Favourite FOUNDATIONS of 2023 | Luxury, Affordable & Cruelty Free

Here we are again! Welcome to the 1st episode in my Favourites of 2023 Series. Today we have -Favourite Foundations Of 2023 - Hope you enjoy x
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UF = Ultimate Favourite
AF = Affordable Favourite
CF = Cruelty Free Favourite
🛍 PRODUCTS MENTIONED 🛍
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🙋🏼‍♀️ FACTS ABOUT ME 🙋🏼‍♀️
AGE: 44
SKIN TYPE: Dry Flaky Areas with Oily T-zone
SKIN TONE: Fair-Light with Neutral Undertones
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BEAUTY PIE use code GEMMASENTME for £10 off your first payment.
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CURRENTBODY Smoothskin £149/$149 - GEMMASS
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DERMATICA Tretinoin use code PAMPEREDWOLF for your first month for only £2.90 and 10% off your second month
UK - dermati.ca/7977cc
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⚡️ DISCLAIMER ⚡️- I am a qualified Aesthetician but no longer practice in a clinic or a salon as my full-time job is now KZbin. I AM NOT A QUALIFIED MAKE-UP ARTIST. Although I have an in depth knowledge about the skin, and do extensive research before filming to check facts, the opinions expressed in this video are my own.
BUSINESS ENQUIRIES ONLY - [e-mail]

[@magpiesneedle2575]

Just for the record (of 2023) I so prefer longer videos. Something that barely hits 17, I’ve hardly settled. Just my opinion. I know you creators can watch your ‘numbers’ and see what’s getting the most response but I’m more than happy with more, more 🎄🎄🎄

[@mgvoiceactor]

Your jumper is so cute! That, and you’re really giving Gwen Stefani vibes with your makeup. 💜

[@frogmella]

For me it has to be no7 stay perfect. As I go into my late 30s it's so flattering on my skin. I'm on my second bottle and will soon need a third. 100% recommend to oily girlies too!

[@kellythacker1914]

I love no. 7. 63 years old, and I love restore and renew.

[@UKChloeT]

I second the vote for Stay Perfect!! It's fantastic! Only this year I've found that none of my usual foundations (L'Oreal True Match included) have been working for me and I tried no.7 on a whim. It's fantastic!!

[@maureenormston8356]

Two affordable foundations I've tried in the last two months and really like are L'Oréal True Match and Sephora Your Best Skin (bought these after watching Angie from Hot and Flashy). Both have really good shade ranges too. Enjoying your 2023 round ups 👍😊

[@majesticbeast4830]

The Guerlain Terracotta is my fave foundation of the year as well. I have sensitive skin, but the fragrance doesn't bother me. Love it!

[@rhondajansenvanvuuren392]

I am so sad that this is not imported by any official Guerlain distributor in South Africa. 😢

[@emmaroyle719]

The Guerlain foundation is my absolute favourite too. I’m currently scraping the last bits out of the bottle and ordered another bottle on Friday. I cannot be without it. I also love the L’Oréal one shown in this vid which looks beautiful on. Loved this Gemma, can’t wait for the next one 😘 xxx

[@patriciam.1204]

Would love to try the Guerlain but cannot get colour matched 😢 and afraid to chance it.

[@emmaroyle719]

@@patriciam.1204 that’s a shame, I must admit I colour matched myself on their website and it was bang on 👍

[@lolitadirikis7707]

Love the Guerlain foundation. Great for mature skin ,covering my hyperpigmentation without needing concealer . I'm all for the lightest base I can get away with nowadays. Also I have just tried the new MAC radiance serum foundation as my skin has become extra dry and has been peeling a little due to tretinoin use...and it really masks the dryness ,moisturising my skin and still with coverage and a very skin like appearance. Love your videos and recommendations! Keep them coming! x

[@marynall7280]

I enjoyed this episode. I with you would have included your Mom's favorites too. Thanks!

[@ItsHeidiHope]

I LOVE the It Cosmetics CC Nude Glow!! It’s especially lovely in the summer but I wear it all year round. Truly amazing and hydrating.

[@Christins8818]

my absolut fav is the Lisa Eldridge seamless skin foundation this year ❤ I was looking forward to this series since November 😊

[@Seoulsearch616]

You look beautiful and I love your Christmas sweater! 🎄☃️❄️

[@janm9309]

The Cle De Peau is still my number 1. I like the Guerlain but even though I feel you are my skin twin the 0N still is slightly too dark for me. I can work with it by lightly bronzing my neck but they should make some more paler shades. My affordable foundation fav at the moment is the L’oreal True Match Nude tinted serum.

