Facebook vs Google Ads: Which is Best?

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Ben Heath

Ben Heath

Күн бұрын

Пікірлер: 126
@BenHeath
@BenHeath 6 ай бұрын
Want me to MENTOR you to crush it with Facebook Ads? Go here: www.admasters365.com/start?el=YTLong-fbvsga0923-ment Want my agency to do it for you? Go here: heathmedia.co.uk/done-for-you/?el=YTLong-fbvsga0923-fbdfy
@Abhay_whynot
@Abhay_whynot Жыл бұрын
i said this long time ago and, i am saying this again your editor is awesome sir....
@TobyLerone76
@TobyLerone76 8 ай бұрын
haven't watched your content in a couple years - this was hilariously edited and had the exact info I was looking for! Nice one
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic on Meta and Google! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@theMarketinglover
@theMarketinglover 11 ай бұрын
I didn't know before that you also have a Google ads channel now I am really happy to learn the genuine techniques from you... Thanks ben
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic on Meta and Google! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@dalefernandez19
@dalefernandez19 Жыл бұрын
I love the way he uses movie clips to make u understand the content❤
@BenHeath
@BenHeath Жыл бұрын
Thanks :)
@jmvdkooij
@jmvdkooij Жыл бұрын
Thanks Ben. Great work. Currently running our omnipresent campaign. Thanks for the video on that!
@fikribiznez693
@fikribiznez693 Жыл бұрын
Does omni campaign works for cold audience?
@BenHeath
@BenHeath Жыл бұрын
Thanks a lot :)
@trudatsoi2793
@trudatsoi2793 Жыл бұрын
Me too, well, i am starting out. Just writing my ads ideas and copies, will shoot all the videos next week. How's it going so far for you?
@jmvdkooij
@jmvdkooij Жыл бұрын
@@fikribiznez693 study Ben his KZbin episode about this, he explains.
@jmvdkooij
@jmvdkooij Жыл бұрын
@@BenHeath thank you!
@19kickboxer68
@19kickboxer68 Жыл бұрын
I'm surprised you say that Meta has any support at all. While you can get suspended / banned on Google, you have to do something wrong. Meta just bans accounts randomly for no reason and there is a complete lack of support or logic.
@SurajRaj-xw6qf
@SurajRaj-xw6qf 8 ай бұрын
Video Strats From : 00:53
@goldhawkdigital
@goldhawkdigital 10 ай бұрын
Great summary thanks. I see why you have 250k subscribers. Touching on how to measure conversions, deduplication, attribution etc would be great at some point.
@BenHeath
@BenHeath 10 ай бұрын
Thanks :)
@marshjonathan
@marshjonathan 10 ай бұрын
For clarity I meant with respect to running campaigns on both FB and Google. Thanks again!
@pootheroo
@pootheroo Жыл бұрын
Fantastic video, as per usual, Ben! Just a quick one: What camera are you rocking, mate?
@BenHeath
@BenHeath Жыл бұрын
Thanks a lot. I have a couple of Sony A7c
@gentletouchpodcast9095
@gentletouchpodcast9095 11 ай бұрын
Thank you for all the tips , i apreciate you ✨
@yassersenhaji01
@yassersenhaji01 Жыл бұрын
Hey ben, please is it possible to do a video about the agency ad account and how we set it up ?
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic on Meta and Google! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@marinafridlyand4614
@marinafridlyand4614 2 ай бұрын
Love your videos. You put so much effort and expertise in those.
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic on Meta and Google! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@bradshipwayproperty
@bradshipwayproperty Жыл бұрын
I love display ads for retargeting!!! The best
@DataLog
@DataLog 3 ай бұрын
Google Ads retargeting is almost useless and usually the audiences don't work at all. You probably left "Optimized targeting on" which means that your ads are probably being shown on obscure websites to bots.
@bradshipwayproperty
@bradshipwayproperty 3 ай бұрын
And at 3am local time on random apps. You forgot that... most people don't know how to change those functions either.
