]

I blame the christians for rewriting history and stand by that the pagans very intentionally made it look like a giant phallos. They even reshaped it to look more like a cross unlike before when it didn't have the same shape.

[@Tobsson]

Saturday candy has such a dark background to why that is. We had institutions of mentally challanged people in the 60s where they did experiments, one of them was the effect of high consumption on sugar and how that affected the health of their teeth. Apparently it was pretty bad.

[@Acid1981]

I love her, but I've always wondered why a lot of Scandinavian artists englishify the way they say their own name. Her name is not pronounced that way in Swedish.

[@Freddanuddevalla]

Sveriges stolthet! både det hon informerar om och hon själv!

[@eli-gq7kf]

Let's do this with Aurora and Norway!

[@Asa...S]

We don't have the same menu on every holiday. Some of the dishes might be similar, like some kind of herring, and some salmon, perhaps, but I don't know anyone who eat traditional Christmas food like Janssons frestelse, prinskorv or ham with mustard on New Years, Midsummer or any other holiday. Or anyone who eats Midsummer food like matjessill with gräddfil and chives, or a strawberry cake on Christmas or New Year's.

[@swinto4795]

Still it is the same menu...you just add some boiled eggs to one holiday and maybe some potato pudding to another, otherwise it is exactly the same menu...

[@Asa...S]

@@swinto4795I've never heard _anyone_ in Sweden ever having Christmas food Janssons frestelse, prinskorv or ham with mustard with boiled eggs for for Easter, or Midsummer food like matjessill with sour cream and chives, with a potato pudding, for New Years.

[@amandas7368]

@@Asa...S Märkligt! Min familj äter definitivt janssons, matjessill, ägg och prinskorv på midsommar, påsk och jul. Visst ändrar sig vissa små saker men det är huvudsakligen samma sak. Nyår däremot är ju något annat, men hon nämnde ju specifikt midsommar, påsk och jul i videon.

[@o.m6689]

vad fan hände med västkusten under sommaren excuse you🤨

[@tilda754]

Västkusten slår österlen men hahah hon kanske inte varit så mycket i bohuslän bara gbg

[@user-ls5lh9nv9p]

kom tillbacka till Skellefteå zara vi saknar dig

[@sadhbhshortt9527]

I’m currently living in Sweden rn love it so much but the pastries are soooooo dry 😹😭 my only complaint!! Other than that I love it here

[@tilda754]

Morotskaka?

[@beeIovely]

they shouldn’t be! i recommend trying different places. the only pastry i find consistently dry is our cinnamon buns

[@AlexanderDeusvult]

Nu tar vi fika 💯🇸🇪

[@melsyoutube]

i love her 🥺 stream VENUS

[@Daphnex_xx]

❤❤❤

[@ShihFengChiu-vy7tp]

She speaks English like an American, which is amazing

[@Zara_Larsson]

My girlllllllll

[@peixeess]

So many people mention "p*nis" when they talk about the midsommarstång. It's not TRUE.

[@GinaJ05]

Yes it is😂

[@peixeess]

@@GinaJ05 so "Nordiska museet" is lying?...

[@Jaejgaren]

Kort lista.

[@rmannayr2129]

ZARA IS DEFINITELY SWEDISH!

[@Aroused_Pineapple]

2 fingers up for this presentation by Swedish political analyst Zara Larsson!

[@metawolf987]

And then, semla is what makes the One Piece character Linlin Charlotte go crazy.

[@flemokuit6971]

I wish to go there, but I don’t have enough money to go so you can help me😢

[@mrbrand4720]

So she likes the most sour candy of all i mean salta patroner is the sourish candy you can find i think .

[@chankottop7128]

Du är snygg 🥰🥰😊💯

[@justinraysantiago287]

STREAM VENUS ❤❤❤

[@user-rt3vz4tv9z]

I can speak swedish look i can say head is "huvud"

[@Zharkan16]

Americans are so interested in Sweden; it's like the only topic they have swedes talk about

[@alexandereklof1555]

It's called Salmiakbalk.