[@louisabee4634]

Would love to know the skincare you're wearing/see a video of prepping skin for foundation from totally bare face to primer, especially how to incorporate spf in winter months

[@jwb0310]

I'm pretty sure it was a recommendation from one of your previous videos that made me pick up the Guerlain and oh my, I love it.

[@elizabethnelson2287]

Thank you for featuring cruelty~free products💗For many of us consumers, it’s a deal breaker. Even though you do feature products that don’t fall into that category, I still subscribe to your channel because of your fun personality and great content. I only subscribe to a hand full of influencers because my time is valuable and I avoid negativity and controversy as much as possible, I just want to relax and enjoy the world of skin care and make~up. Cheers to 2024 and thanks again🙋🏻‍♀️🎄🥂

[@rachela3066]

How can something that contains snail secretions be cruelty free??

[@intheabysspickingdaisies3197]

@@rachela3066Cruelty Free means that it is not tested on animals. For products that contain no animal products you need to look for products that are vegan. Note, though that not all vegan products are cruelty free.

[@rachela3066]

@@intheabysspickingdaisies3197 I know that! My point being that the process of obtaining the snail mucin is by definition cruel. So a better description would be ‘not tested on animals’ which is and entirely different claim

[@brooks6348]

Your hair color is perfection for you!

[@PamperedWolf]

Oh thank you! X

[@mrsbinkbonk]

My holy grails are Chantecaille Future Skin and Givenchy Prism Glow

[@valgarrett63]

As someone who has an allergic reaction to fragrance and essential oils my absolute favourite affordable foundation is L’Oreal True Match

[@michelledeboer8834]

You look absolutely stunning.

[@annacalstone610]

The new MAC serum foundation has been amazing on my skin. Not sure if you've tried it but worth having a look at it

[@lolitadirikis7707]

Agree! I find it so comforting and moisturising on my dry skin .👌

[@JMukhi]

Its fantastic

[@tessabailey2755]

Erborian cc cream, is one of my favourites for every day, and ester Lauder double wear is my go to for longevity, I’m 68, in the summer I often use Perricone which is similar to Erborian in that it’s white in the pot, but colours on the skin, it has more of a sheen which is ok for summer.

[@user-xm4nw9jc5q]

An oldie but goodie! I agree. I tried Double Wear many years ago and have been trying to find something as good ever since, distracted by the promises! I have tried all sorts of high, medium and drugstore but have gone full circle back to Double Wear. I now have only three others. Mac Studio radiance, Pixi Beauty Balm and Nars Light Reflecting.

[@marieligon4951]

I cannot agree enough!!! The CDP fluid natural foundation is the BEST. In fact, all the CDP foundations just are so so good. I try others and wonder why??🤣🤣🤣

[@Dina099]

Me too!! 😂

[@jennyladen]

I’d love to try CDP but unfortunately my bank balance won’t allow me to and there’s no stores near to me that sell it, to get a sample, maybe one day if I win the lottery! 🤞🏻

[@JPMJPM]

I really appreciate how you do ultimate and affordable favorites. Happy Christmas to you and your sweet mum, Jan! 🎄

[@carmendemiguel7056]

Physician’s Formula, also the you butter believe it foundation (I also LOVE that one!) is sold online at Maquillalia which is an online shop from Spain. They do send all over Europe, including the UK, in case you want to have a look😊 They also have brands like Moira and Viseart which are fantastic ❤

[@MakeupAZ]

I liked the Pat McGrath Sublime Foundation and Dior Forever Glow foundation otherwise the Local Pro Glow foundation for my dry mature skin. I do like the It Cosmetics and the Estee Lauder in the tall tube. Thank you for sharing.

[@joyfuljig4045]

I couldn’t click quickly enough, the excitement!!

[@joyfuljig4045]

Pen and paper ready to write up my Christmas wishlist.

[@sonyapoulton5948]

I recently really spoiled myself (coz why not!) and I got the Louboutin cream foundation. It is so beautiful. I would love to see you do a review on it one day x

[@victoriasykes5570]

I mix a few drops of rosehip oil into the l'oreal infallible to stop it drying my skin out. Little tip for u ❤ xxx

[@clairesmith6057]

My all time fave is estee lauder double wear, I struggle to find a comparison but would love something slightly lighter coverage for daily use. Currently using YSL 8 hours but it doesn't last as well.