@dotpenji
@dotpenji Жыл бұрын
Hey Ben, your insights into the world of online advertising are truly valuable. Could you explain any recent trends or updates in Facebook Ads or Google Ads that businesses should be aware of when deciding which platform to use for their advertising strategies?
@shekinahmariesol8919
@shekinahmariesol8919 Жыл бұрын
I especially liked the way you explained the different targeting options available on each platform. This video is a great resource for anyone who is considering using online advertising to grow their business. Very informative and helpful.
@CyrineZee
@CyrineZee Жыл бұрын
Your insights are outstanding! Truly impressive.
@markanthonymanayan2136
@markanthonymanayan2136 Жыл бұрын
Thanks for the clear breakdown since understanding when to use Facebook vs. Google Ads is crucial for effective marketing.
@iracaullenedimaranan
@iracaullenedimaranan Жыл бұрын
For me, I find Facebook & Instagram more user-friendly because it has simple features. And by using Google Ads, we have more options to expand our marketing strategies. This video is indeed full of notable insights!
@melaniecerez8938
@melaniecerez8938 Жыл бұрын
Your content always adds so much value. Thank you for sharing.
@김지원-k9x
@김지원-k9x Жыл бұрын
When should I run the retargeting lookalike customer option and how will I know when Facebook machine learning is finished?
@AyindeLuqmon
@AyindeLuqmon Жыл бұрын
When you are sure of having enough data, create a lookalike ad. When you wanted people to check back on your offer, create a retargeting ad The learning phase depends But between 5-7 or 14 days max
@김지원-k9x
@김지원-k9x Жыл бұрын
@@AyindeLuqmon tks bro
@mattmurdoch4345
@mattmurdoch4345 Жыл бұрын
Never knew you had a google ads channel as well!
@BenHeath
@BenHeath Жыл бұрын
Yeah it's not been around as long as this one but it does have almost 50 videos on it :)
@Mike-xw4gm
@Mike-xw4gm 2 ай бұрын
how much would you charge to run mortgage broker service campaign? 3k a month ad spend
@ErgyATL
@ErgyATL Жыл бұрын
Create Demand with Meta. Capture Demand with Google Ads.
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic and how to create demand with meta and capture with Google ads! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@fayizp
@fayizp Жыл бұрын
You are just amazing bro 🔥
@JeanetteSchoenberger
@JeanetteSchoenberger 9 ай бұрын
Knowlegeable video
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic on Meta and Google! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@SUSANLYNGE111
@SUSANLYNGE111 9 ай бұрын
Informative video
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
I love Ben Heath! I actually talk extensively about this topic on Meta and Google! Let me know your thoughts! kzbin.info/www/bejne/ZpvWoJiipNV7rKM
@nickthink21037
@nickthink21037 Жыл бұрын
Hey Ben, can you make a video comparing Facebook ads vs Pinterest ads?
@benoitmattar
@benoitmattar Жыл бұрын
Can you create please a video about WhatsApp business advertising? And do you recommend to use if we don’t have a website?
@sivaguru6318
@sivaguru6318 Жыл бұрын
Interesting facts, Ben. Thank you!
@BenHeath
@BenHeath Жыл бұрын
My pleasure :)
@williamsaunders3382
@williamsaunders3382 2 ай бұрын
Use both for the best results.
@theMarketinglover
@theMarketinglover 11 ай бұрын
which editing software you use?
@Adrian_Marmy
@Adrian_Marmy 3 ай бұрын
This is just amazingly valuable content. So useful! I have experience with both Meta and Google Ads but it's been a while and things have changed. :-) however, thanks!
@BenHeath
@BenHeath 3 ай бұрын
Thanks :) I'm happy to help.
@Joshualeang
@Joshualeang Жыл бұрын
🙏🏾
@andrewtang5293
@andrewtang5293 Жыл бұрын
Thanks for this video
@BenHeath
@BenHeath Жыл бұрын
You are very welcome :)
@ANDRIAMANDRESYPierre
@ANDRIAMANDRESYPierre 5 ай бұрын
I, m surprised this applicant, think for done with channel ❤
@EastDelhiMedicalCentre
@EastDelhiMedicalCentre Жыл бұрын
Dear Ben, We have been trying to find data and perspectives regarding this, Would love your Two Cents on this- What works better for medical services- Google or Facebook?
