exploring the disney channel music video industrial complex

[@sasukedragon93]

The fact that I’m going to a Disney Channel dance party tomorrow, this video is timely!! Loved everything you talked about in the video, but I’m surprised you didn’t highlight a few more examples of kids that maybe had music thrust upon them but are in-between a Miley or Demi and a Ricky Ullman, i.e. Zendaya, Bridget Mendler (banger albums btw but since they stopped doing music I’m assuming there was some possible coercion on DC execs part). Then there’s the supporting actors that were definitely forced to do music (Emily Osment dropped an album in 2010, Bella Thorn did a few songs even though she shouldn’t have). Then then there’s the people that should’ve done music with Hollywood Records like Kristy Carlson Romano and Anneliese Van Der Pol, but we’re likely flagged as too “risky” at the time for the early years of the channel.

[@barb7105]

I think what made it blatantly obvious to me as a child that Disney didn’t care about artistic integrity and only the money was when they gave the Jonas Brothers a TV show.

[@brianahall634]

I cannot stop saying “she was Hantah Montanta” 16:15 💀💀

[@SylverstoneKhandr]

"We Are the World" but for Disney Channel stars truly hits the nail on the head. 😂

[@oa7714]

You're so real for this!

[@neivilde.1242]

i saw four people who were in the do you wanna build a snowman video talk about it, 2 were the "i am not a singer" type lmao and the other 2 were singers. and so apparently some of them that aren't singers were told they wouldn't have to sing anything, but day of, they put them in that booth regardless lmao. and you got a bunch of people that are trained singers so they don't mind, like it's fun for them, but the others are like hey man, I'm just here to act. but it is funny how everyone recounts that big part with all of them singing together, and the director person or whatever was like jordan you do whatever you want sweetie you're doing great, everyone else, just sing the ensemble bit lmao like it's just so funny lmao

[@JackieWarner13]

Loved this video. I'm Aussie I didn't have cable so only way to watch Disney content growing up was Saturday morning tv show called Saturday Disney(until 09 got cable for a year or two) so we'd watch an episode of latest shows months after so first DCOM I ever saw was like HSM or Camp Rock but loved Raven, Lizzie, Proud Family, Kim Possible I think the butler dude from Jessie is a musical theatre actor he played Gusteau in the ratatouille TikTok musical but so weird he's in the video. I listened to Mitchell Musso & Emily Osment albums too I was that into the Disney casts. I didn't watch shows after Hannah/Wizards/Sonny/JONAS I watched couple dcoms I graduated school & my faves had finished but during Covid I decided to watch Liv & Maddie bc Jordan Fisher guest starred & wanted to see how Dove did both roles bc I'm a twin & was alright show. I've seen Jordan talk about this somewhere online & he was told hey everyone's gonna sing so sing & he didn't see everyone else sing except the group part so he thought everyone was going to sing like him in the solo/duo parts. So crazy he never got a tv show or DCOM of his own he auditioned for a load apparently

[@cyanrose499]

Loved your video❤ I had no idea how complicated the structure was around the Disney stars and its insane to imagine how many different talents these child and adult stars had to balance to bring in as much money for the company as possible. I wonder if there was ever a situation where an actor couldn't really sing and had to be dubbed with another talented person who didn't get to shine in the limelight 🤔

[@evenstarari]

Loved the vid ❤ Omgg I love big groups songs but yeah I can only imagine how much goes into it bc there are people with different vocal abilities!

[@sakunaruful]

Ashley Tisdale signed with Warner Brother records for her singing career.

[@CaSa420]

Yo, DisneyMania 3 was MY SHIIIIT!

[@HelloKittyGal16]

Huge fan of Hilary Duff Raven was cool Aly and AJ, the best music sisters I still mostly prefer classic Demi Lovato