[@kylieinaustralia]

I mix a little L’Oréal True Match Serum foundation or the Elf Halo Glow in with the double wear on the back of my hand when I want lighter coverage. Even a couple of drops of your favourite serum will do the job. Hope that helps

[@kathrinel7052]

Love your eye makeup here:)

[@lyn-marienorton2866]

I also love the Guerlain. I switch between that and Dior Forever Glow and in Summer the Chanel No1. All very similar for me. I think Dior slightly edged it for me but possibly because it's the best shade match. Love your foundation reviews xx

[@lananao2987]

Mac Face and Body mixed with Estee Lauder Double Wear❤

[@gailadams8553]

I adore the Erborian CC range the red corrector is particularly my fave from South Korea. Greetings from Australia

[@allie1914]

In terms of affordable foundations I haven’t used it for awhile but I love the flower beauty one - really nice and glowy just wish it came in better shades

[@janicerainey8687]

You look beautiful Gemma, and your skin looks flawless!

[@LeslieSunshine17]

Yensa Silk Serum. My holy grail for my 54 y.o. dry skin face❤

[@Kasey113]

I've been loving the L'Oreal True Match foundation for years, but I recently also discovered the Wet'n'Wild Photo Focus foundation (dewy finish) and was very pleasantly surprised by it. It's very easy to use too much, which makes it emphasize *everything*, but when I apply it with a light hand it looks absolutely fantastic on me, and lasts all day long.

[@maryelizabeth253]

Thanks for the round up. I enjoyed that. We seem to have similar skin textures and shade so its really useful for me to watch. Affordable foundation wise, I found Maybelline Super Stay (up to 24hrs) Skin Tint Foundation this year and it gives a really lovely radiant finish and coverage is decent too. I don't think the shade range is massive however (but thats a feeling rather rhan a fact).

[@PamperedWolf]

I have a video about the maybelline tint vs the L’Oréal tint xxx

[@maryelizabeth253]

@@PamperedWolf I watched it afterwards. I watched a few videos on it before I bought it x

[@Christins8818]

my fav affordable are def. korean bb creams. the missha one is great and i use it nearly every day. there is not a good color tange, i know.

[@lindastewart4641]

Me too! Wear the Missha one every day 😊

[@MissT708]

You need to try the new beautypie foundation serum .. you’ll love it and your mum will tooo xx it’s advertised as a tint but when applied with fingers patted on with circular motions I can build it easily to a light medium - medium . Just go up one or two shades xx

[@debbiecs1964]

I have the physician formula Butter believe it foundation. I’m not sure what it is about it but although it gives me good coverage, it makes me look so dry. I don’t reach for it very often. One of my favorites is Sephora Beskin ever foundation, and also nurse light reflecting foundation.

[@dragonflydragon4049]

Still loving my Cle de Peau but desperately looking for something less expensive. I tried Dior Backstage recently and it looked pretty flawless. The coverage is great too. I’ve used it on my legs and was amazed so tried it on my face. It is pretty full coverage though.

[@marielle7505]

I absolutely love the Guerlain terracotta le teint foundation. But when I was about a third through it, I dropped it on my bathroom floor. It shattered all over the place and I have to admit, I cried a little.....

[@PamperedWolf]

Oh no!!!! That would probably make me cry too! X

[@pia.skincareinspirations]

I've been waiting for this video. Thank you, Gemma! :) And Merry Christmas!

[@deejohnson827]

Great video, Gemma!

[@twoleftfeet9626]

Have you tried Tom Ford traceless soft matte foundation? For me, it knocked Cle De Peau off the top spot. Half the price of Cle De Peau. I also found Tom Ford better than the Guerlain one

[@PamperedWolf]

I haven’t actually. I will now xxx

[@twoleftfeet9626]

@@PamperedWolf I will be amazed if you don't love it. I am your shade twin (maybe a touch lighter) and I wear shade 0.5 Porcelain. I find the traceless soft matte MUCH better than the TF shade & illuminate (half the price as well)

[@EstherNathalie190]

Hi Gemma,thanks for this video.Have a nice week.Greetings for youre mom .

[@susanreid9857]

The rimmel one looks really nice on you x

[@rhondagoodman9993]

Love this series.

[@kristimeyers2221]

I haven’t been able to find the Rimmel in stores in the US. I love the wet & wild tinted hydrator!

