Fender American Deluxe Series and S-1 Switching Demo - Sweetwater

More info: bit.ly/SWAmDel.
Get the story on the Fender American Deluxe Series and how these guitars fit into the Fender Stratocaster/Telecaster lineup. Stay tuned midway through for a demo of the tone possibilities the S-1 Switching system gives you.

[@mushin7357]

great demo. one of my pet peeves is watching demos with guys who may be knowledgeable about the product but can't play. this guy deeply knows his stuff and plays his ass off. thanks for the S1 info...

[@jadetraveler]

I bought one of these guitars recently, and according to an included information sheet, the S-1 switching settings appear to be different than described by Fender and in this video: Position 1: All 3 - Bridge pickup in parallel with neck & middle pickups in series Position 2: All 3 - Neck pickup in parallel with middle & bridge pickups in series Position 3: Middle & bridge pickups in series Position 4: Neck & middle pickups in series Position 5: All 3 pickups in series

[@AndrewHincksMusic]

Greg Koch is absolutely one of my fav guitarists - I wish I could see him live and what a great personality - keep it up Greg - great playing very versatile - and love that chicken pickin'

[@bradford_shaun_murray]

6:44 👀

[@jimmyoandrhondalee7431]

Greg is so humble and he has to know that very few can do what he does.. Awesome

[@2ndDayRiffs]

I have been huge on Greg Koch and was thinking where have I seen him before and it was this video. This was the video that sold me my 2010 AD Strat. I am hooked on Greg and I'm proud to say that I can not get enough Koch.

[@kitano0]

+2ndDayRiffs Same here! Never spent so much for a guitar, even though it was used, so I had to do my research. With this video, I discovered Mr Koch, schweedelling, and decided I would buy that thang. It was a good day!

[@jholtz9970]

This guy is a trip! Great player too! I almost bought a new American Standard Strat but so glad I held back and found a 2015 American Deluxe Ash Strat with Rosewood fretboard in mint condition. The neck on these things is incredible, and I'll take medium jumbo frets over the tall narrow frets that seem to be on all of the the latest Standards.

[@Fishies125]

Dang, this guy is a PLAYER!

[@ourpath7134]

Pause at 6:47. You're welcome.

[@aaronmaiden3606]

or 5:24

[@strat-man-du8716]

Excellent

[@jackmaple6679]

🤣🤣🤣

[@Stevegio301]

One of the BEST reviews I've ever seen. Filled with iusefull info and very entertaining. Makes me glad I got me American Deluxe from Sweetwaters...Great Job! Steve

[@markewing6780]

This video was SOOOO worth watching. I laughed so hard! Wanted to learn about the S-1 switch and ended up actually enjoying the video for the fun. Thanks for that. (The part about "asking the bass player for a little help".... too funny!)

[@telejas]

Best AM Deluxe Strat review I've seen..... I now understand the S-1 switching, thanks!

[@sweetbrandigirl]

Greg I gotta tell you I've watched tons of these demo vids for this guitar as I'm currently looking at buying one and yours is by far the funniest and most enjoyable ! Rock On brother !

[@Lysdexia]

"Dude I have to have single coils...These people are usually unemployed..." I nearly burst my gut laughing at that - first class gag.

[@matonguitar]

Informative and amusing! I liked the Albert King impression at 5.05!

[@jamiesmoot3054]

just purchased one of these today friggin love it

[@bradford_shaun_murray]

I've never heard a bad word about an American Deluxe, except from people who don't know how to drive noiseless pickups correctly.

[@dajzilla]

Ordered the surf green today! getting Thursday! Can't WAIT! YEEEEHAW!

[@plindsey3]

I don't know which is better, your sense of humor or your guitar playing. Both are top notch.

[@guitarmastery]

Somone at Fender should hire this guy...

[@Tommypsychmoto]

I love Greg's reviews, Great flavor and less filing!

[@Stevegio301]

lighten up dude! this was the best explanation of S-1 switching I have ever seen

[@FoardenotFord]

He's so disarmingly funny and charming that you almost get distracted from his phenomenal guitar prowess.

[@bradford_shaun_murray]

5:10 ! (the Albert King sound)

[@Stevegio301]

Lighten up Dude! That was the best explanation of S-1 switching I've ever seen!

[@shagshred]

That compound radius also helps for you LOW action freaks by allowin the neck to stay straighter with no fretbuzz because every next fret up is a little lower than the last.

[@starflyer4660]

Those UWSP licks were pure unadulterated awesomeness!

[@continentalgentleman6778]

I love this guys energy!

[@Deebz270]

Excellent review. Just what I needed to give me the beans on the Deluxe. What a lovely Strat. The Dude was FAF too! Laters!

[@martien0604]

Thanks Greg! Nice and clear demonstration.

[@hannahwarriner6528]

That's a Great Guitar

[@shield400]

Koch is the master of comedic vernacular. Great review, beautiful guitar I want one.