@BenHeath
@BenHeath Жыл бұрын
I would strongly recommend that you run both. Even if one of them is just for retargeting purposes.
@nguyenvantuan-d3u
@nguyenvantuan-d3u 5 ай бұрын
thanks for share
@brettspradbury4028
@brettspradbury4028 Жыл бұрын
Thanks again for another insightful video Ben, appreciated 🙂 One question: you said that FB / IG is better for lower order values, what would a "low order value" be roughly? For example: right now I'm selling digital courses online, the cost is around $25 USD per course.
@BenHeath
@BenHeath Жыл бұрын
That is definitely lower order value. Anything less than $1,000 in my mind.
@RusticAndRuralRetreats
@RusticAndRuralRetreats 6 ай бұрын
Do you use manual cpc or no?
@BECKYSMITH55
@BECKYSMITH55 9 ай бұрын
Which is best fb as/ds or ggoole ads
@jalalabderrahmani9075
@jalalabderrahmani9075 Жыл бұрын
Thank you for all the information! I'm actually new to Google Ads, and my store is located in the UK with a private limited company (Pte Ltd). I want to know when registering for Google Ads or Google Merchant Center (GMC), can I use the business country as the USA, even though I'm located in the UK? Thanks
@ArturMacGoogleAdsMetaAds
@ArturMacGoogleAdsMetaAds 2 ай бұрын
Yes, are you looking just serve ads in the US, or is your business registered in the US?
@NguyenPhuLoi-l4n
@NguyenPhuLoi-l4n 5 ай бұрын
thansk for share
@Jocons
@Jocons Жыл бұрын
hi ben, if i want to change the media on my ad should i just as ad a new ad set to my current campaign or should i start an entirely new campaign. Cheers
@BenHeath
@BenHeath Жыл бұрын
I'd create a new ad within your existing campaign :)
@aCloudOfHaze
@aCloudOfHaze Жыл бұрын
Appreciate everything Ben. Your omnipresent strategy is genius. Would you consider making a video focused on brand-building/artists/musicians? Any ideas besides the omnipresent strategy? Cheers.
@BenHeath
@BenHeath Жыл бұрын
Thanks a lot and that's a great suggestion :)
@totallytorontoart2462
@totallytorontoart2462 Жыл бұрын
Can someone confirm that when I set a budget for an ad set that is what will be the budget for all the ads in the ad set AND that FB's learning will flow more money to the best performing ad in that ad set? Or direct me to a video that will straighten me out if I'm wrong! :)
@BenHeath
@BenHeath Жыл бұрын
Yes that's all correct :)
@robertveresegyhazy536
@robertveresegyhazy536 Жыл бұрын
Generally, yes. But my experience is that Meta often "makes a decision" too quickly and gets stuck with a suboptimal ad. So you really need volume, or you can pause the ad, stealing the majority of impressions to give a chance to the others.
@mr.skeeta
@mr.skeeta Жыл бұрын
Hey man I'm still trying to troubleshoot Very high cpm $430. With open broad targetting for a video ad. It's stil learning but extremely high. What should I do or how long to wait? Leads ad.
@BenHeath
@BenHeath Жыл бұрын
That is incredibly high. Are you sure you’re using open targeting? What’s the niche?
@mr.skeeta
@mr.skeeta Жыл бұрын
@BenHeath it's a video promoting website, mobile apps, gfx and social media management. I also have advantage audience turned on
@fredAnyiam
@fredAnyiam Жыл бұрын
All depends on how you set up your campaign, If your creative doesn’t get enough reactions. CPM shoots up Did you try engagement Ads first?