[@gladysgarrity5721]

Thanks Gemma see you soon ❤

[@nicolesbeautyroom1494]

Hi sweetheart. Just wondering, have you tried the Revlon Luminessence foundation. It's beautiful. Also Congratulations on 200K. You deserve it all. Well done and thankyou for all you do for us. You are greatly appreciated. Merry Christmas and Happy New Year. Enjoy some time for you. xoxo

[@claredyj2015]

Im trying the L’Oreal Age Perfect BB Cream - it’s really nice!! 🎉🎉

[@LauraLVTGW]

Revlon came out with a new foundation this year. A lot of people seem to like it. Would love to know your thoughts. Many blessings & Merry Christmas💖💖💖

[@carolegunfield9460]

Not available in uk sadly. I'd love to try it

[@justgena33]

Hi Jemma, I dont know if you can get Covergirl in the UK. I really like the Olay&Covergirl foundation in the pump bottle for everyday. It's a skincare/foundation formula, great for mature skin. The Laura Gellar tinted moisturizer is also fabulous for everyday as well but I need a color correcting primer with it.(due to redness) Merry Christmas to you and the whole family. Love from NYC xog

[@dianahollis6400]

Ugh! Your skin is just so beautiful! I can't seem to find my perfect foundation. My skin is way too textured.😢

[@susanmcf1]

I found Bareminerals Original Pure Serum Foundation this year and I've never used a foundation that looks as good on my skin as this one does.And it doesn't have any of the limonene, linalool and fragrance the IT Cosmetics CC contains.

[@paulam6182]

What would be your mums favourite xx

[@PamperedWolf]

My mum’s video is coming soon xxx

[@mojgansabour3129]

You look wonderful in all of them I’m confused about which one to pick 😅

[@marf_thecrazyreptilelass]

I recently ordered the butter believe it from Amazon ❤👌

[@AllisonMoon-SheWandersFeral]

Over the Summer, my Husband bought me a Sisley Bio-emulsion, which I have actually loved. But OMG the *sticker shock* when I looked into replacing it!! Is there a product dupe for this you can recommend? Dynasty cream, my face likes, Time Revolution… I’m just confused about why my

Nice jumper Gemma 😊

[@JoE-li9oj]

You look absolutely stunning today, are the products you are wearing going to be the ones in the round-up of favourite products? If not I would love to know everything you are wearing including skincare - as you are glowing 😍 x Hope you and the family have a great Christmas x

[@PamperedWolf]

I’m wearing all of my ultimate favourites in this video. X

[@JoE-li9oj]

That’s fab - looking forwards to the video. Thank you for replying x

[@shadowtouched16]

I haven't used a liquid foundation since the mid 90s. I have been a MAC powder foundation for the most part, kind if girl. I dabbled in Bare Minerals for a stint and tinted sunblocks but I am in a rut and turning 50 soon so I think I need to try liquids again. My issue is, I loath the feeling of liquid foundation and even sunblocks, only within the last 3yrs found my way to K beauty for sunblock and much happier there. I don't wear makeup daily anymore, so the light dust of powder works, yet my skins evolving with my age and not so forgiving now. Have you always used liquids? I have been curious about Laura Geller Bright and Baked powders though, have you tried that?

[@carolegunfield9460]

Bareminerals is my no1, even though I have a few other foundations on the go. I wore Laura Geller balance and brighten foundation in the summer and really enjoyed it. My issue is the range of shades is very limited unfortunately.

[@shadowtouched16]

@carolegunfield9460 I was worried the Laura Gellar might not suit my pale a** lol I went to Sephora a few days ago and did a test on my inside forearm of the Lady Gaga foundations and concealer and HOlY WOWZERS it was pure satin once on. It blended into my arm on just a wee swipe dab of color and just disappeared into my arm, and rhen left pure softness. I was shocked. My face is more textured and uneven toned than my inside forearm by alot, but I'm going to give it a whirl once I can afford it. I have my well loved Heimish Balm cleanser ready.

[@kristyfreer2685]

I know I should be paying attention to the foundations but that Christmas jumper is awesome! Did you purchase it recently?

[@lindahaenlein2261]

Just wondering if you could tell me in the guerlain terracotta le teint what color would be similar to Charlotte Tilbury airbrush flawless foundation 2N? neutral neutral

[@marionallen2222]

🤍🤍🤍🤍🤍🤍🤍🤍🤍🤍🤍🤍🤍 my favorite is NARS Light Reflecting foundation and Glossier and Danessa Myricks Yummy Skin 🤍🤍🤍🤍🤍🤍🤍🤍🤍

[@susannesiponmaa7652]

I would be interested in knowing what SPF do you use under the Guerlain foundation? I just got a sample of it to try and I have both Isntree and Joseon SPF at home and I wonder which would work better with this foundation.