[@jimmyoandrhondalee7431]

Greg I think you have 3 brains Unreal playing God Bless

[@TimothyStoll]

Excellent review. After watching this I purchased one.

[@cha02psc]

Very helpful video, thanks! Just bought an S1 switching system for my strat - looking forward to putting it in there :) oh and awesome guitar playing too!

[@sedpluit]

I could watch it ten times, you're a comedy star!

[@lars4738]

That 5th position on the s1...god damn! It was perfect albert king tone!

[@tsamara2]

Great demo and playing. Loved it..

[@mrmclaren27]

This guy looks like an older version of the Angry Video Game Nerd.

[@veerchasm1]

I always love Greg’s humor and playing

[@daniyalahmed97]

This guy is awesome!! Loved the bass solo.

[@prabowoputra]

damn! that was some nice playing.. great review!! really thinking of putting s1 set up into my MIJ RI54 strat

[@massimos6863]

Greg you are an Absolutely awesome Guitarist one of the Best in the Planet ❤🎸👍👍

[@Photography-Niseko]

Man great review!! Funny , practical , knowledgeable and some friggin hot licks! " You know what i mean!?!"

[@Mikee535]

great demo! A customer just dropped one of these off for me to setup. I did not know about the S1 switch and noiseless pickups but i do now. Also of note is the neck angle adjustment, micro tilt, should you need it.

[@btlzu2]

freakin' great video man. GREAT. thanks a lot. :) made me giggle and stand in awe of the virtuosity. :D

[@JohnRobertson22]

omg i enjoyed this alot!!! especially the schweedely schweedely and kumbayah part

[@ReyTorres]

This dude should be paid by fender not just sweetwater... he is amazing.

[@wecanonlywish9194]

Vintage Koch.. Can you imagine growing up with Greg? Monster guitarist, hilarious personality!

[@roberta6360]

Great guitar and great guitar playing!

[@lockpicker2k]

This is probably one of the best reviews I've ever seen. Not only was I entertained by the beautiful guitar but also by the funny and captivating reviewer. Bravo! One question: I love the diversity of this guitar but tend to play more classic rock. Would you recommend the Deluxe HSS over the SSS or does the SSS have enough 'crunch' for my rock/grunge play style? Thanks!

[@davidbeau6715]

He is with Wildwood guitars now. Rock on gristle master

[@noslohcinkin]

Informative, impressive and entertaining! Thanks!

[@souniert]

What a character! Your not boring!

[@GaryShowbiz]

BEST DEMONSTRATION VIDEO EVER

[@seaside882000]

damn! that really nailed the albert king, albert collins sound. awesome...

[@sarinapaparone]

Greg. You are a legend.

[@Driftuner]

wait..so wit the S1 thing turned on, the first AND the last positions turn all the 3 pickups on?

[@renhoek3851]

Anyone know if these are the 2004-2009 or the later models? I’ve seen a few used ones and want that sound he demos, especially in the neck position with the s1 on

[@jholtz9970]

With the N3 pickups, this would represent the later 2010-2015 American Deluxe models. I have a 2015 and it has the same features.

[@mojoefly]

"kumbaya chords" hilarious man. Love it!!!

[@robertchallen]

Greg, you are hysterical..and talented of course!! That was a great vid. My one and only wish was that you had less pedal going. Sounds like an echo or delay. It would be nice to hear the sound a little drier. Anyway, thank you!!!

[@jadetraveler]

I found this video about a year ago and have since seen some of your (Greg's) other demo videos. Your videos are great. :) I'm curious what effects are being used in this video.

[@AlexPractical]

Greg Koch is a God. I love this man with all of my heart. I wish he was my dad.

[@mlnem2k]

Me too Gripnok lol, We could be brothers!

[@bradford_shaun_murray]

@@mlnem2k 6:44 👀

[@stratosergio59]

sound is subjetive, i want that amp (i already have the guitar) sounds great to me !!!

[@oaxaca911]

Great review, awesome guy

[@Fender19781570]

Best video I've watched in a while. made my day! haha :)

[@mysticsailor9]

I really don't understand why a) he is playing through a crappy amp, and b) he is stomping on some undeclared footswitch half the time...am I listening to a pickup configuration or some EQ/boost pedal??????

[@mpounds2002]

Item B for me. How can we get a true demo when who knows what pedals are being used?

[@iraqattacks]

I imagine you have a hard time understanding many things fella

[@billybadfinger597]

That amp is actually REALLY good!...a G Dec 3 Thirty...hard to find classic that was the big brother to ALL of the Mustangs Series...which are the worlds best selling amplifiers BTW!...Thirty solid state watts with a 10" Celestion Design speaker and nearly 100 "voices" in a twenty pound package...in the "Tweed Clean" setting it will astound you:)

[@ric4682]

POW! Your brain is exploding with the power of versatility.

[@keepfeatherinitbrothaaaa]

Great review. I'm kinda split on whether to get an sss or an hss? I mean I love the clean Strat sound but I would also like to play some metal. What do you suggest?