[@coldplayfangurl]

in hungary our word fika is snot

[@freddie_mvp]

I thought her favourite was two fingers of Nötcreme

[@rgshawn]

Omg mother

[@juliakahrs3722]

göteborgserasure

[@krystynadragan5349]

Cool video of Zara 😊👍. If it inspires you to visit Stockholm 🇸🇪, you must watch 'Stockholm, Sweden Travel Guide 2024: The Ultimate Guide for First-Timers' by The Eliplanet.

[@scottsummers4234]

Sweden? That should be Trixie Mattel! Jk 🤣

[@clauniemo10]

The uwnce.. the tweece… 😂😂😂

[@rexaj4002]

in swedin we do nat believe in pawer

[@FarterBoom]

Gotland=Delicious land

[@pinianna]

Nej

[@bettysgarden]

how does she know all of this😭

[@Nash-NYC]

Gurrrrl, you did not sell me on those snacks. You look like you don’t like them either and you are just realizing it in front of the camera 😄

[@tovep9573]

Only people who love liquorice can go to Valhalla.

[@frejalms]

That kanelbulle looked extremely dry, but I think she didn’t want to come across as rude so she didn’t say anything about it

[@bogustavnilsson]

Du glömde Island

[@mariastenfeldt5564]

🩵💙🩵🌞😀

[@herrbonk3635]

I would prefer she said her real name though. It's not "Zara Larsen"...

[@loge2]

bohuslän

[@tae646]

Sveriges stolthet

[@user-vd2ff6gz6x]

Ask what she think about men overall 😆

[@bawarachit]

meow

[@RichieStuff_]

Nato?

[@LetsRideIllinois]

Does it matter?

[@RichieStuff_]

@@LetsRideIllinois idk

[@hnorrstrom]

What exactly is your question? I don't think I actually know any Swedes that likes NATO. Everyone wants neutrality. Except politicians and those that don't wanna fight and feel like NATO would do that instead of us.

[@NadyoSadyo]

That is because you and you're tiny little friend group are a bunch of morons and is incapable of reading a simple poll result.

[@FarterBoom]

Swednited states of america

[@hcm9999]

Things that make Swedes proud: 1. SURSTRÖMMING 2. Caramelldansen 3. The Swedish chef

[@DrJohannPryce]

Cope in Hagen

[@user-db5cs9rn6j]

Such a hypocrite. I really cant stand her after she revealed her true extreme political views

[@lennartandersson75]

And your wheel is still turning but the hamster is dead!

[@dannys7549]

I agree. She's no favourite of mine

[@monero892]

never heard of her...is she famous?

[@tittotitto9464]

She thinks she's 😂

[@rev31089]

No one expects everyone to know everyone. But yes. She is. 🙂

[@chanowol4700]

She is a singer! Her music is pop like and she sings beautifully

[@hnorrstrom]

Well in Sweden she is rather famous. Most people would know about her. She's quite un Swedish though, loud and with strong political views and likes to be known and into the center of things. But yeah her music is catchy and she got the looks.

[@imme3958]

In Europe she’s pretty popular, she has 28 million listeners per month on Spotify. Her songs Lush life and symphony have 1 billion streams.

[@LONKALUKSV]

She has forgotten how to be Swedish. She ate that kanelbullar like she didn't know what it was and my wife just slapped me for saying you put Selma in a bowl of milk.

[@Sandra-fc8pc]

You did originally, historically, and some still do.

[@urkslurk]

Dude, a lot of people eat semla in a bowl of hot milk.

[@LONKALUKSV]

@@urkslurk I didn't say they didn't. I never seen it and my wife has said it's a crime against Selma

[@cendriia3738]

That kanelbulle was dry as f Ofc she was skeptical. Also plenty of people still eat their semla the traditional hetvägg way.

[@LONKALUKSV]

@@cendriia3738 behave. Ever Swede loves any kanelbullar. I've asked 30 Swedes about the Milky Selma and none have ever done it more know anyone that does it.

[@dannys7549]

That Swedes take pride in this, the face of multiculture (leaked tapes of it and all) to speak of Swedish pride is nauseating

[@dylanlake7]

Shes proud to be Swedish? RACIST! I''m just kidding! Sweden is great

[@vikinnorway6725]

Swedens biggest flex is that it borders to Norway😅