[@rhondajansenvanvuuren392]

Hello, I am curious to know if you have considered testing the Vichy Labs Idéallia BB cream (I use shade medium in summer) foundation as an affordable option, and what are your thoughts?

[@AriellaAmaral]

Gwen Stefani, is that you? ❤️

[@terfalicious]

Dior Forever for me! Does *everything I want a foundation to do - no transfer either! - even the very light (elegant) scent dissipates quickly. The Guerlain - UGH! - the smell knocked me out, didn't go away, and the undertone made me yellow/sick appearing until it oxidized - more horror! It also felt 'heavy' and it did transfer. Returned even though I wanted to love it so bad, it just did not compare to Dior, or even Haus Labs, or even L'Oreal! (Light to light-medium skin with neutral leaning cool undertones, minor texture, a few broken capillaries, dry to combo depending on the weather, very sensitive).

[@helenwinter2115]

Dior Forever is beautiful but it oxidizes so much on me. I had to buy the lightest shade and I'm not that pale so people with fair skin will struggle to find a shade match.

[@SophiasMemoirs]

Is that Chelsea Peets Pyjamas you are wearing? 😊

[@MsBritishwoman]

Excuse me!!! Did you just say you were 44 years old? You look 27 at best. You know definitely what works for you/us and that's why I'm newly subscribed ❤ your channel

[@PamperedWolf]

Thanks for subscribing….and thank you for your comment xxx

[@olga_b344]

Love your videos but please consider time stamps xx

[@joeanna1100]

hi gemma powder and blush would be good to know x merry xmas

[@margaretmoore2407]

Problem with Guerlain, Dior etc is the perfume and alcohol. It might be great when you first put it on but once the skin heats up it would start reacting to the alcohol/fragrance. Chanticaille is another one that comes fo mind, beautiful makeup but the alcohol and fragrance irritate. and

[@aliciawoodward2289]

Where did you get your so cute sweater??

[@chanelljackson657]

❤❤

[@rosieHolliday5887]

Aghhhhh I wouldn't like any of those 😆 I can't do drugstore & I can't do fragrance.....😭

[@user-ex5qr4cy6x]

I’m not sure snail mucin counts as cruelty free

[@clairesmith6057]

I wondered about that 🤔

[@PamperedWolf]

I also wondered about that too, but IT Cosmetics is a fully certified 100% Cruelty Free brand x

[@user-ex5qr4cy6x]

@@PamperedWolf I think the jury is out on snails. Some say they aren’t harmed in the process but it is difficult to tell.

[@M0RRGIE]

Are BB, CC creams and skin tints going to get their own video? I ask only as I do not wear foundation, tried so many and they all make my skin look worse.

[@beautybev]

200k for Christmas?! Well done gf ❤

[@PamperedWolf]

Thank you Bev x

[@clairesmith6057]

I tried the Guerlain foundation but didnt like the smell and the colour oxides on my skin. Too orange!!

[@PamperedWolf]

That's such a shame. xxx

[@jennawoodard8386]

💕💄

[@chanelljackson657]

😅

[@sophiegafney4597]

Are we getting a Premier before Christmas so we can all have a catch up?😘

[@PamperedWolf]

I was thinking in the new year we could do the premiere. Maybe for the last video in the series or the first video after. X

[@terfalicious]

The IT cosmetics contain snail mucin - it is NOT cruelty free!

[@Lucy-mf5gk]

I don't think obtaining that hurts the snail at all. She mentions that is in the product.

[@twoleftfeet9626]

On me, the Guerlain oxidised horribly. Gutted

[@PamperedWolf]

That’s such a shame. Theres always variants with different shades I guess xxx

[@twoleftfeet9626]

@@PamperedWolf This was shade 0N. Must be different skin pH or something?

[@janm9309]

@@twoleftfeet9626I agree. I think it oxidises on me too, I always have to bronze my neck a little. I use 0N too.

[@MelodyRed1]

How is being cruelty-free not compulsory by now?! If one company can manage to be cruelty-free, they all can. It's an absolute dealbreaker for me. I like your channel but when content creators promote non-cruelty-free products, I feel as though we're going backwards, not pushing cosmetic companies to step up and do better.