[@nandoholgado3050]

PLEASE, name of the song at 3:59 ??? need it to keep living.

[@braddietzmusic2429]

Sweet water is often thoughtful on product demos and videos, but giving such a tremendous player with such a great guitar, but through that practice amp is underthought, and a disservice to Greg, the guitar, and to Sweetwater. Dock the pay grade of whoever couldn't manage to put a PRRI at least out there in the demo space.

[@LukesVintageRC]

Greg Koch! He's da man!

[@PhatArtz]

What ever hes smoking, I want some, lol!

[@KyleCarrington]

yeah he's a funny dude, for sure. good riffer too

[@Stevegio301]

The FAT Strat is still alive ,well and for sale and comes with an LSR nut!

[@Sean-iw5sf]

hey im lookinf to buy a new strat n i was wondering is the model you were playing had the cut out neck at the neckplate?

[@cbosmooth]

hey man,, i have the same question,, did you ever get a reply or find out on your own if the sss is enough to play good rock/metal or screaming leads?

[@sharihsn9692]

this guy plays so goooood. you get the idea.

[@spongechuck14]

What gauge strings are you using here? Great review, BTW!!

[@kellyk9431]

Thanks Greg Koch. Good job! I have some SCNs that somebody gave me and an s 1 selector switch which I wasn't going to use. I will now try to figure out the schematic for this. Thank you very much. By the way you are funny dude I've watched your videos in the past. By the way neodymium are a but stronger than sumarians.

[@jeffreyadams4952]

I love this guy!!

[@The1988Rose]

this guy is marvellous

[@citrix99301]

Any effects or was this line straight from the guitar to the amp?

[@5urg3x]

I have to ask, why did the Lace Sensors stop being used? I know Billy Corgan uses them in his strat and they sound damn near amazing..I am not a real single coil fan so I don't understand it myself, but it would seem that Lace Sensors should be super popular, like a best of both worlds kind of thing?

[@bradford_shaun_murray]

Fender didn't want to use the Lace company anymore.

[@5urg3x]

@@bradford_shaun_murray Why?

[@sepulchre10]

What's the button on the floor? I'd like to hear this through a Fender Twin or a Marshall (JCM 800 - 2203 or 2204 would be nice). Guess I'll have to go and play this guitar to find out how it sounds without... whatever it is that it's going through here. I must say, however, it's a nice demo/explanation of the S1 feature. And you, Mr. Koch, play in a manner that gives the worn out term "awesome" new life. Really nice licks.

[@jerrysitumorang5186]

I like this guy!

[@jadetraveler]

I'm curious what effects pedals are being used in this demo.

[@maximilianobenitezprieto373]

teach me the guitar trick you use at the begining of the video please!!!!

[@gfxali6005]

Great review. Dude is really hyper, but funny! Anyway, I own this guitar and, unfortunately, these new pickups have seem to lost some of the original Fender tone. I have the SSS and I'm really close to getting either the STD pickups. Still, it's an awesome guitar. I'm loving it... Enjoy it!

[@alexandergantikow1400]

Hahaha :D I first thought "uh what a crazy guy" - but youre awesome! :D Great demo

[@contact1araya]

I thought you could only do that Steve Vai whammy flick with Floyds!!

[@דותןשמר]

What year is that specific strat? Anybody?!?

[@bradford_shaun_murray]

3:27 N3 were on 2010 to 2016. This one looks like a 2010, and he says it new for the class of '10 as well at 9:46

[@FelipeSouzaMusic]

What's the name of the song he is playing at 5:43?

[@jonnyfish76]

Angel of Death by Slayer.

[@megajames3000]

im gettin it!!!

[@aektzis91]

hmmm... i'd say the bridge/middle combo in series probably has enough beef to emulate a humbucker :D

[@karlvonpackal1402]

🤘 for Greg

[@SWelsh1000]

Should I subscribe? Indeed !

[@charliegradon]

you get the idea

[@aektzis91]

personally i'd have no use for the "all 3 pickups in series and out of phase", it'd be nice to have bridge+neck in parallel instead to get more of a 'tele' tone (instead of the 'gretsch' one that he describes when it's in series)

[@MischievousIQ]

I thought all new Deluxe models came with a LSR nut? You are hilarious, and you must be one BIG guy cause that Strat looks a bit small next to you. ;-)

[@RosekillProductions]

My American standard is feeling really inferior right about now...

[@MarkusVhane]

I thought that Greg demos only for Wildwood Guitars???

[@tummy_fritters]

how does he do that warble thing?

[@5urg3x]

+Cody Spagrud It's called a flutter, just slam on the trem knob and the bridge goes back and forth -- on fenders you can't do it very hard though because of the trem design, flutters on floyd roses however sound way better because there is a lot more routing and the bridge can go up and down in a larger range compared to fender.

[@Stevegio301]

The LSR nut only comes on the FAT Strat