@mr.skeeta
@mr.skeeta Жыл бұрын
@fredanyiam thing is its a new ad. Day 1 and day 2
@fredAnyiam
@fredAnyiam Жыл бұрын
Okay I get, what industry is that?@@mr.skeeta
@LofthouseHagel
@LofthouseHagel 3 ай бұрын
I think google!
@itspandagaming1215
@itspandagaming1215 Жыл бұрын
Hey ben, I have been considering working with your ad agency for a while now and have also been on a call with them. I have seen some reviews about it online about how some people had terrible experiences with your agency and I would definitely not wanna be one of them. Is there a way that I could know for sure that there won't be any issues? I look forward to your reply. Thank you
@venessatom9699
@venessatom9699 Жыл бұрын
ON Instagram
@SolomonSmith-ola
@SolomonSmith-ola Жыл бұрын
Hello there, it is nice to meet you. Are you into dropshipping or are you planning to get started. Just wondering if you will be interested in skyrocketing your business more than you think. I would be willing to guide you. Are you interested?
@muftisamaan
@muftisamaan Жыл бұрын
8:12
@iamcoreymcclain
@iamcoreymcclain Жыл бұрын
Good video. I think scalability should count for two points lol. Definitely have me leaning towards Meta.
@BenHeath
@BenHeath Жыл бұрын
Thanks :)
@Dave-vs9ff
@Dave-vs9ff Жыл бұрын
Ye wait till you get issues with being banned and dealing with their support, you have no idea how bad its getting
@skionen1781
@skionen1781 4 ай бұрын
Why every time I google something it ends up pooping up at face book
@BenHeath
@BenHeath 4 ай бұрын
That’s probably because they have Meta Pixel installed on their website and after you visit, you are added to a retargeting audience and shown ads through that
@ParkourFreeLife
@ParkourFreeLife Жыл бұрын
Is this filmed on an iphone or is the additional blur added in post?😂
@OZZOZZ
@OZZOZZ Жыл бұрын
Doesn’t look like it….
@902pacific
@902pacific Жыл бұрын
grazie
@laideapril7416
@laideapril7416 Жыл бұрын
Do you offer internship opportunities in your agency?
@BenHeath
@BenHeath Жыл бұрын
Not right now I'm afraid. I will post about it if we do though :)
@laideapril7416
@laideapril7416 Жыл бұрын
@@BenHeath thank you Ben!
@BaseShala
@BaseShala 8 ай бұрын
Hello I am having an educational channel Which is better for me I m an beginner
@AlexDoesBiz
@AlexDoesBiz Жыл бұрын
Google
@krunalgoyani2169
@krunalgoyani2169 Жыл бұрын
Facebook
@BenHeath
@BenHeath Жыл бұрын
No messing around 😂
@Blackrocktravel
@Blackrocktravel Жыл бұрын
We want to learn google ads from you
@BenHeath
@BenHeath Жыл бұрын
Go ahead and subscribe to that channel :)
@Blackrocktravel
@Blackrocktravel Жыл бұрын
Where is the google ads course
@vinaymv6342
@vinaymv6342 7 ай бұрын
Meta ads work best for jewellery brand, google is not good for jewellery brand
@JenniferMacdonald-o6f
@JenniferMacdonald-o6f 9 ай бұрын
HELO
@RedGreen-Blue
@RedGreen-Blue 2 ай бұрын
Are google ads vital for life? ALL THEY ARTE SENDING MY WAY IS CRAP AND MORE CRAP.
@Jaiho-cl1jr
@Jaiho-cl1jr Жыл бұрын
TikTok ads?
@sharonxhazan
@sharonxhazan Жыл бұрын
are you spying on me? i just strated google ads course in additional to facebook ads that i did few months ago
@BenHeath
@BenHeath Жыл бұрын
Haha :)
@123Everythingeverywhere
@123Everythingeverywhere Жыл бұрын
Is that even a question? 😂
@AdloveFilter55
@AdloveFilter55 Жыл бұрын
Which one is better
@geniusmarcsays2434
@geniusmarcsays2434 Жыл бұрын
you talk too fast your videos are distracting to what you are saying
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