Feedback Scoring and Gap Analysis (with Vitaly Friedman) - How To Measure UX and Design Impact

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Smashing Magazine

Smashing Magazine

Күн бұрын

If you are looking for a simple alternative to NPS, feedback scoring + gap analysis might be a neat little helper. It transforms qualitative user feedback into quantifiable data, allowing us to track UX improvements over time. Unlike NPS, which focuses on future behavior, feedback scoring looks at past actions and current perceptions.
An excerpt from “How To Measure UX and Design Impact”, a practical video course on UX metrics, Design KPIs - and how to connect business objectives with measurable design outcomes:
www.measure-ux...
Useful resources:
Feedback Scoring and Gap Analysis, by Anna Debenham
/ feedback-scoring-and-g...
Feedback survey tempalte
docs.google.co...
Example database
docs.google.co...
Presentation, with feedback statements
docs.google.co...

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